Casey Accidental

JANUARY 23, 2019

They have also heard about marketplaces that have given all of the power to the supply, and also marketplaces where supply has no power. These issues usually arise in two areas, which particularly, but not exclusively, affect marketplaces. The second issue is around who controls the quality of the service.

Scale 73

Scale Marketplace as a Service Outsourcing Services Scaling 73

User Pilot

JULY 14, 2022

Getting user onboarding right is critically important for any SaaS: in this article, we’re going to explore the powerful concept of minimum viable onboarding. We’ll start by looking at what user onboarding is, then look at why minimal viable onboarding is valuable, and finally how to implement it in your product.

Onboarding 98

Onboarding User Experience Marketplace as a Service Social Media 98

Casey Accidental

OCTOBER 18, 2021

Growth: tuning the product experience so more people can connect to the current product’s value prop e.g. Uber improving driver onboarding. In Eventbrite’s case, the company was: Integrating the acquisition of Ticketfly to move up-market in a specific vertical and build an enterprise sales motion. Consumer Marketplace.

Technical Advisors 140

Technical Advisors Technical Review Scale Marketplace as a Service 140

Blulogix

DECEMBER 26, 2024

For companies leveraging subscription billing models, creating and managing effective channel partnerships requires a robust infrastructure that ensures seamless billing integration , accurate pricing, and effortless onboarding. Expanding Service Portfolios: Collaborate with partners to offer bundled services that meet complex customer needs.

Payments 52

Payments Payment Features Payment Services Scale 52

Intercom, Inc.

NOVEMBER 14, 2019

It’s time to start thinking about retention at scale and bring onboard a customer success team. Kayti argues, “Even in self-service models, there’s a relationship that they’re feeling with your product.” Retention begins to take precedence over acquisition, or vice versa. Kayti’s answer for that tension? We love you.

VP of Engineering 108

VP of Engineering Customer Success Churn Scale 108

Point Nine Land

APRIL 9, 2021

What does it take to raise capital, in B2B marketplaces, in 2021? Over the last few years, we’ve published a number of SaaS funding napkins as well as marketplace napkins. This year, we’re shaking things up with our first ever B2B marketplace napkin! What does it take to raise capital, in B2B marketplaces, in 2021?

Marketplace as a Service 59

Marketplace as a Service Payments B2B SaaS Payments 59

OpenView Labs

DECEMBER 15, 2020

Now—a happy consequence—cloud marketplaces are on a similar trajectory of growth and have opened up a powerful go-to-market channel for sellers that you probably haven’t heard of yet. Not to mention 73% of B2B buyers prefer the convenience of digital buying through ecommerce, web direct or marketplaces (more on that later). .

Marketplace as a Service 64

Marketplace as a Service Scale Cloud VP of Engineering 64

User Pilot

MAY 27, 2025

You play a vital role at the intersection of GTM, Product, Design, Data Science, Marketing, and Engineering – reimagining self-service in the age of AI. Growth funnel expertise: deeply understand acquisition to activation to retention, and have a track record of measurable impact. This role is based in San Francisco, CA.

Management 52

Management Underperforming Technical Team Scale B2C 52

Casey Accidental

OCTOBER 24, 2022

Eventbrite was historically a 50% sales and 50% self-service business. So, as we decided to take a bet on building an intuitive, self-service experience instead of masking user experience issues with human support, we really had to confront Belsky’s product lifecycle for the first time. Sounds expensive.

Scale 139

Scale User Experience Underperforming Technical Team Marketplace as a Service 139

Sales Hacker

SEPTEMBER 2, 2020

Airfare, meal bills, and other travel expenses can drive customer acquisition costs (CAC) into the tens of thousands of dollars. And to facilitate that their website shows some of the services they provide with a vague “get in touch” option and no pricing listed. Customer success reps then reach out to help onboard customers.

Scale 130

Scale Outsourcing Services Sales Technical Review 130

How To Buy Saas

DECEMBER 1, 2020

SAAS is also abbreviated as software as a service. With so many SAAS getting visibility in online marketplaces, we found that new saas businesses are struggling hard to make it to the right set of customers. SaaS as we already understood is a software as a service. Start Listing your saas on Software and saas Marketplaces.

Growth Hacking 105

Growth Hacking Payment Methods SaaS Payments Payment Solutions 105

How To Buy Saas

MAY 21, 2025

The platform also includes self-service interview scheduling , allowing candidates to book interviews from available slots synced to your teams calendars. Basic Onboarding Features: While Workable excels at applicant tracking, it has only light onboarding features. Its not a full HRIS, which is fine for most, but worth noting.

