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Building Resolution Bot: How to apply machine learning in product development

Intercom, Inc.

At Intercom, we have taken advantage of these technologies relatively early. So, modern machine learning opens up vast possibilities – but how do you harness this technology to make an actual customer-facing product? It’s also easy to over- or under- invest in the technology. We can’t just build for the good path.

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The three strands of brand authenticity

Intercom, Inc.

One of the biggest determining factors of a company’s success is the clarity of its message, and how that clarity comes across in every interaction across the product and brand. Brand Identity: When customers interact with your brand, is your value proposition clear? 1 Poor definition of value proposition and feature focus.

Branding 209
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What Brands Look for When Considering Acquiring Software Companies

FastSpring

As the Director of Corporate Development & Strategic Partnerships at WP Engine , Carl has worked on many acquisitions and partnerships, including brands like Flywheel, Perfect Dashboard, Block Lab, and recently, Delicious Brains. So what this means is I touch both mergers and acquisitions, and integrated technology partners.

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How Technology Affects Communication

Neil Patel

For better or worse, technology affects communication because it is a part of our everyday lives. You might see the average elementary-aged child with their head buried in a smartphone and tempted to take a gloomy outlook on what technology has done to us. But is it all bad? How Has Technology Affected Communication?

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SaaStr Podcast #407 with The Creative Curve Author Allen Gannett: “The Secrets of Market Timing and How to Develop the Right Idea, at the Right Time”

SaaStr

Announcer: Up today, the secrets of market timing, how to develop the right idea at the right time with Allen Gannett, author of The Creative Curve. Those are bad answers, and while you do that, I’m going to have a sip of water. This is where the cloud meets. I want you all to think of some famous people named Lisa.

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How to Develop a Winning Digital Marketing Strategy in 4 Easy Steps

Neil Patel

The bad news is that marketers waste 37 to 95 percent of their marketing budget. You’ll want to break each of these areas down in enough detail so you (and your team) can work with each of these areas properly. ” Goals like increasing customer trust or improving brand reputation are examples of qualitative goals.

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The one simple question our bot asks that saves our Sales team hours

Intercom, Inc.

As the rise of bots and automation continues apace, a lot of people are wondering how the sales process and lead qualification will be affected by this fast-evolving technology. Working as Sales Development Representatives at Intercom, we deal with a huge volume of conversations with potential leads that come in through live chat.

Scale 187