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The Keys to Getting to $500M ARR In Just 7 Years with Attentive’s CEO

SaaStr

This wasn’t just an improvement it fundamentally changed how brands could engage with SMS marketing. Their patented TwAP technology that lets customers opt-in with a single click, automatically opening their messages app with a pre-composed text.

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From PLG to PLG+SLG – How Lucid Scaled to 70M+ Users

SaaStr

Lucid is the leading provider of visual collaboration software with over 70M users worldwide. Stephanie Couzin, the VP of GTM Strategy and Ops, and Roderick De Greef, the VP of Sales and GM EMEA, share Lucid’s transition from a PLG company to a PLG and Sales-Led company. This is where product-led sales comes in.

Scale 307
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Is AI Penetration … Slowing Down? Ramp Says Possibly

SaaStr

Moving from AI pilots to production-grade implementations requires solving hard technical problems around data pipelines, security, compliance, and workflow integration. Many organizations are stuck in “pilot purgatory”—running successful experiments but unable to scale them. Price pressure is coming.

AI 281
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We are 14 days away from SaaStr Scale – meet our sponsors!

SaaStr

Check out the low down on our sponsors for SaaStr Scale who are helping to make this event happen. Grab your seat for their 12:30 PM PST workshop on Scaling with Speed: How to Streamline Your Revenue Operations with Conga. Conga eliminates the business bottlenecks through their Digital Document Transformation solutions. Freshworks.

Scale 293
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The Enterprise Journey: 8 Keys to Going Upmarket Successfully with Workiva’s CEO Julie Iskow

SaaStr

You need: Sales leaders who understand complex, multi-stakeholder deals Customer success teams ready for high-touch support Legal expertise for enterprise contract negotiation Product leaders who can balance current needs with future vision Pro tip: Hire enterprise reps in pairs. If both succeed, you’re ready to scale.

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Strategic Finance in Today’s Market: A Tactical Guide to Building & Scaling Your Team with IVP

SaaStr

The Accounting Team Responsibilities: Financial recording and reporting Compliance, Audits Accounts Payable/Accounts Receivable Tax, Treasury Your accounting team makes sure every financial transaction is recorded correctly and categorized. You must build a lean, impactful team to help your business scale. Sign up for free HERE !

Scale 239
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Okta’s Playbook to PLG, Developer Experience, and Enterprise ARR

SaaStr

Product-led outperformers generate ten percentage points higher in ARR and 50% higher in valuations than sales-led growth outperformers. How do you scale PLG? How do you build a stellar developer experience and continue to scale when the user base skyrockets overnight? What does scaling Enterprise ARR mean?