Point Nine Land

APRIL 9, 2021

What does it take to raise capital, in B2B marketplaces, in 2021? Over the last few years, we’ve published a number of SaaS funding napkins as well as marketplace napkins. This year, we’re shaking things up with our first ever B2B marketplace napkin! What does it take to raise capital, in B2B marketplaces, in 2021?

Marketplace as a Service 59

Marketplace as a Service Payments B2B SaaS Payments 59

Casey Accidental

NOVEMBER 13, 2019

As someone who has spent a lot of time building marketplaces in my career, a curious thing has happened over the last couple years. Founders have started reaching out asking for help converting their SAAS or SAAS-like business into a marketplace. The Weak Transition to Marketplace Arguments. So goes the story.

Marketplace as a Service 106

Marketplace as a Service Business Model Business Underperforming Technical Team 106

Clouded Judgement

JANUARY 26, 2024

Subscribe now ServiceNow Kicks Off Q4 Earnings Season ServiceNow kicked off Q4 earnings season on Wednesday (they are almost always the first software company to report), and I thought I’d dig in to see if they left any clues for what we should expect for the broader software market. The Gen AI investments are coming.

Cloud 161

Cloud Marketplace as a Service AI Subscription 161

Andreessen Horowitz

SEPTEMBER 19, 2023

Investing in Instacart was perhaps the hardest decision I had to make as a venture capitalist. We pulled from my prior marketplaces experience and dove into their business quickly to develop a point-of-view on the opportunity. First, there was a LOT to like about the company: The market size was, and remains, huge.

Marketplace as a Service 142

Marketplace as a Service Scale Underperforming Technical Team Construction 142

Stax

APRIL 18, 2024

Independent Software Vendors (ISVs) and Software-as-a-Service Providers (SaaS) operate within the same market, thus creating a push-and-pull revenue dynamic. SaaS, or Software as a Service, companies host and deliver software applications over the internet on a subscription basis.

Outsourcing Services 88

Outsourcing Services SaaS Payments Payment Services Payment Methods 88

User Pilot

APRIL 25, 2024

Marketing research is essentially a method utilized by companies to collect valuable information regarding their target market. Through the common practice of conducting market research, companies gather essential information that enables them to make informed decisions and develop products that resonate with consumers.

Market Research 52

Market Research Outsourcing Services Marketing Outsourced Development 52

SaaStr

NOVEMBER 25, 2022

They have grown to over $3 billion in revenue while keeping sales and marketing spending under 15% of revenue for all 20 years they’ve been in business. The main driver behind this success is that from day one, Atlassian took a product-led self-service approach to enterprise software. Marketplace partners.

Scale 227

Scale Scaling Marketplace as a Service Entrepreneurship 227

SaaStr

MAY 25, 2022

How do you make your fledgling business seen and heard in a competitive business marketplace? The Shield: Owning market consensus. Investors will invest in your business if: You have a strong brand. From being a company no one knew, Expensify went on to buy every sponsorship spot at marketing conferences across the country.

Scale 252

Scale Marketplace as a Service Business Model Advertising 252

Casey Accidental

OCTOBER 20, 2020

Casey’s first sequencing business models essay talked about the transition from a SaaS business model to marketplace business model, and why it’s so difficult. In this essay, we’ll go deeper into the gradients of marketplace models that a company can sequence to, and as a follow up, we will do the same for platforms.

Marketplace as a Service 52

Marketplace as a Service Business Model SaaS Payments Payments 52

FastSpring

APRIL 13, 2023

Across markets, companies were “taking big data sets and visualizing them in interesting ways to create user experiences.” When Justin and his initial team started looking for a way to capitalize on VR/AR technology, they focused their attention on the “made-to-order” industrial market. Experience is the keyword here. Justin explained.

Payment Methods 124

Payment Methods Marketing Payments SaaS Payments 124

Neil Patel

DECEMBER 21, 2020

However, the many opportunities available with print on demand services are almost limitless. What if you could get it out on the market without the expensive overhead of a bulk order? Print on demand is a popular revenue stream or marketing strategy for many businesses, and for good reason. Who Uses Print on Demand Services?

Marketplace as a Service 145

Marketplace as a Service Business Advertising Branding 145

Neil Patel

NOVEMBER 4, 2020

You need excellent marketing strategies unique to Amazon’s marketplace. And that’s where the top Amazon marketing companies come in. From setting up your store properly, optimizing the content of your product descriptions for target keywords to PPC, email marketing and others, you’ll need it all. So, with over 2.5

Social Media 139

Social Media Marketing Marketplace as a Service Outsourced Development 139

OPEXEngine

FEBRUARY 22, 2022

We typically classify SaaS companies in terms of three customer segments, enabling us to better evaluate their needs: Small/Mid-Market (SMM). In this article, one in a series of three covering each of these SaaS customer categories, we will focus exclusively on Small/Mid-Market SaaS companies. SMM SaaS Go-To-Market Strategy.

