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So Circle is the latest tech IPO and it’s not really B2B or SaaS per se — it’s a fintech that issues and manages “stablecoins” Cypto that converts 1:1 to U.S. ✨ Lemkin (@jasonlk) June 5, 2025 5 Interesting Learnings for B2B and SaaS Founders from Circle’s IPO: 1. Compliance debt is real debt.
I’ve been in B2B and Saa sales for 15+ years. Turns out the tool was sending prospects emails about “revolutionizing their blockchain strategy” – for a company that sells accounting software. They still require strategy, training, oversight, and continuous optimization. What are we doing wrong?”
Snowflake’s $250 million purchase of Crunchy Data and Databricks’ $1 billion acquisition of Neon represent a fundamental shift in how B2B software companies are preparing for the era of autonomous AI agents. Snowflake’s Broader AI Strategy Snowflake’s momentum in AI is accelerating. ” 2.
The B2B Reality : You’re no longer selling to innovation teams with small budgets—you’re competing for the same enterprise IT dollars as traditional software, which means enterprise sales cycles, security requirements, and procurement rigor are now table stakes. The Price War : Google’s Gemini 2.5 Flash costs $0.26/million
The Great Spending Showdown: AI vs SaaS in 2025/2026 — What Every B2B Leader Needs to Know We’re witnessing the most dramatic shift in enterprise tech spending since the cloud migration began 15 years ago. Historical precedent : Companies that survived the cloud transition were those that disrupted themselves first.
Deployment Strategies: Top-Down vs. Bottom-Up Infrastructure companies typically deploy top-down, while application-layer tools are more likely to follow bottom-up adoption patterns. Examples like ChatGPT and Perplexity demonstrate how AI applications can be adopted through PLG strategies.
Its proprietary technology simplifies the employment process by managing the complexities of local compliance, labour contracts, payroll, benefits and taxes. We enable companies to manage their distributed teams via a simple dashboard while taking responsibility for local labor law compliance on their behalf.
Our world is hyper-connected and data-driven, leading B2B companies are turning to technology to gain deeper insights into client needs and to deliver more proactive, tailored experiences. Predictive analytics is one such strategy, unlocking powerful insights into customer intent and redefining the way organizations approach customer success.
Canva Head of Sales and Success for EMEA, Jorge Bestard, and Head of Strategic Sales for EMEA, Daniela Nyarko, share Canva’s journey from PLG to Enterprise, strategies to navigate the PLG trap, and why it’s so attractive. Plus, these teams face longer sales cycles and need things like SOC 2 compliance.
By BluLogix Team Navigating Tax and Regulatory Complexities in UCaaS Billing Summary: Managing tax and regulatory compliance is a complex challenge for UCaaS providers, especially as they introduce bundled offerings, hybrid price models, and serve diverse geographies.
It could be a 6-month, 12-month, or multi-year venture, so you want the cash to invest in an upmarket strategy properly. 1: Build a Demand Gen Strategy The first thing you want to think about is building or rebuilding a demand strategy. You want to think a couple of quarters out to really build this strategy.
This week, I invited Michael to come on the show and tell us about their growth strategy. It depends on the industry, but Brex has had huge success by acting bigger than they are – particularly in the B2B space, where people are looking for signals that your product is going to be supported for years in the future. Short on time?
Customer Expectations : B2B buyers now expect B2C-level checkout experiences. Whether you’re looking to optimize your current monetization strategy or exploring new ways to engage with your player community, FastSpring offers the expertise and solutions to help you succeed in today’s competitive gaming market.
In this article, we’ll break down what a SaaS platform is, highlight real-world examples, and explore key strategies to succeed in the fast-moving software-as-a-service industry. For B2B SaaS companies, aligning sales and marketing teams is critical.
By BluLogix Team Mastering the Art of Complex B2B Recurring and Subscription Billing: Navigating Financial Process Complexity in B2B Subscriptions The financial backbone of B2B subscription models rests on efficiently managing complex processes spanning billing, payments, revenue recognition, and reporting.
Offering tiers is the most common SaaS pricing strategy that enables customers to scale with you, as well as customize options. This is a psychological strategy called “anchoring,” and it can be extremely effective. User-based pricing: A population B2B option. Let someone else manage VAT, sales taxes, and compliance.
However, handling multiple subscription plans and the dealing with the complexities of B2B enterprise SaaS billing, variable customer lifecycles, and subscription management can be extremely difficult. Moreover, developing a profitable pricing strategy requires consistent model testing and compliance with international tax laws.
This shift is driven by customer expectations, technological advancements, and the need for more flexible monetization strategies. Manual invoicing is inefficient and error-prone; automation ensures accuracy and compliance with billing standards. Automate Billing & Invoicing to prevent revenue loss.
In SaaS, the B2B marketing funnel forms the backbone of any successful product and marketing team. Best of all, it compounds its ROI as you start iterating strategies and optimizing your marketing process. This is, so you can fix and optimize your B2B marketing funnel and ensure a smoother journey for your customers.
“Doubling Down” is a new series where we hear from top B2B SaaS investors on their most recent activities and takes on the current market. I spend a lot of time researching software trends in vertical software, compliance, and AI. Check that out here. What’s the #1 bit of advice you’d give to SaaS founders today?
For CS, you’re likely building relationships, guiding strategy, and driving product strategy, which is a different motion from technical support. During the IPO process, they had to look at things related to audit and compliance. Braze went public in November 2021. While sometimes boring, aspects of it elevated their data.
This fragmentation causes errors, slows down cash flow, introduces compliance risk, and frustrates customers. BluLogix has made that a cornerstone of our product strategy—and our inclusion in the Agile Billing Top 50 affirms it. Billing operates in isolation , often using spreadsheets or batch uploads.
