Tom Tunguz

AUGUST 2, 2016

Channel distribution represents one of the biggest and most important changes in customers acquisition for SMB SaaS startups in quite a while. As many of these channel partners move to newer distribution models, the brokerage channel model in particular, they represent an efficient and leveraged customer acquisition channel.

Outsourcing Services 111

Outsourcing Services SMB Acquisition Scale 111

SaaStr

SEPTEMBER 3, 2019

There’s a little bit of work to do still, but you know, tonight the title of my talk is how to make user acquisition practically free. Uber is a classic marketplace company. It’s a two-sided marketplace. You had town car services before. Who has heard of Lambda School, out of curiosity? Thank you so much.

Acquisition 144

Acquisition Software Review Payment Methods Marketplace as a Service 144

SaaStr

JUNE 15, 2020

— Topic: “The Essential Companies SaaS Relies On” The software-as-a-service marketplace is rapidly growing year after year! Before SaaStr and investing, he was CEO and co-founder of EchoSign, then the web’s most popular electronic signature service, from inception through its acquisition by Adobe Systems Inc.

VP of Engineering 132

VP of Engineering Marketplace as a Service Scale SaaS 132

Subscription Flow

APRIL 18, 2024

How do you keep increasing your revenue in a marketplace that has reached its point of saturation? Simply put, subscriber engagement is a way of defining the degree of interaction, interest, and outright participation that the subscribers of a business have with the product and/or service that the business is offering.

Engagement 87

Engagement Customer Lifetime Value Revenue Subscription 87

User Pilot

OCTOBER 26, 2023

Product-led growth uses the product as the primary driver of customer acquisition and retention, with minimal reliance on traditional sales and marketing. SaaS companies enhance customer acquisition and retention through personalized onboarding and in-app guidance. Their ultimate goal is to enable business expansion.

Acquisition 97

Acquisition Scale Marketplace as a Service Onboarding 97

SaaStr

SEPTEMBER 12, 2019

Congratulations you’ve built a product that’s proven itself in the marketplace! I’m talking about product-led growth as an investment strategy, but really my background is 10 years of operating experience in the product-led growth world. Now I’m investing in that. billion acquisition more so than GitHub.

Investment 101

Investment Underperforming Technical Team Sales Hiring Software Review 101

OPEXEngine

FEBRUARY 22, 2022

SMB customers will want high-touch sales engagement and service delivery but SMM SaaS companies will likely not have the budget necessary to justify providing this level of sales support. Being “stuck in the middle” drives SMM SaaS companies to invest in one of two strategies. eCommerce Marketplaces.

SaaS Payments 52

SaaS Payments Payment Services Payment Methods Marketplace as a Service 52

SaaSHolic

MAY 12, 2023

Despite Kovi’s rapid growth, the importance of improving profit margins was recognized, and the company is now investing in technology and efficiency. Eduardo Chedid of PicPay shared how the company evolved into a broader financial ecosystem, shifting focus from user acquisition to net revenue growth.

Payments 52

Payments Payment Solutions Marketplace as a Service Payment Methods 52

Intercom, Inc.

JUNE 23, 2022

The process of purchasing software is increasingly complex – the choices for products and services are endless, and customers have a harder time parsing which companies to trust and which product will better cater to their needs. But once they’re happy with a service, they can help build trust with new customers as well.

Software Review 118

Software Review Trends Software Marketplace as a Service 118

SaaSHolic

MAY 15, 2023

For startups, the speaker suggests focusing on how AI can drive customer acquisition and go-to-market strategy, while for large companies, creating a vision for AI is important, as well as focusing on infrastructure and skillsets and reshaping governance to deal with security and compliance issues.

Payment Methods 52

Payment Methods Blockchain Artificial Intelligence Payment Services 52

Andreessen Horowitz

AUGUST 30, 2023

Popularized by Michael Milken at Drexel Burnham Lambert, the invention wasn’t all that complicated: issue bonds with very high interest rates and correspondingly high risk, and use that capital to finance the wholesale acquisition of mismanaged, inefficient, and sclerotic companies. Inside sales? billion, against almost $2.8 All of them!

VP of Engineering 94

VP of Engineering AI Payment Methods Generative AI 94

The SaaS Garage

JUNE 8, 2017

Munich-based Propertybase GmbH, a leading software-as-a-service (SaaS) provider for CRM and marketing for the real-estate industry, has been acquired by US firm Boston Logic, the two companies announced today. US firm Boston Logic provides estate agents with software, online marketing and design services. www.propertybase.com ).

