Clouded Judgement

JUNE 9, 2023

Every week I’ll provide updates on the latest trends in cloud software companies. Subscribe now Consumption Trends We’re now through earning season. Is there any incremental signal on consumption trends reversing? Follow along to stay up to date! Will we see re-acceleration soon?

Trends 130

Trends Cloud Azure AWS 130

User Pilot

MAY 2, 2024

Customer retention is vital for product success and business profitability. You will also learn how to build a retention strategy, what metrics to track, and 10 bulletproof retention tactics for SaaS companies. TL;DR Customer retention is the ability to keep your customers actively using their products.

Retention 89

Retention Metrics Strategy Scale 89

User Pilot

JULY 21, 2024

Whether you’re looking to deepen your expertise, stay updated with industry trends, or find practical tools to enhance your workflow, the right resources are essential for continuous growth and success. A retention manager is responsible for reducing customer or employee turnover and fostering loyalty.

Retention 52

Retention Management Sales Recruiting Scale 52

User Pilot

JULY 21, 2024

Whether you’re looking to deepen your expertise, stay updated with industry trends, or find practical tools to enhance your workflow, the right resources are essential for continuous growth and success. Looking to enhance your customer retention efforts? What does a retention specialist do?

Retention 52

Retention Payments Payment Methods Payment Services 52

User Pilot

JULY 11, 2024

Starting a career as a retention specialist requires understanding the key steps, skills, and experiences needed for success. In this article, we will outline the typical journey for retention specialists, covering educational requirements, entry-level positions, potential advancements, and long-term opportunities.

Retention 52

Retention Sales Hiring Payment Methods Payments 52

User Pilot

JULY 11, 2024

Starting a career as a retention manager requires understanding the key steps, skills, and experiences needed for success. In this article, we will outline the typical journey for retention managers, covering educational requirements, entry-level positions, potential advancements, and long-term opportunities.

Retention 52

Retention Management Scale Data Analysis 52

User Pilot

JANUARY 9, 2023

Every good product marketer knows; the only thing better than acquiring new customers is retaining existing customers. Can personalized retention marketing grow your customer’s lifetime value and customer retention rate? This article considers all you need to know about retention marketing.

Customer Lifetime Value 83

Customer Lifetime Value Retention Marketing Scale 83

User Pilot

JUNE 5, 2024

Are you on the lookout for tools that can help you improve customer retention ? This article shows what you should look for when choosing customer retention software and showcases 12 tools worth considering. This article shows what you should look for when choosing customer retention software and showcases 12 tools worth considering.

Retention 86

Retention Software SaaS Social Media 86

User Pilot

JULY 28, 2024

Understanding the salary landscape for retention specialists is crucial whether you’re entering the field or looking to advance your career. TL;DR A retention specialist , also known as a customer retention specialist, is basically a customer advocate within a company. Let’s get started! Let’s get started!

Retention 52

Retention Development Team Review Sales Hiring Software Review 52

User Pilot

JUNE 19, 2023

What is cohort retention analysis? How do you leverage it to reduce churn and improve your retention rates ? TL;DR Cohort retention analysis tracks how distinct groups of users engage with the product over a period of time. Predictive cohort analyses use historical data to forecast future trends. Let’s get right to it!

Retention 77

Retention Social Media Customer Lifetime Value Acquisition 77

User Pilot

MAY 20, 2024

Wondering how to improve customer retention? The article shares 20 actionable customer retention strategies for your SaaS! TL;DR Customer retention is your ability to keep users using the product. Without retention, a SaaS business doesn’t have a predictable revenue stream necessary for growth.

Retention 93

Retention Strategy Sales Recruiting Scale 93

User Pilot

JULY 28, 2024

Interested in retention specialist roles? In this guide, we’ll explore the ins and outs of retention specialist roles through detailed job descriptions and handy templates. TL;DR A retention specialist , also known as a customer retention specialist, is basically a customer advocate within a company.

Retention 52

Retention Payment Solutions Sales Recruiting Development Team Review 52

User Pilot

FEBRUARY 25, 2024

Since user preferences are always evolving, you need to be agile and swiftly adapt to new user behavior trends. TL;DR User behavior trends are not the same as consumer behavior trends. Here are the top trends to watch out for. Predictive analytics are driving business decisions such as product and marketing strategy.