Systems Review 52

Systems Review Sales Recruiting Sales Hiring Technical Review 52

Neil Patel

APRIL 9, 2021

The industry insights section provides you with data on certain industries, such as healthcare and financial services. Investing in workforce development and onboarding is an expensive process. Knowing what trends and insights matter to you is most important. How to Use LinkedIn Insights. Conclusion.

Scale 135

Scale Social Media Advertising Marketplace as a Service 135

Payrix

JANUARY 30, 2024

Durrett explained that Storable is the culmination of several best-in-class acquisitions, including multiple software companies, a marketplace company, and a couple of insurance companies. While the decision to embed payments was an easy one, the process of choosing payment options that meet ever-evolving customer needs is ongoing.

Payment Services 130

Payment Services Payments Merchant Services Payment Solutions 130

How To Buy Saas

FEBRUARY 25, 2025

This Software-as-a-Service (SaaS) approach revolutionized the industry, making powerful CRM tools accessible without on-premise installs. Over the past two decades, Salesforce has evolved from a sales CRM into a comprehensive platform spanning sales, service, marketing, e-commerce, and app development. Open APIs for custom integration.

Scale 52

Scale Underperforming Technical Team Technical Review Software Review 52

User Pilot

MARCH 5, 2025

You can use this platform to create customer segments, personalize onboarding flows, deliver targeted in-app messages, collect direct customer feedback , and track in-app analytics to make iterative changes. Additionally, Userpilots analytics helped them spot and address friction points in the onboarding flow. The result?

Software Review 52

Software Review Engagement Software Scale 52

User Pilot

AUGUST 14, 2024

Let’s dive in to learn what they are and how you can implement them into your product for greater customer success and acquisition! TL;DR A product-led strategy focuses on making your product, its value proposition, and user experience the primary drivers of customer acquisition, engagement , and retention.

Scale 105

Scale User Experience Acquisition Technical Review 105

SaaSOptics

MAY 19, 2022

What Is Customer Acquisition? Customer Acquisition is the process of acquiring new customers in a business. For subscription-based SaaS businesses, your customer acquisition metrics indicate how effectively you acquire new users via sales, marketing, or a product-led approach like a free trial. More customers = more revenue.

Acquisition 59

Acquisition Scale Strategy Software Review 59

OpenView Labs

APRIL 13, 2020

How to get users onboarded and activated. How much money they make per user is entirely dependent on the pricing model and how users are onboarded and retained. Are there marketplace dynamics? You can’t afford high acquisition costs. Digital paid acquisition will also likely be a great strategy. Monetization.

Systems Review 98

Systems Review Technical Advisors Scale Technical Review 98

Unbounce

MAY 1, 2019

Software-as-a-Service (SaaS) marketers are among the world’s most talented. As technical infrastructure gets standardized and integrations become easier, more and more tools are entering an already crowded marketplace. And, from onboarding journeys to in-product messaging and more, there’s a lot that needs to be optimized.

SaaS 111

SaaS Marketplace as a Service Software Review Technical Review 111

Stax

JUNE 20, 2024

An ISV partner is a software vendor that partners with an ISV and provides additional services or technology. However, the significance of selecting the right ISV partner program for cloud services or SaaS companies can’t be overstated. Participating in ISV partner programs offers several advantages.

SaaS Payments 88

SaaS Payments Payment Services Payments Stax 88

ChurnZero

JANUARY 13, 2022

Amir will lead all post-sales functions, helping customers use the full scope of their products and services to unleash the power of CentralSquare in their communities. In his new role, Bill will be responsible for ensuring success throughout the customer entire lifecycle, from initial onboarding onward. Cloudera and Hortonworks, Inc.

VP of Engineering 98

VP of Engineering Customer Success Outsourcing Services Technical Review 98

User Pilot

AUGUST 12, 2024

Value-based segmentation (customer lifetime value, acquisition cost, etc.). Satisfied customers also turn into product advocates and enhance your customer acquisition efforts. Enhancing customer retention in financial services Banks leverage customer segmentation to enhance retention rates and improve overall service quality.

Marketplace as a Service 94

Marketplace as a Service Banking Telecommunications Mobile 94

User Pilot

AUGUST 31, 2023

Examples of products that depend on the network effects for growth are social media sites like Facebook, messaging apps like WhatsApp, lift-sharing platforms like Uber, or marketplaces like eBay. Satisfied users promote the product through WOM and referral schemes, which further grows such networks and lowers customer acquisition costs (CAC).

Social Media 105

Social Media Customer Lifetime Value SaaS Marketplace as a Service 105

SaaStr

NOVEMBER 7, 2019

Romain Huet : Of course, besides the brand I mentioned earlier like, Google, Apple and Facebook, and so on, a lot of marketplaces also like Uber and Airbnb they tend to think of themselves as platform because they have the buyers and the sellers connecting to each other. Let’s start with our five key steps.

