Subscription Flow

JANUARY 3, 2024

Most SaaS companies, on the other hand, treat pricing as an afterthought, setting it and then forgetting about it, rather than viewing SaaS flexible pricing strategies as ongoing processes critical to their success. Consider the potential for growth if you make your pricing model a consistent priority for your company.

Pricing 52

Pricing Payment Features SaaS Marketplace as a Service 52

FastSpring

MARCH 9, 2022

We’ll also include some bonus tips to help you with strategies beyond the page design — including packaging, optimizing pricing for LTV, and more. Note: FastSpring offers advanced subscription management services that support free trials, monthly and annual paid plans, proration, discount management, and more. Convert to a paid plan.

SaaS Payments 122

SaaS Payments Pricing Payments Payment Methods 122

Blulogix

FEBRUARY 9, 2024

As we delve deeper into the subscription economy, it’s essential to understand the multifaceted benefits and inherent challenges of adopting recurring revenue models. Enhanced Customer Retention: Recurring revenue models foster long-term customer relationships.

Revenue 52

Revenue Business compliance B2B 52

ProfitWell

MAY 7, 2020

Today on Recur Now, we look at the difficulties for a traditional SaaS company to be successful in today’s market—and what the next great B2B SaaS companies will actually look like. Listen wherever you get podcasts: How is B2B SaaS growth trending over time? ??7 Now, what's happening in B2B SaaS news? 7 day +0.43% | ??

B2B 98

B2B SaaS Software Review Pricing 98

Totango

APRIL 30, 2021

Comparing the cost of customer retention versus customer acquisition underscores why retaining clients is so important. Here’s how to calculate both kinds of costs and why retention should form part of a profitable business strategy. Calculating the Cost of Customer Acquisition. The result is your average CAC. Email marketing.

Acquisition 63

Acquisition Retention Social Media Advertising 63

FastSpring

APRIL 26, 2022

Last week, I canceled an annual SaaS subscription (I had three weeks left until renewal). Interestingly, even though I paid for a year-long subscription, the company didn’t let me keep the last three weeks of access to its premium features. This action will immediately downgrade your subscription. Table of Contents.

Benchmarks 114

Benchmarks Churn Payments SaaS Payments 114

Andreessen Horowitz

APRIL 23, 2024

The opportunity is to leverage that trust factor to drive customer acquisition, and it has worked for us. Immad: I find it funny that everyone complains about the difficulty of SMB and consumer customer acquisition, but ironically, SMB and consumer companies are some of the most valuable. It’s a transaction business.

Payments 103

Payments Forecasting Payment Services Payment Solutions 103

Chart Mogul

OCTOBER 3, 2019

The customer acquisition cost can help you create, measure, and improve a business model that will put your business on the path to profitability. This is where the value of subscription metrics comes to the fore — and specifically the customer acquisition cost (CAC) and the customer lifetime value (LTV). Marketing? .

Acquisition 91

Acquisition Underperforming Technical Team Startup Customer Lifetime Value 91

Chart Mogul

MAY 3, 2023

Who owns retention in SaaS B2B Ownership of retention is hard to nail down to one person or team. B2B SaaS tools have not done a great job of building intuitive ways to capture ROI received from the product.” – Parker Moore, Head of Customer Success at Vitally People are consolidating their tech stacks.

Retention 52

Retention Trends B2B SaaS 52

OPEXEngine

OCTOBER 10, 2019

The Subscription Show is coming to Boston in a few weeks at the World Trade Center. The show is 100% focused on subscription models, operations, pricing, marketing and subscription-centric technologies, and organized by Subscription Insider. What to Expect at the Subscription Show. Sessions Organized by Topic.

Payment Features 40

Payment Features Subscription Payment Services Benchmarks 40

Totango

NOVEMBER 27, 2023

After several years of relentless pursuit of new business, 2023 made it clear to many companies that growth at all costs is not a sustainable strategy. This shift presents a compelling opportunity for B2B enterprises to invest in tailor-made tools for their post-sales organizations and customer success (CS) teams.

Trends 91

Trends Customer Success Machine Learning Artificial Intelligence 91

Sales Hacker

MARCH 1, 2024

The B2B playbook is changing. Leveraging owned media for your GTM strategy Owned media can fuel your go-to-market strategy in the early stages of building a company and beyond. Strategies like outbound campaigns and list building would have been ineffective. Consider the overnight success of a celebrity-owned product.

VP of Engineering 71

VP of Engineering Scale SaaS AI Search 71

ProfitWell

MAY 21, 2020

And we'll be sharing with you an overall subscription index, from companies on Profitwell, that will be updated weekly. Click below to get the complete ProfitWell Index for B2B or DTC. Table of Contents: Overall SaaS and subscription index. Impact of COVID-19 on SaaS and subscription companies. 3 ways to boost retention.

