SaaStr

APRIL 19, 2024

Today that would be a dream, but in 2011, people didn’t understand the metrics around recurring revenue businesses, so investors weren’t sure it was a good business. Reverse Engineering Your Way to $100M Tip #1: Make some changes if your product isn’t profitable enough or your gross margins are too low. That’s where you have to be.

Engineering 258

Engineering Business Model Pricing Scaling 258

SaaStr

JANUARY 31, 2024

Splunk’s core product is a platform for collecting and analyzing high volumes of machine-generated data. Splunk’s core product is a platform for collecting and analyzing high volumes of machine-generated data. Over the years, Splunk has expanded its offerings through acquisitions and product development. His answer?

Enterprise 257

Enterprise Scale Sales SaaS 257

SaaStr

NOVEMBER 15, 2022

Metrics are the key to evaluating success and setting goals, but not every SaaS business should orient itself around the same one-size-fits-all numbers. This flexible mindset creates just the right conditions for embracing evolving business models and new metrics. The Metric Monolith: The Rise and Fall.

Metrics 224

Metrics Machine Learning Artificial Intelligence Technical Review 224

SaaStr

JANUARY 5, 2024

In the latest episode of CRO Confidential, host Sam Blond, partner at Founders Fund and former CRO at Brex, sits down with Ashley Kelly, VP of Global Sales Development at Rippling. For context – Ashley had previously helped Sam scale Brex’s outbound sales from $2M to over $300M in ARR as Senior Director of SDR.

Sales Hiring 260

Sales Hiring Sales Recruiting Scale Outbound Sales Team 260

SaaStr

NOVEMBER 12, 2022

Especially when some other crappy company just got funded last week with worse metrics. The answer usually is pretty simple — Early Stage VCs take different types of risks. But at any stage before that, it turns out, different VCs specialize in the types of risks they like to take … and the types they don’t.

Scale 342

Scale Sales Recruiting Machine Learning Artificial Intelligence 342

User Pilot

APRIL 16, 2024

Understanding how end-users interact with your product is crucial to identifying user experience bottlenecks. When combined with product analytics , end-user behavior monitoring can help you boost product usage and retention rates. TL;DR End-user behavior monitoring involves observing how users engage with a product.

User Experience 100

User Experience Engagement Trends Churn 100

User Pilot

MARCH 17, 2024

Are you tracking SaaS metrics without knowing how to make the analytics process easier? Analytics dashboards are visualization tools that give you an overview of key metrics. It will give you a better understanding of the type of metrics to monitor in your dashboard and help you draw product growth insights from them.

Social Media 86

Social Media Data SaaS Scale 86

Tom Tunguz

MAY 29, 2023

Let me share some examples : This weekend, I wanted to clean up some HTML image links in older blog posts & modernize them to markdown format. Let me share some examples : This weekend, I wanted to clean up some HTML image links in older blog posts & modernize them to markdown format. I typed this description into ChatGPT.

ChatGPT 176

ChatGPT AI Search Artificial Intelligence Data Analysis 176

SaaStr

FEBRUARY 14, 2023

In this week’s Workshop Wednesday , Salesforce Ventures Investor, Jessica Bartos, shares the 5 metrics every SaaS company should care about in any market environment, especially the one we’re currently in. Growth Is Still Number One Growth is still the number one metric, but it’s not the only one. You do that by showing momentum.

Metrics 218

Metrics Marketing SaaS SMB 218

SaaStr

APRIL 14, 2023

When building a product, organizations are solving a specific need. Of course, building great teams and finding product market fit is critical, but don’t forget about product investor fit. Investors want to know about metrics, the drivers of your business, and whether users are growing, engaged, or churning. Absolutely.

Development Team Review 228

Development Team Review Technical Review Underperforming Technical Team SMB 228

SaaStr

JANUARY 10, 2024

Ryan Carlson, Former CMO at Okta added, “Everybody thinks about marketing as ‘I’m launching this product or I’m launching this company or I’m trying to get buzz, get recognition, get awareness. Here are the 7 big mistakes they made, so you can avoid them. If you have context, you have a seat at the table.

Sales Hiring 258

Sales Hiring Scale Technical Review Leadership 258

SaaStr

MARCH 20, 2024

Higher than he imagined in terms of the founder quality bar and, the stage of the business, and growth and efficiency metrics. There is less money to spend today, and even if you have money, there is so much more focus on efficiency metrics in addition to growth, and you might not be encouraged to spend it as you once were.

