SaaStr

SEPTEMBER 29, 2022

Stage 2 Capital’s Co-Founder and Managing Director, Mark Roberge, breaks down what a consumer tech growth team looks like and how they operate. Stage 2: Prove free user retention. It’s time to reduce the customer acquisition cost by experimenting with content marketing and virality. Paid ads and marketing often achieve this.

Technical Review 264

Technical Review Technical Advisors Scale Compensation 264

User Pilot

MARCH 29, 2024

Lack of help resources. Offer self-service support with a resource center. Wrong acquisition channels : Utilizing acquisition channels your target audience does not actively use or engage with results in wasted efforts and resources. Lack of lead nurturing efforts. Slow response to customer queries. Userpilot can help.

Scale 101

Scale Sales Funnel Onboarding Retention 101

SaaStr

AUGUST 28, 2022

The team often wants to do this, at least part of the team, because your smallest customers consume so many resources in support, success, etc. So in the end, these very small customers were just 5% of total revenue, consumed a lot of our support resources, complained the most … and most importantly, most didn’t renew.

Scale 265

Scale Sales Hiring Pricing Churn 265

User Pilot

APRIL 29, 2024

An in-app resource center empowers users with self-service support and minimizes friction. It provides users with the guidance and resources they need to accomplish their goals within your product. You can even use checklists to guide users to the right support resources. Page populated with instructional content.

SaaS 96

SaaS Onboarding Trends User Experience 96

Buffer Resources

JANUARY 15, 2024

Inaccurate, packed with "filler," or completely AI-generated — bad B2B (business-to-business) content is easy to spot and even easier to find online. According to one study, it also costs over $50 billion annually due to wasted resources alone. But what makes B2B content good ? "  2.

B2B 113

B2B Technical Advisors SaaS Payments Underperforming Technical Team 113

Subscription Flow

APRIL 1, 2024

To manage subscription fees, for example, an online publication could collaborate with a merchant of record, freeing up resources to focus on creating engaging content and high-caliber articles. How might a merchant of record for digital products help out an E-book publishing company? Some of the key advantages are as follows: 1.

Merchant Services 89

Merchant Services Payment Services SaaS Payments Payment Methods 89

User Pilot

MAY 7, 2024

Groupize leveraged an in-app resource center and embedded its onboarding guide so users can access it at any time. This approach alone drastically reduced support tickets, allowing Groupize’s CS team to focus more on issues that can’t be addressed in a resource center. Resource center created with Userpilot.

Software Review 60

Software Review Software Onboarding Engagement 60

Buffer Resources

MARCH 21, 2024

If you’re publishing quality blog content, you’re also creating ideal content for LinkedIn — you just need to learn how to repurpose it. and repurpose that content to increase my LinkedIn visibility. Cost and time saving: Creating new blog content requires significant upfront investment.

Social Media 107

Social Media Engagement Branding Construction 107

User Pilot

JUNE 19, 2023

The main features of a good LMS are an intuitive UI, support for different content types, course management features, assessment and certification functionalities, tracking and reporting, collaboration features, and gamification. In the latter, some of the training content is delivered online, and some in the traditional classroom.

Systems Review 93

Systems Review Management SaaS Education 93

User Pilot

MAY 2, 2024

Poor customer retention drains your resources, reduces revenue, brings operational instability, and harms your reputation. Provide self-service support resources like knowledge bases and chatbots for 24/7 assistance. And 40% of users who contact customer service, use self-service resources to find a solution first.

Retention 95

Retention Marketing Customer Lifetime Value Onboarding 95

Buffer Resources

NOVEMBER 30, 2023

So, I started consuming content on LinkedIn. I followed some well-known writers and marketers to keep consuming content related to my industry regularly. Follow the 80-20 rule People love to read content that they can relate to. This post solely got me five content writing leads within a week. 

Social Media 119

Social Media Engagement Advertising Strategy 119

User Pilot

APRIL 22, 2024

Ensure better resource allocation. Ensure better resource allocation : With a clear understanding of which features are most impactful, it becomes easy to focus time and money on developing features that offer the highest return on investment. Step 2 : Identify competitors. Improve product road mapping. Increase user retention.

Underperforming Technical Team 95

Underperforming Technical Team Software Review User Experience Retention 95

User Pilot

FEBRUARY 25, 2024

Companies are going beyond product marketing and investing in content marketing to deliver value to users. Answer FAQs with self-service resource centers. Self-service resources shared through a help center can make it easy for users to discover solutions to their problems at their own pace. Sign-up form of Userpilot.

