User Pilot

JULY 30, 2023

Customer retention vs acquisition cost: Which metric matters more? Thus, striking the right balance between acquisition and retention costs significantly improves profitability and sustainability. TL;DR Customer acquisition is the process of attracting and converting prospective users into paying customers.

Acquisition 83

Acquisition Retention Customer Lifetime Value User Experience 83

Incredo

JULY 14, 2019

Whether you are a startup owner, a manager of a growing business or the CEO of an established company, you might find yourself asking questions like “ Should our SaaS subscription model be monthly, annually or both ?” or “ What are the best tips I can get in terms of annual vs monthly subscription models ?”.

Payment Features 184

Payment Features SaaS Payments Payment Methods Payment Solutions 184

Subscription Flow

DECEMBER 15, 2023

The essence of the Subscription Economy lies in its ability to forge lasting relationships between businesses and consumers, transcending traditional transactional models. For instance, subscription businesses observe customer retention rates, customer acquisition, and whatnot.

Subscription 59

Subscription Payment Features Healthcare Technical Review 59

User Pilot

APRIL 3, 2024

PLG and SLG differ in focus: PLG centers on product appeal for growth, while SLG relies on sales strategies and personal interactions. ” Analyze direct and indirect competitors’ successes and failures, refining your strategy to enhance your product’s market position.

Innovation 85

Innovation Payments Strategy Payment Solutions 85

User Pilot

JULY 31, 2023

Looking to power up your retention marketing strategy? The big deal is turning them into paying customers who keep renewing their subscriptions long-term. This article will show you practical strategies to crack the customer retention code and maintain sustainable recurring revenue. But look no further!

Retention 92

Retention Strategy Marketing SaaS 92

User Pilot

MARCH 15, 2022

Why a go-to-market strategy plays an integral of your SaaS product success? This is where the GTM strategy comes in. In this blog post, you’ll learn everything about go-to-market strategies. Successful product launches stand on the back of an effective GTM strategy. What is a go-to-market (GTM) strategy?

Strategy 82

Strategy Marketing SaaS Customer Lifetime Value 82

Chart Mogul

AUGUST 20, 2020

4x entrepreneur Andrew Gazdecki shares how you can better prepare yourself for your startup's acquisition, and make the journey a rewarding one. The better prepared you are for an acquisition, the smoother it’ll go, leaving you financially, operationally, and psychologically stronger during negotiations. Know your numbers.

Acquisition 105

Acquisition Startup Technical Review Scale 105

SaaStr

SEPTEMBER 19, 2023

Some of the changes we’ve seen in the last year or two include: CAC reduction Headcount optimization Price complexity Quality of revenue A different environment means a different strategy, and Notion Capital lays out four business model changes that could be helpful based on what peers are doing. You don’t want to be there.

Business Model 251

Business Model SaaS Payments Payments Headcount 251

ProfitWell

MAY 21, 2020

Customer acquisition vs. customer retention—which one is better? Nevertheless, many companies focus the majority of their time and resources on acquisition. Let's dive into the details of customer acquisition and retention, and see if we can answer that question. What is customer acquisition?

Acquisition 98

Acquisition Retention Advertising Customer Lifetime Value 98

Blulogix

APRIL 4, 2024

By BluLogix Team Mastering the Art of Complex B2B Recurring and Subscription Billing: Customer Policy and Hierarchy: Streamlining Customer Management In the complex ecosystem of B2B subscriptions, managing customer relationships efficiently is paramount.

Subscription 40

Subscription Payment Features B2B Management 40

ProfitWell

JANUARY 13, 2020

There’s a question that every startup founder, subscription service provider, and ecommerce store owner, needs to ask themselves on a regular basis: Is this the most effective price for my product or service? Especially if you’re trying to get ahead in today’s highly competitive SaaS and subscription markets.

Pricing 52

Pricing Subscription Payment Features Strategy 52

FastSpring

DECEMBER 20, 2018

Let’s look at the different factors that affect each pricing model so you can determine the right pricing strategy for your SaaS company. Pay-per-use is also useful for SaaS companies who are interested in getting truly accurate feedback on their pricing strategy. What’s the story with subscriptions? It’s a tough call to make.

Payment Features 64

Payment Features SaaS Payments Subscription Payment Solutions 64

FastSpring

MAY 14, 2019

Here’s how your company can benefit from switching from a perpetual license to a subscription plan. Reason #1: Subscriptions support product innovation. The viability of this strategy comes into question when users begin to demand new features. Reason #2: Subscriptions increase the accessibility of your software.

