Casey Accidental

NOVEMBER 13, 2019

As someone who has spent a lot of time building marketplaces in my career, a curious thing has happened over the last couple years. Founders have started reaching out asking for help converting their SAAS or SAAS-like business into a marketplace. The Weak Transition to Marketplace Arguments. So goes the story.

Marketplace as a Service 106

Marketplace as a Service Business Model Business Underperforming Technical Team 106

SaaStr

NOVEMBER 21, 2022

Wherever you are in your revenue journey, adopting certain growth strategies can help you keep growing fast. An ICP aligns your product, sales, marketing, service, and executive teams to all focus on your highest-value accounts. Let’s examine how an ICP focus has helped two businesses win in a competitive marketplace. .

Payments 192

Payments Payment Methods Embedded Payments Scale 192

SaaSOptics

MAY 19, 2022

What Is Customer Acquisition? Customer Acquisition is the process of acquiring new customers in a business. Not only is it one of the main drivers of revenue growth for early-stage companies, but it’s a primary goal for SaaS businesses across market stages. More customers = more revenue. Plain and simple.

Acquisition 59

Acquisition Scale Strategy Software Review 59

Tom Tunguz

AUGUST 2, 2016

Channel distribution represents one of the biggest and most important changes in customers acquisition for SMB SaaS startups in quite a while. IBM, Intel, Cisco and their kin generate more than 80% of their revenues through a universe of resellers and distributors. It’s the most successful SMB SaaS acquisition channel ever built.

Outsourcing Services 111

Outsourcing Services SMB Acquisition Scale 111

SaaStr

SEPTEMBER 3, 2019

There’s a little bit of work to do still, but you know, tonight the title of my talk is how to make user acquisition practically free. All of the cool ideas that you had, you would get really clear feedback about what was going on, but if it was a good idea, it would really move the needle in revenue and volume.

Acquisition 138

Acquisition Software Review Payment Methods Marketplace as a Service 138

SaaStr

MAY 25, 2022

How do you make your fledgling business seen and heard in a competitive business marketplace? Your top-line revenue is growing. Nobody wants to refer a service that may not be able to deliver. Unlike traditional business models, don’t look at advertising as the solution to customer acquisition. even if they say they did.

Scale 254

Scale Marketplace as a Service Business Model Advertising 254

FastSpring

NOVEMBER 18, 2020

For app entrepreneurs and ecommerce store owners, the battle to be noticed in the marketplace is ongoing. For customers, the process of looking for apps to download usually takes place in one of the four leading app marketplaces; Google Play, Apple App Store , Windows Store, and the Amazon App Store. Is it safe? Let’s go ??.

Payment Methods 124

Payment Methods Payment Solutions Merchant Services SaaS Payments 124

User Pilot

OCTOBER 26, 2023

TL;DR Growth initiatives are strategies aimed at expanding a company’s customer base, market share, revenue, or profitability. Product-led growth uses the product as the primary driver of customer acquisition and retention, with minimal reliance on traditional sales and marketing. Let’s dive right in!

Acquisition 95

Acquisition Scale Marketplace as a Service Onboarding 95

OPEXEngine

FEBRUARY 22, 2022

Small and Mid-Market (SMM) SaaS Companies serve customers with annual revenues of $1 million to $1 billion and with a typical employee base of 100 to 1,000. SMB customers will want high-touch sales engagement and service delivery but SMM SaaS companies will likely not have the budget necessary to justify providing this level of sales support.

SaaS Payments 52

SaaS Payments Payment Services Payment Methods Marketplace as a Service 52

Subscription Flow

JANUARY 3, 2024

Read more: SaaS Pricing Trends to Boost Sales & Revenue in 2024 Why do you need flexible pricing? While this strategy may result in lower profits or even a loss, it may help limit competition and maximize customer acquisition and retention. Offer volume discount: Always optimize for volume when building a flywheel.

Pricing 52

Pricing Payment Features SaaS Marketplace as a Service 52

Valuize Consulting

MARCH 24, 2022

This concerning reality can result in a siloed and misaligned organizational ecosystem, and could be preventing your business from delivering a customer journey that seamlessly takes your customers from acquisition to expansion and accelerates Net Revenue Retention.

Revenue 52

Revenue Scale Marketplace as a Service Customer Success 52

Andreessen Horowitz

AUGUST 30, 2023

Popularized by Michael Milken at Drexel Burnham Lambert, the invention wasn’t all that complicated: issue bonds with very high interest rates and correspondingly high risk, and use that capital to finance the wholesale acquisition of mismanaged, inefficient, and sclerotic companies. Inside sales? billion, against almost $2.8 All of them!

