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What is a Segmentation Survey? Questions, Examples & Use Cases

User Pilot

TL;DR Segmentation is a process of grouping customers by shared characteristics. For example, age or product usage patterns. Customer segmentation enables teams to better understand customer needs and pain points and deliver personalized product experiences t o accommodate them. And avoid unproductive marketing campaigns.

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The 2 Types of SaaS Pricing Localization (and When to Use Them)

Chart Mogul

Pricing localization is a strategy where you present the price of your SaaS differently depending on where the customer lives. The same could also be true for your SaaS business. In our B2B SaaS Pricing Masterclass , we detail the importance of SaaS pricing and how to get it right for your audience.

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11 Key SaaS Roles and Responsibilities in 2023

User Pilot

Confused about trying to understand SaaS roles? SaaS companies have many moving parts, and it can be difficult to determine who does what. In this article, we’ve outlined the major roles that move the needle in terms of product growth alongside their KPIs and current salary ranges. What is a SaaS business model?

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Guide to building a subscription business or service | ProfitWell

ProfitWell

From the rise of SaaS to the sudden glut of subscription boxes, the subscription business model has never been more popular. So much so that Gartner research predicts that in 2020, all new entrants to the software market and 80% of existing companies will offer some sort of subscription package. Do your research.

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The Stages Of A SaaS Company: When To Scale For Success

Chargify

There are specific stages a software-as-a-service (SaaS) company moves through during its life cycle. According to a study by the Startup Genome Project of more than 3,200 startups, they found that “70% [of startups] fail because of premature scaling.” The four major SaaS life cycle stages we’ll cover: Pre-startup.

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SaaS in Africa: 10 Things We Learned From Scaling to 1M Users (Video + Transcript)

SaaStr

Join Anish Shivdasani, CEO of Giraffe, as he provides unique African experiences learned from scaling to 1M users. More than half of Kenya’s GDP is now transacted through a mobile, through arguably the most successful mobile banking and payment system called M-Pesa. Want to see more content like this? FULL TRANSCRIPT BELOW.

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Top 4 SaaS Valuation Metrics at Different Growth Stages

OPEXEngine

We’ve talked to dozens of our SaaS customers, as well as investors to learn more about what is happening with these key metrics. SaaS metrics are viewed differently at different stages of growth and for different sales models, primarily whether a company is selling into an SMB or enterprise marketplace. Usage Fee-Based ARR.