SaaStr

NOVEMBER 24, 2021

It includes leadership development courses, and responsibilities of managing and hiring one or two reps to get experience. . Roberge recommends starting with product-market fit. Your customer retention is the best quantifiable measure of product-market fit; however, retention is a lagging indicator.

Sales Hiring 253

Sales Hiring Scale Compensation Sales 253

SaaStr

MARCH 22, 2023

Ed Lenta, the SVP and GM of Databricks, had the rare opportunity of scaling three hypergrowth companies — VMware, AWS, and Databricks. It’s necessary, in every new market you go into, to go in and soften the beach. This means creating conditions where product market fit and demand start to be facilitated.

Scale 257

Scale Scaling AWS Sales Hiring 257

Tom Tunguz

NOVEMBER 28, 2017

In fact, this data bolsters the notion that management team’s top priority is recruiting, especially after the business has reached product market fit and capitalized itself well. This is a proxy for when the business established product market fit. The answer is incredibly quickly.

Headcount 187

Headcount Scaling Software Business 187

SaaStr

JULY 1, 2024

Get product and product marketing involved in those calls early on because you will need to evolve the product quickly to serve upmarket customers, which takes a while. Make sure you can make that investment from a product perspective. Develop a demand strategy and be patient.

Sales Hiring 300

Sales Hiring Scale SMB compliance 300

SaaStr

DECEMBER 27, 2023

Customers range from AWS skills-builder platforms with billions of users to Zoom using it for customers and employees. When considering product market fit and seeing value back when Docebo got traction in 2012, they gave away a ton of value with ridiculously low ARR. They’re also growing fast and are nicely profitable.

Sales Hiring 271

Sales Hiring Scale SMB Outsourced Development 271

SaaStr

MARCH 1, 2024

We’re on the cusp of a golden age in AI, and the lesson learned from Cloud was that Cloud sped up the pace of development by a lot. At Base10, they expect to see the speed of development and deployment accelerate so dramatically that it will make our heads spin. Thinking back through Cloud and mobile, what can you learn from them?

Generative AI 293

Generative AI Outsourcing Services AI Software Review 293

SaaStr

MAY 31, 2024

As a marketer, you ask the same thing. What are the top 3 things you’re looking for in marketing? Sometimes, a deeply technical product founder with product market fit might not be interested in marketing, but they have a vision to get to developers. Almost no CRO knows what marketers do.

Sales Hiring 298

Sales Hiring Sales Recruiting Marketing Scale 298

The Angel VC

FEBRUARY 20, 2016

Ten years ago, there was nobody who SaaS founders could ask in order to learn how to do, for example, inbound marketing, low-touch sales or customer success. In it he argues that an eCommerce business with $10 to $20 million in revenues is not that hard to build and also not very valuable.

Scale 192

Scale Scaling SaaS AWS 192

Outseta

OCTOBER 11, 2019

What I’ve learned about product market fit over a decade of working with SaaS start-ups By Geoff Roberts Few topics are discussed in start-up land more than product market fit —founders spend countless cycles iterating on their products, trying to find this often enigmatic state where it’s clear that there’s a real market for their new creation.

Product Marketing 50

Product Marketing Marketing Sales Hiring Education 50

Intercom, Inc.

FEBRUARY 13, 2020

It’s essential in marketing today that you stay abreast of the latest developments in a rapidly evolving landscape. Alex explains why marketers are building a new, centralized tech stack: “There are so many channels, and each one requires technology to manage it effectively if you’re a marketer. .

Scale 181

Scale Marketing AWS Machine Learning 181

Sales Hacker

DECEMBER 8, 2023

Likewise, the new products you launch do not determine your success. Instead, how you launch them into the market is a huge factor in success. Today, we’re diving straight into the details with product marketing leaders. Start early! Use timing as a forcing function. Frame solutions, rather than features alone.

Sales Recruiting 123

Sales Recruiting Generative AI AWS AI 123

SaaStr

APRIL 30, 2022

Basically you can more easily start using products. The second constituent there is the developer. Why do developers love SaaS products? They love SaaS products. They love consuming SaaS products not because of the billing model, but because of the delivery model. Your developers are busy.

SaaS Payments 246

SaaS Payments Metrics Payment Methods Scale 246

SaaStr

JULY 1, 2020

Sam Blond: We have about 80 folks in the sales org, split between sales, development sales and then relationship management. We can save companies $100,000 on their AWS bill. Everybody wants to save $100,000 on their AWS bill right now. Then, we started on messaging and messaging wanted to be really specific to cost savings.

