User Pilot

JUNE 12, 2024

Understanding the salary landscape for product managers is crucial whether you’re entering the field or looking to advance your career. In this guide, we’ll provide an overview of typical product manager salaries, explore factors that can influence earnings, and share valuable resources to help you progress in your career.

Management 52

Management Underperforming Technical Team Scale Leadership 52

SaaStr

MAY 5, 2021

If there’s one lesson I’ve learned from leading product at fast-growing startups, it’s that there’s no one way to lead product. You do, however, need to be intentional about how you lead product. Here’s some advice for other product leaders from our journey at Pendo: $0-5M ARR: All hands on deck. 5-25M: Hire a CPO early.

Strategy 276

Strategy Scale Innovation Interviewing 276

Intercom, Inc.

SEPTEMBER 29, 2022

Luckily, we’ve launched a new guide to help you achieve just that. By implementing in-product messaging – the secret ingredient your customer engagement tech stack is missing. By implementing in-product messaging – the secret ingredient your customer engagement tech stack is missing. The bottom-line result?

Engagement 211

Engagement Onboarding Retention Strategy 211

User Pilot

SEPTEMBER 11, 2023

What do you need to successfully navigate the different product launch phases? What will it take to turn your product into a bonafide growth engine ? TL;DR A product launch is a three-step plan (pre-launch, launch, and post-launch) to successfully bring a new product to market.

Scale 105

Scale Social Media Market Research Onboarding 105

SaaStr

FEBRUARY 17, 2022

She reveals how customer centricity, operational rigor, and data-driven strategies drove Airtable to scale and serve over 300,000 organizations, including 80% of the Fortune 100. As a marketer, I bring new products to market. When teams receive additional responsibilities, they do not always have the resources to tackle them.

Engineering 221

Engineering Scaling Marketing Acquisition 221

User Pilot

JANUARY 8, 2024

With the right customer acquisition strategies, you can convert potential customers to paying users and set the stage for turning them into long-term loyal users. In-app strategies for converting free or trial users to paying customers. Best practices for effective customer acquisition and product-led growth.

Acquisition 105

Acquisition Strategy Social Media Underperforming Technical Team 105

User Pilot

JANUARY 22, 2024

A product marketing framework is like a compass that guides you through the complex, fast-paced world of SaaS. From initial launch to ongoing product management , this framework acts as a map towards sustainable growth. In this article, we dive deep into what a product marketing framework is and explore its essential components.

Product Marketing 105

Product Marketing Marketing Social Media Scale 105

SaaStr

MAY 10, 2023

They could be your personal network, experience in a specific industry, talent with a certain social media platform, or a strategy you’re particularly skilled at. Because everyone knew what it took to build a great product in their specific niche, they could quickly bring that product into reality. So talk to people early.

Sales Recruiting 219

Sales Recruiting Sales Hiring Social Media Sales 219

SaaStr

OCTOBER 26, 2022

Grammarly CEO Brad Hoover shares the keys to unlocking product-led growth in the enterprise through learnings from the company’s 13+ year journey helping 50,000 teams and 30 million individuals refine their writing and accomplish their goals. Build an exceptional product with your users. Product-led growth, supported by values.

Enterprise 176

Enterprise Scale Sales Communication 176

User Pilot

FEBRUARY 19, 2024

It could be launching features that are half-finished and causing customer problems with THEIR customer. It could be push changes that bring your entire product down. Impact analysis is crucial for identifying risks, allocating resources, and enhancing customer satisfaction for project success.

Traceability 105

Traceability Operational efficiency. User Experience Trends 105

Intercom, Inc.

SEPTEMBER 1, 2021

At Intercom, we believe the best products are built with the market in mind. That’s why some of Intercom’s first marketing hires were product marketers and why we’ve had a “seat at the table” from the early days of the company. . product marketing team. Involve PMM in the entire product process (or: it’s not all about launches).

Product Marketing 138

Product Marketing Marketing Sales Hiring Scale 138

SaaStr

NOVEMBER 21, 2022

Wherever you are in your revenue journey, adopting certain growth strategies can help you keep growing fast. Build your sales, marketing, customer success, and product development efforts around the needs of your ideal client.”. Spotlighting the success of an ICP-focused strategy . Anchor tenant strategy in action at Payrix.

