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What’s New at Automattic and WordPress with Co-founder and CEO Matt Mullenweg

SaaStr

SaaStr was created in 2012 to democratize learning and how to build B2B companies, and WordPress was started in 2003 to democratize publishing. Matt’s been in the game for 20 years, and throughout that time WordPress and Automattic, and even what it means to publish, have expanded and evolved. Because distribution got fragmented.

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Blog Optimization: 6 Proven Ways We Increase Conversion Rates Via Our Blog Posts

GetUplift

I don’t know about you but every time we hit publish on an article for our blog, our hearts skip a beat. . Heck, even the latest stats show that 82% of marketers are actively using content marketing in 2021 (up 70% from the last year) globally as part of their content marketing strategies. So, you have two choices. .

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The Best SaaS Blog Posts and Resources Library

Chart Mogul

For years we have been reading and hand-picking the best SaaS blog posts to share with 24K+ SaaS Roundup subscribers. Subscriber or not, anyone who wants to increase their SaaS knowledge will benefit by reading the … For years we have been reading and hand-picking the best SaaS blog posts to share with 24K+ SaaS Roundup subscribers.

Scale 52
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SaaS Is Growing Up: 4 Business Model Changes To Adopt with Notion Capital

SaaStr

Some of the changes we’ve seen in the last year or two include: CAC reduction Headcount optimization Price complexity Quality of revenue A different environment means a different strategy, and Notion Capital lays out four business model changes that could be helpful based on what peers are doing. You don’t want to be there.

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6 Questions Founders Should Ask Themselves to Drive Value from Generative AI with Base10 Partners

SaaStr

Generative AI is a platform shift where models can take inputs such as text, image, audio, video, and code and generate new content into any of the modalities mentioned. If we project out and keep the pace of innovation, think about what will happen in the next five years. Last year, over $4B was raised in the first half.

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CRO Confidential: Bringing Product-Led and Sales-Led Growth Together For Go-To-Market Success with Giancarlo Lionetti, CRO of Zapier

SaaStr

Everything from hiring on the GTM side to layering in a sales-led motion into PLG. From a Go-To-Market perspective, Zapier uses a hybrid model that involves a combination of freemium offerings, subscription plans, and partnerships. Let’s dive into what’s making that hybrid model successful: PLG and Sales Led?

Scale 251
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Transforming Payment Processing: Paystack Nigeria and Subscription Flow

Subscription Flow

Its ability to provide businesses coupled with a platform for accepting payments via a variety of channels, such as debit and credit cards, wire transfers, and mobile money, is what makes it so effective at facilitating smooth online transactions. But you probably already knew that, right?