VP of Engineering 93

VP of Engineering AI Payment Methods Generative AI 93

SaaSHolic

MAY 12, 2023

Antonio Soares of Dock, a fintech company providing digital banking infrastructure, sees the significant unbanked population in Brazil and other Latin American countries as an opportunity to improve financial inclusion, making strategic acquisitions to strengthen their capabilities in this area.

Payments 52

Payments Payment Solutions Marketplace as a Service Payment Methods 52

OpenView Labs

APRIL 13, 2020

There are new job titles—growth marketing, growth product manager, growth engineer, head of growth—and new opportunities that have changed the way companies think about how to grow their revenue or users. It is no longer the job of Marketing or Sales to solely own revenue, nor Product the core user experience. Monetization.

Systems Review 98

Systems Review Technical Advisors Scale Technical Review 98

Neil Patel

SEPTEMBER 8, 2021

B2B brands are finding huge success in the digital marketplace industry and everyone wants a piece of the pie. Globally, B2B marketplaces make up a $31 billion market. Amazon Business, arguably the biggest player in the B2B marketplace scene, grew from $1 billion to $10 billion in sales in only three years.

Marketplace as a Service 136

Marketplace as a Service Merchant Services B2B Construction 136

Intercom, Inc.

JUNE 23, 2022

The process of purchasing software is increasingly complex – the choices for products and services are endless, and customers have a harder time parsing which companies to trust and which product will better cater to their needs. But once they’re happy with a service, they can help build trust with new customers as well.

Software Review 118

Software Review Trends Software Marketplace as a Service 118

OPEXEngine

MAY 18, 2021

SaaS metrics are viewed differently at different stages of growth and for different sales models, primarily whether a company is selling into an SMB or enterprise marketplace. SaaS Metric #1 – Annual Recurring Revenue (ARR). Revenue from irregular overages should be bucketed together, separately from contracted ARR.

SaaS Payments 98

SaaS Payments Metrics Payments Payment Services 98

Point Nine Land

MARCH 18, 2019

This came to define a new go-to-market strategy for many marketplaces or, as they came to be known, SaaS-enabled marketplaces. In some cases, the SaaS was even given away free in the hope of driving adoption before monetizing on the marketplace. In other words, we may see users coming for the network and staying for the tool.

Marketplace as a Service 50

Marketplace as a Service Payment Features Scale Pricing 50

Intercom, Inc.

FEBRUARY 6, 2020

Seeing a real demand for business courses in their consumer marketplace, the team identified an opening in the market to disrupt corporate training and hypothesized that employers would be more than willing to pay. Today Udemy for Business boasts 80% of the Fortune 100 – the top 100 largest US companies by revenue – as customers.

Marketplace as a Service 243

Marketplace as a Service Scale Sales Recruiting Business 243

Tom Tunguz

JANUARY 14, 2016

The greater competition among investors increases valuations relative to revenue pricing valuations further into the future. To sustain these growth rates, startups like these require lots of cash because of the customer acquisition payback period, and the more tenuous ones need capital to prove the business model actually works at scale.

Startup 100

Startup Metrics Transportation Marketplace as a Service 100

SaaSHolic

MAY 15, 2023

For startups, the speaker suggests focusing on how AI can drive customer acquisition and go-to-market strategy, while for large companies, creating a vision for AI is important, as well as focusing on infrastructure and skillsets and reshaping governance to deal with security and compliance issues.

Payment Methods 52

Payment Methods Blockchain Artificial Intelligence Payment Services 52

Sales Hacker

APRIL 16, 2018

On this episode of the Sales Hacker podcast, we talk with Jess Hun t , Head of Global Marketing, Sales & Strategy for Axiom about creating a revenue model. Why your CFO shouldn’t own the revenue model. Real world advice on how to successfully grow your company’s revenue. What You’ll Learn. Now on with the show.

VP of Engineering 67

VP of Engineering Revenue Scale Sales Recruiting 67

Buffer Resources

NOVEMBER 12, 2021

Back in 2015, before founding her company and while she was still working a full-time job, she started using LinkedIn Profinder (now called LinkedIn Services Marketplace ) to advertise her career coaching services and find her early clients.

Sales Recruiting 80

Sales Recruiting Social Media Business Marketplace as a Service 80

Casey Accidental

OCTOBER 27, 2020

In part two of our Sequencing Business Models series , we talked about the different types of marketplaces and what needs to be built to be effective in each of them. This builds on the first essay in the series of how there has been an increase in interest of SAAS-like models interested in becoming marketplaces over time.

Payments 56

Payments Business Model Payment Solutions SaaS Payments 56

OpenView Labs

NOVEMBER 30, 2021

The ‘haves’, defined by growing quickly out of the gate and then maintaining 50% or faster revenue growth at significant scale, have seen their valuations skyrocket over the years. It’s tempting to prioritize new customer acquisition as your top growth priority. . Explore Untapped Revenue Streams. These can be lucrative, too.

