Communication Metrics Sales Recruiting 
SaaStr
JUNE 8, 2025
Dear SaaStr: I Fired My VP of Sales. Here’s what you should do next: Step in as Interim VP of Sales (If Needed) If you don’t have someone ready to step up, you’ll need to take the reins yourself temporarily. You know the product, the customers, and the sales process better than anyone else. How will they recruit top talent?
SaaStr
MARCH 5, 2025
In our most recent episode of CRO Confidential , hosted by Sam Blond , Graham Moreno , VP of Worldwide Sales at Codium, shared invaluable insights on what drove this growth, the challenges they faced, and how other SaaS companies can replicate this success. Key Growth Drivers 1.
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SaaStr
JANUARY 31, 2022
Having learned from thousands of customers and prospects, Sarah Lash, Envoy’s head of enterprise sales, will talk about what it takes to guide and scale enterprise sales programs during an uncertain future. Metrics That Matter. In my first six months at Envoy , I grew the sales team from six to 17. Here’s how I did it.
SaaStr
JANUARY 21, 2020
Justin Welsh, former SVP of Sales at PatientPop explains how he started in SaaS in 2009 as the second sales hire at Zocdoc. Justin used Sales Culture to grow a successful PatientPop team to 140 employees and 55 million in revenue. Justin Welsh | SVP Sales @ PatientPop. I was a local sales manager or regional manager.
SaaStr
JULY 21, 2020
You should already know your MRR, cash burn, NPS, all your key metrics almost immediately after the month ends. List your top few key metrics (MRR, growth, cash burn, NPS, etc). Your investors and others will learn a lot more hearing about sales from your VP of Sales, your CTO co-founder … and not you.
SaaStr
MARCH 18, 2025
Rather than seeing this as a liability, Wiz leveraged it as a strategic advantage — even in its sales team. ” This distributed structure created intentional communication patterns that might not have developed in a single office.
SaaStr
OCTOBER 28, 2022
In 2021, there was much less focus on efficiency and more on revenue metrics like ARR. Still, the good thing is that companies have the power to use levers to help improve their efficiency metrics: “There is the ability to control that gross margin on the expense side,” says Blond. A New SaaS Playbook.
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