SaaStr

MARCH 31, 2022

What you’ll see in that cloud spend box is actually Gartner’s 2020 estimate for infrastructure as a service spending for companies, which was $50 billion. And if you also look at the platform as a service category, that’s also an additional $50 billion of spend, and that’s typically with those same vendors.

Scale 203

Scale Marketplace as a Service Cloud SaaS Payments 203

SaaStr

JULY 13, 2022

Finally, growth occurs when sales, product, and marketing can come together. These processes might include listening to employees, getting external feedback, or reviewing your metrics regularly. . Only go-getters survive in the SaaS marketplace. Contract processes, packaging, and pricing might change.

Scale 225

Scale Sales Hiring Revenue Marketplace as a Service 225

OpenView Labs

JANUARY 13, 2022

Welcome to the third edition of the Pricing Transformations series. Pricing Transformations in 2020. Pricing Transformations in 2021. Pricing models must be adaptable – 4/5 on this. We took off a point as there are still too few people who understand pricing models well enough to make them adaptable.

Pricing 82

Pricing Payment Services SaaS Payments Payment Solutions 82

OPEXEngine

MAY 18, 2021

Just six Cloud companies listed on the Bessemer Nasdaq Cloud Index each are valued at over $100B, and together currently represent a market capitalization well over $1trillion. In this blog, we are looking at the business metrics that can be measured quantitatively and providing a few insights on how investors analyze them.

SaaS Payments 98

SaaS Payments Metrics Payments Payment Services 98

SaaStr

NOVEMBER 25, 2022

They have grown to over $3 billion in revenue while keeping sales and marketing spending under 15% of revenue for all 20 years they’ve been in business. The main driver behind this success is that from day one, Atlassian took a product-led self-service approach to enterprise software. Marketplace partners.

Scale 227

Scale Scaling Marketplace as a Service Entrepreneurship 227

User Pilot

APRIL 25, 2024

Marketing research is essentially a method utilized by companies to collect valuable information regarding their target market. Through the common practice of conducting market research, companies gather essential information that enables them to make informed decisions and develop products that resonate with consumers.

Market Research 52

Market Research Outsourcing Services Marketing Outsourced Development 52

OPEXEngine

FEBRUARY 22, 2022

We typically classify SaaS companies in terms of three customer segments, enabling us to better evaluate their needs: Small/Mid-Market (SMM). In this article, one in a series of three covering each of these SaaS customer categories, we will focus exclusively on Small/Mid-Market SaaS companies. Business to Consumer (B2C). Enterprise.

SaaS Payments 52

SaaS Payments Payment Services Payment Methods Marketplace as a Service 52

Neil Patel

SEPTEMBER 25, 2020

Hiring a social media marketing consultant could be a game-changer for your business. If you’re considering working with a social media consultant, here’s everything you need to know: 4 Ways a Social Media Marketing Consultant Can Help Grow Your Business. Consider a social media marketing consultant your business’s Yoda.

Social Media 141

Social Media Consulting Development Team Review Marketing 141

Blulogix

FEBRUARY 9, 2024

How Monetization Efficiency is the Heartbeat of Business Success in the Digital Age By BluLogix Team The Critical Role of Monetization Efficiency In a world where digitalization has redefined the marketplace, the spotlight shines ever so brightly on the concept of monetization efficiency. Why Does Monetization Efficiency Matter?

Marketplace as a Service 52

Marketplace as a Service Business B2B Finance 52

User Pilot

JULY 24, 2023

Are you looking for Zendesk integrations to boost the efficiency of your self-service customer support? SmileBack is a feedback app designed for helpdesk solutions so you can evaluate your customer support services effectively. As of 21 July 2023, there are 1,503 integrations in the Zendesk marketplace.

Marketplace as a Service 78

Marketplace as a Service AI Search Social Media Customer Support 78

Blulogix

FEBRUARY 18, 2024

Creating a Monetization Framework For Your Business View the Whitepaper The Vital Role of Analytics in Monetization At its core, analytics provides a window into the behaviors, preferences, and patterns of customers, enabling businesses to tailor their offerings, adjust pricing, and optimize marketing strategies with unprecedented precision.

Strategy 52

Strategy Data Marketplace as a Service Sales Hiring 52

Blulogix

FEBRUARY 19, 2024

This blog post delves into advanced strategies that can help subscription services foster deeper connections with their customers, thereby improving retention rates and fostering brand loyalty. Tailor experiences, from onboarding to customer service, ensuring each subscriber feels uniquely valued.

