Sales Hacker

AUGUST 19, 2022

Content is one of the most critical components of your sales engagement strategy. To ensure long-term content strategy success , it’s best to periodically evaluate your team’s content requirements and workflow alignment. Your content strategy evaluation should start with understanding your team’s current challenges.

Strategy 90

Strategy Underperforming Technical Team Management Systems Review 90

User Pilot

AUGUST 15, 2021

A key reason why customer engagement metrics are important to successful SaaS businesses. While customer acquisition is important, if you're unable to keep user engagement up, you've built a leaking house that will drown everyone in it! Measure engagement by feature usage to understand what brings the most value.

Engagement 98

Engagement Metrics Scale SaaS 98

User Pilot

OCTOBER 10, 2022

In this article, we’ll cover the key metrics you need to develop an informed feature adoption strategy and discuss how you can improve them. Feature adoption allows you to separate the successful features from the underperforming ones. Uncover weak spots and improve feature adoption. We’ve got you covered!

Metrics 84

Metrics Strategy Underperforming Technical Team Onboarding 84

Intercom, Inc.

JUNE 10, 2020

I hope this post allows people and teams to safely talk about Product Judgment. If you ever had to face a Manager, Director or Exec as they make bad product decisions and you’re struggling to persuade them otherwise, this post will help you. It takes years to build, and therefore ranges from very weak to very strong.

Underperforming Technical Team 291

Underperforming Technical Team Interviewing Communication B2B 291

Sales Enablement, SaaS and Growth

AUGUST 28, 2018

One of the questions I get asked most frequently is around building a sales enablement strategy and what that might look like. While each company, context and industry is different, I believe that there are some fundamentals that should form the blueprint of any sales enablement strategy.

Sales Enablement 122

Sales Enablement Scale Strategy Underperforming Technical Team 122

User Pilot

JANUARY 16, 2024

Perform a SWOT analysis, identify the strengths and weaknesses of your top competing products, etc. Task ChatGPT with identifying and formulating the best pricing strategy for your industry. Stakeholder management and communication : Use ChatGPT to generate boilerplate emails and presentations for stakeholders.

ChatGPT 95

ChatGPT Management Underperforming Technical Team Technical Review 95

Sales Hacker

APRIL 19, 2022

If you missed episode #204, check it out here: How to Implement Effective Account-Based Marketing Strategies with Auseh Britt. Outreach is the first and only engagement, and intelligence platform built by revenue innovators for revenue innovators. Well, if you haven’t, your sales team should be in one soon.

Communication 82

Communication Underperforming Technical Team Innovation Startup 82

Neil Patel

NOVEMBER 26, 2020

That’s because luxury marketing strategies don’t follow the same rules as mass-market brands. Today, I’m going to show you exactly how to take your luxury brand online with the best luxury marketing strategies. All that’s to say: digital marketing must be a key part of a luxury brand’s strategy going forward. Me neither.

Strategy 145

Strategy Marketing Social Media Underperforming Technical Team 145

User Pilot

JANUARY 22, 2024

The framework is a roadmap for creating a winning product marketing strategy that drives effective resource allocation and provides a flexible foundation for growth. A good product marketing framework has three main components: a go-to-market strategy , a product marketing strategy, and a growth strategy.

Product Marketing 98

Product Marketing Marketing Social Media Scale 98

User Pilot

SEPTEMBER 11, 2023

Improved customer retention strategies to identify and eliminate friction points. Increase customer engagement through optimization with A/B tests. Ideas from feature request surveys for developing product roadmap. Enhanced effectiveness of in-app communications with more relevant and contextual in-app messages.

Underperforming Technical Team 99

Underperforming Technical Team Customer Lifetime Value Retention Engagement 99

User Pilot

APRIL 19, 2024

TL;DR Market research is vital for making informed business decisions, enabling companies to understand the market, target audience, and competitors, reducing risks, and optimizing marketing communications and product strategies. This allows businesses to tailor their offerings and engage more effectively with their target market.

Market Research 52

Market Research Sales Recruiting Marketing Underperforming Technical Team 52

CustomerSuccessBox

MARCH 10, 2022

To deliver the service to the clients which a company’s sales team laid out has a real thing to deal with. If not met, it’s just up for a downfall while creating a poor experience for the clients. The role and responsibilities of these two separate operations-“ Client Service Manager ” and “ Client Engagement Manager ”-differ.

Engagement 52

Engagement Management Underperforming Technical Team Outsourced Development 52

SaaStr

FEBRUARY 4, 2020

Lexi Reese, Gusto COO uses her 20+ years of experience to provide advice on building high performing teams using authenticity, empathy and logic. Lexi explains the importance of team trust, driver and passenger mindsets, and much more. I think the foundation of high performance teams is that they share five things.