Payment Features 71

Payment Features Payment Methods Subscription Payment Services 71

FastSpring

APRIL 26, 2022

Last week, I canceled an annual SaaS subscription (I had three weeks left until renewal). Interestingly, even though I paid for a year-long subscription, the company didn’t let me keep the last three weeks of access to its premium features. This action will immediately downgrade your subscription. Table of Contents.

Benchmarks 123

Benchmarks Churn Payments SaaS Payments 123

Totango

AUGUST 25, 2022

Six Customer Engagement SaaS Strategies That Work. For software service providers, customer engagement SaaS strategies play a central role in a successful business model. In this article, we’ll offer some tips for a winning customer engagement SaaS strategy. Balancing Customer Acquisition Costs and Lifetime Value.

Engagement 96

Engagement Strategy SaaS Scale 96

SaaStr

NOVEMBER 28, 2022

was pretty simplified, mostly made up of annual or monthly subscriptions. From 2010 until 2015, the SaaS world was becoming more complex with the introduction of static bundles and recurring revenue as an addition to the annual/monthly subscription model. Common SaaS strategies for 10x growth. Mergers and acquisitions.

Scale 204

Scale Finance Sales Hiring Scaling 204

User Pilot

FEBRUARY 22, 2024

According to Havard Business Review, customer acquisition requires 5 to 20 times more resources than customer retention. This article will walk you through 15 practical strategies to improve customer retention , boost loyalty, and ensure customer satisfaction. Book a demo to get started! What is customer retention?

SaaS Payments 52

SaaS Payments Payment Methods Strategy Payments 52

FastSpring

MARCH 9, 2022

We’ll also include some bonus tips to help you with strategies beyond the page design — including packaging, optimizing pricing for LTV, and more. Note: FastSpring offers advanced subscription management services that support free trials, monthly and annual paid plans, proration, discount management, and more. Convert to a paid plan.

SaaS Payments 130

SaaS Payments Pricing Payments Payment Methods 130

User Pilot

JANUARY 18, 2023

With so many product marketing strategies floating around the SaaS world, it can be hard to identify the right one. TL;DR Product-led growth brings lower acquisition costs, shorter sales cycles, higher retention rates, and more satisfied customers. First of all, PLG strategies use the product as the primary marketing channel.

Strategy 91

Strategy Marketing Scale Software Review 91

Blulogix

FEBRUARY 11, 2024

Crafting the Blueprint: How to Build a Monetization Framework for Agile Success By BluLogix Team A Step-by-Step Guide to Architecting Your Monetization Strategy In the dynamic realm of agile monetization, constructing a robust Monetization Framework is akin to drafting a master blueprint for a skyscraper.

Payment Features 52

Payment Features Underperforming Technical Team Construction Customer Lifetime Value 52

Chart Mogul

APRIL 15, 2021

Keeping your pace of growth while going through an acquisition is difficult. He noticed almost right away that it would be easy to re-package what they created for internal use as a product and sell it as subscription-based software. Acquisition by Sage. A similar shift has also occurred in their strategy after the acquisition.

Acquisition 83

Acquisition Data Scale Banking 83

Baremetrics

MARCH 7, 2021

Read what you should know about subscription management and why it is important in recent times! Many products and services online are beginning to adopt subscription-based systems for their billing processes. Apart from the recurring revenue, subscription billing systems also offer appreciable stability to businesses.

Payment Features 45

Payment Features Merchant Services Payment Methods Payment Solutions 45

OPEXEngine

OCTOBER 10, 2019

The Subscription Show is coming to Boston in a few weeks at the World Trade Center. The show is 100% focused on subscription models, operations, pricing, marketing and subscription-centric technologies, and organized by Subscription Insider. What to Expect at the Subscription Show. Sessions Organized by Topic.

Payment Features 40

Payment Features Subscription Payment Services Benchmarks 40

Totango

APRIL 30, 2021

Comparing the cost of customer retention versus customer acquisition underscores why retaining clients is so important. Here’s how to calculate both kinds of costs and why retention should form part of a profitable business strategy. Calculating the Cost of Customer Acquisition. The result is your average CAC. Email marketing.

Acquisition 63

Acquisition Retention Social Media Advertising 63

ProfitWell

MARCH 9, 2020

The subscription business model has seen an immense rise in popularity in recent years, and with good reason. The subscription-based economy grew 350% between 2012 and 2019, and subscription businesses grew revenues about five times faster than S&P 500 company revenues during that time. What is subscription marketing?

