SaaStr

DECEMBER 29, 2023

In part two we head into IPO waters, how to incorporate AI into your products, the best way to drive employee performance, pricing models, and much more. The market wants it. Q: As you scale, how metrics-oriented should the company be? Some of his team are more metrics-oriented while others aren’t. Jason asks. “I

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Scale Sales Hiring Customer Success AI 211

Blulogix

DECEMBER 14, 2023

Demystifying UBP: Models and Metrics – A Deep Dive into Your Pricing Playground By BluLogix Team Welcome, B2B pioneers, to the playground of UBP models and metrics! While the idea of usage-based pricing might seem exhilarating, navigating its intricacies can feel like deciphering an ancient scroll. Subscription Billing 1.

Pricing 52

Pricing Metrics Subscription Payment Features 52

Andreessen Horowitz

MARCH 22, 2024

Effectively monetizing any new technology is a race to capture market share while still giving yourself room to grow your business. We’re in the very early days of genAI and until adoption curves and costs stabilize, there won’t be any tried-and-true pricing or packaging frameworks. Packaging: core, upgrade, or add-on?

Generative AI 117

Generative AI AI B2B Pricing 117

Stax

JANUARY 24, 2024

The phrase “dynamic pricing” often sparks heated debates in eCommerce and retail, and it’s not hard to see why. If you’ve ever booked a hotel, ordered an Uber, or shopped on Amazon, you’ve experienced the effects of dynamic pricing in real-time. Prices may shift down or up at a moment’s notice.

Payment Methods 88

Payment Methods Pricing Airlines Payment Solutions 88

FastSpring

AUGUST 19, 2022

According to an OpenView survey, by 2023, 56% of SaaS companies will be using or expecting to test usage-based pricing, which they define as “a pricing model that enables customers to pay for a product according to how much they use it.”. Seat-based pricing (SBP) is a usage-based metric. SaaS pricing is tough to optimize.

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Pricing SaaS Technical Review Forecasting 134

SaaStr

AUGUST 7, 2023

Learn about the most important SaaS metrics for founders in 2023 with the CEOs of the most metric-oriented company, monday.com, and the founder of SaaStr. For a quick recap on SaaS metrics: What is ARR in SaaS? So now we must be smarter about the most important SaaS metrics because they matter again.

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Metrics SaaS Sales Hiring Finance 178

FastSpring

SEPTEMBER 16, 2022

But what about pricing? When FastSpring’s Chief Product Officer Kurt Smith worked with growth-stage to Fortune 100 companies at Accel-KKR, he consistently saw pricing as one of the most essential growth levers they employed to meet their next revenue goal. Why You Shouldn’t Trust How Your Competitor’s Price.

Pricing 110

Pricing Payment Solutions Payment Services SaaS Payments 110

User Pilot

OCTOBER 24, 2023

From the messaging, positioning, and pricing models, every little detail needs to be perfect for product-led growth to take off. TL;DR Usage-based pricing is a consumption-based pricing model that charges customers based on how much they use a product (instead of at a flat monthly rate). What is usage-based pricing?

Pricing 105

Pricing Payment Solutions SaaS Payments Payments 105

User Pilot

OCTOBER 16, 2023

Like any form of analytics, product marketing analytics is all about capturing key data and optimizing the customer experience using that data. Unlike marketing analytics which focuses on replicating marketing successes, product analytics focuses on improving the product. What is marketing analytics?

Product Marketing 105

Product Marketing Data Marketing Acquisition 105

SaaStr

DECEMBER 17, 2021

Pricing is one of the most challenging elements to get right for SaaS companies. How much should you charge, and what pricing model works best? In an era of empowered buyers, vendors should take care to remove obstacles from the pricing process or risk losing the customer to a competitor.

Pricing 189

Pricing Scale Retention AI 189

Baremetrics

SEPTEMBER 10, 2021

When one company, or a group of companies, has a large enough market share in an industry, it may be able to push the price away from the equilibrium. This is called price leadership. Baremetrics is a business metrics tool that provides 26 metrics about your business, such as MRR, ARR, LTV, dunning, total customers, and more.

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Leadership Pricing Forecasting Customer Lifetime Value 98

Baremetrics

AUGUST 8, 2021

For most, the easiest ways to increase customer acquisition rates are to offer a freemium model or price your product on the lower end of the spectrum. However, to keep your business afloat, you’ll need to effect a SaaS price increase. Ensures You Attract the Right Customers When Should You Increase Your Pricing?

