SaaStr

SEPTEMBER 8, 2020

It simply wasn’t a big enough problem on mobile that you could build a business around it. “So His consistent efforts paid off when Algolia became a known brand among developers. Businesses have been dealing with the repercussions of COVID-19 since early March. Travel still exists, and it has rebounded from the lowest points.

Scale 237

Scale Sales Hiring Technical Advisors Scaling 237

Neil Patel

JULY 26, 2021

Starting a business is a major endeavor. You need to perform market research, file for a license, create a marketing plan, and build your brand. One way to shorten the process is to become a franchise business owner. If you’re considering starting a franchise business, there are a few things you should know.

Payment Methods 129

Payment Methods Business Sales Hiring Travel 129

ProfitWell

JULY 22, 2020

In recent years, primarily due to the internet, there has been a significant shift in how businesses reach customers. Direct-to-consumer retail is a strategy whereby businesses sell their products directly to the end user without the involvement of wholesalers, third-party retailers, and other middlemen. DTC sales will rise by 24.3%

Payment Methods 93

Payment Methods Outsourcing Services Branding Payment Features 93

Neil Patel

JANUARY 17, 2022

The point of personalized marketing is to understand your customers more and how they like to communicate so you can better engage them in the busy online world. Keep in mind that different approaches might be more effective based on your audience, industry, and business model. Most marketers use the strategy on multiple channels.

Branding 130

Branding Marketing AI Search Social Media 130

Buffer Resources

APRIL 19, 2023

Many business owners assume that the quickest way to grow is to pay to get in front of potential customers (or to do tons of cold outreach). But I never even considered that approach, and I’ve still managed to grow a thriving business in less than two years.

Outsourcing Services 105

Outsourcing Services Investment Social Media Revenue 105

Buffer Resources

MARCH 26, 2024

Going this route on social is an option — many brands and creators go this route — but finding clips that aren’t too polished or pricey can be tricky. What clips will help you take followers behind the scenes in your business or life? Make a list.   Set up filming ‘dates.’

Social Media 103

Social Media Travel Technical Review Software Review 103

SaaStr

JANUARY 10, 2024

“Typically that was the marketing hat in my case, but sometimes it was the sales hat or thinking about finance or other areas of the business. If you’re just given a plan without context as to why the business is focused on those goals, you’re unlikely to meet it or succeed. Rick explained, “Your brand is your reputation.

Sales Hiring 256

Sales Hiring Scale Technical Review Leadership 256

Buffer Resources

MAY 29, 2023

The startup I had been working for had just folded, and I turned to the network of marketing leaders I had built from that job and let them know the types of client work I was looking for: digital brand management, content creation , and paid media strategy.

Sales Hiring 107

Sales Hiring Business Scale Social Media 107

Neil Patel

SEPTEMBER 8, 2020

Are you a local business that serves customers at a physical address? Google also realizes that your business is ‘special.’ And, it released an algorithmic update, in July, 2014, to favor local businesses for neighborhood-focused mobile device queries. I’ve written about local business marketing and local SEO before.

Payment Methods 126

Payment Methods Branding Payments Merchant Services 126

Neil Patel

MARCH 2, 2021

Let me show you why you should be scoping out reviews for your business. Why It’s Important for Your Business to Get Reviewed. With over 31 million small businesses in the US, consumers have a massive amount of choices. For businesses, this means it’s crucial to find ways to set your brand apart from competitors.

Software Review 127

Software Review Technical Review Scale Merchant Services 127

The Marketing & Growth Hacking Publication

OCTOBER 8, 2020

Around the world, brands and ad networks are facing an unprecedented time. Brands are scrambling to survive and respond to the COVID-19 outbreak. The new normal of social distancing, restaurant closures interruptions on business hours, stay at home orders and travel restrictions are impacting the way consumers behave.

Branding 52

Branding Growth Hacking Advertising Travel 52

Neil Patel

MAY 17, 2021

The business name, however, may be the most important of all. There are over 30 million small businesses in the U.S., Small Business Administration. If you’re stuck on what to call your business or just want to make sure your chosen name ticks all the right boxes, I’m here to help. 10 Tips to Pick a Business Name.

Strategy 125

Strategy AI Search Business Branding 125

Neil Patel

DECEMBER 16, 2021

If you’re a small business owner trying to compete in the big leagues , this blog is for you. Blogs allow customers to build trust and relationships with brands. When you reach advanced status, you can create your own Facebook Group, which is much more effective for audience growth than a business page or profile.

