SaaStr

JANUARY 2, 2020

Why If You Can Get to $10m ARR, You Can Get To $300m ARR. Let me prove it to you. If you can get to $10m ARR, with positive revenue retention, you can indeed get to $300m ARR. It’s just math. Three factors combining together: First, the overall market for SaaS continues to grow.

Retention 245

Retention Cloud Churn Pricing 245

SaaStr

JULY 5, 2019

So we’re into 2H’19 (where did the time go?), and hopefully 1H was a good one for you! If you haven’t downloaded it, it’s pretty awesome. #2. 5 Interesting Learnings from Zoom as It IPOs. If you are selling to SMBs, this is a really good post with a lot of data.

Sales Hiring 172

Sales Hiring Scale Venture Capital Acquisition 172

SaaStr

NOVEMBER 1, 2022

Sequoia Capital’s India arm put together a terrific summary of all their learnings about SaaS and Cloud from SaaStr Annual this year. They also did an A+ session at Annual with several top India SaaS founders, which you can catch below! For those that didn’t attend – we got you covered.

Scale 207

Scale Sales Hiring Cybersecurity Underperforming Technical Team 207

SaaStr

MARCH 19, 2021

In aggregate, what you see now in total is $1 trillion of market cap across these top five companies, and they on average saw a 70% increase in their market cap over the last year since State of the Cloud 2020. In some cases like Amazon, you can absolutely make the case that the cloud business is driving the majority of their market cap.

Cloud 191

Cloud Scale Payment Methods Payment Solutions 191

SaaStr

JANUARY 12, 2022

There are some great teachable moments here, and also some deja-vu if you’ve been through it! You just close more, and churn less, and upsell more, when you show up. You just close more, and churn less, and upsell more, when you show up. ” — Tyler Hogge, SVP Product, Divvy. A good one.

CTO Hire 268

CTO Hire Sales Hiring New CTO CTO 268

Baremetrics

AUGUST 1, 2021

Acquiring customers for SaaS is a completely different ball game altogether than, say, for the traditional business models (think: eCommerce, for instance). In the SaaS industry, acquiring new leads through short-term marketing promotions will not cut it--which works as a killer strategy for the eCommerce business model.

Acquisition 98

Acquisition Strategy SaaS Underperforming Technical Team 98

User Pilot

FEBRUARY 26, 2023

Looking for some great customer retention survey questions to include in your feedback form? Customer retention surveys are the lens through which you can see how people are feeling about your brand. ” Competitors: “Which of our competitors did you consider before choosing us?” Look no further!

Retention 98

Retention Scale Underperforming Technical Team Churn 98

SaaStr

OCTOBER 6, 2019

When a great SaaS business starts to come together, and crosses Initial Traction ($1-$1.5m), growing nicely (8-10%+ Month-over-Month Growth) … often times, the founders start to see the first bit of real economic returns on the model. It finally starts to make sense, this SaaS stuff. Why would this be?

Sales Hiring 226

Sales Hiring Scale Sales Venture Capital 226

Intercom, Inc.

JANUARY 16, 2020

We chatted about the company’s evolution from RealtimeBoard, a tool beloved by the UX community, to Miro – a rapidly growing SaaS innovator that boasts Dell, Netflix, Ikea, and Spotify amongst their steadily growing roster of clients. Short on time? We hear how sharing the pain that your customers experience is key to understanding it.

Consulting 249

Consulting Marketplace as a Service Scale Development 249

SaaStr

JULY 9, 2019

Recently I was catching up with an exec from a SaaS company well in excess of $100m ARR. That’s the way it goes. It may look like Slack, Salesforce, Shopify, Twilio, etc. you name it have no favorites, especially the largest and richest platforms. But it’s there, nonetheless. But some can.

Sales Hiring 206

Sales Hiring Pricing Sales Marketing 206

SaaStr

NOVEMBER 4, 2019

This post is such an important one, I took a moment update it for 2019. Just when it sarts to get good, again and again, I see the same thing: the number of leads each month stalls out. This can hit you around $50-$80m-$100m ARR or so. Because you’ve won the market, but haven’t grown it enough.

Scale 172

Scale Sales Hiring Branding Revenue 172

User Pilot

AUGUST 14, 2023

Different types of bias in surveys can lead you towards false conclusions. To avoid these inaccurate insights, we will dive into the nitty-gritty of different biases and the ways you can avoid them. Familiarizing yourself with the different types of survey bias will help you be more effective when trying to avoid such biases.

Underperforming Technical Team 79

Underperforming Technical Team Scale Technical Review Systems Review 79

User Pilot

MARCH 13, 2023

Any savvy SaaS owner or product manager should have a roster of product survey questions to draw from when gathering valuable data. In this article, we’re going to set you up for success with a whopping 20 ideas to draw from and use in your own SaaS. Building a product survey is more complex than you might imagine.

