From Uncertainty to +$400M: How Braze Found Opportunity in Headwinds with Braze’s Co-Founder & CEO Bill Magnuson (Podcast 671 + Video)
SaaStr
JUNE 30, 2023
Braze was founded in 2011 when the most exciting mobile apps were a compass, a flashlight, and a game where you could feed fish. You need to parse through the vanity metrics and figure out what will endure. Braze didn’t find a true product-market fit until around 2014-2015. You can’t chase shiny objects. Both came true.
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