SaaS Payments 52

SaaS Payments Payment Services Payment Methods Marketplace as a Service 52

Neil Patel

FEBRUARY 4, 2021

My blog attracts millions of viewers, and accolades have stacked up for entrepreneurship, marketing, and influence. You may not know that behind the Neil Patel brand is a powerful and growing network of digital marketing agencies with offices around the world. Neil Patel’s foray into digital marketing began with his blog.

VP of Engineering 126

VP of Engineering Marketing Marketplace as a Service Social Media 126

SaaStr

JULY 13, 2022

Finally, growth occurs when sales, product, and marketing can come together. Founders often hire sales teams with urgency, even in a volatile market, resulting in hires who may not be successful salespeople for your organization. Only go-getters survive in the SaaS marketplace. First, you hire your sales team.

Scale 225

Scale Sales Hiring Revenue Marketplace as a Service 225

TrackStreet

APRIL 26, 2024

In a competitive industry for a specific type of product or service, businesses often engage in pricing wars that lead to a steady decrease in the value of goods. Pricing erosion refers to the steady and ongoing drop in the prices of products or services within a particular market or industry. What usually causes it?

Pricing 52

Pricing Marketplace as a Service Technical Review Innovation 52

Neil Patel

AUGUST 4, 2021

There’s no doubt about it: a successful video marketing campaign will absolutely transform how your business operates. It’s hardly something you can leap into blindly, and understanding the process behind successful video marketing campaigns will help you avoid costly mistakes in the future. Let’s take a look at the statistics.

Marketing 145

Marketing Social Media Sales Hiring Technical Review 145

Neil Patel

SEPTEMBER 25, 2020

Hiring a social media marketing consultant could be a game-changer for your business. If you’re considering working with a social media consultant, here’s everything you need to know: 4 Ways a Social Media Marketing Consultant Can Help Grow Your Business. Consider a social media marketing consultant your business’s Yoda.

Social Media 141

Social Media Consulting Development Team Review Marketing 141

Subscription Flow

APRIL 18, 2024

How do you keep increasing your revenue in a marketplace that has reached its point of saturation? Simply put, subscriber engagement is a way of defining the degree of interaction, interest, and outright participation that the subscribers of a business have with the product and/or service that the business is offering.

Engagement 82

Engagement Customer Lifetime Value Revenue Subscription 82

Blulogix

FEBRUARY 13, 2024

Beyond Finance: Why Embracing Monetization as a Cross-Functional Discipline Changes the Game By BluLogix Team Redefining the Role of Monetization in Modern Businesses In the swiftly evolving digital marketplace, the concept of monetization extends far beyond the confines of the finance department.

Finance 52

Finance Marketplace as a Service B2B Subscription 52

Neil Patel

DECEMBER 22, 2020

You could also invest in some tools that will make working with influencers simpler. In this guide, we will break down these unconventional forms of marketing. Influencer marketing is the practice of working with well-known social media users to grow your brand. Marketers like influencer promotions too.

Payment Methods 139

Payment Methods Branding Payment Services Payment Solutions 139

SaaStr

AUGUST 29, 2022

VC State of the Market with SaaStr’s CEO and Cowboy Ventures : Hear from SaaS VC legend, Aileen Lee , and SaaStr’s CEO Jason Lemkin on the current state of VC and what you need to know for 2023 and beyond. Scaling Revenue in 2022: What’s the Same and What’s Different?

Scale 248

Scale Sales Hiring Marketplace as a Service B2B 248

Blulogix

FEBRUARY 18, 2024

Creating a Monetization Framework For Your Business View the Whitepaper The Vital Role of Analytics in Monetization At its core, analytics provides a window into the behaviors, preferences, and patterns of customers, enabling businesses to tailor their offerings, adjust pricing, and optimize marketing strategies with unprecedented precision.

Strategy 52

Strategy Data Marketplace as a Service Sales Hiring 52

Intercom, Inc.

JUNE 23, 2022

Software buying is undergoing a transformation, as is the case with many industries in the post-pandemic market. The process of purchasing software is increasingly complex – the choices for products and services are endless, and customers have a harder time parsing which companies to trust and which product will better cater to their needs.

Software Review 118

Software Review Trends Software Marketplace as a Service 118

Subscription Flow

APRIL 23, 2024

Invest in the right billing and subscription-management software to automate your workflows after carefully assessing three of the best options in the market. Understanding Paddle in 2024 Catering to more than 3000 SaaS clients in over 200 markets, Paddle is a market-leading billing and revenue management software.

