Buffer Resources

JANUARY 3, 2023

Whether you are a seasoned social media professional or just getting started on leveraging the power of LinkedIn, it can be easy to fall prey to some of the most common misconceptions about this powerful social network. What kinds of content should you be posting to LinkedIn? And how does all of this impact LinkedIn’s algorithm?

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Social Media Engagement Trends Technology 127

Buffer Resources

MARCH 21, 2024

If you’re publishing quality blog content, you’re also creating ideal content for LinkedIn — you just need to learn how to repurpose it. and repurpose that content to increase my LinkedIn visibility. Showcase expertise: LinkedIn is an online resume and portfolio highlighting your work history and domain expertise.

Social Media 104

Social Media Engagement Branding Construction 104

Buffer Resources

DECEMBER 14, 2023

LinkedIn carousels are a great content format for many reasons. First, the LinkedIn algorithm prioritizes this content format, probably thanks to the visual appeal and subsequent engagement. Beehiiv uses LinkedIn carousels to welcome new hires. It creates a sense of community and shows that the company values its employees.

Social Media 117

Social Media Payment Methods Payment Solutions AI Search 117

Buffer Resources

SEPTEMBER 11, 2023

Having a strong LinkedIn game is no longer an option. This trend leverages social media platforms to build connections and establish meaningful relationships with potential business prospects — and when it comes to social selling, LinkedIn is the MVP. The reality is that the best LinkedIn users are marketing machines.

Sales Recruiting 127

Sales Recruiting Sales Hiring Scale Social Media 127

Buffer Resources

FEBRUARY 8, 2024

2023 was a big year for LinkedIn and its top creators. The LinkedIn team must have come away with many lessons as they announced some key pivots within the first month of 2024, most notably making the “Creator Mode” feature the default for every user.

Social Media 99

Social Media AI ChatGPT Engagement 99

Predictable Revenue

FEBRUARY 23, 2021

With over 40 million decision-makers using LinkedIn, the professional networking platform has become one of the best places to prospect. The post Prospect Smarter Using LinkedIn appeared first on Predictable Revenue. The question is; are you approaching those potential customers correctly?

Revenue 179

Revenue 179

Buffer Resources

JANUARY 18, 2024

It’s not the first time I’ve tried out LinkedIn Premium — but it is the first time I’m approaching the platform’s paid subscription as a creator.    But, after nabbing my dream role at Buffer , my goals on LinkedIn shifted. It just might. That depends on which plan you go for.

Technical Review 103

Technical Review Systems Review Sales Recruiting AI Search 103

Buffer Resources

OCTOBER 11, 2023

LinkedIn, however, has gone the other way. Here’s everything you need to know about LinkedIn Top Voices and how to become one.    What is a LinkedIn ‘Top Voice’? The networking platform is doubling down on skills, experience, and a bit of leg work in the Top Voices program.

Social Media 127

Social Media Branding AI Engagement 127

Predictable Revenue

SEPTEMBER 22, 2022

Donald Kelly joins the Predictable Revenue podcast to discuss his best outbound sales tips for LinkedIn and how to use video to stand out in B2B sales. The post How to Sell Using LinkedIn and Video appeared first on Predictable Revenue.

B2B 147

B2B Revenue Sales Development 147

SaaStr

NOVEMBER 28, 2022

So I don’t really know as much about digital marketing as I should, and as you might think, but every time I look at our Google Analytics, I learn a few new things: One small reminder is that, at least for SaaStr, LinkedIn now drives materially more traffic than Twitter. You should. It’s almost certainly more valuable.

B2B 217

B2B Engagement Data Marketing 217

The Daily Egg

APRIL 1, 2020

LinkedIn is the professional’s jam. LinkedIn is a great place to attract business users who are serious about their stuff. Nearly every professional on the planet has a LinkedIn profile. […]. The post 14 LinkedIn Hacks That Will Triple the Size of Your Network in Two Weeks appeared first on The Daily Egg.

Social Media 361

Social Media Business 361

SaaStr

JULY 1, 2021

Q: How has Doximity, the “LinkedIn for doctors” reached a $10B valuation? And the top decile is trading at very high multiples today: The post Dear SaaStr: Why is “The LinkedIn for Doctors” Worth $10 Billion? Answer: very high revenue growth at $200m+ ARR: Doximity’s revenue multiple is quite high, at 40x ARR.