Sales Hiring 266

Sales Hiring Sales Recruiting Scale Headcount 266

SaaStr

MAY 5, 2022

Encouraging a deep level of specialization and getting on a granular level on what types of opportunities to target can set your teams up for success. Leaders should prioritize bringing in high performers—individuals who will hit the ground running and push your team’s metrics forward. . Principle #1: Ownership is Key.

Scale 222

Scale Sales Hiring Scaling Sales 222

Intercom, Inc.

DECEMBER 10, 2019

Our industry is in the midst of a big philosophical debate about the fundamental way of thinking about how we build our products, with the focus shifting from the outputs of what we build to the business outcomes generated by those outputs. But knowing how these steps work is not the same as making it happen, and we think we know why.

Retention 281

Retention Metrics Scale Startup 281

User Pilot

MARCH 31, 2023

Analytics vs metrics – how do they differ from each other? Though both are important, analytics and metrics have distinct meanings and purposes in your data analytics process. In this article, we will go through analytics and metrics, their examples, and how you can analyze metrics to drive growth for your SaaS business.

Metrics 90

Metrics Customer Lifetime Value Data Analysis Engagement 90

User Pilot

JULY 13, 2023

It informs you whether your product growth is fine or if you should make tweaks to improve results. In this article, we’ll go through how to measure growth of a company by delving deep into the basics, relevant metrics, and each necessary company growth rate formula. What are the different types of company growth?

Metrics 90

Metrics Customer Lifetime Value Benchmarks Churn 90

User Pilot

AUGUST 2, 2023

Whereas data-driven email marketing uses valuable customer data to send the right email at the right time to assist with your product’s growth. TL;DR Data-driven email marketing relies on customer data insights to drive decisions to help increase email metrics. Book a demo now. What is data-driven email marketing?

Data 87

Data Strategy Marketing Software Review 87

User Pilot

APRIL 3, 2024

Wondering how to create a resource center for your SaaS product? A resource center is a central hub of resources that helps your customers solve problems and learn more about your product. TL;DR A resource center provides tailored content to aid users in problem-solving your product. Then, you’ve come to the right place!

AI Search 91

AI Search Software Review SaaS AI 91

Neil Patel

DECEMBER 30, 2020

Are you looking to monetize your blog or earn a passive income? An affiliate network connects publishers, like blog owners or influencers, with companies looking to promote their products or services. This makes them one of the most straightforward ways to monetize a blog or earn passive income.

Merchant Services 140

Merchant Services Payments Payment Methods Marketing 140

User Pilot

MARCH 6, 2024

How do you create a robust product funnel for your SaaS? We also explain: How product funnel differs from marketing and sales funnels. Why it is important for your product management efforts. Key metrics to track at each stage. There are multiple product and marketing metrics to track at each stage of the funnel.

Social Media 85

Social Media Sales Funnel Acquisition Retention 85

Neil Patel

DECEMBER 26, 2022

Have you ever looked back at your old blog posts and thought, “wow, that really needs an update”? Fortunately for you, we’ve analyzed all sorts of evergreen content and search engine queries to find the most successful types. If you have, then chances are your post was not of the evergreen variety. So, where should you begin?

Content Marketing 98

Content Marketing Travel Data Marketing 98

User Pilot

FEBRUARY 25, 2024

Funnel analysis examples can help product managers find the missing puzzle pieces to improve user journeys. Create data-driven product roadmaps. Try Userpilot and Take Your Product Experience to the Next Level Get a Demo 14 Day Trial No Credit Card Required What is funnel analysis? Identify friction areas.

SaaS Payments 94

SaaS Payments Payment Services Payment Methods Payment Solutions 94

Neil Patel

JANUARY 27, 2021

They don’t want irrelevant messages and products that have nothing to do with them shoved in their face. 70% of consumers prefer to learn about a product from an article rather than an ad , and 4x more would rather a video than an article. SMBs that blog generate 126% more lead growth than their non-blogging counterparts.

Content Marketing 143

Content Marketing Marketing Social Media Artificial Intelligence 143

Buffer Resources

MARCH 19, 2024

They type whatever they’re looking for into the search bar and rely on YouTube’s search algorithm to deliver the most accurate results for their search query. Optimizing your YouTube videos for search is one of the best ways to ensure they get in front of your target audience. The best part?

Social Media 107

Social Media Engineering Trends Engagement 107

Neil Patel

APRIL 7, 2021

There are thousands of conversion rate metrics you could track. The sheer number of metrics can be overwhelming, but in this piece, I’ll show you the eight most important conversion rate metrics. Surprised my first metric isn’t traffic? Different types of traffic have different engagement levels. Traffic Sources.