Technical Review 66

Technical Review Marketplace as a Service SaaS Software Review 66

Tom Tunguz

JANUARY 14, 2016

To sustain these growth rates, startups like these require lots of cash because of the customer acquisition payback period, and the more tenuous ones need capital to prove the business model actually works at scale. Imagine regional taxi services, 4 in the US, each with a different app, different labor pools, different terms.

Startup 100

Startup Metrics Transportation Marketplace as a Service 100

Intercom, Inc.

FEBRUARY 6, 2020

. “The shift from serving just consumers to serving consumers and companies is a massive one” For Udemy, investing in a B2B arm seemed too obvious, and too good, an opportunity to ignore. At the helm of Udemy for Business’ customer acquisition machine is their VP of Marketing Yvonne Chen.

Marketplace as a Service 243

Marketplace as a Service Scale Sales Recruiting Business 243

OpenView Labs

APRIL 13, 2020

Are there marketplace dynamics? Depending on your marketplace dynamics, you may need the Marketing team to be closely aligned with the Product team to ensure it is driving new users into the correct half of the marketplace. You can’t afford high acquisition costs. Will paid acquisition work with lower revenue per user?

Systems Review 98

Systems Review Technical Advisors Scale Technical Review 98

Casey Accidental

OCTOBER 27, 2020

In part two of our Sequencing Business Models series , we talked about the different types of marketplaces and what needs to be built to be effective in each of them. This builds on the first essay in the series of how there has been an increase in interest of SAAS-like models interested in becoming marketplaces over time.

Payments 56

Payments Business Model Payment Solutions SaaS Payments 56

OPEXEngine

MAY 18, 2021

SaaS metrics are viewed differently at different stages of growth and for different sales models, primarily whether a company is selling into an SMB or enterprise marketplace. When calculating this metric, it is important to only use contracted recurring revenue and not one-time payments from services or any other one-time payment. .

SaaS Payments 98

SaaS Payments Metrics Payments Payment Services 98

Neil Patel

APRIL 9, 2021

The industry insights section provides you with data on certain industries, such as healthcare and financial services. Investing in workforce development and onboarding is an expensive process. Knowing what trends and insights matter to you is most important. Conclusion.

Scale 125

Scale Social Media Advertising Marketplace as a Service 125

Baremetrics

SEPTEMBER 16, 2021

LTV, or CLV, is the predicted amount a customer will spend on your product or service while they’re your customer. Suppose a person subscribed to your service. So, the number of customers or subscribers who stop using your service during a given time period is the churn rate. The logic behind this metric is simple.

Business 97

Business Social Media Marketplace as a Service Mobile 97

Totango

APRIL 24, 2020

Right now, the conversations between CS leaders and their CFO include how to efficiently handle cost when new customer acquisition is more difficult. How do you deploy teams most effectively to secure existing customers and ensure you keep up with the delivery of services and value to customers? Waiting is not an option.

Customer Success 62

Customer Success Scale Marketplace as a Service Cloud 62

Intercom, Inc.

DECEMBER 13, 2018

Whereas Facebook’s overall vision relies heavily on third-party developers having access to user data, Workplace wants to be the app that’s connected to all your other apps and a highly curated marketplace that has the best SaaS applications in the world. Facebook is a company where we like to see people trying new stuff.

Scale 151

Scale Marketplace as a Service Mobile Sales Hiring 151

CustomerSuccessBox

JUNE 20, 2022

It takes several months to recover the CAC (Customer Acquisition Cost) and get to the profitable zone at a unit economics level. Customer success tools stand out in the accelerating marketplace because they can provide outputs according to the requirement at different growth stages and the corresponding strategies for improvement.

Artificial Intelligence 52

Artificial Intelligence Customer Success Software Payment Features 52

ProfitWell

APRIL 12, 2019

Or, if you're a clients-based business, you can classify them by what service you provide, their status, etc. Further integration with Atlassian products should come as no surprise, seeing as they invested $115 million in InVision's Series F funding round. GoDaddy Does More with Sellbrite and Marketplaces. Put a tag on it.

Marketplace as a Service 45

Marketplace as a Service Merchant Services Subscription Payment Features 45

Intercom, Inc.

JULY 13, 2018

All future growth hinges on one thing – customer acquisition. While this may sound simple, it can be incredibly challenging to find new opportunities for growth and customer acquisition in an increasingly crowded marketplace. Mobilize your influencers to drive customer acquisition. Want more advice like this?

Acquisition 156

Acquisition Strategy SaaS Payments Payments 156

Backlinkfy

SEPTEMBER 28, 2019

We’ll give you a basic overview of what paid search consists of and what it looks like, explain the different abbreviations and ad types you’ll come across, and examine the benefits and drawbacks of investing in paid search. Offer Your Services Independently This all comes down to your website landing pages.