Cloud 256

Cloud Revenue SaaS Scaling 256

Buffer Resources

NOVEMBER 30, 2023

It was 2015, and I was in my first year of college when I learned about LinkedIn.   Then, per my career objective to become a well-known writer at that time, I had to send my resume and a link to my LinkedIn profile for a gig at a very popular online magazine.   So, I started consuming content on LinkedIn.

Social Media 117

Social Media Engagement Advertising Strategy 117

SaaStr

AUGUST 20, 2020

When LinkedIn added a feed a few years back, it looked like a copycat of Facebook. Fast forward to today, though and LinkedIn is about to pass Twitter as our #1 source of referrals from social to SaaStr.com. Founders and CEOs are much more active there vs. LinkedIn for now. You have to reinforce your brand more on LinkedIn.

Communication 223

Communication B2B Engagement Branding 223

SaaStr

NOVEMBER 24, 2019

Q: Is LinkedIn still used today? LinkedIn continues to show the power of brand, network effects, and modest incremental improvements and innovation. Even as part of Microsoft, LinkedIn is still growing 25% by revenue and 22% by sessions. The post Is LinkedIn still used today? View original question on quora.

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Innovation Engineering Branding Revenue 179

Buffer Resources

JULY 13, 2023

The LinkedIn team , referred to as “unlikely champions of creativity” by the Creative Review , have turned their focus to creators in recent years. Features like Creator Mode and LinkedIn Top Voices have made the platform a destination for many looking to grow their personal and business brands.

Engagement 83

Engagement Branding Investment Social Media 83

Buffer Resources

JULY 6, 2023

LinkedIn’s algorithm has always been a bit of a mystery – until now. In this article, we’ll highlight the key points from the team’s interview about the LinkedIn algorithm and share practical tips for applying this knowledge to your content. Here’s how.

Engagement 113

Engagement Interviewing Metrics Marketing 113

Neil Patel

NOVEMBER 11, 2021

Think the only way to reach a large audience on LinkedIn is with paid ads? It might take more time to build your audience and engage people through organic LinkedIn marketing, but it’s well worth the time and effort. Here are ten tips to help you take your organic LinkedIn marketing to the next level. Use Thought Leadership.

Social Media 127

Social Media Marketing Leadership Branding 127

Teamgate

FEBRUARY 21, 2023

LinkedIn is quickly becoming one of the most popular and effective platforms for businesses to reach their target customers and grow their network. As a result, more and more companies are taking advantage of LinkedIn’s capabilities and integrating them into their sales process.

Sales 97

Sales Business 97

Sales Hacker

JANUARY 19, 2024

LinkedIn has exploded as a social channel. You might have even initially heard of my newsletter through LinkedIn. This called for insight from one of the most knowledgeable on LinkedIn’s platform – let’s get into it. More on LinkedIn in our podcast episode with Justin Welsh. Have a great weekend ahead.

Scale 93

Scale Social Media AI Engagement 93

Predictable Revenue

MARCH 19, 2020

Tom talks about how he sources and closes leads on every salesperson’s favorite social media site, LinkedIn. The post How to turn 100 LinkedIn profiles into 10 meetings with Tom Abbott appeared first on Predictable Revenue. To achieve exponential growth, a consistent source of predictable opportunities is needed.

Social Media 278

Social Media Revenue Sales 278

Buffer Resources

NOVEMBER 28, 2023

But I thought, for science, I’d do this experiment and answer one of the AI questions that creators might be deeply curious about: how does AI content on LinkedIn perform? This approach allowed me to analyze the performance of AI-generated content, which I did using the stats LinkedIn makes available.

AI 110

AI Social Media ChatGPT Engagement 110

Buffer Resources

JANUARY 18, 2024

It’s not the first time I’ve tried out LinkedIn Premium — but it is the first time I’m approaching the platform’s paid subscription as a creator.    But, after nabbing my dream role at Buffer , my goals on LinkedIn shifted. It just might. That depends on which plan you go for.

Technical Review 62

Technical Review Systems Review Sales Recruiting AI Search 62

Neil Patel

FEBRUARY 19, 2021

While there is a slew of social platforms available for digital marketing endeavors, LinkedIn is unique. Before we look at LinkedIn advertising ideas, let’s talk about why LinkedIn is where you want to spend your time—and money. Why Should You Advertise on LinkedIn? The answer, obviously, is nowhere.