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Pricing SaaS Scale Churn 111

User Pilot

JANUARY 22, 2024

A product marketing framework is like a compass that guides you through the complex, fast-paced world of SaaS. In this article, we dive deep into what a product marketing framework is and explore its essential components. In this article, we dive deep into what a product marketing framework is and explore its essential components.

Product Marketing 105

Product Marketing Marketing Social Media Scale 105

Kellblog

OCTOBER 13, 2022

I’m writing this post to help readers who (like me) grew up in an annual subscription SaaS world adapt to the new and increasingly popular world of usage-based pricing [4], including month-to-month contracts and variable fees [5]. And what’s the impact on your other SaaS metrics? What’s your churn rate?

Metrics 133

Metrics SaaS Payments SaaS Payment Features 133

FastSpring

MARCH 9, 2022

Answer: It’s the pricing page. The path to a signup or purchase may include a variety of page views, but it almost always includes the pricing page. In this article, we’ll show you examples from a variety of SaaS pricing pages. 7 SaaS pricing page examples. Add a summary table for pricing plans. How do we know?

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SaaS Payments Pricing Payments Payment Methods 122

User Pilot

APRIL 23, 2023

Do you know which product health metrics to track to achieve long-term success for your SaaS business? The right metrics and data will offer valuable product growth insights to help you make data-driven decisions about optimizing your products’ performance. What are product health metrics? Let’s start!

Metrics 97

Metrics Customer Lifetime Value SaaS Scale 97

Chart Mogul

JUNE 1, 2023

In an uncertain market, customer retention is key. So if you are keeping a close eye on your retention metrics this year, you’re not alone. Retention is one of the most important metrics when building a successful SaaS business. In an uncertain market, customer retention is key. faster than their peers in 2022.

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Retention Metrics Benchmarks SaaS 90

Baremetrics

SEPTEMBER 28, 2021

Price skimming is one of the many pricing strategies employed by companies in an attempt to increase their revenue and/or profit. Price skimming is a pricing strategy for when a product enters the market. This pricing strategy is named for “skimming” the top layers of cream from milk. Table of Contents.

Pricing 96

Pricing Strategy Churn Branding 96

User Pilot

FEBRUARY 27, 2024

Funnel analytics is one of the buzzwords in marketing, sales, and product management. Marketing teams can use funnel analysis to find friction points in the customer journey that stop users from signing up for the product, activating , and becoming paid customers. Next, define the metrics to track at each stage.

Marketing 104

Marketing Trends Metrics Forecasting 104

Baremetrics

SEPTEMBER 26, 2021

There might not be an industry more addicted to its metrics than SaaS, and there is good reason for it. But how many SaaS financial metrics are you really tracking? Baremetrics gives you all the key metrics for your business, including MRR, ARR, LTV, total customers, and more. What are metrics? What are metrics?

Metrics 95

Metrics SaaS Payments SaaS Customer Lifetime Value 95

Baremetrics

JANUARY 24, 2021

This article will discuss the relationship between price change and customer retention. If I raise the price, will customers leave? The biggest challenge that leaders face is understanding how to think about price optimization and customer retention with the right framework. Does my new price make customers unsubscribe sooner?

Retention 126

Retention Pricing SaaS Subscription 126

ChurnZero

JUNE 9, 2023

8 metrics to position Customer Success as a profit center with finance While sentiment-based metrics like Net Promoter Score ® (NPS) and customer satisfaction are important, they don’t frame CS work from a financial perspective. To that end, here are the metrics you can use to get started. Did pricing go up too far?

Finance 98

Finance Metrics Customer Success Headcount 98

Baremetrics

SEPTEMBER 28, 2021

Penetration pricing is one of the many pricing strategies employed by companies in an attempt to increase their revenue and/or profit. Penetration pricing is the strategy of offering extremely low prices when entering a market to entice customers to try a product or service. The advantages of penetration pricing 2.

Pricing 90

Pricing Scale Branding Scaling 90

Baremetrics

SEPTEMBER 30, 2021

Cost plus pricing is one of the many pricing strategies employed by companies in an attempt to increase their revenue and profit. The basic idea behind cost plus pricing is to base your prices on the cost of production plus your desired profit margin. This makes it a very simple and safe pricing strategy.

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Pricing Outsourced Development Systems Review Strategy 96

Blulogix

DECEMBER 12, 2023

Why Usage-Based Pricing (UBP)? The Compelling Case for Change By BluLogix Team The B2B subscription landscape whispers of a transformative force – usage-based pricing (UBP). Gone are the days of one-size-fits-all plans and opaque pricing structures. Customers yearn for flexibility, transparency, and a pay-as-you-go ethos.

