Blulogix

FEBRUARY 18, 2024

Data-Driven Dynamics: What Powering Monetization Strategies Through Analytics Means to Your Business By BluLogix Team Unlocking the Potential of Analytics in Crafting Revenue-Boosting Strategies In the digital economy, where every click, view, and interaction can be measured, data analytics emerges as the cornerstone of informed decision-making.

Strategy 52

Strategy Data Marketplace as a Service Sales Hiring 52

User Pilot

MARCH 20, 2024

You can implement many software monetization strategies in your product, but picking the right one can be a challenge. The subscription model offers ongoing access for a fee, ensuring updates and steady income. The open-source model creates revenue by charging for beyond-the-basics services. What is a monetization strategy?

Software 59

Software Revenue Strategy Advertising 59

Subscription Flow

MARCH 20, 2024

SimpleCirc stands out as a noteworthy option when looking into subscription management software because of its intuitive user interface and effective subscriber data handling. Smaller companies or niche publications looking for ease of use for handling their subscription operations will find its streamlined approach especially appealing.

Payment Services 100

Payment Services Payments Payment Solutions Payment Methods 100

SaaStr

DECEMBER 11, 2020

Now more than ever, an independent software vendor’s (ISV’s) path to profitability depends upon the strength of their go-to-market strategy. In turn, charting a course to channel proficiency depends upon optimizing your channel partner engagement strategy at every stage. A delicate balance for the Modern ISV.

Scale 279

Scale Scaling Marketplace as a Service Cloud 279

Casey Accidental

NOVEMBER 13, 2019

As someone who has spent a lot of time building marketplaces in my career, a curious thing has happened over the last couple years. Founders have started reaching out asking for help converting their SAAS or SAAS-like business into a marketplace. I’ve helped their business, but they’re asking for help driving more customers.

Marketplace as a Service 106

Marketplace as a Service Business Model Business Underperforming Technical Team 106

Blulogix

FEBRUARY 15, 2024

How to Harness the Power of Digital Market Dynamics for Product Innovation By BluLogix Team Innovating Subscription Offerings in the Agile Digital Landscape The digital marketplace is an ever-evolving ecosystem, characterized by rapid changes in technology, consumer behavior, and competitive landscapes.

Innovation 52

Innovation Marketplace as a Service Tiered subscription models AI Search 52

Blulogix

FEBRUARY 13, 2024

Beyond Finance: Why Embracing Monetization as a Cross-Functional Discipline Changes the Game By BluLogix Team Redefining the Role of Monetization in Modern Businesses In the swiftly evolving digital marketplace, the concept of monetization extends far beyond the confines of the finance department.

Finance 52

Finance Marketplace as a Service B2B Subscription 52

Intercom, Inc.

NOVEMBER 30, 2021

A recent Forrester Consulting study commissioned by Intercom, Drive Conversational Experiences For A Future-Ready Customer Support Strategy , revealed that 54% of teams can’t personalize support with their tech stack and 50% waste time jumping between tools. Strategy first, technology second. Let’s dive in.

Technical Review 249

Technical Review Customer Support Payment Methods Payment Solutions 249

TrackStreet

APRIL 26, 2024

In a competitive industry for a specific type of product or service, businesses often engage in pricing wars that lead to a steady decrease in the value of goods. Pricing erosion refers to the steady and ongoing drop in the prices of products or services within a particular market or industry.

Pricing 52

Pricing Marketplace as a Service Technical Review Innovation 52

Blulogix

FEBRUARY 16, 2024

Streamlining Success: What is the Role of Automation in Customer Lifecycle Management for Recurring Revenue? Automation , in this context, emerges as a critical tool, enabling businesses to effectively manage customer relationships from initial engagement through to retention and beyond.

Payments 52

Payments Payment Services Revenue Management 52

Blulogix

FEBRUARY 9, 2024

This seismic shift has not only altered how businesses operate but has also significantly impacted their monetization strategies. The Shift Towards Subscription and Recurring Revenue Models One of the most significant impacts of digital transformation on monetization is the widespread adoption of subscription and recurring revenue models.

Marketplace as a Service 52

Marketplace as a Service Scale B2B Subscription 52

Neil Patel

DECEMBER 16, 2021

I’m going to share a list of all the free tools and strategies that can help you compete with major conglomerates through content marketing. It’s a great marketing strategy for building trust. Also, be sure there’s an email subscription option on each of your web properties. Quora is another platform I recently got attached to.

Social Media 145

Social Media Strategy Marketing Business 145

SaaSOptics

MAY 19, 2022

For subscription-based SaaS businesses, your customer acquisition metrics indicate how effectively you acquire new users via sales, marketing, or a product-led approach like a free trial. Combining these different tactics makes up an effective customer acquisition strategy , which fuels the entire acquisition process. Plain and simple.