Subscription 68

Subscription Payment Features SaaS Payments Data 68

Chart Mogul

APRIL 29, 2021

Over the last six months, we built and refined a dedicated outbound sales strategy. We spend most of our waking hours thinking about how to build a reliable, beautiful product that helps subscription businesses grow faster using their customer and billing data. It also extends to our customer acquisition and sales strategy.

Scale 59

Scale Sales Hiring Strategy Underperforming Technical Team 59

FastSpring

APRIL 4, 2024

As an experienced sales and GTM leader, John Eitel has more than witnessed how product-led growth (PLG) has affected the tech and SaaS space in the last few years — he and his teams have been up close and personal with how PLG increased in popularity as a sales strategy. “I John, to kick it off, I guess I’ll ask you the same question.

Scale 122

Scale Sales Payment Methods Merchant Services 122

Chart Mogul

OCTOBER 3, 2019

The customer acquisition cost can help you create, measure, and improve a business model that will put your business on the path to profitability. This is where the value of subscription metrics comes to the fore — and specifically the customer acquisition cost (CAC) and the customer lifetime value (LTV).

Acquisition 52

Acquisition Startup Underperforming Technical Team Customer Lifetime Value 52

CustomerSuccessBox

OCTOBER 21, 2021

Customer Success has become a must for every SaaS business with the advent of the subscription economy. For so many years, SaaS has focused so strongly on the acquisition that they have been blind to other aspects of the customer journey. The subscription model has become the majority in the B2B SaaS industry.

Payments 52

Payments Customer Success SaaS Payments Revenue 52

Chart Mogul

APRIL 29, 2021

Over the last six months, we built and refined a dedicated outbound sales strategy. We spend most of our waking hours thinking about how to build a reliable, beautiful product that helps subscription businesses grow faster using their customer and billing data. It also extends to our customer acquisition and sales strategy.

Scale 52

Scale Sales Hiring Strategy Underperforming Technical Team 52

User Pilot

JULY 13, 2023

The important metrics you should use to measure the growth of a company are: Customer acquisition cost (CAC) assesses the average cost to acquire new customers and evaluates the efficiency of sales and marketing efforts. Churn rates evaluate the rate at which customers discontinue subscriptions or stop using a product or service.

Metrics 98

Metrics Customer Lifetime Value Benchmarks Churn 98

BrightBack

JANUARY 17, 2022

Factor in the huge uptick in global demand for online subscriptions services that arose through the pandemic, and we see that succeeding at retention has never been more important, and becomes a key differentiator for those who do it.

Payments 59

Payments Payment Methods Payment Features Payment Solutions 59

Subscription Flow

NOVEMBER 17, 2023

In this blog, keeping these concerns and this specific context in mind, we will go over firstly an understanding of what SaaS customer journey is, see the specifics of B2B SaaS customer journey , before going over a short guide of steps to follow for the perfect Customer journey SaaS. What is SaaS customer journey?

SaaS Payments 52

SaaS Payments SaaS Payments Payment Services 52

CustomerSuccessBox

APRIL 29, 2022

* ABS corp , a B2B SaaS firm acquired as many customers as it wanted. Plan the best SaaS Retention strategies that ensure customers stay with you for long. SaaS retention strategies that work help you turn hard-won consumers into long-term customers, and long-term customers into powerful advocates! Yet, success remained elusive.

Retention 52

Retention Strategy Business SaaS 52

ChurnZero

AUGUST 11, 2020

Customer retention, along with new customer acquisition, has been challenging for most companies when the pandemic hit. This article shares three successful approaches B2B SaaS companies took to retain customers in the first wave. The second quarter of 2020 was chaotic. Train to Listen. Customer Success Around the Web.

Retention 97

Retention Strategy Underperforming Technical Team Software Review 97

User Pilot

JUNE 5, 2023

The SaaS conversion funnel adapts the traditional marketing funnel to the unique B2B SaaS environment. The SaaS funnel was designed to help SaaS business owners navigate the tricky world of a high-churn, often oversaturated B2B market. Likewise, how you optimize for success will differ from one stage to another. SaaS Conversion Funnel.

SaaS 93

SaaS Sales Funnel Customer Lifetime Value Acquisition 93

Frontegg

MARCH 17, 2022

Product-Led Growth (PLG) is becoming the default strategy in modern SaaS organizations due to the plethora of operational, financial, and technical benefits it brings to the table. This is something that simply is less suited to today’s dynamic B2B space , where users want to feel empowered. Customer Acquisition Cost (CAC).