Retention 52

Retention Engagement Strategy AI Search 52

ProfitWell

JANUARY 15, 2020

Your pricing. To make your secret weapon even stronger, you’ll need a pricing analyst backing you up. Our pricing analysts build surveys and use ProfitWell’s algorithm to collect actionable data to guide business strategy in a manner that is measurable and implementable. What does a pricing analyst do? Impact analysis.

Pricing 54

Pricing Marketplace as a Service Subscription Payment Features 54

Blulogix

FEBRUARY 13, 2024

Beyond Finance: Why Embracing Monetization as a Cross-Functional Discipline Changes the Game By BluLogix Team Redefining the Role of Monetization in Modern Businesses In the swiftly evolving digital marketplace, the concept of monetization extends far beyond the confines of the finance department.

Finance 52

Finance Marketplace as a Service B2B Subscription 52

How To Buy Saas

MARCH 23, 2024

CRM software helps sales and service teams to satisfy and retain customers easily. There are two popular brands used in the CRM and customer service space – Zendesk vs Freshdesk. It equips the sales, marketing, and customer service teams with the necessary tools.

Payment Solutions 52

Payment Solutions Payments SaaS Payments Scale 52

Software Platform Consulting

MAY 6, 2019

There are many great articles about SaaS metrics on the web (e.g., There are also great resources for metrics specific to marketplaces (see here ). Enterprise versions of Upwork or other labor marketplaces. SaaS Metrics Unique to Enterprise-Driven B2B Networks. see here , here and here.)

Payments 60

Payments Enterprise SaaS Payments Metrics 60

Baremetrics

APRIL 26, 2021

Adyen, a Dutch payment company dating back to 2006, also has its fair share of the market. All the data your startup needs Get deep insights into your company's MRR, churn and other vital metrics for your SaaS business. Features Comparing the features of these services side-by-side is important in making your decision.

Payment Services 59

Payment Services Merchant Services Payment Methods Payments 59

Neil Patel

AUGUST 4, 2021

There’s no doubt about it: a successful video marketing campaign will absolutely transform how your business operates. It’s hardly something you can leap into blindly, and understanding the process behind successful video marketing campaigns will help you avoid costly mistakes in the future. Let’s take a look at the statistics.

Marketing 145

Marketing Social Media Sales Hiring Technical Review 145

Neil Patel

FEBRUARY 4, 2021

My blog attracts millions of viewers, and accolades have stacked up for entrepreneurship, marketing, and influence. You may not know that behind the Neil Patel brand is a powerful and growing network of digital marketing agencies with offices around the world. Neil Patel’s foray into digital marketing began with his blog.

VP of Engineering 126

VP of Engineering Marketing Marketplace as a Service Social Media 126

Neil Patel

DECEMBER 22, 2020

In this guide, we will break down these unconventional forms of marketing. Influencer marketing is the practice of working with well-known social media users to grow your brand. Marketers like influencer promotions too. Why Your E-Commerce Business Should Use Influencer Marketing Tools. So what’s the answer?

Payment Methods 139

Payment Methods Branding Payment Services Payment Solutions 139

OpenView Labs

APRIL 7, 2021

We’ve grown accustomed to the traditional set of SaaS metrics as just part of how to operate a SaaS business. It’s hard to conceive of what to do without metrics like CAC payback, LTV:CAC, average ACV, or the magic number. They then monetize with usage-based pricing and directly share in the success of their customers.

Metrics 52

Metrics Scale SaaS Marketplace as a Service 52

Tom Tunguz

JANUARY 14, 2016

The greater competition among investors increases valuations relative to revenue pricing valuations further into the future. To sustain these growth rates and reach the levels of market liquidity they have, startups like Uber and AirBnB require massive amounts of cash. Market fragmentation.

Startup 100

Startup Metrics Transportation Marketplace as a Service 100

Neil Patel

NOVEMBER 9, 2020

Plus, the price tag on those more established businesses often run into the billions. More deals are about gaining access to new capabilities or markets. No one wants to be late to market. The Attractive Price Point of Micro Startups. A massive advantage of purchasing micro startups is the price. And the investors?

Technical Review 144

Technical Review Payment Methods Acquisition Development Team Review 144

Blulogix

DECEMBER 21, 2023

We’re about to blast off into the future of UBP , where usage-based pricing transforms from a strategic imperative to a foundational force shaping the B2B landscape. Say goodbye to guesswork and hello to hyper-relevant pricing. Think of it as a B2B marketplace where usage drives the entire ecosystem.

AI Search 59

AI Search AI B2B Marketplace as a Service 59

SaaStr

APRIL 30, 2022

Check out this 2018 Europa session with Guillaume Princen, Head of France and Southern Europe @ Stripe, where he talks about the metrics you need to be focused on in your startup. If you don’t have the time to watch the whole session, here are the main metrics you should be mindful of. MRR, obviously. This wasn’t the case.

