SaaStr

JULY 9, 2019

Join Anish Shivdasani, CEO of Giraffe, as he provides unique African experiences learned from scaling to 1M users. Now, unfortunately there are a lot of constraints in Africa, major constraints when you’re talking about setting up and scaling a startup. Product/market fit. Want to see more content like this?

Scale 163

Scale Sales Recruiting Scaling SaaS Payments 163

Chart Mogul

JUNE 24, 2021

For subscription apps like Headspace , a global audience is part of their growth ambition. Cristina Poindexter , former Product Marketing Lead at Headspace talked about price localization strategies and how it aligns with their goals of bringing mental health to the world. ChartMogul helps you manage global subscriptions.

Pricing 128

Pricing SaaS Payments Payments Payment Features 128

ProfitWell

JANUARY 6, 2020

Imagine a world in which your customers sell your product for you. You just have to achieve stellar product-market fit. Marc Andreessen, cofounder and general partner of Andreessen Horowitz, put it this way, “product-market fit is when people sell for you.” What is product-market fit? Ideal, right?

Product Marketing 52

Product Marketing Underperforming Technical Team Marketing Advertising 52

SaaSOptics

MARCH 16, 2022

In this webinar recap, you’ll see the most significant trends in SaaS pricing, subscription management, metrics/analytics, and what they could mean for your business in 2022. Great for early-stage companies and easy to scale throughout the business lifecycle. Trends in Subscription Management . Variable pricing.

Trends 98

Trends B2B Scale Payment Features 98

Totango

NOVEMBER 5, 2021

TC : I’ve also coordinated with Marketing, specifically Campaign Marketing and Product Marketing. Due to the collaboration, our messaging is aligned, the look and feel is consistent and on-brand, and we ensure we are focusing on key product features. Well, if you’re Aruba, you go digital.

Scale 110

Scale Engagement Scaling Strategy 110

Andreessen Horowitz

APRIL 23, 2024

They also talked about the difficulties — and potential advantages — of selling into small businesses, taking alternative approaches to interviewing candidates, and the importance of keeping culture a vital part of a company as it scales. For both of you, subscription is a smaller-to-no piece of the story.

Payments 107

Payments Forecasting Payment Services Payment Solutions 107

SaaStr

JANUARY 7, 2021

Whether it was our interview with Podium’s Eric Rea on how he scaled with a team outside the Bay Area before it was really considered an option, or TripAction’s Megan Eisenberg on how to prioritize trade-offs in marketing without sacrificing pipeline, we’ve covered the gambit of relevant topics throughout the year. .

Scale 252

Scale Sales Hiring Scaling B2B 252

User Pilot

APRIL 29, 2024

In fact, it’s a good idea to start with a closed-ended question, like a multiple choice or Likert scale one, and follow up with optional open-ended ones. For example, you could use the survey to identify your most loyal users based on subscription renewals and high engagement rates and invite them to beta-test new features.

Payment Solutions 91

Payment Solutions SaaS Payments Payment Methods Payments 91

Chargify

APRIL 23, 2019

According to a study by the Startup Genome Project of more than 3,200 startups, they found that “70% [of startups] fail because of premature scaling.” Understanding which stage your SaaS business is in can help determine the appropriate time to scale to the next phase—and do so successfully. Finding channel/market fit.

Scale 74

Scale SaaS Payments Scaling Payment Services 74

Totango

NOVEMBER 5, 2021

TC : I’ve also coordinated with Marketing, specifically Campaign Marketing and Product Marketing. Due to the collaboration, our messaging is aligned, the look and feel is consistent and on-brand, and we ensure we are focusing on key product features. Well, if you’re Aruba, you go digital.

Scale 84

Scale Engagement Scaling Strategy 84

ProfitWell

DECEMBER 9, 2019

From the rise of SaaS to the sudden glut of subscription boxes, the subscription business model has never been more popular. So much so that Gartner research predicts that in 2020, all new entrants to the software market and 80% of existing companies will offer some sort of subscription package. Do your research.

SaaS Payments 61

SaaS Payments Payment Services Subscription Payment Features 61

SaaStr

NOVEMBER 2, 2019

Hear about the early days of Glassdoor; tactical lessons on scaling—from building a business model and recruiting an all-star management team to advice on building a compelling, innovative company culture; and learn whyGlassdoor’s $1.2 Yes, it does not scale, but the beauty is the product.

