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5 Interesting Learnings from Amplitude at $150,000,000 in ARR

SaaStr

They were founded in 2011 and IPO’d ten years later in 2021 at $150,000,000 in ARR, growing 57%, and have rocketed to a $7B+ valuation. Some leaders like Slack have seen the same, but most Cloud leaders at scale with high NRR end up getting more and more of their revenue from their existing base, not new customers. This is rare.

Scale 274
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What we learned moving sales and product upmarket together

Intercom, Inc.

As Intercom’s customer base moved upmarket, it became increasingly obvious to us in Sales that what worked well in our product for early-stage startups didn’t for larger companies. We were laser-focused on helping everyone buy Intercom and nailing the fundamentals of SaaS sales.

Scale 199
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The 10x Feature is Real. At Least, for a While. What’s Yours?

SaaStr

Talk to any experienced SaaS sales leader in a competitive space. It’s a feature that, for a material number of customers and prospects, wins the deal vs. the competition. But for a while, as you are scaling, you can beat the competition in at least specific deals in specific segments with a 10x Feature. And it was.

Scale 220
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Finding Opportunities in Every Challenge: From Humble Beginnings to 30 Million Users with Miro Founder and CEO Andrey Khusid, and ICONIQ Growth General Partner Matthew Jacobson (Pod 580 + Video)

SaaStr

Miro was founded in 2011 and has iterated on its product and expanded its audience widely over the years. Currently, Miro is one of the fastest-growing companies at scale, but it didn’t take off immediately at the same velocity in 2011. So, to drive adoption, they created more sophisticated sales enablement and customer success.

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What’s Happening in B2B SaaS in 2024 and Beyond with Zapier CEO Wade Foster and SaaStr CEO Jason Lemkin

SaaStr

Zapier has been a fully remote company since its inception in 2011 when remote wasn’t mainstream. But if you know what success looks like in sales, support, engineering, etc., How to Keep the Culture Tight and Maximize Productivity When Wade started a fully remote team, it did lead to employee happiness to some extent.

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5 Interesting Learnings from Twilio at $3.4B in ARR

SaaStr

The best in SaaS and Cloud really do scale just about forever. It can seemingly scale forever. Twilio’s 2011 customers are worth 10x more today a decade later. in ARR, Twilio is still growing a stunning 54% year-over-year! Let’s see how they do it. 5 Interesting Learnings: #1. Probably more.

Scale 216
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Dear SaaStr: What’s a Fair Amount of Founder Secondary in a Series B VC funding round?

SaaStr

Secondary sales done right truly align founders and the company and incent them to go long. We’re dealing with a lot of drama from that today, with founders who made millions or more before really getting to scale — and are now half-checked out. Or totally checked out: We’re more back to normal now.

Scale 208