Merchant Services 239

Merchant Services Scale Sales Recruiting Sales 239

OpenView Labs

FEBRUARY 3, 2022

Usage-based pricing (UBP) , also known as consumption-based pricing, allows customers to pay for products according to how much they use. AWS and other infrastructure providers have been using UBP for nearly a decade. These metrics are an indicator of product-market fit. The takeaway.

Headcount 98

Headcount SaaS Compensation Acquisition 98

Sales Hacker

AUGUST 7, 2020

Sales Development. Career Development. Digital Sales and Development Manager. VP Europe Sales, Presales and Marketing. Manager, Business Development. People First Productivity Solutions. Empowering Sales Development. Manager Strategic Partner Development for the Americas. Sales Development.

VP of Engineering 130

VP of Engineering Sales Recruiting Sales Hiring Payment Services 130

FastSpring

APRIL 25, 2025

In case you missed it, heres a recap of what we saw and what we shared at Pocket Gamer Connects (PGC), Game Developers Conference (GDC), and Community Clubhouse. You can still schedule a personalized demo , or to read more about how FastSpring supports game developers, visit fastspring.gg/. Account Executive Leif Bisping, Sr.

Payments 78

Payments Payment Services Payment Methods Scale 78

Outseta

JANUARY 20, 2020

In this post I’m going to share the most important lessons about growing a SaaS business that I learned at Buildium—collectively, these things had an awful lot to do with the company being valued so highly. I was offered a job as Buildium’s first full-time marketing hire, pulling in a cool $38,400 annually.

SaaS Payments 145

SaaS Payments Sales Hiring Payment Methods Payment Services 145

User Pilot

APRIL 21, 2023

The aim of product analysis is to better understand its strengths and weaknesses, to evaluate how effective it is at satisfying user needs , and to identify areas for improvement. Product analysis benefits teams from across the organization, including your product , marketing , customer success , and UX design colleagues.

Underperforming Technical Team 98

Underperforming Technical Team SaaS Onboarding Retention 98

User Pilot

AUGUST 21, 2024

Improved personalization Many companies struggle to deliver targeted product marketing messages. The initial investment to build your own solution may seem expensive, but it will lead to long-term cost savings because you can improve your ROI on marketing campaigns and product development. How, you ask?

Data 105

Data Social Media Interviewing User Experience 105

User Pilot

JANUARY 26, 2024

Once you develop the onboarding and support resources and set up processes that enable users to sign up for the product and upgrade to higher plans, it makes no difference how many customers you have. For example, your AWS bill will most likely go up, but this is the case regardless of the growth model.

SaaS 103

SaaS Acquisition Onboarding Retention 103

User Pilot

FEBRUARY 21, 2023

Both Pendo and Heap support funnel analysis which allows product managers to identify friction points and optimize the product to help users experience value in less time. While Userpilot is developing funnel analysis functionality, you can achieve the same results by tagging and tracking Goals. His is not an isolated opinion.

Software Review 98

Software Review Underperforming Technical Team Technical Review Systems Review 98

Chart Mogul

OCTOBER 18, 2019

To power this shift, we need infrastructure, which supports the easy establishment and distribution of the new internet-enabled products and services. This is already at play — services like AWS, Stripe, and others have brought down the cost of starting and running a business to a fraction of what they used to be just a decade ago.

Scale 71

Scale SaaS Automotive AWS 71

OpenView Labs

DECEMBER 13, 2019

Everywhere you look there are dominant SaaS companies with thriving products. That’s certainly true in developer tooling (AWS), sales and support (Salesforce), MarTech (Adobe), commerce (Square), HR tech (Workday) and even vertical markets (Veeva). Product Led Growth Market Map. SaaS is now ubiquitous.

Sales Hiring 64

Sales Hiring Benchmarks AWS Scale 64

SaaStr

AUGUST 20, 2019

From the early days, our founders, we had three amazing founders, Tim, Isaac and Jose, who had this great idea to solve this what turned out to be a ubiquitous problem that every developer building an app had. It was still a ubiquitous market. Sameer Dhokalia: The go-to-market model was magical. But the growth rate was slowing.

Scale 146

Scale Acquisition Scaling Sales Hiring 146

Intercom, Inc.

OCTOBER 1, 2020

Because in the early stages of product-market fit, you’re still shipping stuff and you’re looking to hit this sort of, what I call a vein of value in your customers. You’re looking for something like, “S**t that’s really powerful, do more of that.” What did they say? Why did they quit?