Payment Solutions 81

Payment Solutions Payments Payment Services SaaS Payments 81

SaaStock

JANUARY 25, 2019

RD Station is an inbound marketing platform targeted at small and medium-size businesses. Since its launch in 2015, it has attracted more than 4,500 retailers who use it as their central marketplace. from Astella Investimentos, Spectra Investments and others. CEO : Vinicius Roveda Goncalves. Founded : 2011. RD Station.

SaaS Payments 257

SaaS Payments Payment Solutions Payment Methods Payments 257

How To Buy Saas

JUNE 7, 2023

In a fiercely competitive market, growing your business and standing out from your competitors can be challenging. This article has seven proven strategies to help you achieve long-term success in a competitive market. Utilize Social Media Social media has become a powerful tool for businesses looking to grow in a competitive market.

Social Media 40

Social Media Marketing Marketplace as a Service Trends 40

Blulogix

FEBRUARY 17, 2024

The Art of Flexibility: How to Master Dynamic Pricing Models in Subscription Billing By BluLogix Team Adapting to the Pulse of the Market for Maximized Revenue In today’s rapidly evolving digital marketplace, static pricing models are becoming a relic of the past.

Subscription 52

Subscription Payment Features Pricing Marketplace as a Service 52

Neil Patel

NOVEMBER 9, 2020

That’s an expensive mistake if you make the wrong investment. Instead, larger tech companies like Twitter and Pinterest are making investments in small startups. Over the last couple of years, there have been clear trends in why big companies are choosing to invest in these small teams and use them as part of their growth strategy.

Technical Review 144

Technical Review Payment Methods Acquisition Development Team Review 144

ChurnZero

FEBRUARY 8, 2022

This award is earned by software products and companies that provide best-in-class customer service products and experiences for their customers. Our customers’ performance and satisfaction are what motivate us to deliver the best possible software and service,” says Abby Hammer, chief customer officer of ChurnZero. “The

Software Review 98

Software Review Technical Review Software Marketplace as a Service 98

FastSpring

DECEMBER 18, 2020

It’s easy to think of online sales as a marketplace where we buy items for ourselves, but more and more B2B and SaaS sales are now happening online. According to Statista, B2B sales are now 6X larger than the business-to-consumer (B2C) market. As of 2019, B2B ecommerce sales globally have surpassed $12 trillion in revenue.

Payment Methods 148

Payment Methods B2B Outsourcing Services Payment Services 148

How To Buy Saas

MARCH 23, 2024

CRM software helps sales and service teams to satisfy and retain customers easily. There are two popular brands used in the CRM and customer service space – Zendesk vs Freshdesk. It equips the sales, marketing, and customer service teams with the necessary tools.

Payment Solutions 52

Payment Solutions Payments SaaS Payments Scale 52

IT World

NOVEMBER 18, 2021

Organizations that have invested lots of money in other collaboration tools suddenly found themselves concerned with their ability to monitor, preserve, and access the data in Zoom for workflow, security, troubleshooting, or marketing purposes.

Marketplace as a Service 91

Marketplace as a Service Investment Data Strategy 91

Sales Hacker

APRIL 26, 2022

Kathleen is SVP of Marketing at Tradeswell , where she’s on a mission to empower a new generation of digital-first marketplace brands. Join us for a great conversation about marketing and why you should be marketing to people who aren’t in the market at all, yet. Why performance marketing isn’t effective.

Revenue 80

Revenue Sales Hiring Marketing Marketplace as a Service 80

Blulogix

FEBRUARY 19, 2024

This blog post delves into advanced strategies that can help subscription services foster deeper connections with their customers, thereby improving retention rates and fostering brand loyalty. Tailor experiences, from onboarding to customer service, ensuring each subscriber feels uniquely valued.

Retention 52

Retention Engagement Strategy AI Search 52

Trint

SEPTEMBER 3, 2021

Not only this but purchasing followers break Instagram’s terms of service and these followers will often be deleted by the platform or even worse, you run the risk of your account being permanently banned. Facebook - Facebook Marketplace makes it easy to sell directly to your followers.

Social Media 130

Social Media Marketplace as a Service Branding Engagement 130

SaaStr

SEPTEMBER 12, 2019

Congratulations you’ve built a product that’s proven itself in the marketplace! I’m talking about product-led growth as an investment strategy, but really my background is 10 years of operating experience in the product-led growth world. Now I’m investing in that. After that I went and led go-to-market at Parse.

Investment 100

Investment Underperforming Technical Team Sales Hiring Software Review 100