OPEXEngine

MAY 18, 2021

SaaS metrics are viewed differently at different stages of growth and for different sales models, primarily whether a company is selling into an SMB or enterprise marketplace. The growth stages are defined as: Early Stage – Product/Market Fit Stage, . Growth Stage – Scaling the Business, and .

SaaS Payments 98

SaaS Payments Metrics Payments Payment Services 98

FastSpring

MARCH 27, 2023

It really took a few pivots, and even name changes to get just the go to market efforts and product market fit right. And I just started a consulting business, it was a service business. on just how to bucket the messaging from our product marketing perspective. Before seeing good success in the company.

Payment Solutions 95

Payment Solutions Payment Services SaaS Payments VP of Engineering 95

Casey Accidental

OCTOBER 27, 2020

In part two of our Sequencing Business Models series , we talked about the different types of marketplaces and what needs to be built to be effective in each of them. This builds on the first essay in the series of how there has been an increase in interest of SAAS-like models interested in becoming marketplaces over time.

Payments 56

Payments Business Model Payment Solutions SaaS Payments 56

Intercom, Inc.

DECEMBER 13, 2018

Whereas Facebook’s overall vision relies heavily on third-party developers having access to user data, Workplace wants to be the app that’s connected to all your other apps and a highly curated marketplace that has the best SaaS applications in the world. Different visions for different products. We do have integrations with some apps.

Scale 151

Scale Marketplace as a Service Mobile Sales Hiring 151

FastSpring

APRIL 13, 2023

“If you’re putting your products on Amazon, you’re probably not our ideal customer. Dopple has been careful which customers they invest in, making sure that their product roadmap aligns with where they continue to see the “hockey puck” moving. It starts with self service. And so I believe in buyer empowerment.

Payment Methods 124

Payment Methods Marketing Payments SaaS Payments 124

OpenView Labs

APRIL 13, 2020

In the last decade, a few major things have happened: Emergence of new platforms with incredible scale (from Facebook to TikTok). Integration of the marketing and product tech stacks. New approaches to user-centric marketing and product. Are there marketplace dynamics? I prefer the latter method.

Systems Review 98

Systems Review Technical Advisors Scale Technical Review 98

SaaStr

SEPTEMBER 3, 2019

So to illustrate this, I want to talk about getting deep product/market fit, and specifically one story of a founder that I admire by the name of Parker Conrad that he has told in the past. I realized that I was missing something fundamental in that first company that was deep product/market fit.

Acquisition 138

Acquisition Software Review Payment Methods Marketplace as a Service 138

Intercom, Inc.

JANUARY 16, 2020

Andrey explains why embracing the professional services sector in a unique way has paid dividends. Because I think everyone talks about platforms but to actually do it properly – and it sounds like you guys are really invested in it – it is a big investment. So what was the spur for you to make that move? Andrey: Exactly.

Consulting 249

Consulting Marketplace as a Service Scale Development 249

SaaSOptics

MAY 19, 2022

Keeping your customer acquisition costs low ensures that you’ll have greater profit margins, which can then be re-invested into your business and employees. To find qualified prospects, you’ll need a thorough understanding of your target market. The answer lies in your product or service’s value proposition.

Acquisition 59

Acquisition Scale Strategy Software Review 59

Casey Accidental

OCTOBER 18, 2021

In the Reforge Product Strategy course, we teach that there are four different types of product work : Feature development: adding new things to the product that improve value proposition e.g. Uber’s Split Fare. Product/market fit expansion: adding totally new products that create new value propositions e.g. Uber Eats.

Technical Advisors 140

Technical Advisors Technical Review Scale Marketplace as a Service 140

SaaStr

DECEMBER 20, 2019

Befofe that Manny was a Senior Product Manager @ Amazon where he engineered the compensation system for Amazon Associates and Web-Services which accounts for 15% of Amazon’s traffic. 293: Congratulations you’ve built a product that’s proven itself in the marketplace! Loving our podcast content?

Scale 142

Scale Sales Hiring Construction Education 142

Unbounce

SEPTEMBER 16, 2021

Across social platforms like Facebook, Instagram, Twitter, LinkedIn, and Youtube, standard placements for display ads are: Stories Timelines Video feeds Right column (Facebook) Marketplace (Instagram) Explore section Messenger inbox and sponsored messages. Throughout this guide, we’ve been talking as if you’re selling a product or service.