Advertising 130

Advertising Banking Leadership Marketplace as a Service 130

Neil Patel

OCTOBER 19, 2020

LinkedIn Stories are here, and the first thing you might be thinking is, “How can I use them to grow my business”? Over 500 million people use Stories each day, but how can you use this social strategy to boost your professional reputation on LinkedIn? What Are LinkedIn Stories? Why Should Your Business Create LinkedIn Stories?

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Sales Hiring Branding Outsourced Development Mobile 144

Dubb

JANUARY 26, 2024

Have you been wondering how to send actionable videos through LinkedIn messages? LinkedIn is an underrated, yet fantastic platform to send actionable videos to prospects and clients. In fact, according to recent data, LinkedIn has about one billion users. If so, you have come to the right place.

Data 52

Data Communication Marketing 52

Buffer Resources

MARCH 9, 2023

If you’re looking to grow your career, make connections with people in your industry, and build a personal brand, you should be on LinkedIn. To get a little personal, nothing has been more valuable to my career than building a platform on LinkedIn.

Branding 114

Branding Social Media Interviewing Engagement 114

Neil Patel

APRIL 14, 2021

What Is LinkedIn Marketplace? Given this new dependency on freelance laborers, it makes sense that LinkedIn, the most successful professional social networking site, would set its sights on creating a marketplace that allows freelancers to connect with companies searching for contract talent. How Does LinkedIn Marketplace Work?

Marketplace as a Service 144

Marketplace as a Service Payment Methods Payments Social Media 144

IT World

MAY 8, 2023

Employment-focused social media platform LinkedIn on Tuesday said it would let go of 716 staffers as it shuts down a job search app in China and prepares for tapering revenue growth. “As

Social Media 93

Social Media Strategy Revenue Business 93

Buffer Resources

SEPTEMBER 11, 2023

Having a strong LinkedIn game is no longer an option. This trend leverages social media platforms to build connections and establish meaningful relationships with potential business prospects — and when it comes to social selling, LinkedIn is the MVP. The reality is that the best LinkedIn users are marketing machines.

Sales Recruiting 52

Sales Recruiting Sales Hiring Scale Social Media 52

Neil Patel

APRIL 9, 2021

LinkedIn Insights gives you the ability to see information about who follows you, engages with your content, or may be of interest to you as a lead or new hire. Whether you’re hiring, promoting, or putting together marketing strategies, LinkedIn Insights can help you make the most of an already powerful business platform.

Scale 125

Scale Social Media Advertising Marketplace as a Service 125

Neil Patel

JANUARY 27, 2021

Launched in 2003, LinkedIn has become the most popular social network for professionals. That’s why every brand should be using LinkedIn to grow their brand. One way to do that is by creating a LinkedIn newsletter. What Is a LinkedIn Newsletter? What exactly is a LinkedIn newsletter? It’s the same with newsletters.

Social Media 137

Social Media B2B Branding Engagement 137

Sales Hacker

SEPTEMBER 19, 2023

Sam McKenna is the founder of SamSalesConsulting , previous to that she spent 6 years at On24 ending up as their VP of Enterprise Sales, She then jumped over to LinkedIn as their Head of Enterprise Sales. Sam is also an advisor for high growth companies. And…monthly bonus podcast episodes dropping the first Thursday of every month.

Scale 104

Scale Sales Hiring Leadership Enterprise 104

Neil Patel

OCTOBER 19, 2020

LinkedIn’s 690 million members include 180 million senior-level influencers, 63 million decision-makers and 10 million C-level executives. Hence, there are a lot of influential people on LinkedIn that have hiring power and purchase power. But, first, let’s look at the basics: What is Your LinkedIn Headline? Are Unique.

Sales Recruiting 116

Sales Recruiting Social Media Sales Hiring Consulting 116

Sales Hacker

JULY 31, 2023

It’s easy to find thought leaders on LinkedIn giving tips on using LinkedIn Sales Navigator. But when one of my reps was struggling to book meetings in Q1 this year, I couldn’t find a comprehensive guide to LinkedIn Sales Navigator — so I decided to write it. In Q2, she achieved in one month what she achieved in the entire Q1.

Scale 52

Scale Sales Hiring Sales Headcount 52

CloseSaaS

JANUARY 30, 2024

Writing your LinkedIn Summary doesn’t have to be hard. Learn from 12 great LinkedIn Summary examples and use our free AI summary generator.

AI 52

AI Management Sales 52