Payment Services 80

Payment Services Benchmarks SaaS Payments Merchant Services 80

SaaStr

JULY 9, 2019

The next thing I would say we learned is really about removing all barriers to user acquisition. So you’ve got to build barriers to acquisition in any African market within which you operate. ” At this point we were offering the service for free. It’s an example of a uniquely local massive problem in Africa.

Scale 163

Scale Sales Recruiting Scaling SaaS Payments 163

User Pilot

AUGUST 30, 2023

What strategies can you implement to drive acquisition and retention faster? About the author – Dave Martin Dave Martin is the founder of Product Leader coaching service RighToLeft , executive coach, and Chief Product Officer with over 20 years of experience. It’s 2023, and customers have options. But how do you do that?

Scale 99

Scale AI Growth Hacking Innovation 99

Neil Patel

DECEMBER 16, 2021

Another easy way to find keywords is to check for searches that show up in your Google Analytics Acquisition reports. You’ll have your products and brand featured on a website that has an annual net revenue of $386.06 Freelance platforms like Fiverr are underrated resources for marketing your business services.

Social Media 145

Social Media Strategy Marketing Business 145

ProfitWell

APRIL 12, 2019

Or, if you're a clients-based business, you can classify them by what service you provide, their status, etc. GoDaddy Does More with Sellbrite and Marketplaces. com with the launch of GoDaddy Marketplaces — in tandem announcing its acquisition of Sellbrite , the company whose technology will power the capabilities.

Marketplace as a Service 45

Marketplace as a Service Merchant Services Subscription Payment Features 45

ProfitWell

APRIL 15, 2019

Now, the streaming service is available via Roku , as they begin offering additional premium add-on subscriptions. Cheap Stands for the MLB If you’re looking to ball on a budget, the New York Mets now offer a subscription service for standing-room only tix. GoDaddy Does More with Sellbrite and Marketplaces. Worse Than MoviePass?

Sales Recruiting 45

Sales Recruiting Marketplace as a Service Technical Review Subscription 45

Sales Hacker

MARCH 18, 2019

Why net revenue expansion is the most important CS KPI. He’s responsible for leading all aspects of the company’s customer facing technical resources across sales, engineering, technical account management, professional services, and support engineering. Why net revenue expansion is the most important CS KPI.

VP of Engineering 69

VP of Engineering Sales Hiring Scale Technical Review 69

Backlinkfy

SEPTEMBER 28, 2019

You can easily allocate spending on campaigns that are bringing value without jeopardizing your revenue stream. This all depends on a few factors like; keyword search volume, cost per click (CPC) and cost per acquisition (CPA) on highly competitive keywords. Control Marketing Budget: It’s easier to track and control budgets with PPC.

Scale 45

Scale Marketplace as a Service Advertising Sales Funnel 45

ProfitWell

MAY 21, 2019

Ari Wells is the VP of Product Marketing at cloud service mogul Akamai. Finding proper market fit should be part of any business model as it’s the place where customer acquisition happens in the early stages of your company. Sales Commit: Codify the potential revenue and refine specific talking points. Execute Commit.

Product Marketing 70

Product Marketing Marketing Development Team Review Technical Review 70

The Marketing & Growth Hacking Publication

FEBRUARY 3, 2019

billion in online revenue compared to just $57 million in 2011. OTT (Over the Top) streaming services like Netflix, Hulu, Spotify, and a plethora of others have pushed subscriptions past an industry fad and into becoming an industry onto itself that is very likely to grow. Developments outside of eCom. are also responsible.

Payment Methods 40

Payment Methods Payments Payment Features Subscription 40

Intercom, Inc.

DECEMBER 13, 2018

Whereas Facebook’s overall vision relies heavily on third-party developers having access to user data, Workplace wants to be the app that’s connected to all your other apps and a highly curated marketplace that has the best SaaS applications in the world. I highly recommend Predictable Revenue from Aaron Ross.

Scale 151

Scale Marketplace as a Service Mobile Sales Hiring 151

OpenView Labs

FEBRUARY 11, 2021

Now, for each segment, isolate its revenue and COGS. If revenue hides all sins, gross margin reveals them via segmentation. “If revenue hides all sins, gross margin reveals them via segmentation. Offering free usage is par for the course as a SaaS customer acquisition strategy. Creating a marketplace does just that.

Scale 52

Scale Payment Methods Payment Services Systems Review 52

Stax

FEBRUARY 19, 2024

Software as a Service (SaaS) has made business software more accessible by offering cloud-based, on-demand access to a range of solutions, from project management and collaboration to sales and marketing. This creates an intensely competitive landscape with a higher churn rate, but greater customer acquisition opportunities.

SaaS Payments 88

SaaS Payments Payment Services Payments Payment Solutions 88