SaaS Payments 237

SaaS Payments Metrics Payment Methods Scale 237

User Pilot

MARCH 20, 2024

The product model monetizes user-generated data for targeted marketing , creating revenue without direct charges. The open-source model creates revenue by charging for beyond-the-basics services. Affiliate marketing rewards promoting products by relying on niche alignment and audience relevance. Book a demo now.

Software 59

Software Revenue Strategy Advertising 59

Neil Patel

AUGUST 17, 2021

You want them to associate your company with a particular product or type of service. Whether you’re a startup just trying to build a name for yourself in a crowded marketplace, or you’re trying to rebrand an old company , you can benefit from a brand awareness campaign. Then, do some market research. Why does this matter?

Branding 145

Branding Social Media Marketplace as a Service Acquisition 145

Chart Mogul

DECEMBER 5, 2017

Find out how they tackle optimizing their SaaS pricing for customers -- from tiny online stores to high-volume multi-channel sellers. The perpetual pricing dilemma. Designing and defining the pricing for your SaaS product may be one of the most difficult aspects of building a subscription business. Price-value alignment is hard.

Pricing 70

Pricing Scale SaaS Marketplace as a Service 70

Chart Mogul

OCTOBER 19, 2018

GymForLess is a desktop and mobile marketplace that gives fitness enthusiasts instant access to thousands of gyms across Spain. Services like this are a natural fit for subscriptions, but that’s not where GymForLess started. Ultimately it’s about convenience to the end user,” said Valeriia Stepanova, marketing manager at GymForLess.

Merchant Services 40

Merchant Services Payment Services Marketplace as a Service Churn 40

Neil Patel

JANUARY 25, 2021

million active sellers on Etsy , it can be daunting to figure out how to ensure marketplace visibility. After query matching occurs, the search engine determines listing rank by aggregating eight definitive score features : Quality of Listing Score: This metric establishes how well a listing converts. With a reported 3.68

Payment Methods 135

Payment Methods AI Search Artificial Intelligence Social Media 135

OPEXEngine

OCTOBER 5, 2021

But while software’s success in the marketplace has lifted the valuations of software companies, our analysis suggests that some firms may still be undervalued. In more mature software companies, we see oversized returns for companies that are moving to software-as-a-service subscription models (see Figure 1). Sticky after all.

Software Review 52

Software Review DevOps as a Service Software Underperforming Technical Team 52

OpenView Labs

FEBRUARY 3, 2022

It’s one of my favorite questions, even though it’s really not a financial or operating metric at all. . The market need for SaaS products has exploded and investment in SaaS companies has accelerated, requiring more talent to grow and scale. Product and go-to-market continue to steal the most sleep.

Sales Hiring 82

Sales Hiring Sales Recruiting Scale Startup 82

SaaSOptics

MAY 19, 2022

Not only is it one of the main drivers of revenue growth for early-stage companies, but it’s a primary goal for SaaS businesses across market stages. For subscription-based SaaS businesses, your customer acquisition metrics indicate how effectively you acquire new users via sales, marketing, or a product-led approach like a free trial.

Acquisition 59

Acquisition Scale Strategy Software Review 59

Intercom, Inc.

FEBRUARY 6, 2020

The story you tell to the market, the competitive moats you build, the pricing models fueling your growth – everything that got you to where you are needs to be reimagined for your new buyer. Analysts estimate that by 2022, global corporate eLearning will grow to be a $30 billion market.

Marketplace as a Service 243

Marketplace as a Service Scale Sales Recruiting Business 243

User Pilot

JUNE 29, 2023

Now let’s check out the 15 best HubSpot integrations, including their best features/use cases, prices, and ratings on the G2 platform. Zapier, RollWorks ABM, Eventbrite, GoToWebinar, and Calendly are the top integrations for sales and marketing teams. HubSpot enables two-way integration with the email service provider Mailchimp.

Scale 52

Scale Business SaaS Pricing 52

Intercom, Inc.

APRIL 18, 2019

They didn’t know it at the time, but they had also created an entire business category: an on demand, short-term rental marketplace, which has shot the value of their business north of $38 billion. No, 42% of startups fail because they didn’t solve a market need. Once you’ve figured that out, the software will naturally follow.

Scale 112

Scale Sales Recruiting Marketplace as a Service Sales Hiring 112

OpenView Labs

APRIL 13, 2020

There are new job titles—growth marketing, growth product manager, growth engineer, head of growth—and new opportunities that have changed the way companies think about how to grow their revenue or users. Integration of the marketing and product tech stacks. New approaches to user-centric marketing and product.

Systems Review 98

Systems Review Technical Advisors Scale Technical Review 98