Tom Tunguz

NOVEMBER 18, 2015

Last night, SaaS Office Hours hosted Optimizely co-founder and CTO Pete Koomen. Pete was a Google Associate Product Manager for AdSense and launched Google App Engine. As soon as you become good at a job - sales, product, marketing - you know enough to hire the person to replace you. And you should do it right then.

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SaaStr

JUNE 16, 2022

Miguel Carranza, CTO at RevenueCat, shares ten learnings from firsthand experience in architecting an API & SDK that is currently on 5,000+ apps and has seen 3x growth Year-over-Year. . But the reality is that when you’re trying to find product-market fit, that probably shouldn’t be your concern.” What makes a great API?

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SaaSHolic

MAY 5, 2023

How To Understand VC In Latin America Rodrigo Baer,co-founder & Managind Partner (Upload Ventures); João Chebante, Owner & CEO (Sinergis) TL;DR Latin America is a first-generation market for startups, and investors outside the region may not have the same references and expectations as in the US or Europe. Web Summit Rio, day 3.

Technical Review 90

Technical Review VP of Engineering Development Team Review Software Review 90

OPEXEngine

FEBRUARY 13, 2020

A Couple SaaS Generations Ago… Traditional software companies managed sales, product development, finance and HR in siloed organizations by function. Separate Sales, Marketing, R&D, Accounting/Finance organizations were headed by a senior executive. The CRO leads Sales, Marketing, and Operations, plus often Customer Success.

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Part-Time CTO CTO CTO Hire Management 69

ProfitWell

DECEMBER 6, 2019

Plus, the Product Marketing Alliance drops the Product Marketing Salary Survey. Your top subscription news. Product marketers: move west. The Product Marketing Alliance dropped the Product Marketing Salary Survey. Because we know digital marketing cannot be ignored.

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Chart Mogul

MARCH 9, 2020

CEO Joel Gascoigne tells us about the decision to invest in new analytics tools and how Buffer sustained long-term growth thanks to growing their ARPA. Joel had what he calls “an honest conversation” with Buffer’s CTO Dan. That’s when he realized they would need to find a new way to grow. What is Buffer. Click To Tweet.

Payment Solutions 113

Payment Solutions Payment Features Payments Social Media 113

Unbounce

SEPTEMBER 24, 2018

This year’s theme was “The Marketing Revolution” in response to the fact that marketing has changed. Twenty-two marketing experts took the stage to give new solutions to old challenges and actionable solutions to new ones—not to mention the food, people, games, swag and after-parties that made it the best CTAConf yet.

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SaaStr

JANUARY 10, 2020

In terms of replacement, what does Bob believe will be the emerging trends in SaaS Go To Market that will replace it? * With more companies launching and thriving outside of Silicon Valley, regions such as ‘Silicon Slopes’ in Utah and ‘Silicon Alley’ in New York City are gaining traction within the startup scene. Yep, we did that.

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SaaStr

APRIL 4, 2019

As a global technology provider powering thousands of SaaS companies, Google is at the forefront of driving exciting and innovative technologies to market. So Gartner says 2018, the SaaS market is over $73 billion dollar, it’s growing very, very quickly. Eyal Manor: So we have a lot to talk about. what are your thoughts?

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SaaStr

SEPTEMBER 26, 2019

So mid-market, we’re about 40 to 50K ACV enterprise. For instance, my first rep from Marketo, he was the first rep at Marketo in New York. The peak of your day starts around 3:00PM because that’s when New York wakes up. Gaetan Gache t: The fact that you’re new is actually becomes a negative.

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SaaStr

OCTOBER 25, 2023

Q: Should Product Marketing Work for Product or Marketing? Product marketing is a weird art, with many over-indexing. These days, CEOs are looking for too much magic from product marketing. These days, CEOs are looking for too much magic from product marketing. It’s up to you.

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Chart Mogul

MARCH 9, 2020

CEO Joel Gascoigne tells us about the decision to invest in new analytics tools and how Buffer sustained long-term growth thanks to growing their ARPA. Joel had what he calls “an honest conversation” with Buffer’s CTO Dan. That’s when he realized they would need to find a new way to grow. What is Buffer. Tweet this quote.

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Payment Solutions Payment Features Payments Outsourcing Services 52

SaaStr

NOVEMBER 21, 2019

Since 2010 we’ve seen more startups, funds, and capital than ever before, but with this drastic increase, investors are seeing unexpected new trends reshaping the future of the industry. The panel that we are in is called Is Seed the New Series A, and this is a question that I’ve been asking informally yesterday and today.

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Upscope

JANUARY 5, 2020

When an engineer turned marketer helps position multiple companies to grow from, for example, $2 million to $70 million in 18 months, it's time to listen. Below we'll cover what positioning in marketing is, why you should RTFM of April Dunford's book and give you 10 positioning examples and a couple of links to templates.

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SaaStr

MARCH 12, 2019

Erica Schultz is Chief Revenue Officer @ New Relic, the company that gives you the real time insights your software driven business needs to innovate faster. Prior to their IPO, New Relic raised over $214m in funding from some of the best in the business including Benchmark, Insight Venture Partners and Blackrock, to name a few.

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SaaStr

APRIL 9, 2019

And also, we always prioritize the features requested by our existing customers over the new prospects. Not only for the product side, but for the sales and marketing side. Mallun Yen : So, you were an engineer by training and then you became an engineering leader, as the CTO of Webex, and then you became a CEO.