Acquisition 59

Acquisition Scale Strategy Software Review 59

Blulogix

FEBRUARY 10, 2024

This comprehensive sequence, spanning from the initial quote to the final collection of cash, encapsulates the essence of customer engagement and revenue realization. Strategies for Q2C Optimization Automate for Efficiency: Automation is the linchpin of an optimized Q2C process.

Payments 52

Payments Payment Services Payment Solutions Payment Methods 52

Neil Patel

JUNE 22, 2021

From a marketing perspective, there are many opportunities to engage with new audiences and expand your company’s reach. By devising a Facebook marketing strategy. It includes: Facebook Ads Business Pages Facebook Marketplace Facebook Groups. traffic engagement app installs video views lead generation messages.

Social Media 145

Social Media Marketing Marketplace as a Service Advertising 145

Totango

JUNE 9, 2020

The COVID-19 pandemic may have radically altered the marketplace around us, but the fundamentals of customer renewal strategies remain the same. Customers have always based their renewal decisions on emotional connections, financial realities, and the amount of trust they have that a service can deliver sustained value.

Strategy 62

Strategy Marketplace as a Service Software Review Construction 62

CustomerSuccessBox

JUNE 20, 2022

A Customer Success software monitors product usage and engagement level to identify the upsell signals. Customer success tools stand out in the accelerating marketplace because they can provide outputs according to the requirement at different growth stages and the corresponding strategies for improvement. Early-stage SaaS.

Artificial Intelligence 52

Artificial Intelligence Customer Success Software Payment Features 52

OPEXEngine

FEBRUARY 22, 2022

SMB customers will want high-touch sales engagement and service delivery but SMM SaaS companies will likely not have the budget necessary to justify providing this level of sales support. Being “stuck in the middle” drives SMM SaaS companies to invest in one of two strategies. SMM SaaS Go-To-Market Strategy. Direct Sales.

SaaS Payments 52

SaaS Payments Payment Services Payment Methods Marketplace as a Service 52

SaaSHolic

DECEMBER 2, 2021

A properly optimized onboarding strategy should have a high “aha moment” conversion. The real question you should ask yourself is: how do you, as a SaaS provider, ensure that your onboarding strategy increases your conversion and retention rates, respectively? This post aims to answer the above questions. BigCommerce.

Onboarding 52

Onboarding Strategy SaaS Underperforming Technical Team 52

How To Buy Saas

FEBRUARY 29, 2024

Software-as-a-service (SaaS) is one of the transformative services in the modern digital landscape. If you think about catching up with one of the biggest tech trends in recent years, this list will provide you with IT service providers working in different industries, with different tech stacks, and from different countries.

DevOps as a Service 40

DevOps as a Service Development Technical Review Blockchain 40

FastSpring

DECEMBER 18, 2020

It’s easy to think of online sales as a marketplace where we buy items for ourselves, but more and more B2B and SaaS sales are now happening online. If a product or service is being sold online—regardless if the sale itself happens through a sales-rep assisted process, online shop, or platform—it’s considered B2B ecommerce.

Payment Methods 148

Payment Methods B2B Outsourcing Services Payment Services 148

How To Buy Saas

JULY 26, 2021

It offers you the best of services including Expert HR. CoSchedule is the best startup tool because it’s an all-in-one marketing tool that helps your team manage your content marketing calendar, social media shares, overall marketing strategy, and projects with one tool. Check here for details. The platform is easy to use.

Payment Methods 52

Payment Methods Startup Payment Solutions Payments 52

OpenView Labs

OCTOBER 11, 2019

Pricing is an incredibly important part of any SaaS product’s go-to-market strategy. While there are many tactical elements to consider, the most successful pricing strategies are built on a strong, almost philosophical foundation: that your pricing needs to be a win-win that works for both your customers and your company.

Sales Hiring 40

Sales Hiring Part-Time VPE CTO Hire Technical Review 40

Neil Patel

MARCH 2, 2021

The more (positive) reviews and testimonials you have, the more likely prospective customers are to put their faith and money in your services. Instead, pursue the ones best aligned with the services you offer and your target audience. B2C” businesses sell goods and services directly to consumers. Let’s start with B2C.

Software Review 127

Software Review Technical Review Scale Merchant Services 127

Unbounce

SEPTEMBER 16, 2021

We’re here to show you how to get the best bang for your buck by cleaning up your Pay-Per-Click (PPC) strategy. The Role of PPC in Marketing Strategies Why Your PPC Ad Needs a Dedicated Landing Page A Step-by-Step Guide to Optimizing Your Post-Click Strategy. The Role of PPC in Marketing Strategies.