Onboarding 97

Onboarding Churn SaaS Management 97

SaaStr

OCTOBER 18, 2022

There are so many metrics out there these days on how public SaaS companies are doing. etc, So many metric sometimes it’s a little hard to get a handle on what they all mean. The latest Bessemer Parting the Cloud summarized it all I think with one helpful metric: SaaS multiples are down 75% from a year ago. .

SaaS 63

SaaS Cloud Metrics Pricing 63

Baremetrics

NOVEMBER 2, 2020

Sometimes it pays to keep things simple. Perhaps this is why tiered pricing is so popular for SaaS companies. You get the idea. Stuck on picking a pricing model for your product? Tiered pricing is probably your safest bet. Table of contents: What is tiered pricing?

Pricing 98

Pricing Scale Enterprise Startup 98

User Pilot

FEBRUARY 28, 2023

Which are the best user adoption strategies for driving growth in SaaS? TL;DR User adoption happens when users learn how to use a product and discover its value. Adoption is essential because it drives customer success and increases engagement. Your feature usage analytics are a gold mine for adoption insights.

Strategy 95

Strategy Software Review Business SaaS 95

SaaStr

NOVEMBER 16, 2020

395: Andy MacMillan is the CEO @ UserTesting, the company that provides real-time feedback, from real customers, wherever you work. In Today’s Episode We Discuss: * How did Andy make his way into the world of SaaS? Why does Andy think the seat-based pricing model in SaaS will die? Harry Stebbings.

Sales Hiring 190

Sales Hiring Scale Leadership Sales Enablement 190

Unbounce

MAY 27, 2021

As the digital marketing strategist for CD Baby , he regularly sees double-digit conversion rates in his landing page campaigns. We’re talking about conversion rates upwards of 37%, lasting months at a time. How can you bring a bit of Daniel into your efforts? That’s our “why.” Kinda—ahem— heroic.

Artificial Intelligence 139

Artificial Intelligence Scale SaaS Payments Payment Methods 139

User Pilot

JUNE 30, 2023

Looking for the voice of the customer questions to understand your users, analyze the market, and unlock growth opportunities? You’ll also find techniques for collecting feedback and best practices to ensure everything goes well. Why are voice of customer surveys important? Book a demo to learn more!

Scale 97

Scale Software Review Underperforming Technical Team Social Media 97

Baremetrics

SEPTEMBER 26, 2021

There might not be an industry more addicted to its metrics than SaaS, and there is good reason for it. Coming from data and engineering backgrounds, most SaaS founders know that good decisions require good data, and great decisions require as much good data as you can find. That’s where Baremetrics comes in.

Metrics 95

Metrics SaaS Payments SaaS Customer Lifetime Value 95

Natalia Luneva

JANUARY 13, 2021

Existing customer renewal is a high priority for 59% of SaaS companies and a medium priority for 27%. This obsession with getting new customers is natural: the more customers you convert, the more revenue you will make. How to calculate this metric and what’s the average SaaS churn rate?

SaaS Payments 105

SaaS Payments Payment Methods Churn Payment Services 105

Baremetrics

SEPTEMBER 14, 2021

This article will dive into the main principles of accounting for SaaS. The Baremetrics blog has a ton of articles about accounting, so be sure to check out some of our other favorites! Sign up for the Baremetrics free trial and check it out here: Table of Contents. can drive massive swings in cash flow.

SaaS Payments 93

SaaS Payments Payment Services Payments Payment Features 93

Baremetrics

AUGUST 30, 2021

It’s the sales rep from that new gym you’ve been checking out. Do you pick up? Or do you dismiss the call after a few rings? If you chose not to answer the phone, you’d be in the majority. And that holds true even if you had every intention of signing up for the membership. Now why is that?

Payment Methods 98

Payment Methods SaaS Payments Strategy Marketing 98

Chart Mogul

MAY 20, 2021

To my fellow SaaS bootstrappers still relying on a creaky home-grown metrics system — or worse, not having access to any metrics at all — I recommend you start using ChartMogul to get accurate insights into the health of your product. I’m the founder of Feature Upvote , a bootstrapped and profitable SaaS.

Pricing 52

Pricing Customer Lifetime Value Churn Metrics 52

SaaStr

MARCH 31, 2022

You can view the full video here and below. If you would like to find out more about the guests, you can follow us on Twitter here: Jason Lemkin. What you’ll see in that cloud spend box is actually Gartner’s 2020 estimate for infrastructure as a service spending for companies, which was $50 billion.