Scale 128

Scale SaaS Payments Sales Recruiting Payment Services 128

Neil Patel

MARCH 1, 2021

One solution to this problem may be productized services. The productized services model allows agency owners, freelancers, and consultants to break out of billing by the hour or per project and instead invoice by sets of services rendered. What Are Productized Services For? Marketing/B2B Solutions.

Scale 141

Scale Payment Features Consulting Pricing 141

Totango

NOVEMBER 5, 2021

TC : I’ve also coordinated with Marketing, specifically Campaign Marketing and Product Marketing. Due to the collaboration, our messaging is aligned, the look and feel is consistent and on-brand, and we ensure we are focusing on key product features. Well, if you’re Aruba, you go digital.

Scale 62

Scale Engagement Scaling Strategy 62

User Pilot

JANUARY 28, 2024

Product-market fit micro survey template PMF surveys let you understand whether your product addresses and solves the needs of your target audience. Trigger them once you have a sizable customer base and are thinking of scaling. Use a Likert scale or smiley faces for your CSAT surveys.

Scale 80

Scale Market Research Software Review Churn 80

User Pilot

APRIL 18, 2023

The 4 types of customer satisfaction surveys are Net Promoter Score (NPS) surveys, customer satisfaction score (CSAT) surveys, customer effort score (CES) surveys, and product-market fit (PMF) surveys. Likert scale questions 2. Rating scale questions 3. Here are some best practices for collecting customer feedback.

Underperforming Technical Team 87

Underperforming Technical Team Scaling Onboarding Product Marketing 87

Intercom, Inc.

NOVEMBER 7, 2019

If people aren’t looking for your solution, you have to educate them about the problem your product solves. Spendesk thinks about building its company in three stages: startup, growth, and scale. Getting to 100 customers doesn’t demand a complex setup, but getting to 1,000 in a specific market requires evolution.

Scale 162

Scale Payment Methods Payment Solutions Marketing 162

Chart Mogul

JUNE 24, 2021

For subscription apps like Headspace , a global audience is part of their growth ambition. Cristina Poindexter , former Product Marketing Lead at Headspace talked about price localization strategies and how it aligns with their goals of bringing mental health to the world. ChartMogul helps you manage global subscriptions.

Pricing 52

Pricing SaaS Payments Payments Payment Features 52

Chart Mogul

APRIL 20, 2018

Subscriptions are reaching never-seen-before levels of scale. This week, we learned that Amazon Prime has over 100 million subscribers and that Apple may be planning to launch a news subscription service soon. Is this the end of the subscription era? Category creation and the importance of product marketing.

Subscription 45

Subscription Payment Features SaaS Scale 45

User Pilot

FEBRUARY 25, 2024

Pricing and billing friction – when customers don’t understand the pricing structure or find it difficult to cancel their subscription. Scalability friction – when it’s difficult to upgrade or scale the product to accommodate growing customer needs. Reducing friction fosters product and brand loyalty.

Scale 88

Scale SaaS Onboarding Engagement 88

Chart Mogul

JUNE 1, 2023

Whether you have annual or monthly subscriptions (or a mix of both), it is common to measure retention over 12 months. High retention is a strong indication of product-market fit. Are you ready to implement strategies to scale rapidly? So, your customer retention is calculated by dividing 300 by 400.

Retention 90

Retention Metrics Benchmarks SaaS 90

User Pilot

FEBRUARY 28, 2023

Customer experience feedback focuses on user interactions with your product. Product Market Fit (PMF) surveys help teams evaluate product viability. Bug reports are essential for improving the technical soundness of your product. All you have to do is create a pop-up modal with a simple rating scale.

Scale 89

Scale Management Technical Review Onboarding 89

OPEXEngine

MAY 18, 2021

The growth stages are defined as: Early Stage – Product/Market Fit Stage, . Growth Stage – Scaling the Business, and . ARR is an essential subscription metric that identifies the recurring revenue expected on an annual basis from the subscriber base. Here is a simple formula to calculate ARR.

SaaS Payments 98

SaaS Payments Metrics Payments Payment Services 98

Sales Hacker

MARCH 1, 2024

Hello and welcome to The GTM Newsletter – read by over 50,000 revenue professionals weekly to scale their companies and careers. Through owned distribution channels, they spent the first year marketing the “problem,” rather than the product, to build an audience that could validate the brand’s story.

VP of Engineering 71

VP of Engineering Scale SaaS AI Search 71

SaaStr

NOVEMBER 16, 2020

What does it take to scale a sales team successfully? And that became a pretty important skill set as people were trying to scale SaaS businesses all over Silicon Valley. So I got the opportunity to be a CEO, went over to Act-On Software for a couple of years in the marketing automation space.