VP of Engineering 165

VP of Engineering Sales Hiring Underperforming Technical Team Engineering 165

Intercom, Inc.

OCTOBER 1, 2020

Because in the early stages of product-market fit, you’re still shipping stuff and you’re looking to hit this sort of, what I call a vein of value in your customers. You’re looking for something like, “S**t that’s really powerful, do more of that.” What did they say? Why did they quit?

VP of Engineering 165

VP of Engineering Sales Hiring Underperforming Technical Team Engineering 165

Hacking Revenue

FEBRUARY 26, 2016

There are so many products and services out there. People become more informed, they see many products as a commodity and developed marketing blindness in many aspects of their lives. The brand is something that is absolutely crucial for your success. Where do you go from here?

Outsourcing Services 53

Outsourcing Services Branding Outsourced Development Scale 53

User Pilot

JUNE 27, 2024

Embarking on a career as a product specialist involves a combination of education, skills development, and practical experience. This guide will provide you with a comprehensive overview of the path to becoming a successful product specialist. For instance, you can pursue an internship in market research or work as a sales rep.

Leadership 52

Leadership Market Research Healthcare Trends 52

Chart Mogul

OCTOBER 18, 2019

To power this shift, we need infrastructure, which supports the easy establishment and distribution of the new internet-enabled products and services. This is already at play — services like AWS, Stripe, and others have brought down the cost of starting and running a business to a fraction of what they used to be just a decade ago.

Scale 52

Scale SaaS Automotive AWS 52

SaaStr

SEPTEMBER 13, 2020

We’ve all seen AWS and what they’ve done with their platform. What we’ve seen over the last several years is that compounding starting to develop, and if you roll forward and see what happens, if you go to 2032, out just a dozen years from now, how massively that transformation takes hold. It is staggering.

Sales Hiring 208

Sales Hiring Scale Payments Cloud 208

OpenView Labs

JUNE 25, 2019

CAC encompasses all of the sales and marketing costs that a business has to shell out to land a single new customer (calculated as total sales & marketing expense in a period / total customers acquired in a period). It’s common to see a reduction in efficiency as a business scales, markets saturate, and competition increases.

Scale 53

Scale Development Team Review Software Review Benchmarks 53

Chart Mogul

DECEMBER 22, 2021

Google Play — added a new one-click import functionality (vs previous integration that required development work). Design updates — simplified our dashboard layout (moved top header to the left), updated the design for our data tables; and refreshed our help center/developer hub layout. You can read the full release announcement here.

Software Review 52

Software Review Systems Review Payment Features PayPal 52

OPEXEngine

DECEMBER 15, 2020

“Determine why your customers are leaving and develop content that addresses those pain points—then deliver it in an automated way. Tia Fomenoff, Director of Product Marketing, Thinkific. I’m sure they’re reducing their number on churn, but they’re awful companies. Plain and simple. .

Churn 52

Churn SaaS Payments Payment Methods Payment Solutions 52

Mucker Capital

APRIL 6, 2023

The other dimension you need to think about is the product complexity. If you have a very complicated product–for example you sell AWS or you sell Snowflake–those are infrastructure products. If you're really starting from scratch, do the product. For GitLab, we had an open source version of the product.

Startup 52

Startup Scale CTO Hire Outsourced Development 52

SaaStr

JUNE 19, 2025

At SaaStr, we’ve seen everything from scaling revenue to product-market fit. 4 Learnings on Snowflake’s Future Direction The CFO Test is Coming: As Snowflake bills become the “second largest after AWS” for many enterprises, the pressure to prove ROI intensifies dramatically.

AI 246

AI DevOps as a Service Scale Outsourced Development 246

SmartKarrot

JULY 27, 2021

Role: Head of Customer Success Location: San Francisco, CA, US Organization: Turn/River Capital As a Head of Customer Success, you will work with the leadership teams at 2 to 3 of the Turn/River portfolio companies to develop and implement retention and growth strategies and build operational best practices.

Development Team Review 10

Development Team Review Technical Review Customer Success Systems Review 10

SaaStr

MAY 23, 2025

They’re the “AWS of AI” and will capture massive value. This validates that the foundation model providers – OpenAI, Anthropic, and maybe 1-2 others – are building truly defensible businesses. The question becomes whether you can out-innovate them or find a defensible niche.

Underperforming Technical Team 148

Underperforming Technical Team AI SaaS ChatGPT 148