Intercom, Inc.

DECEMBER 28, 2022

After booming for the best part of two decades, a number of factors coincided to transform the SaaS landscape and tech more broadly. In this post, the Intercom Content Team picks our highlights from a busy 2022 – we published over 150 pieces of content, including guides about customer support and customer retention.

Technical Review 118

Technical Review Scale ChatGPT Innovation 118

Neil Patel

FEBRUARY 1, 2023

Scalable link building can effectively drive more organic traffic to your site and is a key part of a cohesive marketing strategy. We want links to lead more people to your content and get you high in the SERPs. These links can be backlinks, inbound links, or incoming links. Organic traffic.

Enterprise 86

Enterprise Scale Consulting Branding 86

Neil Patel

APRIL 2, 2021

This process is called demand generation. If you do it well, demand generation can create awareness with your desired audiences, deliver more qualified leads to your sales team, and help link your marketing efforts to revenue. Overview of Demand Generation. Why is Demand Generation Important?

Scale 118

Scale Advertising Branding Strategy 118

Sales Hacker

DECEMBER 7, 2018

Obtaining a ton of qualified inbound leads can be a blessing for your sales team – provided they are enabled and opportunistic enough to take advantage of them. Sales leaders serve as the generals and field commanders. Create a system of responsibility and accountability for owning inbound leads. Engagement.

Sales Hiring 74

Sales Hiring B2B Sales Systems Review 74

SaaStr

OCTOBER 30, 2021

Gorgias is the leading contact center for e-commerce and it’s been a fun one to track at SaaS, from 1,000 to 3,000 to now 7,000 customers. Their CEO will join us at SaaSr Scale 2021 on December 15 to talk about using data to get to 10,000 SMB customers! 7 Tips to get 7,000 Customers. 7 Tips to get 7,000 Customers. Stay Laser-Focused.

Scale 273

Scale Sales Hiring Sales SMB 273

Tom Tunguz

DECEMBER 2, 2013

Jon Miller, CMO of Marketo, has also written an important blog post on the subject, The Definitive Guide to Sales Development. Marketing teams generate Marketing Qualified Leads through content marketing and lifecycle marketing. Inbound ADR/SDRs evaluate inbound leads (from marketing and product and customer upsells).

Startup 100

Startup Management Marketing Sales 100

Neil Patel

APRIL 21, 2021

If you can get an influencer to endorse your product or brand, you can tap into the audience at the influencer’s disposal, which may be far more vast than your own following. Now that word of mouth recommendations and criticisms spread through social media faster than fire in a dry field, influencers are more important than ever.

Social Media 133

Social Media Technical Review Compensation Software Review 133

Neil Patel

FEBRUARY 10, 2021

To get the most out of your leads in each stage of their purchasing journey, you should have a funnel conversion strategy for all levels of the funnel. A sales funnel is simply a series of steps that you design to guide visitors toward a buying decision. Get traffic. Build your list. Convert prospects. Here’s how to do it.

Social Media 133

Social Media Sales Funnel Content Marketing Branding 133

Sales Hacker

JANUARY 17, 2018

In this guide, I will teach you the fundamentals of Lead Qualification for inbound and outbound sales development, and give you actionable steps you can take to maximize your Revenue per Lead. What Is Lead Qualification? The Fundamentals of Qualifying inbound (P-MAP). Why Lead Qualification Matters.

Scale 85

Scale Underperforming Technical Team Payment Methods Sales Hiring 85

Neil Patel

OCTOBER 25, 2021

In this post, I’m going to examine some of the top sales tools for boosting results, improving efficiency and organization and helping you generate more revenue. With the free solution, which is a great place for everyone to start, you gain access to tools that boost every aspect of your inbound sales strategy. InsideSales.com.

Sales 131

Sales Social Media Cloud Software 131

Buffer Resources

MARCH 29, 2023

When Lauren Gates started creating user-generated content (or UGC) in January 2023, she had no experience filming or editing videos. Until that point, her experience had been primarily in writing – for her blog, CamilleLove , and her copywriting clients. What is UGC?

Payment Methods 101

Payment Methods Outsourcing Services Social Media Payment Services 101

Sales Hacker

JUNE 29, 2020

In this guide, we’ll explore the SaaS sales process and the steps you can take to improve your SaaS sales strategy. Traditional sales: For SaaS companies, traditional usually means marketing the company as much as possible, building brand awareness, and generating interested prospects. We’ll look at: 3 SaaS sales models you can follow.