Pricing 59

Pricing AI Search Subscription Payment Features 59

Blulogix

FEBRUARY 17, 2024

The Art of Flexibility: How to Master Dynamic Pricing Models in Subscription Billing By BluLogix Team Adapting to the Pulse of the Market for Maximized Revenue In today’s rapidly evolving digital marketplace, static pricing models are becoming a relic of the past.

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Subscription Payment Features Pricing Marketplace as a Service 52

OPEXEngine

JUNE 2, 2021

Smart pricing enabled process management software provider Cherwell to get the most from its subscribers while new businesses languished. The company’s main competitor is ServiceNow, but the two companies focus on different markets. ” Key metrics. ” Process efficiency. . ” Leadership skill.

Metrics 52

Metrics Pricing Airlines Sales Hiring 52

User Pilot

OCTOBER 15, 2023

How do you leverage product analytics marketing automation to boost customer acquisition, retention, and account expansion? TL;DR Product analytics marketing automation involves using product analytics to track product usage and customer behavior to develop automated marketing experiences. moment in the most direct way.

Marketing 105

Marketing SaaS Acquisition Scale 105

OpenView Labs

NOVEMBER 11, 2020

The US election is behind us, many of our customers at Ibbaka have worked out their Covid-19 and post Covid-19 strategies, and we’re moving into a new market in 2021. Given the changes we’ve all experienced in 2020, now is the time to resegment your market. Related read: The Ultimate SaaS Pricing Resources Guide.

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Pricing Marketing Market Segmentation Communication 73

OpenView Labs

APRIL 8, 2021

The response since the usage-based pricing playbook has far exceeded my expectations. My TechCrunch byline went semi-viral, Bessemer named usage-based pricing part of the “ new normal ” for SaaS go-to-market strategy, and Alex Wilhelm said it’s “ one theme that’s come up time and again ” in public company earnings calls.

Pricing 97

Pricing Scale Subscription Payment Features 97

FastSpring

MARCH 15, 2024

Todd Harris knows how to leverage effective video game marketing strategies to get games in front of players. As the former COO and Co-Founder of Hi-Rez Studios, he spent 15 years making games and marketing them to gamers — with the studio’s games reaching 150 million players. (At

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Payment Methods Marketplace as a Service Payment Solutions Payments 179

User Pilot

JUNE 2, 2023

Product adoption metrics tell you how well your platform is performing. In this article, we dived into 13 important adoption metrics to measure. 13 Key product adoption metrics and why they matter You regularly need to track several metrics to get a holistic understanding of how users are interacting with and adopting your platform.

Metrics 98

Metrics Customer Lifetime Value Churn Onboarding 98

OpenView Labs

JANUARY 19, 2021

A few years back, we launched a tool for SaaS companies to assess their pricing maturity and get advice on how to take their pricing to the next level. There’s still untapped opportunity to improve pricing. Our pricing calculator graded companies on a scale from 0 to 100 based on their pricing capabilities.

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Pricing SaaS Sales Hiring Scale 115

Kellblog

MAY 19, 2021

.” — Me responding to Ray calling me the Yoda of SaaS metrics. Just a quick post to highlight my recent appearance on the Metrics That Measure Up podcast, hosted by Ray Rike , founder and CEO of RevOps^2 , a firm focused on SaaS metrics and benchmarking. How metrics vary with scale. Rangaswami.

Metrics 88

Metrics Scale Benchmarks Acquisition 88

Subscription Flow

NOVEMBER 30, 2023

Read more: How to Evaluate If Pay per Use Billing Is Meant for Your SaaS Business What is the pay per use pricing model? In the pay per use pricing model examples, customers only pay for the specific resources or services they use, according to the pay per use business model.

Payment Solutions 59

Payment Solutions Payment Features Pricing SaaS Payments 59

OpenView Labs

JANUARY 13, 2022

Welcome to the third edition of the Pricing Transformations series. Pricing Transformations in 2020. Pricing Transformations in 2021. Pricing models must be adaptable – 4/5 on this. We took off a point as there are still too few people who understand pricing models well enough to make them adaptable.

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Pricing Payment Services SaaS Payments Payment Solutions 82

Chart Mogul

JUNE 24, 2021

Pricing localization is a strategy where you present the price of your SaaS differently depending on where the customer lives. You may also hear it referred to as multi-currency pricing or localized pricing. The answer is likely no because there’s no such thing as a universal price, even for an identical house.

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