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Things May Snap Back Fast. So Take Advantage Of This Crazy World Now.

SaaStr

Most tradeshows and events in China are running at their maximum allowed capacity pre-Covid, with the delta being mainly from lack of travel. Instead of a crummy office at 2x the price. Do a lot more Business Development and Partnerships. Respectfully move on from any other underperformers by year-end.

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Who is Lenny Rachitsky: Background, Newsletter, Podcast, and More

User Pilot

Before starting his own venture, Lenny worked in the product and engineering teams of companies like Airbnb and Neustar. Renowned for his tenure on Airbnb’s product team, Lenny’s professional journey truly began in 2010 when he served as the CEO of a budding startup named “Localmind.”

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A Friendly Reminder to Cost-Cutters: Keep the Company a Great Place to Work for Survivors

Kellblog

As we struggle to hit top-down targets through rounds of cost-cutting, we cut here and squeeze there so much that we can develop a certain myopia. More simply, do we still have travel budget? And create perverse incentives to not terminate weak employees in the process. Little or no travel budget. Why do we forget this?

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Market Gaps: 10 Ways to Spot Untapped Customer Needs

User Pilot

A market gap can be caused by missing functionality or poor user experience. Tracking user behavior in-app enables product teams to find ways to improve product experience. Competitor analysis enables PMs to find areas where rivals fail customers and develop sound positioning and differentiation strategies.

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Is My Second Product Failing?

Casey Accidental

I’ll explain how I think about these decisions as a product leader and give more context on the journey of developing entirely new products inside a company. Let’s say your second product builds a new product that is growing healthily with a smaller group of customers than the core business at a much lower price point.

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How to Develop a Winning Digital Marketing Strategy in 4 Easy Steps

Neil Patel

The bad news is that marketers waste 37 to 95 percent of their marketing budget. You’ll want to break each of these areas down in enough detail so you (and your team) can work with each of these areas properly. Are you focusing your attention on a specific niche, i.e., affluent travelers, price-conscious fashion aficionados?

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SaaStr Podcasts for the Week with Matt Garratt, Trisha Price, David Schmaier, Rob Bernshteyn, and Jason Lemkin

SaaStr

359: The Secrets to Vertical Growth, What it Really Takes to Build a $1B SaaS Company with Matt Garratt, SVP, Managing Partner @ Salesforce Ventures, Trisha Price, Chief Product Officer @ nCino and David Schmaier, CEO & Founder @ Vlocity. Trisha Price. Trisha Price: nCino is a little bit different in its background.