As You Scale, About Half Your Team Will Be in Sales and Marketing
SaaStr
FEBRUARY 18, 2022
Sales-driven SaaS startups end up with about half their headcount in sales and marketing. Sales doesn't. — Jason BeKind Lemkin (@jasonlk) February 17, 2022. Then, it sneaks up on you again as you scale and you realize you need to have about 1.5x-2x Software itself and other departments get leverage.
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