Social Media 145

Social Media Strategy Marketing Business 145

SaaStr

JUNE 10, 2020

Marketing leaders must focus their teams on the areas that will drive revenue while they cut costs – the biggest impact for the business. I’ve advised more than 25 companies, seven of which have been acquired in the last two years and three of which have gone out of business. Are you a revenue driver or a cost center?

Travel 174

Travel Marketing Scale Outsourcing Services 174

Neil Patel

MAY 11, 2021

In the past, it may have been logical for businesses to have separate accounts, but circumstances can change. A corporation with multiple businesses may prefer to merge accounts for ease of management. Each account likely has a distinct brand voice, content guidelines, or design. What will be the new brand voice and aesthetic?

Social Media 140

Social Media Technical Advisors Travel Branding 140

Neil Patel

SEPTEMBER 6, 2021

Consumer marketplaces are essential to connecting businesses with consumers looking for services. However, it can be hard for smaller businesses to compete with well-known brands in their market. Alongside customer choice, brand awareness and visibility are critical to business success. Help Boost Brand Loyalty.

Marketplace as a Service 139

Marketplace as a Service B2C Payment Services Payments 139

Neil Patel

DECEMBER 18, 2020

If you own a local business, be it a restaurant, bar, retail store, or even a local service provider, you might have heard of Yelp Elite. The Yelp Elite Squad reviews can have a positive or negative impact on your business’ reputation, even though n egative reviews can help your business seem more trustworthy.

Business 144

Business Social Media Construction Travel 144

Stax

MAY 6, 2024

When you think about growing your business, improving data security probably isn’t at the top of your list—and that’s understandable. They build trust with customers and protect you from liability so you can continue to invest in your business. Are my pipelines solid so that data travels smoothly and security?

Payment Services 88

Payment Services Merchant Services compliance SaaS Payments 88

Buffer Resources

APRIL 10, 2024

In 2014, making money on social media was a feat for a select few people like travel creator Gabby Beckford ( @packslight ), who made $2,000 for six Instagram posts in the same year. Partner with brands on sponsored content There’s no way you’ve scrolled through your Instagram feed without coming across a sponsored post.

Payments 102

Payments Payment Methods Marketplace as a Service Payment Services 102

How To Buy Saas

AUGUST 17, 2022

This is particularly true for beginners who only look at the numbers without a thorough understanding of what they truly mean for their brand. If you run a travel blog, on the other hand, popular hashtags to use might be #travel or #wanderlust. Be active in promoting your Instagram account.

Social Media 52

Social Media Business Travel SaaS 52

Intercom, Inc.

NOVEMBER 5, 2020

So it’s no surprise that we’re currently witnessing the fastest transformation in retail in history, as more and more businesses are rethinking the traditional ways of doing things and fully harnessing the potential of ecommerce. It was this larger than life, brand new experience. Malls have defined the retail experience for decades.

Travel 206

Travel Advertising Entertainment Branding 206

Stax

JANUARY 24, 2024

What makes this pricing strategy so appealing to businesses? Dynamic pricing enables businesses to capture the highest possible value for a product or service at any time of day, week, or year. So, how does dynamic pricing work, and what do businesses need to be aware of when implementing it?

Payment Methods 88

Payment Methods Pricing Airlines Payment Solutions 88

BitPay

MAY 8, 2023

Businesses from every niche and corner of the world are noticing. 6 Major Companies Accepting Crypto as Payment Accepting crypto payments as a business isn’t just for the tech-focused industries. Brands in fashion, travel, utilities, sports, entertainment, commerce and beyond are embracing the crypto community.

Payment Methods 40

Payment Methods Payment Services Merchant Services Payment Solutions 40

Neil Patel

JANUARY 13, 2021

It’s one more opportunity to put your brand forward as a subject matter expert and influencer in Instagram’s space by engaging its users with more in-depth content directly on the platform. In particular, they’ve focused on travel and shopping, linking Product Guides directly to shops on Instagram. What Are Instagram Guides?

Travel 135

Travel Social Media Branding Mobile 135

SaaStr

MAY 31, 2021

It’s still a people business, and one with power laws, where the very best engineers just do magic. I know how SaaStr can be a $100m business now. Brand, Brand, Brand. If You Have It — Protect It. You have to have been doing it a while to understand the power of brand. The travel is harder.