SaaS Payments 89

SaaS Payments Trends Payment Solutions Payment Methods 89

User Pilot

JULY 28, 2024

Understanding the salary landscape for retention managers is crucial whether you’re entering the field or looking to advance your career. In this guide, we’ll provide an overview of typical retention manager salaries, explore factors that can influence earnings, and share valuable resources to help you progress in your career.

Retention 52

Retention Management Scale Software Review 52

Totango

NOVEMBER 27, 2023

With acquisition costs proving too high in today’s constrained environment, many businesses are finally putting greater focus on nurturing existing customer relationships to ensure retention and expansion. The global market research company conducted its first Forrester Wave™ evaluation of top customer success platforms.

Trends 95

Trends Customer Success Artificial Intelligence Machine Learning 95

SaaStr

FEBRUARY 27, 2024

Go-to-market (GTM) design and efficiency are sometimes overlooked, but they’re a critical driver of any SaaS business. Rajeev Dham and Karan Singh, Partners at Sapphire Ventures, and Jane Lee, Vice President at Sapphire walk us through how to double your “Magic Number,” a shorthand for your sales and marketing efficiency.

VP of Engineering 232

VP of Engineering Scale Marketing Benchmarks 232

User Pilot

JULY 28, 2024

Interested in retention manager roles? In this guide, we’ll explore the ins and outs of retention manager roles through detailed job descriptions and handy templates. Looking into tools for retention managers? You’re in the right place! Let’s dive in! Book a demo to see it in action!

Retention 52

Retention Management Sales Recruiting Software Review 52

User Pilot

AUGUST 16, 2023

Without retaining users , you’re throwing away money and resources spent acquiring customers that’s why having a retention playbook is helpful. A user retention playbook will keep your customers happy and continue using your product for longer. Book a demo now if you want to improve retention in your company and increase revenue.

Retention 94

Retention Social Media Customer Lifetime Value Churn 94

User Pilot

JULY 20, 2024

Embarking on a career as a retention specialist involves a combination of education, skills development, and practical experience. This guide will provide you with a comprehensive overview of the path to becoming a successful retention specialist. Looking into tools for retention specialists? Let’s dive in!

Retention 52

Retention Payment Methods Payment Solutions Payments 52

User Pilot

JULY 20, 2024

Embarking on a career as a retention manager involves a combination of education, skills development, and practical experience. This guide will provide you with a comprehensive overview of the path to becoming a successful retention manager. Customer retention managers rely on various tools to enhance customer satisfaction and loyalty.

Retention 52

Retention Management Scale Data Analysis 52

Intercom, Inc.

AUGUST 26, 2020

With a focus on ROI, nearly a third (30%) plan to measure their team’s impact on customer retention. Below we dive into each of the five key trends from our research. It’s also a crucial leading indicator of future churn and customer retention. What customer satisfaction is not, however, is a measure of ROI.

Trends 233

Trends Scale Headcount Technology 233

User Pilot

AUGUST 30, 2024

What are the different marketing research methods product marketing teams can use to inform their strategies? You will also learn about different types of market research and how to conduct it step by step. Conducting market research offers numerous benefits, including a better understanding of customer needs and market trends.

Market Research 72

Market Research Marketing Strategy Underperforming Technical Team 72

ChurnZero

AUGUST 15, 2024

One of the most effective ways to achieve this is to leverage AI for customer retention by using it to understand customer trends and mitigate churn risks. How to leverage AI for customer retention by identifying actionable trends. Use your AI tools to surface hidden trends. Step 1: Collect and aggregate data.

AI 52

AI Churn Retention Management 52

User Pilot

OCTOBER 16, 2023

Like any form of analytics, product marketing analytics is all about capturing key data and optimizing the customer experience using that data. Unlike marketing analytics which focuses on replicating marketing successes, product analytics focuses on improving the product. What is marketing analytics?

Product Marketing 87

Product Marketing Marketing Data Acquisition 87

User Pilot

JULY 25, 2024

Whether you’re a seasoned professional or new to the field, understanding the nuances of retention managers is essential for success. In this guide, we’ll delve into the core responsibilities, salary insights, essential skills, and more, providing you with the knowledge and tools you need to excel as a retention manager.