Scale 177

Scale Underperforming Technical Team Scaling Leadership 177

Audacix

NOVEMBER 30, 2023

With cyber threats on the rise, it's essential to follow SaaS security guidelines along with security testing tools in your software development lifecycle. It is crucial to make web security a priority right from the design and development process to ensure your software functionality and security.

Software Review 40

Software Review Underperforming Technical Team Software Systems Review 40

Baremetrics

AUGUST 23, 2021

You need to have a strategic approach that includes identifying your market fit, developing appropriate positioning and marketing strategies, and measuring performance. Here's where having a go-to-market (GTM) strategy comes into the picture. Here's how you can create an effective GTM strategy for your SaaS product.

Strategy 104

Strategy Scale Payment Features Software Review 104

SaaSOptics

MAY 19, 2022

Combining these different tactics makes up an effective customer acquisition strategy , which fuels the entire acquisition process. Here’s how you can create an effective customer acquisition strategy to win more business in your own SaaS company. What is a Customer Acquisition Strategy? Identify your target market.

Acquisition 59

Acquisition Scale Strategy Software Review 59

Buffer Resources

SEPTEMBER 18, 2023

Since Elon Musk took over Twitter, or X as it’s now called, a number of new social media apps have either come into the limelight or been developed to capture the users that have been leaving. Here’s my observation of “the good, the bad, and the ugly” of Bluesky. Here are some of them.

Social Media 124

Social Media Underperforming Technical Team Scale User Experience 124

User Pilot

JULY 31, 2023

TL;DR Pendo is a product growth platform for product , marketing , customer success , and UX design teams. It enables businesses to analyze user in-app behavior , collect customer feedback to make data-led decisions, improve user onboarding, and communicate effectively with users. Who can use the Pendo app? Why should I use Pendo?

Underperforming Technical Team 86

Underperforming Technical Team AI Scale Onboarding 86

User Pilot

MARCH 14, 2024

You can use customer analytics to create targeted marketing campaigns, inform product development, and reduce churn , among other things. Book a demo and see how Userpilot helps SaaS brands like yours to understand in-app behavior, generate customer insights, and deploy solutions to improve customer engagement.

Customer Lifetime Value 98

Customer Lifetime Value SaaS Underperforming Technical Team Retention 98

User Pilot

NOVEMBER 12, 2023

Customer intent helps product teams understand customer needs and build solutions that delight users. How Userpilot can help you act on user intent to drive adoption , engagement, and account expansion. How Userpilot can help you act on user intent to drive adoption , engagement, and account expansion.

Scale 99

Scale Underperforming Technical Team Churn Trends 99

Sales Enablement, SaaS and Growth

MARCH 23, 2020

Companies which don’t use mental models risk unleashing mayhem with poor choices or becoming bloated and bureaucratic by reducing the volume and speed at which decisions are made - both scenarios are undesirable and will impact growth. Strategy - annually changes. MSPOT stands for: Mission - rarely changes. Prioritisation 4.

Underperforming Technical Team 213

Underperforming Technical Team Scale Sales Hiring Marketplace as a Service 213

Baremetrics

AUGUST 1, 2021

In the SaaS industry, acquiring new leads through short-term marketing promotions will not cut it--which works as a killer strategy for the eCommerce business model. So what works (and doesn’t work) as a SaaS acquisition strategy? Table of Contents. Have a well-optimized website 2. Showcase success stories 4. The Bottom Line.

Acquisition 98

Acquisition Strategy SaaS Underperforming Technical Team 98

User Pilot

JANUARY 31, 2023

In this article, we will discuss the ins and outs of at-risk customers, how to detect them, and five actionable strategies to help you prevent churn. Here are one of the most common ones: Poor Onboarding: A poor onboarding process can make customers struggle due to a lack of support or guidelines. Let’s dive in!

Churn 97

Churn Underperforming Technical Team SaaS Payments Payment Solutions 97

CustomerSuccessBox

DECEMBER 28, 2021

Faced with a given category, you will be able to adapt your message, your commercial and communication actions. The more specific and unique you are when grouping your customers, the more likely your message or engagement will impact your customer’s daily workflow. Additional Read- Playbooks for Onboarding.

B2B 52

B2B Engagement Scale Underperforming Technical Team 52

Sales Hacker

DECEMBER 30, 2020

That’s why the team at Sales Hacker decided to put together a statistics round-up showcasing how things changed in this year and where they’re likely headed in the future. Sales teams that invest in remote selling and sales intelligence tools will continue to outperform their peers. What this means for you. What this means for you.