Payment Methods 145

Payment Methods Payment Solutions Payments AI Search 145

SaaStr

JUNE 10, 2021

Marten Mickos: We heard here that the cloud business has a combined market cap already of over a trillion dollars. So the whole world of software as a service and cloud has just exploded and will continue to grow enormously. And if we look at the specifics of the word SaaS, software as a service.

Outsourcing Services 140

Outsourcing Services Marketplace as a Service Outsourced Development Scale 140

SaaStr

JUNE 10, 2020

Second, product market fit. Product market fit matters more than ever and technology is what’s going to get us out of this, the understanding of data and getting the insights and how fast we move in tech. And really our approach to our customers and the market had to pivot immediately. And so we built.

Travel 176

Travel Marketing Scale Outsourcing Services 176

Casey Accidental

OCTOBER 24, 2022

Eventbrite was historically a 50% sales and 50% self-service business. So, as we decided to take a bet on building an intuitive, self-service experience instead of masking user experience issues with human support, we really had to confront Belsky’s product lifecycle for the first time. Sounds expensive. Let’s cover each below.

Scale 139

Scale User Experience Underperforming Technical Team Marketplace as a Service 139

SaaStr

SEPTEMBER 27, 2019

268: Ryan Bonnici is the CMO @ G2, the company that allows you to get the right software and services for your business with over 897,000 user reviews to help you make smarter buying decisions. We would generate 10x what we invested into that based on those people. Because marketing is the revenue function. It works really well.

Sales Hiring 131

Sales Hiring Sales Recruiting Scale Software Review 131

SaaStr

APRIL 30, 2022

It wasn’t the case 20 or even 10 years ago, where the business models of the internet were more focused on eCommerce, marketplaces, or even advertising. If you kind of that question, thinking about the stakeholders and the decisions and companies of using SaaS products, there’s kind of three types. Five percent is okay.

SaaS Payments 237

SaaS Payments Metrics Payment Methods Scale 237

Intercom, Inc.

OCTOBER 16, 2019

However, that doesn’t necessarily mean a “pivot”, but more often the evolution is a shifting business model as the company scales and the user base grows and changes. It’s all too easy to make the mistake of adopting a pricing model that is ill-suited to other aspects of your company, such as the go-to-market strategy or sales strategy.

Business Model 195

Business Model Scale Pricing Payment Methods 195

SaaStr

NOVEMBER 21, 2020

Rob Gonzalez: Operationally, I look at, in particular, my experience at Endeca, but also another startup that sold to pharmaceutical companies and other life sciences businesses and financial services companies called Cambridge Semantics. It just made it a lot easier for us to scale up Salsify as we found success.

SaaS Payments 261

SaaS Payments Scale Payment Services Payment Solutions 261

User Pilot

OCTOBER 22, 2023

Finally, we’ll address what to do when confronted with the monumental task of trying to scale live webinars as a key component of your user engagement strategy by discussing the advantages of webinar automation. By giving people a way to participate in the webinar, they become more invested in it.

Engagement 101

Engagement SaaS Onboarding Marketplace as a Service 101

Intercom, Inc.

APRIL 4, 2019

So how did they go from product-market fit to actually scaling a sales org around a repeatable sales process? Arriving at a company that had found early success epitomizing Paul Graham’s mantra of “ do things that don’t scale ”, her brief was the opposite – to build a sales organisation that would scale.

Scale 162

Scale Sales Hiring Underperforming Technical Team Payment Services 162

Unbounce

JUNE 16, 2020

Today, small and medium SaaS businesses are discovering the power of using partners to help sell their products. With a $60 billion market in which to grow, these companies recognize that smart use of partnership channels can help them scale up while creating a win-win-win ecosystem for the company, the partner, and the customer.

Outsourcing Services 131

Outsourcing Services Sales Recruiting Scale SaaS 131

Chart Mogul

SEPTEMBER 15, 2023

5 Reasons I Hate the Rule of 40 by Mikael Johnsson, SaaS Nordic While not necessarily completely useless, I would strongly argue that R40 is a metric applicable to the world of PE and public markets investing and is not a good metric for assessing the quality of venture-stage companies. Because this drives investment decisions.

Scale 52

Scale Underperforming Technical Team Sales Hiring SaaS 52

Sales Hacker

FEBRUARY 7, 2018

To keep growing at the same growth rate requires a significant investment in the acquisition efforts as depicted in figure 2. Previously they may have only spent $1,000 when buying a SaaS service online. Now the services have matured where buyers are spending 20x in online services is relatively comfortable.