Retention 52

Retention Management Customer Lifetime Value Telecommunications 52

User Pilot

OCTOBER 15, 2023

Trend analysis reports help you make data-driven decisions that boost SaaS performance metrics such as user activation, product stickiness, and retention. This article helps answer core trend analysis questions. TL;DR Trend analysis is the process of tracking and analyzing changes in key metrics over time.

Trends 85

Trends SaaS Technical Review Retention 85

User Pilot

NOVEMBER 29, 2023

Looks like it’s time to call in a retention specialist. A dynamic retention specialist will implement proactive strategies to improve the customer experience and increase loyalty, thus improving customer retention. Measuring KPIs to gauge the success of retention efforts. What is a retention specialist?

Retention 87

Retention Customer Lifetime Value Churn Outsourced Development 87

Subscription Flow

DECEMBER 18, 2023

However, we have come up with some different subscription box trends that you can follow for Christmas 2023. And that’s exactly what you need to offer your customers so that they may stay onboard for a longer duration but also refer your products and services to other customers in the market. So, the window of time is short.

Payment Features 105

Payment Features Subscription Trends Social Media 105

Chart Mogul

JUNE 1, 2023

Companies with best-in-class retention grew at least 1.8x In an uncertain market, customer retention is key. So if you are keeping a close eye on your retention metrics this year, you’re not alone. Retention is one of the most important metrics when building a successful SaaS business.

Retention 90

Retention Metrics Benchmarks Scale 90

Totango

APRIL 4, 2024

Revenue retention hinges on the collaborative efforts of CS and sales teams as they collectively shepherd customers throughout the lifecycle journey, from acquisition to retention and expansion. The ongoing trend is toward sustainable growth, which demands that CS teams take on more revenue responsibility.

Customer Success 91

Customer Success Retention Revenue Sales 91

Intercom, Inc.

JUNE 23, 2022

Software buying is undergoing a transformation, as is the case with many industries in the post-pandemic market. First at Mailchimp, where Amanda led their partner program and marketplace business, and now at G2, the world’s largest software marketplace, where she is currently the Chief Marketing Officer.

Software Review 118

Software Review Trends Software Marketplace as a Service 118

SaaStr

JUNE 7, 2023

It has now secured over $67M in funding and offers a robust platform for mid-market and SMB segments. Blosser comments, “The big thing I want to share with everyone is just stick with it if you feel like you have product-market fit. After the company hit $1M ARR, they began to see a healthy, upward trend. Well, not all the time.

Scale 215

Scale Scaling SMB Marketing 215

User Pilot

JULY 25, 2024

Whether you’re a seasoned professional or new to the field, understanding the nuances of retention specialists is essential for success. In this guide, we’ll delve into the core responsibilities, salary insights, essential skills, and more, providing you with the knowledge and tools you need to excel as a retention specialist.

Retention 52

Retention Sales Hiring Development Team Review Software Review 52

Tom Tunguz

MAY 16, 2024

Ramp published its quarterly spending trends & revealed how businesses are spending on AI. 1 However, this isn’t a uniform trend. 1 However, this isn’t a uniform trend. In some categories, revenue growth is more challenged which highlights a challenge in very fast growing markets : quality of revenue.

AI 232

AI Churn Trends Pricing 232

SaaStr

DECEMBER 5, 2023

So Sam Jacobs and the team at Pavilion had me join their podcast and it ended up being a pretty fun deep dive into where markets are today, the role of customer success in a tougher market, and much more. There’s concern that valuation trends seemed to mimic previous market bubbles.

Investment 144

Investment Scale Sales Hiring Marketing 144

SaaStr

JUNE 17, 2023

In the ever-evolving landscape of SaaS, Venture Capital, Bootstrapping, and Valuations – understanding market trends and investment patterns is critical. We’ll explain Jason’s take on the recent market fluctuations, highlighting major deals that shaped investment patterns and their effects on valuation trends.

Venture Capital 225

Venture Capital Scale Technical Review Software Review 225

Sales Hacker

AUGUST 13, 2024

Gil Miner’s 20+ years of marketing experience span prominent names like American Express, Digitas, and Weber Shandwick. The importance of post-sale marketing and customer lifecycle management. Applying B2C marketing strategies to enhance B2B customer engagement and retention.

AI Search 99

AI Search AI Sales Recruiting ChatGPT 99