Sales Recruiting 125

Sales Recruiting Sales Hiring Underperforming Technical Team Revenue 125

Neil Patel

OCTOBER 25, 2020

If you are looking to scale up your marketing, you will need talented people that can take charge of and execute your strategy. But should you build your own in-house marketing team or hire an agency partner? Digital agencies are companies that help other businesses perform a specific function such as marketing, development, or design.

Sales Hiring 145

Sales Hiring Outsourcing Services Underperforming Technical Team Sales Recruiting 145

Sales Hacker

MAY 8, 2019

A successful close is the end goal that every sales team guns for. But despite a focus on closing sales, it remains one of the biggest issues for teams. In fact, 36% of sales teams regard it as the most challenging part of the sales process, and 28% say it’s their top priority. Giving your sales team highly qualified leads.

Underperforming Technical Team 110

Underperforming Technical Team Sales SaaS Forecasting 110

SmartKarrot

AUGUST 24, 2021

You might have an awesome product, you may have industry leaders from the top B-schools of the town, and you might have great employees too – but all of that simmers into nothingness if you haven’t learned the art of effective communication yet. If you wish to ensure the best for customer success, you must hone up your communication skills.

Communication 17

Communication Customer Success Strategy Underperforming Technical Team 17

Blulogix

FEBRUARY 11, 2024

Crafting the Blueprint: How to Build a Monetization Framework for Agile Success By BluLogix Team A Step-by-Step Guide to Architecting Your Monetization Strategy In the dynamic realm of agile monetization, constructing a robust Monetization Framework is akin to drafting a master blueprint for a skyscraper.

Payment Features 52

Payment Features Underperforming Technical Team Construction Customer Lifetime Value 52

Sales Hacker

SEPTEMBER 24, 2022

In this article, I’ll walk you through: What a sales funnel is, The elements of a high-performing sales funnel, And finally, strategies to create sales funnels that get results. There’s sales pipeline , a 7-stage journey describing what your sales team must do to convert a lead to a customer. What is a sales funnel?

Sales Funnel 118

Sales Funnel Outsourcing Services Underperforming Technical Team Social Media 118

User Pilot

MARCH 18, 2021

A successful customer retention strategy requires constant iteration and innovation to keep up with an ever-changing SaaS market environment. There has to be cross-departmental and cross-functional cooperation between product, sales & marketing, customer success, and customer support to implement a successful customer retention strategy.

Retention 52

Retention Strategy Underperforming Technical Team Technical Review 52

Valuize Consulting

NOVEMBER 3, 2021

A recent Towers Watson study revealed that businesses with a strong employee experience sustained a 4% bump in revenue while those with a poor experience saw revenue fall by 1%. By identifying these critical stages, you can then employ best practices to improve and optimize employee acquisition, engagement and performance.

Underperforming Technical Team 52

Underperforming Technical Team Sales Recruiting Data Sales Hiring 52

Neil Patel

APRIL 12, 2021

Their success is a direct result of their marketing strategies. In fact, Apple relies most on two completely different strategies: product placement (especially with celebrities and in popular shows) and the buzz created by positive reviews in the media. This isn’t a difficult component of your marketing mix to develop.

Strategy 141

Strategy Marketing Technical Review Social Media 141

User Pilot

JULY 27, 2023

The different roles in SaaS companies: Chief Executive Officer : As the highest-ranking executive, this person ensures the company runs smoothly and employees are happy and engaged. They also manage finances and supervise one or more engineering teams. Average salary: $196,172/yr. Average salary: $151,254/yr.

Sales Hiring 97

Sales Hiring SaaS Payments Sales Recruiting CTO Hire 97

FastSpring

FEBRUARY 23, 2023

I interviewed Michael about successful global marketing strategies. One strategy he recommends is creating a microsite before expending resources to localize your main web presence: “Use localized keyword research, run a paid media campaign, analyze the competitors, and see what the demand percentages are. How do we help our people?”

Payment Solutions 118

Payment Solutions SaaS Payments Strategy Software 118

OpenView Labs

MAY 12, 2020

Those are some pretty great results for a small team—only about 50 people in the whole company—that needs to navigate the challenges of selling a horizontal product serving multiple audiences from single-player scenarios to enterprise deployments. Small businesses or teams who adopt it self-service.

Underperforming Technical Team 98

Underperforming Technical Team Marketing Scale B2C 98

Sales Hacker

MARCH 22, 2021

As a sales leader, how are you supposed to motivate your teams without President’s Club ? Not only that, how are you supposed to manage your team’s well-being at a time when it’s never been harder to sell? Director of Sales Development at Brex. 4 sales motivation strategies you should follow. Communicate and collaborate.

Strategy 60

Strategy Sales Underperforming Technical Team Travel 60