Inbound works really well for smaller SaaS businesses, whether B2B or B2C. Pair that with in-app communication and you’ve got a pretty good marketing strategy. We’re going to teach you how to craft a marketing strategy made for the enterprise sales cycle so you can adapt your sales process. Shorter sales cycles.
Businesses following the right strategies are experiencing a growth boom. The purpose of the revenue growth management strategy is to steer a business in an organized, and sustainable direction. Revenue growth management (RGM) is a business strategy centred around maximizing revenue, and driving sustainable profitability.
Traditionally, companies have set CSM ratios based on revenue tiers or account sizes, yet these methods are woefully simplistic when considering the complexity of driving customer adoption, retention and expansion in B2B. Discover how Valuize, with the power of ValueFlow , can support your customer success strategy.
But is your mobile user acquisition strategy strong enough? The odds are inherently against you, and without a proactive marketing strategy, youre turning those odds into impossibilities. There are many ways to approach each, so lets go over nine of the most effective strategies for mobile user acquisition: 1.
Since the days of yore, our mother-tongue has been primarily derived from two dialects – the B2B or the B2C business model. As marketers, we’ve been trained to speak “business to business” (B2B) or “business to consumer” (B2C). This is the cue that we marketers need to pick up, to revolve our communication strategy around.
Related : 10 Companies Show you their Go-to-Market Strategies Also see : 3 Copywriting Secrets for Ranking on Google And : Using Jobs to be Done Method to Explain What Your Company Does Contents Skip this blog post and just read the book Why positioning matters What is positioning? Security information, HIPAA and GDPR compliance.
If the answer isn’t yes to all of the above—it’s time to rethink your billing strategy. Most of them were built Read More » June 13, 2025 B2B Billing The Wake-Up Call Usage data ≠ revenue. Is every contract, rate, and rule traceable for audit? Does it integrate seamlessly with my CPQ, ERP, tax engine, and provisioning tools?
In a market shaped by fierce competition, emerging technologies, and dominating customer expectations, B2B software companies have evaluated many angles of differentiation to keep the attention of their customers. Among the most recent strategies proving successful for software companies is Embedded Payments.
Table of Contents What is Regulatory Compliance Automation? Why Regulatory Compliance Automation Matters in 2024 What Does Regulatory Compliance Automation Enable? Regulatory compliance automation is the use of technology to automate compliance processes , including security regulatory compliance and data regulatory compliance.
Billing Optimization AI suggests adjustments to pricing strategies based on real-time data, ensuring profitability while maintaining customer retention. Automated Compliance Management AI helps businesses stay compliant with changing financial regulations by automating tax calculations and reporting.
Without a MoR, your company will have to keep track of and ensure compliance with all local taxes and regulations in any country or region where you have customers. If something goes wrong with taxes, local compliance, chargebacks, authorization rates, etc., Chargify: Subscription Management for B2B SaaS. B2B quote builder.
It’s now an expectation that is carrying through into the B2B and B2B2X landscapes. Interested in learning more about value-added services and their role in a successful Embedded Payments strategy? It’ll be important to carefully curate your offerings making your software irresistible to your customers.
GTMnow shares insight around the go-to-market strategies responsible for explosive company growth. GTMnow highlights the strategies, along with the stories from the top 1% of GTM executives, VCs, and founders behind these strategies and companies. Zoca – announced their $6M Seed round to support SMBs.
It synthesizes the wealth of knowledge shared in our blog series, providing a cohesive, in-depth exploration of agile monetization strategies that are shaping the future of business success.
Custom Subscription and Recurring Billing Models for B2C or B2B FastSpring makes it easy to set up nearly any subscription scenario with just a few clicks. And much more… Recurring Billing and Invoicing FastSpring lets you manage B2B orders alongside B2C purchases with Digital Invoicing. Sales tax, VAT, and GST compliance (i.e.,
In this report, you’ll find: Trends in US software sales by month and quarter How software sales vary across the globe throughout the year A comparison of B2B and B2C sales from quarter to quarter Tips on taking advantage of holidays and other seasonal opportunities around the world. B2B Versus B2C End Of Year Performance.
Understanding the difference helps you pick the best payment strategy. Security and compliance ACH provides extra protection against fraud for high-value transactions because they pass through the ACH automated clearing house and NACHA regulations. You want to save on transfer fees for business-to-business (B2B) payments.
As part of a successful B2B enterprise, you understand the importance of your customers. When you make customer retention for B2B business models a priority, you’ll not only save money on acquisition costs; you’ll also unlock the growth potential of your existing customer base. How to Increase Customer Retention for B2B Companies .
By BluLogix Team Mastering the Art of Complex B2B Recurring and Subscription Billing: Why B2B Subscription Billing Is Complex In B2B commerce, the shift toward recurring and subscription billing models has been nothing short of transformational.
As fintech continues to grow and reshape the financial landscape, compliance with regulatory requirements becomes crucial to ensure customer data protection, maintain trust, and mitigate potential risks. Why is Fintech Compliance So Important? Compliance measures help to prevent identity theft, fraud, and other financial crimes.
In this piece, you’ll find successful strategies to reward customers, reduce churn, and increase their lifetime value. This strategy worked well for Natalie Luneva, co-founder and CMO of outranking.io , who ran a successful promotion on an add-on that’s popular with many of their power users. Focus on Upsells and Cross-sells.
The SOC 2 Bible Everything you need to know about SOC 2 compliance. Security controls have become increasingly important for B2B SaaS companies, and if SOC 2 is part of your security compliance, implementing the necessary SOC 2 controls that apply to your organization is the essence of the SOC 2 compliance framework.
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