Scale 78

Scale Sales Hiring Strategy SaaS 78

InsightSquared

APRIL 14, 2021

There are countless factors that lead to this. Dashboards are guides to drive next steps. Has it been a week since the last inbound email? But what data points will truly help you understand where, why, and how you win so you can do more of it? CROs, and sales leaders alike, often walk into their new role blind.

Scale 62

Scale Metrics Sales Forecasting 62

Neil Patel

DECEMBER 26, 2020

Events like Inbound are already established enough to earn a certain level of attention. That’s why I put together this guide to event promotion for online and in-person events. TechCrunch has a fantastic CTA on their site that leads you to their event. Create Content to Promote Your Event. Okay, I know what you’re thinking.

Social Media 145

Social Media Branding Entertainment Engagement 145

Sales Hacker

APRIL 9, 2020

It’s the act of generating business results through content, community, and conversation in the digital space. How to Get More Buyer Engagement on LinkedIn. They use deep technology expertise to create content that generates leads and increases awareness. At Skaled , we refer to this as building your digital presence.

Engagement 79

Engagement Social Media Leadership Technical Review 79

Neil Patel

NOVEMBER 23, 2020

In this post, we’ll talk more about what exactly shadowbanning is, and how you can tell if it happened to you. Respondents to a survey called Posting Into the Void reported four general types of shadowbans: a username or hashtag not showing up in search suggestions a decrease in follower engagement certain features (e.g. Is it a bug?

Social Media 145

Social Media Systems Review Construction Engagement 145

User Pilot

MARCH 15, 2022

In this blog post, you’ll learn everything about go-to-market strategies. The LTV: CAC ratio is recommended to ensure you don’t start running a loss by spending more on acquisitions than you gain. A go-to-market strategy is a comprehensive outline or guide on how to send your product to the market. GTM strategy.

Strategy 87

Strategy Marketing SaaS Customer Lifetime Value 87

Chart Mogul

SEPTEMBER 15, 2023

For years we have been reading and hand-picking the best SaaS blog posts to share with 24K+ SaaS Roundup subscribers. Subscriber or not, anyone who wants to increase their SaaS knowledge will benefit by reading the … For years we have been reading and hand-picking the best SaaS blog posts to share with 24K+ SaaS Roundup subscribers.

Scale 52

Scale Underperforming Technical Team Sales Hiring SaaS 52

Aaron Beashel

MAY 5, 2014

These days we have more access to great information on marketing our SaaS products than ever before. But do you get the feeling that there is just so much you could be doing it’s hard to know how it all fits together to achieve that illusive ‘Growth’? What is a growth engine? How do I design a growth engine for my SaaS product?

Engineering 100

Engineering Scale SaaS Acquisition 100

Teamgate

NOVEMBER 21, 2018

enko is a vastly experienced professional with over 20 years marketing, sales, and business development practice in leading IT and Telco companies, such as; Microsoft; Nokia; and Lattelecom, transforming business in 24 countries of Central and Eastern Europe. I practice morning yoga because it’s quiet, and your mind is more open.

Scale 68

Scale Interviewing Technical Review B2B 68

Neil Patel

JANUARY 27, 2021

Inbound marketing isn’t easy. There are tons of strategies for driving more traffic. You can write more blog posts and e-books, leverage better keywords, and create a social media publishing schedule. To top it all off, inbound marketing trends shift almost as fast as SEO tactics. What is Inbound Marketing?

Trends 142

Trends Marketing Social Media Systems Review 142

Sylvia Ng

FEBRUARY 17, 2016

What’s clear is that a growth engineer’s personality and attitude toward growth – be it company, team, or personal growth – matters just as much, if not more than, technical experience. Copy and paste what’s relevant to you to build your job description, or just scroll through to get some inspiration. Innovative.

Engineering 74

Engineering Growth Hacking Scale Social Media 74

Neil Patel

JUNE 14, 2021

If so, you need to focus your efforts on inbound marketing strategies for your startup. Instead of broadcasting to the customer, as traditional outbound marketing does, inbound marketing focuses on creating reasons for the customer to come to you. Inbound Marketing Strategies for Start-Ups. First, go to your Facebook page.

Startup 140

Startup Strategy Marketing Social Media 140

Incredo

DECEMBER 12, 2019

Acknowledging the power of reviews, we’ve prepared this guide so you know: 1) Why software reviews are such valuable business assets, 2) Which are top software review sites you should consider, 3) How to succeed in your review requests and get more of them, 4) Where and how to use reviews to get more customers and higher credibility.

Software Review 37

Software Review Systems Review Software Social Media 37

User Pilot

AUGUST 14, 2023

With more players entering the SaaS market and the growing use of digital technology in marketing, traditional marketing alone cannot sustain your business. Use interactive walkthroughs to guide customers on using key features. Revenue: Users invest more in your product (expansion revenue) by upgrading and purchasing add-ons.