SaaS Payments 101

SaaS Payments Trends Payment Solutions Payment Methods 101

Neil Patel

FEBRUARY 5, 2021

As a result, upload speeds reduced as websites and pages became more resource-intensive. How Does HTTP/2 Come In? That’s especially true in the era of dynamic content and resource-heavy multimedia pages. Enter HTTP/2. What is HTTP/2? HTTP/2 is an improvement over HTTP because it utilizes multiplexing.

Transportation 144

Transportation Engineering Communication Government 144

Sales Hacker

FEBRUARY 21, 2024

It’s deceptively simple: Step 1: enter your company Step 2: get a shareable portal containing your (1) blurb (2) content (3) target accounts and (4) buyer personas. It also represents a transformative shift in how resources are provided. WIN seeks to alleviate this burden by streamlining the referral process.

Sales 77

Sales Revenue SaaS Marketing 77

User Pilot

MARCH 17, 2024

It also helps you optimize your content marketing efforts and SEO strategy. Consequently, you would have to invest more resources in your organic strategy. Website analytics dashboard from Google Analytics 2. This suggests that the company should shift resources from Facebook to Google Ads to be efficient.

Social Media 91

Social Media Data SaaS Scale 91

Buffer Resources

NOVEMBER 14, 2023

It felt like advertising or brand sponsorships would water down the content. Not only is it a more independent way to build revenue around social media content, it allows for more meaningful connections with an audience. There's a lot of fear around charging people when you’ve been posting content for free.

Social Media 115

Social Media Education Advertising Revenue 115

Buffer Resources

OCTOBER 17, 2023

Coming up with new content on a weekly or even daily basis isn’t just time-consuming, it can be infuriating. Fill in the placeholders in square brackets so the AI returns content applicable to you. Create a social media post that announces [content piece] and highlights its key takeaways for [target audience] ( use ).

AI 129

AI Social Media Trends Engagement 129

ChurnZero

FEBRUARY 15, 2024

Creating a steady stream of engaging content for a customer community can be a daunting task, especially when you’re relying on your team to contribute. In the beginning, I would raise content requests in big team meetings and send out mass messages on Slack. 1: Build a content calendar. 2: Make a direct request.

ChatGPT 52

ChatGPT Technical Review Engagement Strategy 52

User Pilot

JUNE 30, 2023

Content localization is absolutely essential for SaaS companies. Our article provides guidance for SaaS teams on how to effectively localize their content. TL;DR Content localization is the process of adapting your content so that users in different countries feel as if it was originally written for them.

SaaS Payments 89

SaaS Payments Outsourcing Services Payment Solutions Payment Services 89

User Pilot

APRIL 21, 2024

To attract the right audience, create content that addresses their needs. Attract the right audience Using the insights about your user personas, craft appealing content to attract them. Prioritize middle- and bottom-of-the-funnel content, presenting your product as a solution to specific problems relevant to a particular user persona.

SaaS Payments 91

SaaS Payments Payment Services Payment Methods Payment Solutions 91

Unbounce

NOVEMBER 14, 2021

With this info, you’ll be able to keep these factors in mind as you design your digital marketing campaigns: The platforms your customers use to look at marketing content. These pages offer your audience something like a resource or newsletter in exchange for their contact info. Content marketing.

Social Media 131

Social Media Content Marketing Branding Education 131

Andreessen Horowitz

SEPTEMBER 13, 2023

The top 50 list is an almost even 3-way split between companies that (1) trained their own proprietary model, (2) fine-tuned an existing model, and (3) built a consumer UI on top of an existing model (e.g., “GPT There are only 2 on the list, but they drive significant traffic—Civitai (for images) and Hugging Face both rank in the top 10.

Generative AI 145

Generative AI AI ChatGPT Artificial Intelligence 145

User Pilot

APRIL 22, 2024

Providing educational content to keep users engaged and informed. This can involve engaging existing users with educational content such as webinars, slideouts, or tutorials and triggering them when relevant. Create help resources in different formats to directly tackle these challenges. Welcome survey example.

Customer Success 80

Customer Success Retention Software Review Customer Lifetime Value 80

How To Buy Saas

MAY 7, 2024

Email Content and Formatting Email content and design are other important factors that contribute to email deliverability. ISPs and spam filters inspect a whole range of email components including subject lines, the content of the email, the HTML code behind an email, and non-text components such as graphics or videos.