Subscription 64

Subscription Payment Features Payment Methods Marketing 64

SaaStr

FEBRUARY 9, 2024

From a Go-To-Market perspective, Zapier uses a hybrid model that involves a combination of freemium offerings, subscription plans, and partnerships. In a product-led growth strategy, the product serves as the focal point of your company’s marketing and strategies. At the same time? The product becomes your sales team.

Scale 265

Scale Sales Hiring Sales Marketing 265

Totango

JULY 29, 2022

Did you know that 70% of revenue in a subscription-based business comes from existing customer renewals and upsells? An effective customer expansion strategy begins with an understanding of what your customers want to achieve with your product. Driving Expansion .

Strategy 111

Strategy Enterprise Business Model Acquisition 111

Chart Mogul

OCTOBER 3, 2019

The customer acquisition cost can help you create, measure, and improve a business model that will put your business on the path to profitability. This is where the value of subscription metrics comes to the fore — and specifically the customer acquisition cost (CAC) and the customer lifetime value (LTV). Marketing? .

Acquisition 91

Acquisition Underperforming Technical Team Startup Customer Lifetime Value 91

ProfitWell

JUNE 27, 2019

From CRM software to coffee beans, shaving blades to designer gowns, recurring billing is the lifeline for every subscription business. It’s easy to see why—automatic charges for subscriptions are simple and convenient for customers and predictable and sustainable for companies. What is recurring billing?

Merchant Services 76

Merchant Services Payment Features Payments SaaS Payments 76

Subscription Flow

JANUARY 3, 2024

Most SaaS companies, on the other hand, treat pricing as an afterthought, setting it and then forgetting about it, rather than viewing SaaS flexible pricing strategies as ongoing processes critical to their success. Consider the potential for growth if you make your pricing model a consistent priority for your company.

Pricing 52

Pricing Payment Features SaaS Marketplace as a Service 52

Neil Patel

APRIL 12, 2021

They offer some of the best-known subscription boxes around, reflecting an increasingly popular (and potentially lucrative) business model. Why Should You Launch a Subscription Box? According to MarketsandMarkets , the subscription and recurring billing market will grow to around $7.8 Recurring Business Revenue.

Outsourcing Services 123

Outsourcing Services Payment Methods Subscription Payment Features 123

User Pilot

APRIL 29, 2024

In this article, we examine what makes SaaS renewal management so important and explore renewal strategies for preventing customer churn and increasing upsells. A good SaaS renewal strategy helps drive customer retention , increases the customer lifetime value , and improves your monthly recurring revenue. Let’s dive right in!

SaaS Payments 79

SaaS Payments Business SaaS Payment Solutions 79

User Pilot

JULY 27, 2023

Are you a results-driven product manager looking for the best product retention strategies for SaaS growth? In this article, we’re going to do a deep dive into a whopping 16 different strategies you can draw from to boost customer retention and increase loyalty. Retention is far cheaper than acquisition.

Retention 77

Retention Strategy Management Churn 77

User Pilot

NOVEMBER 19, 2023

This article answers your questions with proven cross-selling strategies and examples from top SaaS companies. Strategies and best practices to effectively cross-sell SaaS customers: Identify best cross-selling opportunities across the customer journey using path analysis. Start your cross-sell tactics at the acquisition stage.

Strategy 77

Strategy Customer Lifetime Value SaaS Business 77

ChurnZero

DECEMBER 17, 2021

Customer acquisition and customer retention are cornerstones of building and maintaining revenue, but customer expansion — and a robust customer expansion strategy — can also be pillars of success. What is a Customer Expansion Strategy ? Tips to Improve Your Customer Expansion Management Strategy. Timing is essential.

Strategy 98

Strategy Management Churn Education 98

Subscription Flow

APRIL 18, 2024

In such a scenario, what subscription-based businesses like these dating apps usually do is they redirect their energies into improving their customer lifetime value by reworking their customer engagement model. How Important is Subscriber Engagement for Subscription-Based Businesses? It is measured using various metrics.

Engagement 82

Engagement Customer Lifetime Value Revenue Subscription 82

User Pilot

OCTOBER 5, 2023

TL;DR The CAC payback period measures the time it takes for a company to recover the money invested in new customer acquisition. This metric helps SaaS companies choose the most effective customer acquisition channels , diagnose inefficiencies in customer retention strategies , and inform pricing decisions.

SaaS Payments 96

SaaS Payments Customer Lifetime Value Payment Solutions Acquisition 96