Payments 184

Payments Payment Methods Embedded Payments Scale 184

SaaStr

FEBRUARY 21, 2024

The Challenges and Pitfalls of a Partner Ecosystem Drata attributes much of its success to its partner ecosystem, which is an interesting case study for most, so how do they break up marketing, sales, and resource allocation vs. a more direct-sales modeled business? Pick your strategies, invest in them, and start tiering.

AWS 204

AWS Scale Sales Hiring Marketing 204

User Pilot

JUNE 12, 2024

Understanding the salary landscape for product specialists is crucial whether you’re entering the field or looking to advance your career. In this guide, we’ll provide an overview of typical product specialist salaries, explore factors that can influence earnings, and share valuable resources to help you progress in your career.

Leadership 52

Leadership Trends AI Customer Support 52

Stax

MAY 30, 2024

TL;DR Understanding your target market is the first step to growing your FSM software business FSM software providers need to invest in product development and innovation to stay up-to-date with industry trends, forecast market needs, and respond with innovative solutions. And it doesn’t have to be all about innovating new products.

Payment Solutions 88

Payment Solutions Payment Services Merchant Services SaaS Payments 88

User Pilot

APRIL 30, 2024

What’s one of the biggest factors impacting how many users use your product ? The higher your adoption rate, the more customers will use your product, resulting in more revenue. TL;DR Adoption rate measures how quickly new features or products gain popularity and usage, indicating their success and user appeal.

Payments 103

Payments Payment Solutions AI Search Payment Services 103

User Pilot

APRIL 29, 2024

In this article, we examine what makes SaaS renewal management so important and explore renewal strategies for preventing customer churn and increasing upsells. A good SaaS renewal strategy helps drive customer retention , increases the customer lifetime value , and improves your monthly recurring revenue. Let’s dive right in!

SaaS Payments 102

SaaS Payments Business SaaS Payment Solutions 102

User Pilot

JULY 24, 2023

Every new product launch is equal parts intimidating and exciting. As the market becomes increasingly saturated with similar SaaS products, your product launch can easily get lost in the noise. In this article, we take a deep dive into the technicalities of a product launch. Launch your product.

ChatGPT 98

ChatGPT Social Media AI Market Research 98

Sales Hacker

MARCH 8, 2024

You may have heard about a free tool that GTMnow and GTMfund launched with Cabal two weeks ago, called Warm Intro Navigator. Data from Crossbeam shows that ELG is the third-most cost-effective strategy behind customer referrals and inbound sales. So this week’s breakdown on ELG has been a longtime coming. Support on pipeline movement.

Scale 97

Scale AI Search Social Media AI 97

User Pilot

SEPTEMBER 29, 2023

The product development process is part art, part science, and all important to the success of your SaaS. In this article, we've got a comprehensive review of the entire product development process. While product development describes the process of creating the product itself (i.e. Ready to get started?

Development 105

Development Software Review Sales Recruiting Technical Review 105

User Pilot

MAY 2, 2024

Customer retention is vital for product success and business profitability. You will also learn how to build a retention strategy, what metrics to track, and 10 bulletproof retention tactics for SaaS companies. TL;DR Customer retention is the ability to keep your customers actively using their products. To prevent it.

Retention 111

Retention Metrics Strategy Scale 111

User Pilot

JULY 31, 2023

What does a product marketing manager (PMM) do? Chances are you already know their broad responsibility is to develop and implement a marketing strategy roadmap for a specific product. We will also point our readers toward some amazing resources for development. Who is a product marketing manager?

Product Marketing 98

Product Marketing Management Marketing Customer Lifetime Value 98

User Pilot

JUNE 20, 2023

Why is product idea validation important? As a product manager, how can you effectively validate ideas and build a successful product that delights users? TL;DR Product idea validation is a process during which product teams test and tweak the product concept to ensure it satisfies a real market need.

Underperforming Technical Team 98

Underperforming Technical Team Social Media Scale Interviewing 98

User Pilot

JUNE 12, 2024

In this guide, we’ll provide an overview of typical user acquisition specialist salaries, explore factors that can influence earnings, and share valuable resources to help you progress in your career. This helps tailor your marketing strategies to effectively reach and engage them. Let’s get started!

Acquisition 52

Acquisition Artificial Intelligence Social Media Data Analysis 52

User Pilot

AUGUST 29, 2023

Product management is equal parts art and science – and it’s vital to the success of your SaaS. TL;DR Product management describes the continual process of overseeing the development of a product across its entire lifecycle. The main difference between product management and project management is the focus.

