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Marketing Your Video Game Outside of Game Marketplaces & App Stores

FastSpring

In this episode of Growth Stage, host and CMO of FastSpring David Vogelpohl interviews Todd about his thoughts on: Why marketplaces can be a difficult way to attract new players. Podcast Full Interview : Audio Listen online or find it on more podcast services. They were actually aggregate helpful, right?

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Clouded Judgement 1.26.24 - Q4 Earnings Season Kicks Off

Clouded Judgement

Net new ARR is something I track very closely for all of the private companies I work with, and it’s also an important metric to look at in public companies. For the first time in a decade, IT services will become bigger than communication services in 2024. … And with regard to Gen AI, the momentum is outstanding.

Cloud 161
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10 Mistakes in Building Out Your Revenue Organization with Insider CEO Hande Cilingir

SaaStr

These processes might include listening to employees, getting external feedback, or reviewing your metrics regularly. . Only go-getters survive in the SaaS marketplace. Conduct special presentations and training sessions for your sales team. Mistake 2: Hiring with urgency. Mistake 4: The lack of enablement .

Scale 225
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The Art of Flexibility: How to Master Dynamic Pricing Models in Subscription Billing

Blulogix

The Art of Flexibility: How to Master Dynamic Pricing Models in Subscription Billing By BluLogix Team Adapting to the Pulse of the Market for Maximized Revenue In today’s rapidly evolving digital marketplace, static pricing models are becoming a relic of the past.

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Data-Driven Dynamics: What Powering Monetization Strategies Through Analytics Means to Your Business

Blulogix

Product and Service Innovation: Analytics uncovers gaps in current offerings and highlights areas for improvement or innovation. This insight drives the development of new features, services, or subscription tiers that meet evolving customer needs. Cultivate a Data Culture: Foster a culture where data-driven decision-making is valued.

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Driving Success for Small to Middle-Market SaaS Companies

OPEXEngine

There are many ways to classify SaaS companies, but differentiating companies based upon who their customers are presents the best approach for measuring performance and driving success for SaaS businesses. The most common strategies are Direct Sales, Inside Sales, eCommerce Marketplaces, and Partnerships. eCommerce Marketplaces.

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Pricing Transformations in 2022

OpenView Labs

One of the most important changes sparked by the subscription economy, and the move to software as a service, has been the shift from customer support to customer success. Such teams are well-versed in different SaaS value metrics, methods of conducting pricing research, and how to implement pricing changes across a sales team.

Pricing 82