Scale 105

Scale Technical Review Underperforming Technical Team Sales 105

CustomerSuccessBox

JUNE 20, 2022

It takes several months to recover the CAC (Customer Acquisition Cost) and get to the profitable zone at a unit economics level. Customer success tools stand out in the accelerating marketplace because they can provide outputs according to the requirement at different growth stages and the corresponding strategies for improvement.

Artificial Intelligence 52

Artificial Intelligence Customer Success Software Payment Features 52

Sales Hacker

OCTOBER 10, 2019

Any change to the business — whether its a simple change to your product’s pricing or packaging, or an acquisition requiring the integration of new CRM data with your existing data — means your system needs to be adapted. Subscriptions (custom object). Most software companies sell professional services, subscriptions, or both.

Scale 58

Scale Government Payment Features Data 58

Natalia Luneva

DECEMBER 17, 2020

Patrick Campbell is the CEO of ProfitWell (formerly Price Intelligently), the software for helping subscription companies with their monetization and retention strategies. ProfitWell also provides free turnkey subscription financial metrics for over twenty thousand companies. Patrick on LinkedIn.

Pricing 80

Pricing Strategy SaaS Software Review 80

Unbounce

SEPTEMBER 16, 2021

We’re here to show you how to get the best bang for your buck by cleaning up your Pay-Per-Click (PPC) strategy. The Role of PPC in Marketing Strategies Why Your PPC Ad Needs a Dedicated Landing Page A Step-by-Step Guide to Optimizing Your Post-Click Strategy. The Role of PPC in Marketing Strategies. Well done, Facet.

Payment Methods 145

Payment Methods Payment Solutions Payments AI Search 145

SaaSX

FEBRUARY 14, 2021

Some of the most successful, modern software companies have executed a completely product-led growth strategy. Product-led growth is a very specific approach to go-to-market that relies on a self-service customer acquisition channel—where people buy the product without ever talking to a person from the company. And with good reason.

Scale 59

Scale Payment Features SMB Acquisition 59

Sales Hacker

SEPTEMBER 26, 2022

According to Kyle Poyar, who also delved into this topic , 54% of PLG companies on PeerSignal’s B2B Tech Hiring Tracker are looking for SDRs or BDRs. Let’s Start with Strategy). However — and this is key — it will often show up further down the funnel than it does for sales-led B2B SaaS vendors.

Sales Hiring 82

Sales Hiring Acquisition B2B Strategy 82

CustomerSuccessBox

DECEMBER 24, 2021

For B2B SaaS companies, user adoption is one of the most important elements of sustainable growth. more than the same increase in acquisition and 3.3% Additional Resource: User Adoption Strategies during Onboarding. Losing the money that your company put into acquisition (also the time) is just not a viable business strategy.

AI Search 52

AI Search Customer Lifetime Value Acquisition Onboarding 52

CustomerSuccessBox

DECEMBER 6, 2021

You get to connect with founders, executives, and investors to help you build your B2B SaaS companies. The events create an ideal atmosphere for inspiration, ideation, strategy, and real-world application around customer success. Recurring Revenue Conference. Location- Dublin, Ireland. Date: Spring 2022.

Customer Success 52

Customer Success Customer Lifetime Value Interviewing Subscription 52

Sales Hacker

APRIL 10, 2018

In this blueprint, we take a tactical approach on how to build a go to market strategy. 5 Steps To Building Your Go To Market Strategy. Where you can apply this GTM strategy. How to map your GTM strategy to different customer segments. Using CAC to model your GTM strategy. How to Segment B2B Your Customers.

SMB 72

SMB Strategy Outsourced Development Marketing 72

Unbounce

JUNE 10, 2021

In your marketing strategy, your CPA can measure the cost of any action a customer takes, so it’s flexible. For example, a CPA for your app could be a download, and a CPA for a magazine could be a subscription. Keep in mind that cost-per-action is different from cost-per-acquisition (also called CPA) and cost-per-lead (CPL).

Marketing 141

Marketing Acquisition Strategy B2B 141

User Pilot

MARCH 14, 2023

TL;DR Freemium is a customer acquisition strategy that gives users access to basic functionality without paying while hiding the more advanced features behind the paywall. Its strategy is working well as the company boasts a 30% conversion rate. The average free-to-premium conversion rate for SaaS or B2B Web Apps is 3%.

SaaS 98

SaaS Onboarding Benchmarks B2B 98

Totango

AUGUST 5, 2022

In general, for B2B clients in the SaaS industry, a client onboarding questionnaire may probe into areas such as: Preferred contact personnel and information. A marketing analysis of the client’s target audience, marketing strategy, and competitors. Marketing strategy. An analysis of the client’s workflow. Internal workflow.

Onboarding 83

Onboarding Technical Review Software Review B2B 83