Payment Methods 145

Payment Methods Payment Solutions Payments AI Search 145

Sales Enablement, SaaS and Growth

MARCH 23, 2020

I leveraged many of the 52 mental models while working at various software as a service (SaaS) companies, but in truth, they can be applied anywhere, regardless of industry. Strategy - annually changes. Network effects (marketplace). Subscription business model. A good idea is a good idea, after all. Customer data.

Underperforming Technical Team 213

Underperforming Technical Team Scale Sales Hiring Marketplace as a Service 213

Point Nine Land

MARCH 10, 2020

A strategic analysis after evaluating multiple service marketplaces Over the past few years, I’ve come across a huge number of service (or labor) marketplaces: the countless Uber for X companies, the marketplaces for lawyers, therapists, cleaners, architects, construction workers; you name it. Sounds complicated?

Marketplace as a Service 59

Marketplace as a Service Strategy B2C Systems Review 59

Neil Patel

APRIL 16, 2021

Through Amazon’s free, ad-supported tier, you can create short, engaging audio ads to reach a whole new audience base. You don’t need to sell products on Amazon to use this service, either, which makes it accessible for more businesses. You need to spend at least $15,000 per month on Amazon audio ads to use the service.

Consulting 127

Consulting Marketplace as a Service Advertising Branding 127

SaaStr

MARCH 20, 2020

317: Rachel Hepworth is VP of Marketing @ Pilot, the startup that offers the best bookkeeping, tax and CFO services for growing businesses. And for bookkeeping, which is this service that is almost mandated and certainly needed by just about every small business out there, you’re talking about a $60 billion TAM in the US alone.

SMB 180

SMB Scale Startup Marketplace as a Service 180

Tom Tunguz

AUGUST 2, 2016

Many start by following self-service distribution models as a route to market, which have served as the de facto standard for helping cloud businesses grow. With customers coming to their (virtual) doorstep, these cloud companies are free to scale at their own pace, expanding sales and their reach in the marketplace.

Outsourcing Services 111

Outsourcing Services SMB Acquisition Scale 111

SaaSHolic

MAY 15, 2023

For startups, the speaker suggests focusing on how AI can drive customer acquisition and go-to-market strategy, while for large companies, creating a vision for AI is important, as well as focusing on infrastructure and skillsets and reshaping governance to deal with security and compliance issues.

Payment Methods 52

Payment Methods Blockchain Artificial Intelligence Payment Services 52

SaaStr

SEPTEMBER 12, 2019

Congratulations you’ve built a product that’s proven itself in the marketplace! I’m talking about product-led growth as an investment strategy, but really my background is 10 years of operating experience in the product-led growth world. Now I’m investing in that. They were so helpful. But it worked. So, define it.

Investment 100

Investment Underperforming Technical Team Sales Hiring Software Review 100

Intercom, Inc.

JANUARY 16, 2020

Andrey explains why embracing the professional services sector in a unique way has paid dividends. We also think about community and consultants and professional services as an ecosystem around our product. Embracing professional services as a distribution channel. So our platform is also built for them to use. Andrey: Exactly.

Consulting 249

Consulting Marketplace as a Service Scale Development 249

Casey Accidental

OCTOBER 27, 2020

In part two of our Sequencing Business Models series , we talked about the different types of marketplaces and what needs to be built to be effective in each of them. This builds on the first essay in the series of how there has been an increase in interest of SAAS-like models interested in becoming marketplaces over time.

Payments 56

Payments Business Model Payment Solutions SaaS Payments 56

Totango

JANUARY 17, 2019

We’ve outlined six focus areas that will help you improve customer engagement and retention : Rapid onboarding. Have a customer-centered renewal strategy in place. #1. You can consider your customer to be in the onboarding phase right up until they start to gain value from your products and services. Escalation preparation.

SaaS 74

SaaS Marketplace as a Service Underperforming Technical Team Scale 74

Neil Patel

APRIL 22, 2021

Advanced ad targeting capabilities means access to high-converting consumers who are more interested in the products or services you offer. Nearly half (48 percent) believe data is the driving force behind their programmatic investments and strategies. Here are a few more benefits to leveraging this ad-buying strategy.

Scale 117

Scale Artificial Intelligence AI Search Advertising 117

Intercom, Inc.

APRIL 18, 2019

They didn’t know it at the time, but they had also created an entire business category: an on demand, short-term rental marketplace, which has shot the value of their business north of $38 billion. There isn’t a canon of resources that can provide you with a tried-and-true strategy to deploy. Prospective customers have to be educated.

Scale 112

Scale Sales Recruiting Marketplace as a Service Sales Hiring 112