Sales Recruiting 334

Sales Recruiting Sales Hiring Scale Branding 334

Incredo

JANUARY 29, 2020

As an SEO expert or business, you need to be questioning whether the practices that you’re putting in place are ethical and on the right side of the law. It covers many categories including travel, fashion, animals, film and more. Therefore, increasing visibility with the two brands showing on the same page in search results.

Software Review 328

Software Review Engineering Technical Review Branding 328

SaaStr

NOVEMBER 23, 2021

They had incredible ROI from this year’s SaaStr Annual, including a brand re-launch on-site and meeting hundreds of new prospects, but some things didn’t go according to plan. Mark Jung, VP of Marketing for Dooly told us that “having a forcing function is one of the best things you can do as a leader and within a business.

Strategy 250

Strategy Travel Branding Interviewing 250

Neil Patel

MARCH 16, 2021

Before the 1920s, travel was a luxury only available to the wealthy. However, with the introduction of paid vacation time in the 1930s, travel became part of regular American life. These days, travel is more widely available than ever before. However, modern consumers aren’t looking in print magazines to find travel inspiration.

Travel 116

Travel Advertising Social Media Trends 116

Backlinkfy

AUGUST 19, 2019

On social networks, consumers can take part in discussions and thus help a brand build a reputation. In essence, they’re platforms where users can review brands and share their opinions. We shouldn’t be discouraged by the fact that tried and tested brands have already made a mark on social media.

Branding 40

Branding Social Media Advertising Travel 40

Buffer Resources

APRIL 22, 2024

A solopreneur is any business driven exclusively by one person. Modern solopreneurs commonly run their businesses, at least in some part, through the Internet. For these folks, reaching scale means maximizing their book of business. This guide takes into consideration these common questions faced by one-person businesses.

Social Media 105

Social Media Scale Growth Hacking Headcount 105

Unbounce

JUNE 1, 2021

A well-targeted reminder helps consumers as well as businesses. For example, data shows that retargeting ads can yield a 10x increase in click-through rates (CTR) since users are already familiar with the brand or product. Retargeting Ads Increase Brand Recall and Turn Bounces Into Leads. What Is Retargeting, Really?

Scale 138

Scale Payment Methods Payments Travel 138

Neil Patel

JANUARY 27, 2023

A seasonal SEO strategy helps you stay relevant throughout the year by making sure that people searching for terms related to your business’ season-specific content or products will find you first. I’ll show you, but first let’s look at a couple of ways SEO impacts seasonal businesses. Seasonal SEO can help both B2C and B2B businesses.

AI Search 91

AI Search Strategy Travel B2C 91

Neil Patel

DECEMBER 23, 2021

Branding in The Metaverse. As the metaverse grows, so too will branding and advertising opportunities. With the ability to personalize avatars and spaces like “homes” and storefronts, you can create branded virtual content for your customers. Brands have done it, though. How could businesses monetize the metaverse?

Advertising 145

Advertising Travel Technical Review Scale 145

User Pilot

APRIL 11, 2023

Understanding the average customer retention rate for your industry is critical to determining the health of your business. If customers are the lifeblood of any business, then customer retention is the glue that holds it all together. Therefore, the higher the customer retention rate, the better your business health.

Retention 98

Retention Automotive SaaS Customer Lifetime Value 98

Buffer Resources

FEBRUARY 6, 2024

If I can’t travel to every continent on earth and live in a tiny cabin for nine months, at least I can live vicariously through the folks who can.  She and her husband travel full-time while working remotely.  Miss you, BookTok.) But I’m not mad about it.

Social Media 83

Social Media Travel Onboarding Pricing 83

FastSpring

APRIL 7, 2020

But that doesn’t have to be true for your online business. It’s not quite time to go back to business as usual. But you do want to make sure your customers know you’re still open for business. But you do want to make sure your customers know you’re still open for business. For US businesses, your default currency is USD.

Business 87

Business Social Media Sales Hiring Travel 87

Buffer Resources

FEBRUARY 28, 2024

You don’t get those numbers without a deep understanding of content creation as a business. And you don’t get “business” status without understanding pricing. Brand alignment : When your content and audience perfectly match a brand's target demographic, your value to that brand increases.

Pricing 100

Pricing Social Media Consulting Branding 100