Payment Methods 134

Payment Methods Metrics Payment Services Social Media 134

User Pilot

JULY 17, 2023

Many SaaS founders agree that customer insights are a key driver of product growth. These customer experience analytics will give you a clear idea of customer satisfaction, customer loyalty , and other metrics that reflect how customers interact with your product. Analyzing data from customer interactions can help you.

Data 95

Data Customer Lifetime Value Retention Churn 95

Totango

AUGUST 25, 2022

SaaS customer engagement is the strategic management of interactions with software users to help them see the value of the product. This encourages customers who are satisfied with the outcomes you deliver to use your product more frequently, purchase from you more often and refer more new users to your brand. The same applies to CLTV.

Engagement 97

Engagement Strategy SaaS Scale 97

User Pilot

FEBRUARY 4, 2023

Wondering how you can make the most of your growth analytics to boost average revenue per user, and retention, and drive product growth ? The growth metrics you should be tracking. TL;DR Growth analytics looks at each pillar of growth and chooses the metrics that dictate product growth and revenue.

Acquisition 94

Acquisition Retention Churn Metrics 94

Sales Hacker

SEPTEMBER 24, 2022

I’m the head of Product at Datanyze, specializing in sourcing up-to-date prospect contact info to keep your pipeline flowing and sales funnel fresh. The 4-stage AIDA model involves the following: Awareness: Potential customers discover your brand and products. Interest: The prospect is interested in learning more about your product.

Sales Funnel 118

Sales Funnel Outsourcing Services Underperforming Technical Team Social Media 118

Totango

DECEMBER 29, 2021

Knowing how to build a customer-centric roadmap helps you align your product development with what your clients truly want. In this blog, we’ll look at the keys to building a customer-centric roadmap. First, we’ll consider why being customer-centric with your product development is so important in today’s digitized economy.

SaaS 98

SaaS Technical Review Retention Benchmarks 98

User Pilot

MAY 1, 2024

Are you planning to build a community for your product but are intimidated by the amount of work needed? Building a community is no walk in the park, but creating a brand community around your product can be easy and even fulfilling as long as you stay focused on your goals.

Branding 75

Branding Social Media Acquisition Advertising 75

User Pilot

DECEMBER 12, 2022

With ease, you’ll gather, analyze, and share user engagement insights that will reduce churn and drive product growth. Read on to learn how to choose the right engagement metrics for your dashboard and how to build one code-free. Customer funnel metrics: cost per acquisition, customer lifetime value, conversion rates , etc.

Engagement 90

Engagement Metrics Scale Customer Lifetime Value 90

User Pilot

JUNE 2, 2023

Product adoption metrics tell you how well your platform is performing. In this article, we dived into 13 important adoption metrics to measure. TL;DR Product adoption occurs when new users understand the value of your product and begin using it as intended. What is product adoption?

Metrics 82

Metrics Customer Lifetime Value Churn Onboarding 82

Blulogix

DECEMBER 12, 2023

Every click, every download, every API call tells a story about how your customers interact with your product. Every click, every download, every API call tells a story about how your customers interact with your product. Why Usage-Based Pricing (UBP)? Gone are the days of one-size-fits-all plans and opaque pricing structures.

Pricing 59

Pricing AI Search Subscription Payment Features 59

Neil Patel

JANUARY 25, 2021

How do you ensure your products appear in a prime position on the search list? While the topic of SEO generally focuses on search engine results pages (SERPs), similar strategies can be employed by the savvy Etsy store owner to ensure products and store listing manifest at the top of the e-commerce site’s search function.

Payment Methods 135

Payment Methods AI Search Artificial Intelligence Social Media 135

User Pilot

JULY 18, 2023

TL;DR Customer churn is the rate at which users discontinue their subscription or stop using a particular product or service. Types of churn rates you should calculate: customer churn rate, revenue churn rate , and involuntary churn rate. The most common reasons behind high churn rates are: Bad product-customer fit.

Churn 85

Churn Payments SaaS Payments Payment Solutions 85

Baremetrics

OCTOBER 10, 2021

Both of these tasks can rely on content marketing , for example events, podcasts, blogs, and social media posts. Both of these tasks can rely on content marketing , for example events, podcasts, blogs, and social media posts. Inbound marketing is the process of getting potential clients to find your company. Table of Contents.

Payments 98

Payments Payment Methods Payment Solutions Marketing 98