Software 40

Software Strategy Engagement Advertising 40

Buffer Resources

DECEMBER 14, 2023

LinkedIn carousels are a great content format for many reasons. First, the LinkedIn algorithm prioritizes this content format, probably thanks to the visual appeal and subsequent engagement. This can be useful for sharing how-to content, tutorials, or tips. Jay Clouse shares a guide to posting over the holiday season.

Social Media 120

Social Media Payment Methods Payment Solutions AI Search 120

Neil Patel

JANUARY 1, 2023

Some techniques used are the same as regular SEO: creating a content strategy , researching keywords , and optimizing content. Another requirement is website maintenance and ensuring your content is up-to-date, along with: automation tools to manage keyword research competitive analysis conducting regular audits.

Enterprise 93

Enterprise Strategy Technical Review Scale 93

Buffer Resources

APRIL 10, 2024

Now, it’s not only possible to supplement your regular income with content creation but to dwarf it entirely. Gabby makes hundreds of thousands of dollars from her content, netting nearly $300,000 in 2023. 💡 Buffer makes Instagram growth much easier with content planning, scheduling, and engagement tools.

Payments 97

Payments Payment Methods Marketplace as a Service Payment Services 97

User Pilot

OCTOBER 6, 2023

You can find good examples of SaaS product demos in Grammarly’s dummy content editor, Airtable’s captivating 2-minute sales video, SurveyMonkey’s template library, and more. This makes sales demo videos an ideal option as they make your marketing content more engaging.

Onboarding 97

Onboarding Software Review Transportation Engagement 97

User Pilot

MAY 2, 2024

Self-service resources like knowledge bases and chatbots provide 24/7 assistance and reduce the time needed to solve issues. For example, if the average customer spends $50 per month, the average lifespan is 2 years (24 months), the LTV would be: $50 x 24= $120 A higher LTV indicates that customers are more valuable to the company.

Retention 91

Retention Metrics Strategy Scale 91

Buffer Resources

JULY 5, 2023

My content and keyword research was limited to what I saw on search engine results pages (SERPs) for a long time, especially at the beginning of my content writing journey. For instance, I would look at the content ranking for a specific keyword and try to emulate it in my content.

AI Search 91

AI Search Social Media Content Marketing Trends 91

User Pilot

JULY 9, 2023

You can make your product more accessible by localizing the content and tweaking the product UI for users with special needs. By embedding different content types, such as video tutorials or webinars , you will cater to users with different learning preferences. Content localization in Userpilot. Mailchimp milestone celebration.

User Experience 84

User Experience Onboarding AI Technical Review 84

Buffer Resources

FEBRUARY 22, 2024

“When it comes to building your network or finding clients, you need to be intentional about who you’re following,” says freelance Content Marketing Manager Rosemary Egbo. "I'm happy to connect and see more of your content on my feed," she wrote, with a star emoji.

Social Media 109

Social Media Underperforming Technical Team Engagement B2B 109

Neil Patel

DECEMBER 13, 2021

Use these Bing SEO tips to make sure your content is optimized for the search engine and boost your chances of ranking on the first page and landing the coveted number one spot. Just as it is with content, when it comes to links, quality matters most.”. Step 2: Analyze your backlink profile. Write High-Quality Content.

Social Media 145

Social Media Engineering Machine Learning Artificial Intelligence 145

Buffer Resources

MAY 2, 2024

  Just four months after moving their top content over, their earnings shot up to over $13,000!    This experience is a powerful reminder of the opportunities that await when you match great content with the right monetization strategy. This is where you tap into your resourceful nature. 

Payments 74

Payments Payment Methods Social Media AI Search 74

User Pilot

AUGUST 6, 2023

TL;DR Marketing automation describes the use of software tools to automate repetitive marketing tasks, like sending emails or scheduling social media content. Resource centers and chatbots are another way to provide automated guidance and support to users. The initial work goes into creating the rules and developing the content.

Marketing 92

Marketing SaaS Social Media Onboarding 92

Neil Patel

AUGUST 4, 2021

If you’ve been dreaming about an increase in brand awareness, organic lead generation, and personal connections with your customers – creating video content could be the solution you are looking for. Similarly, positive ROI statistics for video content have been booming for years – from 33 percent in 2015 to 87 percent in 2021.

Marketing 145

Marketing Social Media Sales Hiring Technical Review 145