Sales Hiring 202

Sales Hiring Scale Leadership Sales Enablement 202

User Pilot

APRIL 23, 2023

Customer acquisition cost estimates the cost of acquiring a new customer to optimize customer marketing efforts. Monthly recurring revenue tracks expected revenue from all active subscriptions to understand business health. Expansion monthly recurring revenue assesses revenue generated from upgrades and add-ons.

Metrics 84

Metrics Customer Lifetime Value SaaS Scale 84

The Angel VC

NOVEMBER 29, 2013

At the bottom I noted what these phases usually mean in terms of the stage of your product and company and which funding level it typically corresponds with. At the bottom I noted what these phases usually mean in terms of the stage of your product and company and which funding level it typically corresponds with.

Scale 190

Scale Startup SaaS Customer Lifetime Value 190

SaaStr

JULY 25, 2021

They talked about product adoption, sales alignment, freemium models and lessons they have learned throughout their successful SaaS careers. As two CEO who love the art of sales and scaling, this one really was special. Obviously little later stage market is much more well known. But those are the kinds of things you look for.

Sales Recruiting 251

Sales Recruiting Sales Hiring Scale VP of Engineering 251

SaaStr

NOVEMBER 28, 2019

Product-market fit has been really important. Felix : It was a lot easier to invest to convince customers and investors and so we actually, I mean more of a European way of scaling a company. It can order subscription. But again, at the time SaaS wasn’t, subscription wasn’t the norm at all.

Sales Hiring 177

Sales Hiring Scale Sales Recruiting Government 177

User Pilot

JULY 27, 2023

Product Marketing Manager: This person is tasked with developing product marketing campaigns , crafting compelling marketing messages, and coming up with ideas to retain customers. The average Product Manager makes $111,208 per year, according to Glassdoor. Average salary: $46,035/yr.

Sales Hiring 97

Sales Hiring SaaS Payments Sales Recruiting CTO Hire 97

Baremetrics

DECEMBER 8, 2020

In this article, the founder of Product Marketing Alliance (and Baremetrics customer) Richard King, shared how he turned a network of product marketers into a thriving paid community with over 20,000 members, using some simple but powerful content marketing tactics. Things scaled real quick.

Content Marketing 98

Content Marketing Marketing Business Product Marketing 98

ChurnZero

OCTOBER 5, 2021

Are your compensation plans setting your business up for longer-term success or subscription contraction? You’ll know you’ve found your product-market-fit when strangers start becoming paying customers. Unit economics can become your most powerful weapon to rapidly scale your customer base. saastrannual.

Customer Success 95

Customer Success Scale Customer Lifetime Value Compensation 95

User Pilot

JUNE 12, 2023

Product-market fit (PMF) survey PMF surveys help you understand whether your product addresses and solves the needs of your target market. The data uncovered will let you know if there’s a demand in the market you’re selling and whether you’re moving in the right direction.

Marketing 82

Marketing Market Research Branding Scaling 82

User Pilot

NOVEMBER 23, 2023

It’s difficult to implement outcome-based roadmaps because stakeholders don’t trust product teams to deliver on business goals. Many companies lack differentiation strategies and drive product development by copying competitors. As companies scale, they often cannot satisfy customer needs equally well.

Scale 94

Scale Underperforming Technical Team Sales Recruiting Software Review 94

The Angel VC

SEPTEMBER 16, 2013

As a rule of thumb, you should aspire a payback time of 6-9 months, meaning that you spend 6-9 months' worth of subscription revenue to acquire a customer. I'm going to call them "pre product/market fit", "pre scale" and "post scale" (being well aware that the transitions between these phases are gradual).

Scale 153

Scale Sales Hiring Startup Sales 153

User Pilot

OCTOBER 5, 2023

Collaboration between product , marketing, and sales teams is essential to effectively identify and target high-value customers. Monthly Recurring Revenue (MRR) – for example from subscriptions. Userpilot onboarding, analytics , and feedback features can help you reduce CAC and boost revenue.

SaaS Payments 100

SaaS Payments Customer Lifetime Value Payment Solutions Acquisition 100

ChurnZero

MAY 20, 2021

To figure out where you should begin on your growth and scaling journey, it’s helpful to first orient yourself with where you stand using a Customer Success maturity model. Traits: Product-market fit. $6M 6M to $10M of Annual Recurring Revenue (ARR) or ~10 Customer Success Mangers (CSMs). Pre-Build Phase. Build Phase.

Customer Success 90

Customer Success Payments Payment Services Scale 90