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SmartKarrot

FEBRUARY 16, 2022

Know the best strategies to enhance your SaaS career Make use of key insights from leaders, companies, and communities Engineer your SaaS marketing strategy based on their expertise. He is the creative mind behind Box’s product and platform. He writes on technology, enterprise, marketing, collaboration, and work culture.

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VP of Engineering Scale SaaS Venture Capital 10

Chart Mogul

JULY 1, 2020

Customer interviews are a powerful tool that can help you better position your B2B product to attract and retain more customers. B2B marketing is much more complicated than consumer marketing. Customer discovery interviews help marketers communicate with potential customers. Let’s dig in! Types of customer interviews.

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Andreessen Horowitz

NOVEMBER 28, 2023

About My First 16 Our new video podcast series My First 16 features interviews with founders and CEOs of fintech companies about how they acquired their initial customers and the hard lessons they learned along the way. So we didn’t have product market fit for that. I don’t know really how to build pretty things.

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Chart Mogul

JULY 1, 2020

Customer interviews are a powerful tool that can help you better position your B2B product to attract and retain more customers. B2B marketing is much more complicated than consumer marketing. Customer discovery interviews help marketers communicate with potential customers. Let’s dig in! Types of customer interviews.

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SaaStr

OCTOBER 16, 2020

What does really effective product marketing mean to Paul? Why does Paul believe that the builders are the new pro athletes? It’s faster to get this to market and iterate on it and make it great if we skip over a lot of those controls. Or by tuning your marketing message to be very concrete and productive.

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Intercom, Inc.

OCTOBER 31, 2019

Here are five quick takeaways: Balancing human-computer interaction has been the difference between technologies that break out and are very successful and technologies that are considered to be ahead of their time or just not the right product-market fit. It’s whether or not you can get the right human-computer interaction.

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SmartKarrot

OCTOBER 29, 2021

He/she can align different departments like the product, sales, marketing, and finance with customer success. Although one can argue that this is the role of the marketing head, a CCO is much better placed in representing ideas about the customers’ success and presenting them in communities.

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Baremetrics

MARCH 16, 2021

Background In 2017 and 2018, many new blockchain projects started offering their tokens for sale. With this popularization of blockchain came an influx of new users that caused infrastructure issues for websites interacting with the Ethereum blockchain. The Blockchain services market is around $5 Billion today,” says Shklovsky.

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Blockchain Payment Solutions Artificial Intelligence Payment Services 90

Mucker Capital

APRIL 6, 2023

Are there types of companies, market segments, industries, or business models where PLG does not make sense? As an individual user, I have absolutely no interest in using this product myself or testing it out. So this type of product is a little bit harder to build a PLG motion based on the freemium user base.

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OPEXEngine

NOVEMBER 11, 2020

“Our renewal rate looked great, but as we began to dig into data, we realized it was because of our CS team and their high levels of service—it wasn’t necessarily a reflection of our software, our product/go-to-market fit, or the pain we were solving in the market,” he says. “We Drive new levers of growth.

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SaaStr

SEPTEMBER 18, 2020

Jason Lemkin: 50 reps in a new city that you’ve never met, and hired in 60 days when you’re in the low millions ARR. And in this way, we under invested in middle management along the way, especially in our go to market motion. It had much larger brand awareness in the market. Henry Schuck: Right. It molded-.

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Sales Hiring CTO Hire Scale Investment 239

OpenView Labs

JULY 2, 2020

New for 2020: SaaS Pricing and COVID-19. The 2020 SaaS Product Benchmarks Report. In this brand-new report, we finally answer the question “Freemium or free trial?” ” The data also shows that before COVID-19 impacted the market, the product led growth index and SaaS index were trading at similar rates.

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Tom Tunguz

OCTOBER 24, 2021

Great to see a lot of repeat attendees and some new ones. A thanks to [Marsh 00:00:34] for stepping in at the beginning of the month, and a great session with our own Jason Warner and Adrian, the CTO of Zendesk. Lionetti, the CMO at Confluent, and most recently, the CTO from Zendesk, Adrian. I’m Travis Bryant.

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ProfitWell

JANUARY 2, 2020

Not only does your sales team need to bring new customers through the door, but they also need to ensure that what they’re selling matches up exactly with those customers’ expectations. When you sell subscriptions in the B2C market, it’s important to forge strong connections with your customers. Market data. Customer knowledge.

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OPEXEngine

JUNE 16, 2020

The 90-Day Rule , which argues that new managers need to be decisive about who stays on the teams they inherit. Most of the time, in my experience, VCs run in advice/support mode, but if a company starts to have continual performance problems, is considering a new financing, or evaluating potential exit opportunities (e.g.,

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Sales Hacker

NOVEMBER 4, 2019

He talks about being a product-driven founder and a product-led founder, and how he came to appreciate the beauty of go-to-market sales and what we do as sales people, and how to explain value. The final thing is learning how to put the customer at the center, which a lot of product-driven founders just don’t get.

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SaaStr

MARCH 31, 2024

At SaaStr Annual we had a great session with HubSpot Founder & CTO, Dharmesh Shah, and their Chief People Officer, Katie Burke, on building happier employees. So, let me just share with you what a rogue former marketer as done with a culture and people ops team, and how we approach culture, and how we measure it at HubSpot.

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SaaStr

JULY 10, 2021

At the beginning, my vice presidents were engineering, and product, and a designer. Making sure we have product market fit was effectively number one. Build the product. Get it into the market. As the evolution of the company, as we started moving up market, started selling to enterprises, it was, “OK.

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