Growth Marketing 93

Growth Marketing SaaS Payments Strategy Payment Methods 93

Sales Hacker

JULY 18, 2018

This guide will help you learn a little more about your options in omnichannel technology. It starts with an awareness that they want or need an item, followed by the familiarity stage, where they learn more about how to fulfill that need. Before you get started on your search, it’s important to understand how customers shop.

Technology 54

Technology Social Media Point of Sale Marketplace as a Service 54

yoursales

JANUARY 28, 2022

What you should be making decisions based on is, which sales processes generates the best outcomes you're after - and for your customers. If you're with a company in sales or you're an individual Sales Professional, this is where you get your insight on the tools that can make you selling more faster in 2022. Now more than ever!

Scale 111

Scale Payment Methods Payment Solutions Sales Recruiting 111

Incredo

JANUARY 7, 2020

What does SaaS lead nurturing exactly mean to your SaaS company? Generally, lead nurturing is building relations with potential clients and preparing them to become your customers. By the way, we have plenty of free resources on SaaS lead generation. You should give more than you receive.

Strategy 162

Strategy SaaS Software Review Education 162

SaaSHolic

FEBRUARY 23, 2022

If you’re looking for the top SaaS blogs and influencers you’ve come to the right place. He writes frequently at Close.io’s blog , has many videos published at Close.io’s YouTube channel , and also presents The Startup Chat podcast. He tweets at lot and also writes at Intercom’s blog.

Venture Capital 52

Venture Capital SaaS Social Media Startup 52

Sales Hacker

JUNE 11, 2020

Many companies wrongly think they have to either build an inbound prospecting strategy or an outbound one. Let’s take a look at the best practices for inbound and outbound sales and how you can balance both to fill the top of your sales funnel with lots of high-quality leads. Without it, there would be no deals to close.

Sales Hiring 100

Sales Hiring Strategy Sales Web Development 100

SaaSHolic

FEBRUARY 6, 2023

If you’re looking for the top SaaS blogs and influencers you’ve come to the right place. He writes frequently at Close.io’s blog , has many videos published at Close.io’s YouTube channel , and also presents The Startup Chat podcast. He tweets at lot and also writes at Intercom’s blog.

Venture Capital 52

Venture Capital SaaS Social Media Startup 52

User Pilot

JULY 23, 2023

Whether you want to bring in more demand from marketing campaigns or retain customers through better in-app communication – the right marketing team is a must. The inbound marketing team for attracting and engaging potential customers through guides , webinars, and events. What is B2B marketing team structure?

B2B 85

B2B Marketing Sales Hiring Social Media 85

SmartKarrot

APRIL 22, 2022

Businesses are always focussing on lead generation and targeted advertising for customer acquisition. The math is quite simple – the more customers you retain = the more value and growth you have. In this blog, we have discussed the top 10 customer retention strategies for B2Bs. Focus on customer onboarding.

Retention 10

Retention B2B Strategy Technical Review 10

SmartKarrot

JUNE 29, 2020

In this blog, we’ll discuss why product experience is important and how you can implement it. Additionally, you should monitor app and website analytics to understand how you can improve your product and deliver more value to your customers. You can even start a blog and generate inbound leads without spending a fortune.

Mobile 10

Mobile Business Scale Social Media 10

Sales Hacker

DECEMBER 23, 2020

We decided to tackle the heavy lifting to create this round-up of our favorite sales resources, tools, and guides. Key insight: The Cold Email Grader can also detect grammar, spelling, sentiment, social proof, personalization, and more. But finding out which of these tools are the real deal? That’s a lot easier said than done.

Scale 79

Scale Sales Hiring Sales Social Media 79

Incredo

NOVEMBER 1, 2019

better understand Inbound, and learn about major tactics that you can implement, master your SaaS pricing page and increase your conversions. better understand Inbound, and learn about major tactics that you can implement, master your SaaS pricing page and increase your conversions. (We The more you learn, the happier we are.

SaaS Payments 157

SaaS Payments Payment Methods Sales Recruiting Sales Hiring 157

User Pilot

JULY 22, 2023

In this guide, we’re going to show you how a land and expand strategy can help you grow your revenue generation from existing clients by deploying a foot-in-the-door approach with your sales team! What is a land and expand strategy? Is this the right thing for you SaaS? How do you get started? upselling vs cross-selling).

Strategy 78

Strategy Sales Recruiting Customer Success Acquisition 78