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Marketing Your Video Game Outside of Game Marketplaces & App Stores

FastSpring

In this episode of Growth Stage, host and CMO of FastSpring David Vogelpohl interviews Todd about his thoughts on: Why marketplaces can be a difficult way to attract new players. Podcast Full Interview : Audio Listen online or find it on more podcast services. They were actually aggregate helpful, right?

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Run Less Software

Intercom, Inc.

The same is true in software. In this battle, I’ve found a secret weapon hidden within one of our core engineering strategies, an idea called Run Less Software. As well as being a critical philosophy behind how we build software, it also represents how I feel about the software industry and technology in general.

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Best Recruiting Software

Neil Patel

Thankfully, there’s recruiting software that helps you do precisely that and then some. With so many recruiting software options to choose from, the problem is that it quickly becomes an overwhelming choice to make. The Top Recruiting Software Options For 2020. How to Choose The Best Recruiting Software For You.

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Cognota’s Ryan Austin on Creating an Entire Category (LearnOps)

FastSpring

Stream the full interview below or find it wherever you listen to podcasts. We’re enterprise software for a new category called LearnOps. Cognota didn’t necessarily start as a software business. And I just started a consulting business, it was a service business. We’d like to see your software.

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9 Growth Initiatives for Successful Companies [With Examples]

User Pilot

Market development Market development, also known as market expansion, involves selling existing products or services to new markets. It involves selling more of a business’s existing products or services to its current market. PLG depends on the self-service model. The Ansoff Matrix of Growth Strategies.

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What Is Product Management? Roles, Process, Tools, and More

User Pilot

In this stage, good product teams: Conduct research and analyze the market Build insight from users with customer interviews, focus groups, and in-app surveys Map out customer needs, personal preferences, jobs to be done, and pain points Customer interview template. The same could be said of product teams.

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2021 Financial & Operating Benchmarks: How to Become One of the ‘Haves’ of SaaS

OpenView Labs

That should include getting aligned on the role and its responsibilities, writing your job description, deciding who will be on your interview panel and the order of interviews, prepping each interviewer for what they’re looking for, and making sure everyone’s on the same page. Then it’s critical to sell, sell, sell.