Scale 45

Scale Marketplace as a Service Advertising Sales Funnel 45

Sales Hacker

MARCH 18, 2019

He’s responsible for leading all aspects of the company’s customer facing technical resources across sales, engineering, technical account management, professional services, and support engineering. It’s clear that they’re thinking about talent acquisition in all the right ways. Growing the Customer Base.

VP of Engineering 69

VP of Engineering Sales Hiring Scale Technical Review 69

OpenView Labs

OCTOBER 27, 2020

Developers are problem-solvers who get deeply invested in their work. billion acquisition from Visa. As the success of these companies demonstrates, creating a loyal following of developers can pay huge dividends for companies that invest the time and resources to do it right. But first you have to get their attention.

Development 52

Development Sales Hiring Marketing B2B 52

Stax

FEBRUARY 19, 2024

Software as a Service (SaaS) has made business software more accessible by offering cloud-based, on-demand access to a range of solutions, from project management and collaboration to sales and marketing. This creates an intensely competitive landscape with a higher churn rate, but greater customer acquisition opportunities.

SaaS Payments 88

SaaS Payments Payment Services Payments Payment Solutions 88

SaaStr

DECEMBER 16, 2022

How do you enter a highly competitive marketplace, carve a niche for yourself, and then scale the business to $100 million+ ARR? Entering a hyper-competitive marketplace . Entering a crowded marketplace as a new business can be intimidating, especially when established players with a solid customer base surround you.

Outsourcing Services 243

Outsourcing Services Scale Sales Hiring Outsourced Development 243

SmartKarrot

OCTOBER 13, 2023

In today’s hyper-competitive business environment, customer acquisition is only half the battle. The insights derived can help tailor products, services, and experiences that mirror their expectations and desires. Engaging and Educating Your Customers Merely offering a product or service isn’t sufficient.

Retention 10

Retention Strategy Marketplace as a Service Innovation 10

OpenView Labs

DECEMBER 15, 2020

Now—a happy consequence—cloud marketplaces are on a similar trajectory of growth and have opened up a powerful go-to-market channel for sellers that you probably haven’t heard of yet. Not to mention 73% of B2B buyers prefer the convenience of digital buying through ecommerce, web direct or marketplaces (more on that later). .

Marketplace as a Service 52

Marketplace as a Service Cloud Scale B2B 52

OpenView Labs

FEBRUARY 11, 2021

As a founder, you can use this 84 cents to pay salaries, office rent, dividends, or invest in R&D. Offering free usage is par for the course as a SaaS customer acquisition strategy. Creating a marketplace does just that. For example, 84% GM means that for every dollar of product sold, a business keeps 84 cents. Not always.

Scale 52

Scale Payment Methods Payment Services Systems Review 52

Casey Accidental

OCTOBER 18, 2021

In Eventbrite’s case, the company was: Integrating the acquisition of Ticketfly to move up-market in a specific vertical and build an enterprise sales motion. Building a consumer marketplace to drive incremental ticket sales to event creators. The core self-service business was growing steadily at significant scale and was profitable.

Technical Advisors 140

Technical Advisors Technical Review Scale Marketplace as a Service 140

Unbounce

SEPTEMBER 16, 2021

Across social platforms like Facebook, Instagram, Twitter, LinkedIn, and Youtube, standard placements for display ads are: Stories Timelines Video feeds Right column (Facebook) Marketplace (Instagram) Explore section Messenger inbox and sponsored messages. Throughout this guide, we’ve been talking as if you’re selling a product or service.

Payment Methods 145

Payment Methods Payment Solutions Payments AI Search 145

Payrix

JANUARY 30, 2024

Durrett explained that Storable is the culmination of several best-in-class acquisitions, including multiple software companies, a marketplace company, and a couple of insurance companies. While the decision to embed payments was an easy one, the process of choosing payment options that meet ever-evolving customer needs is ongoing.

Payment Services 130

Payment Services Payments Merchant Services Payment Solutions 130

How To Buy Saas

DECEMBER 1, 2020

SAAS is also abbreviated as software as a service. With so many SAAS getting visibility in online marketplaces, we found that new saas businesses are struggling hard to make it to the right set of customers. SaaS as we already understood is a software as a service. Start Listing your saas on Software and saas Marketplaces.

Growth Hacking 105

Growth Hacking Payment Methods SaaS Payments Payment Solutions 105

Sales Hacker

OCTOBER 13, 2020

Why it’s hard to build a two-sided marketplace [13:38]. And the ones that aren’t are generally, kind of related industries, IT services and those sorts of things. And the other thing I learned is it’s very, very hard to build a two-sided marketplace, Sam. Show Introduction [00:10].

Marketplace as a Service 94

Marketplace as a Service CTO Hire Sales Recruiting Data 94