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Dear SaaStr: Can A SaaS Startup Really Scale With 2 Co-CEOs?

SaaStr

Dear SaaStr: Can A SaaS Startup Really Scale With 2 Co-CEOs? Two of the biggest successes in SaaS that have co-CEOs! The post Dear SaaStr: Can A SaaS Startup Really Scale With 2 Co-CEOs? Many will tell you it’s a bad idea, and it probably is — in most cases. Atlassian And Monday So when it works — it works.

Scaling 210
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The 6 Most Common Mistakes Founders Make When They Are Just Starting to Scale Revenue

SaaStr

Dear SaaStr: What are The Most Common Mistakes Founders Make When They Are Just Starting to Scale Revenue? As you scale, your win rate — the % of deals you close vs. the competition — should go down. Your happy customers beget more happy customers in SaaS. Getting too comfortable with yourself because of your High Win Rates.

Scaling 263
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Dear SaaStr: What’s The Number One Challenge for Scale-Up Stage Founders?

SaaStr

Dear SaaStr: What’s The Number One Challenge for Scale-Up Stage Founders? In SaaS, once you have even a few million in ARR, the #1 challenge is recruiting top-tier VPs and building a truly top-tier management team: SaaS products mostly don’t sell themselves. SaaS products get too complex to hack a product roadmap too long.

Scale 241
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Dear SaaStr: What Are Some Signs That Your SaaS Marketing Programs Won’t Scale Well?

SaaStr

Dear SaaStr: What Are Some Signs That Your SaaS Marketing Programs Won’t Scale Well? Most SaaS companies, once they have a mini-brand, start to get some amount of organic, “free” leads. All paid marketing is expensive in SaaS. Don’t overindex on any individual campaign or initiative. Let me dig in a bit.

Scale 210
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Scaling Your Startup and Getting Funded: Key Lessons from Seasoned Pros

Speaker: Brian Chang, Managing Director of Warburg Pincus & Scott Schwan, Chief Product Officer of A-LIGN

Scaling your SaaS business to the growth stage requires a strong product/market-fit, an optimized marketing funnel with repeatable sales processes, and a strategy for customer retention. Navigate roadblocks to scale and maintain focus on the long-term vision. Land marquee customers and build loyalty with them.

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Dear SaaStr: What Are The Signs We’re Ready to Hire More Sales People to Scale?

SaaStr

Dear SaaStr: What are the signs that an enterprise SaaS startup is ready to scale by hiring more sales people? For a higher-velocity, in-bound driven SaaS product, most sales reps will have trouble processing more than 50 or so truly qualified leads a month. Plus — following up on the 50 qualified leads from the month before.

Scale 259
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6 Things in SaaS That Are Only Obvious At Scale

SaaStr

Everything in SaaS starts to get pretty complicated around $4m-$5m. SaaS companies with super happy customers many inertia after $10m ARR. SaaS companies with somewhat happy, or many unhappy customers, start to get bogged down there. More here: Why Some SaaS Companies Stall Out at $20m ARR. You Hit a Wall Without VPs.

Scaling 239
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Preparing for SaaS Funding: Evaluating your Funding Options

Speaker: Jon Steinberg, Co-founder of Mountside Ventures, and Clayton Whitfield, Co-Founder and SVP of Revenue Programs at SaaSOptics

While it may seem that more and more SaaS companies are taking the bootstrap approach to financing, it’s encouraging to know that there are many other viable funding options on the market.

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Top Fraud and Payment Trends for 2023: What SaaS Pros Need to Know

In the report, you’ll find: The scale and type of fraud seen in the global marketplace. This report outlines the most common types of fraud to look out for in 2023 and offers merchant-reported preferred best practices to help minimize fraud losses. How fraud changes based on the size of business.

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Leveraging Consumption to Drive Growth: The SaaS Expert's Guide to Usage-Based Pricing

Speaker: Igor Stenmark, Andrew Dailey, &Youssef Yaghmour

However, despite the growing recognition of its benefits, there is a lack of comprehensive guidance on the practical steps to launch, expand, and scale these intricate pricing models. You’ll hear how you can Harness complex pricing to boost Product-Led Growth (PLG) and customer satisfaction while reducing churn.

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4 Competencies of a Successful Sales Team

Speaker: Collin Stewart, Co-Founder & Co-CEO, Predictable Revenue

As you scale your SaaS business, you want to be armed with all the necessary tools to ensure optimal growth, which ultimately stems from how effective your sales team is.