Management 105

Management Interviewing Marketplace as a Service Product Marketing 105

User Pilot

NOVEMBER 24, 2023

Both are critical metrics to measure in your product, but is there an outright winning that you should solely focus on for your product growth ? Customer retention is more of a long-term strategy compared to acquisition. Focus on customer acquisition when: You’re launching a new product and need new customers.

Acquisition 105

Acquisition Retention Customer Lifetime Value Churn 105

User Pilot

MARCH 19, 2024

Even if you’ve been a product manager for a while, a new feature rollout can be a challenging experience. We explain what a feature rollout is, why it is important for product teams, and how to conduct them. Analyzing competing products. Fear not, though, as this article provides lots of valuable insights into the process.

Software Development 105

Software Development Scale Development Benchmarks 105

User Pilot

JUNE 12, 2024

Understanding the salary landscape for software product owners is crucial whether you’re entering the field or looking to advance your career. TL;DR A software product owner is an IT professional tasked to prioritize features , create and maintain product backlog, and work with a Scrum team throughout the product development cycle.

Software Review 52

Software Review Software Systems Review Software Development 52

User Pilot

MAY 23, 2024

Good customer service helps customers avoid frustration with your product, leading to improved customer satisfaction , loyalty, and better revenue. To determine the best types of customer service for you, consider your business type, product complexity, customer demographic and expectations , budget, and future scalability.

Customer Support 104

Customer Support Social Media SaaS AI 104

Andreessen Horowitz

MARCH 1, 2024

The amount of innovation we’re about to see in tax is unparalleled in recent history,” says Jamil Khan, the Chief Strategy and Small Business Officer for tax giant H&R Block. Last year, we partnered with Microsoft to build and launch a GenAI tax assistant. In today’s environment, that can only mean one thing: investing in AI.

Generative AI 94

Generative AI AI Leadership Innovation 94

User Pilot

JULY 23, 2023

With the right go-to-market team, your new launches won’t suffer unnecessary delays and you can increase adoption but focusing on the right things. TL;DR A go-to-market strategy is a comprehensive plan for taking your product or service to target customers. What’s a go-to-market strategy?

Marketing 96

Marketing Customer Lifetime Value SaaS Advertising 96

User Pilot

JULY 17, 2023

How to choose the right product team structure for your SaaS? We also look at: Responsibilities of product teams Key roles you may want to include Different ways to structure your team Examples of different structures Let’s get right to it! They lead a team that consists of developers and designers.

SaaS 98

SaaS Scale Leadership Customer Lifetime Value 98

User Pilot

SEPTEMBER 20, 2023

The eternal debate: product manager vs. project manager. In this article, we’re going to unpack the day-to-day activities of a product and project manager, describe the key areas of overlap and differences between these distinct roles, and, most importantly, cover how they can work together effectively. using a Gantt chart, etc.),

Management 105

Management Market Research Metrics Trends 105

Sales Hacker

MARCH 1, 2024

This allows brands to be more intentional about messaging to make sure it aligns with their product and company values, and provides real value to an audience. Through these channels, you gain more valuable first-party data about customers and prospects to inform content and product decisions.

VP of Engineering 72

VP of Engineering Scale SaaS AI Search 72

User Pilot

APRIL 16, 2024

Understanding how end-users interact with your product is crucial to identifying user experience bottlenecks. When combined with product analytics , end-user behavior monitoring can help you boost product usage and retention rates. TL;DR End-user behavior monitoring involves observing how users engage with a product.

User Experience 105

User Experience Engagement Trends Churn 105

User Pilot

MAY 8, 2024

Have you been struggling to engage users and keep them coming back to your product? In either case, using a product analytics tool to perform user needs analysis is the way to go. Also, it helps you make data-driven product development decisions instead of relying on guesswork. Why analyze user needs for your target audience?

Underperforming Technical Team 104

Underperforming Technical Team Interviewing Trends User Experience 104

User Pilot

NOVEMBER 19, 2023

This article answers your questions with proven cross-selling strategies and examples from top SaaS companies. TL;DR Cross-selling is a sales and marketing tactic that helps increase the average order value by selling additional or complementary products to current customers. Notion launched the Notion AI feature with a waitlist.

Strategy 101

Strategy Customer Lifetime Value SaaS Business 101