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Don't hate your website

Practical Advice on SaaS marketing

When they talk about their websites, I find that marketing people fall into two groups: One group thinks their website is awful. Social media campaigns, blogs, PR, events, and direct mail might play a part in building visibility and driving traffic. The other group is in the midst of re-doing it.

AWS 100
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Our New Transparent Pricing Dashboard: Where Your Money Goes When You Buy a Buffer Subscription

Buffer Resources

We have intentionally chosen not to go up-market and serve enterprise customers, but rather we are committed to helping small businesses and ambitious individuals grow their brands on social media. Our hosting costs include service providers like AWS, Cloudflare, MongoDb, Twitter, etc. Stripe payments make up 98.5

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Subscription60: Tuesday, March 12th

ProfitWell

And in even better news, they're sharing their insight with a guide to website, email, and social media nonprofits. AWS Guide by Cloudability Cost manager Cloudability brings the thunder , snagging the nomination as a finalist in the Most Disruptive category in the #ORTechAwards. In headlines.

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The decade software ate the world

Intercom, Inc.

The impact of social media. It’s hard to recall now, but there was a time, particularly around the Arab Spring of 2011, when it seemed that Facebook and Twitter would usher in a new era of enlightenment across the world, shifting power to the people by freeing our social and political discourse from traditional gatekeepers. .

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What I’ve Learned about Blogging in 3 Years

Tom Tunguz

Today social media (twitter, hacker news) generates most of the traffic for a blog by bubbling up the best content. This technique concentrates engagement, maximizes social media reach and ensures great content. Looking back through the first year or so of my blog titles, I can see now they were awful.

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Drop the poker face: Why salespeople need to embrace authenticity

Intercom, Inc.

Third-party review sites like G2 , research firms like Gartner, and discussions on social media give customers direct access to both data-driven and anecdotal information about products, enabling them to make better purchasing decisions. This is largely due to a couple factors: Software buyers are more educated than ever before.

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What’s New at ZoomInfo with CEO Henry Schuck

SaaStr

Henry’s found that with SMBs and startups, they’re typically consuming content on social media, primarily LinkedIn, while Enterprise customers aren’t consuming that messaging on social media. So, that’s where the battle happens of going to market for Enterprise customers without neglecting SMBs.

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