Payments 145

Payments Merchant Services Payment Solutions Payment Services 145

User Pilot

APRIL 10, 2023

The benefits of the freemium model include lower customer acquisition costs and access to vast amounts of customer data. Personalized onboarding experiences reduce the time to value by educating users on how to use your product effectively. Both models allow users to experience the product value without satisfying all their needs.

Strategy 97

Strategy SaaS Onboarding Marketplace as a Service 97

User Pilot

JUNE 2, 2024

Appcues : Improves product adoption with onboarding experiences and event tracking. Best tools for user onboarding : Userpilot. Provides interactive onboarding experiences and in-app communication. Affordable for small businesses with strong onboarding features. Self-service customer support. Userguiding.

Software Review 105

Software Review Technical Review Systems Review AI Search 105

Intercom, Inc.

JUNE 23, 2022

The process of purchasing software is increasingly complex – the choices for products and services are endless, and customers have a harder time parsing which companies to trust and which product will better cater to their needs. But once they’re happy with a service, they can help build trust with new customers as well.

Software Review 118

Software Review Trends Software Marketplace as a Service 118

SaaSOptics

APRIL 7, 2022

” Or, as Openview Partners defines it, “ product-led growth is an end user-focused growth model that relies on the product itself as the primary driver of customer acquisition, conversion, and expansion.” A freemium offering breaks down those walls and gives users a clear path to discover your product/service.

Business Model 74

Business Model Payment Features Business SaaS 74

User Pilot

MARCH 29, 2024

Finally, decide on your preferred acquisition channels and collaborate with your team for brand activation ideas. Digital marketing : Target potential customers online by attracting them to your online marketplace or website. You can implement a growth loop to drive customer acquisition, engagement , or even retention.

Branding 105

Branding Social Media Technical Review Advertising 105

SaaSHolic

DECEMBER 2, 2021

Product onboarding is an essential part of customer activation and retention for businesses that are SaaS providers. One of the best things you can do for your customers’ success as a SaaS provider is to ensure that you walk them through a wholesome onboarding experience. What makes an onboarding experience a bad one?

Onboarding 52

Onboarding Strategy SaaS Underperforming Technical Team 52

User Pilot

AUGUST 18, 2024

These tools offer features like onboarding checklists , in-app messages, and product tours among others, for converting and retaining users. Reporting – Use in-depth acquisition and engagement reports to understand what leads users to your app/website and prompts them to take specific actions. Ticket management on Zendesk.

Scale 104

Scale Scaling Software Review Social Media 104

User Pilot

JULY 31, 2024

Product extension Product extension involves creating new products or services closely related to the existing product. Disruptive innovation Disruptive innovation introduces a product or service that disrupts an existing market and creates a new one. SAP-WalkMe acquisition announcement. Source: Mike Pilawski.

Development 104

Development Strategy Market Research Innovation 104

Baremetrics

OCTOBER 24, 2021

For more discussion on this topic, check out the rest of the series on using the dynamic duo of Baremetrics and Stripe to automate the calculation of your customer lifetime value (LTV) , churn , and customer acquisition cost (CAC). Stripe can also be used to run software platforms, marketplaces, and subscription businesses.

Payment Services 97

Payment Services Payment Features Payment Methods Payments 97

Payrix

FEBRUARY 21, 2024

To start the series, Ian and his guest Andy Meadows, Head of Partner Success Management for Payrix, dive into the topic of resourcing and what you need to consider when it comes to selling payments, boarding and underwriting, service and support, and development and tech. Now, we’ve not hit on the backend service and support piece.

Payments 100

Payments Merchant Services Embedded Payments Payment Services 100

Totango

APRIL 24, 2020

However, the almost vertical growth rate they’ve seen over the last month required them to quickly adjust their campaign cadence from a 3-month onboarding journey to a 16-day onboarding lifecycle. . Prior to COVID-19, Zoom had already scaled its digital engagement model to support over 32,000 accounts per CS person.

Customer Success 62

Customer Success Scale Marketplace as a Service Cloud 62

OPEXEngine

FEBRUARY 22, 2022

SMB customers will want high-touch sales engagement and service delivery but SMM SaaS companies will likely not have the budget necessary to justify providing this level of sales support. Instead, SMM SaaS companies will leverage Inside Sales and Channel Partners coupled with digital marketing to drive down Customer Acquisition Costs.

SaaS Payments 52

SaaS Payments Payment Services Payment Methods Marketplace as a Service 52