Scale 86

Scale Growth Hacking Scaling Sales Hiring 86

Andreessen Horowitz

APRIL 9, 2024

The data revolution in partnerships Sarah Wang: That’s incredibly exciting and definitely part of our investment thesis in investing in Crossbeam. A great way to look at this is through the lens of buyer psychology and the way that products and services get procured in the modern market.

Scale 120

Scale Technical Review AI Sales Hiring 120

Intercom, Inc.

MAY 2, 2019

Instacart is valued at nearly $8 billion and since joining, he’s helped to make the company’s services available to more than 80% of U.S. Even with Instacart’s enormous valuation, he continues to see tremendous growth potential for the service, similar to what he saw in Instagram’s early days. Thanks for signing up.

Marketplace as a Service 184

Marketplace as a Service B2C PayPal Scaling 184

SaaStr

JULY 11, 2019

I invest across consumer, B2B SaaS companies, and then also dev tools and infrastructure companies as well. It may seem like a simple decision, but there is a lot of complexity in a two-sided marketplace where people are expecting to get paid. The marketplace was doing well. It’s been really fun to be on the investor side.

Scale 117

Scale Marketplace as a Service Sales Recruiting Scaling 117

SaaStr

FEBRUARY 7, 2020

In Today’s Episode We Discuss: * How Karen made her way into the world of SaaS as one of the first employees at Box and then how that led to her transition to the world of investing with B Capital. What were Karen’s biggest takeaways from seeing the hyper-scaling at Box? What are the red flags? So, that is a very big change.

Scale 173

Scale Underperforming Technical Team Investment Sales Hiring 173

SaaStr

AUGUST 6, 2019

Tradeshift Buy, which is essentially what we call private marketplaces. Think about it like Amazon or eBay, but instead of being for you and I, it is the Fortune 500 companies of this world that use it, companies like Unilever going and buying [produced 00:04:02] enzymes, ingredients, on our private marketplace technology.

Payment Solutions 147

Payment Solutions Payments Outsourcing Services SaaS Payments 147

Hitenism

DECEMBER 26, 2016

That’s because the people who are working in the SaaS industry or investing in these businesses are sharing much more of the details about all aspects of growing and scaling a SaaS business. That’s all changed as it’s become easier for anyone to create, market and sell a SaaS product.

Scale 152

Scale SaaS Marketplace as a Service SMB 152

Chargify

AUGUST 17, 2017

Sorry, we’re not trying to bring up that you missed investing in Amazon when it went public. billion losing streak that has erased 84% of Sears’ market value.”. At least at some small scale. If your SaaS startup isn’t there yet, you should read Finding Product/Market Fit: When To Stand Firm & When To Pivot first.

Scale 53

Scale Sales Hiring SaaS Artificial Intelligence 53

SaaStr

APRIL 3, 2019

So tell me, how did you make your way into the world of startups and come to be CRO for one of the fastest scaling, I think it’s eighth fastest scaling of all time in Flexport. So we never should have even been a, we’re in multi sided marketplace. So we have this enormous market. Ben Braverman: Yeah.

Scale 100

Scale Sales Hiring Systems Review Marketplace as a Service 100

SmartKarrot

AUGUST 5, 2021

In today’s market, having a competitive product is key to success. It has become so important that businesses are willing to invest millions of dollars in developing one. If you are curious about product operations but unsure where to begin, this guide can help. What is Product Operations (Prod Ops)?

Scale 10

Scale Marketplace as a Service Product Marketing Software Development 10

SaaStr

JULY 22, 2020

We got started in 2008 when we first spotted this sort of new place in investing, which we called seed. At the time, there may be four or five other firms doing this same strategy of investing somewhere between $500,000 and $2 million into companies that were just getting started we would call it pre product market fit.

Venture Capital 219

Venture Capital Investment Travel Marketplace as a Service 219

Intercom, Inc.

JANUARY 23, 2020

The situations that portend failure are varied and unfortunately common – no product-market fit, no cash, bad product, burnout, to name just a few of the most obvious. The faster you grow, the more likely you are to achieve long-term success (and actually survive long enough to scale). Poor marketing.

Underperforming Technical Team 183

Underperforming Technical Team Scale Payments Payment Services 183

Intercom, Inc.

MARCH 22, 2018

Fast forward to today, and Eventbrite is the world’s largest self-service event ticketing and registration platform – processing more than 3 million tickets each week. Going back a bit, Brian was a co-founder at SkillSlate, a local services marketplaces similar to Thumbtack. We raised a $1.5-million

Marketplace as a Service 189

Marketplace as a Service Scale Payment Solutions Payment Services 189