Scale 191

Scale Marketplace as a Service Cloud SaaS Payments 191

Chart Mogul

MAY 20, 2021

To my fellow SaaS bootstrappers still relying on a creaky home-grown metrics system — or worse, not having access to any metrics at all — I recommend you start using ChartMogul to get accurate insights into the health of your product. I’m the founder of Feature Upvote , a bootstrapped and profitable SaaS.

Pricing 52

Pricing Customer Lifetime Value Churn Metrics 52

CustomerSuccessBox

APRIL 11, 2019

A lot of Customer Success leaders and Founders I have talked to since starting at CustomerSuccessBox have been confused about what customer tech stack to use at their SaaS businesses. Are you just starting your SaaS and have < 10 paying customers? Are you just starting your SaaS and have < 10 paying customers?

Customer Success 80

Customer Success Payment Features Sales Hiring Subscription 80

ProfitWell

AUGUST 6, 2020

Good Better Best is a weekly deep dive on pricing and packaging strategies written by Rob Litterst , who helps head up our pricing team. A great example is The New York Times All-Access Bundle, which features 3 diverse products: News, Games, and Cooking. A couple months ago I subscribed to The New York Times. Briefing ??.

Strategy 59

Strategy Subscription Payment Features Pricing 59

Sales Enablement, SaaS and Growth

DECEMBER 4, 2017

There’s a whole host of marketing arbitrage opportunities out there - if you know where to look and spend your time. Identifying opportunities that we think will create business value is not only a lot of fun, it's key to driving future growth. Why is this important? Whereas, tactics are fully owned by you.

Marketing 131

Marketing Outsourcing Services Social Media Technical Review 131

ProfitWell

APRIL 10, 2019

To answer the question, we studied a few thousand SaaS and subscription companies, as well as the willingness to pay data from over fifty thousand buyers. **We We will only be posting a few of these episodes on the blog, which means if you want to make sure you don't miss an episode of this series you must subscribe separately below *.

B2C 92

B2C Retention Acquisition Subscription 92

SaaStr

JANUARY 28, 2020

Jason Lemkin moderates a panel of some greatest-of-all-time SaaStr speakers taking questions from the audience and over Twitter. Jason : We wanted to do an experiment this year of, what if we just brought back some of our most popular speakers from the past, the greatest of all time. A CEO-CMO relationship, where do you fall?

Sales Hiring 204

Sales Hiring Scale Underperforming Technical Team Sales Recruiting 204

Chart Mogul

SEPTEMBER 15, 2023

For years we have been reading and hand-picking the best SaaS blog posts to share with 24K+ SaaS Roundup subscribers. Subscriber or not, anyone who wants to increase their SaaS knowledge will benefit by reading the curated posts below. Please, use it as a reference tool and don’t try to get it all in one sitting!

Scale 52

Scale Underperforming Technical Team Sales Hiring SaaS 52

ChurnZero

OCTOBER 15, 2021

How did you go bankrupt?” You may be familiar with this passage from Ernest Hemingway’s The Sun Also Rises, which in just three words sums up an intense effect we all feel at times. At least, that’s how it seems when small actions compound over time and culminate in a sudden shift. It was like a checkbox.

Customer Success 97

Customer Success Benchmarks Scale Underperforming Technical Team 97

SaaStr

DECEMBER 26, 2019

There is no shortage of options when it comes to building your marketing technology stack. This session weighs the options to create the right combination for your martech strategy. Alice Default | Co-Founder and CEO @ Double. Guillaume : And today we’re going to talk about how to build your marketing stack.

Sales Hiring 150

Sales Hiring Payment Methods Payment Solutions Marketing 150

GetUplift

SEPTEMBER 27, 2021

This may not surprise you, but it can be almost 7 times more cost effective to retain an existing customer than acquire a new one. Markin Blog, 2020 ). For new prospects, your likelihood of a sale only lies between 5-20 percent. Markin Blog, 2020 ). . Markin Blog, 2020 )). Markin Blog, 2020 )).

Retention 89

Retention Strategy Sales Social Media 89

OPEXEngine

JANUARY 25, 2022

With 331 SPAC deals enthusiastically closed in 2021, and the collective pool now trading on average 42% below purchase price— we are living in a far different landscape of capitalization opportunities than we were this time last year. But it’s not all bad news. . Speed to Market.

Venture Capital 52

Venture Capital Cybersecurity Forecasting Finance 52

Kellblog

DECEMBER 27, 2021

Well it’s time for my annual predictions post, a series now in its eighth year. Well, it certainly felt like brushfire mode until December. My point was that this is normal and healthy: you can long Miami and Austin without shorting Palo Alto which, by the way, would have been a bad idea in 2020.

Blockchain 143

Blockchain Technical Review Venture Capital Sales Hiring 143