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Software Spending Growth Will Accelerate by 40% in 2023, But it Doesn't Feel that Way

Tom Tunguz

CDW has a significant government & education business. SMB revenues decreased 13% Education declined 9% with a 68% drop in hardware sales Government grew 13.5% CDW, a $20b distributor of software & hardware, announced earnings last week & their results echoed these.

Software 265
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SMB, Mid-Market, or Enterprise Sales: Which Is Right for You?

Sales Hacker

Related: How to Transition from SMB to Enterprise: Tips from 3 Experts. SMB, mid-market, and enterprise defined. SMB, mid-market, and enterprise defined. Selling to SMB. SMB, mid-market, and enterprise: What’s the difference? The exact values differ by country, industry, and governing authority. Need ideas?

SMB 92
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Every Year You Should Double Your “TTAM”. Your True TAM.

SaaStr

Talkdesk, last valued at $10B, started off as an SMB Zendesk and Salesforce plug in at a $25m valuation when I first invested. That’s a big change from a grab-and-go SMB solution in the early days. As a side note, SMB SaaS companies often hit TTAM issues earlier. Being / becoming the most enterprise vendor.

SMB 295
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5 Interesting Learnings from Monday.com at $240,000,000 ARR

SaaStr

Not all SMB leaders have to be freemium to win. #7. C-corp later, for a variety of governance and tax reasons. Rather, Monday has until very recently relied mainly on 14 day free trials. Didn’t “flip” to a U.S. Many SaaS startups that start outside the U.S. “flip” legally to a U.S.

Scale 360
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The Secrets to Aligning GTM Teams & Finance to Scale by 10X with Subskribe Founder Prakash Raina and Okta VP Finance Leslie Hui (Video)

SaaStr

This may look like moving from a mid-market business to an SMB, and eventually to an enterprise. Governance and compliance are core to alignment. Governance is a critical component of how you grow and scale. Established roles, permissions, and governance are vital as your business grows and scales.

Scale 192
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What The Downturn Will Probably Look Like in SaaS

SaaStr

The Fed’s Repo market had to essentially be bailed out by the government. What we learned from ’08-’09 in SaaS: First, SMB churn went through the roof — as SMBs went under much more quickly and often. As soon as the economy went south, SMBs started to simply go bankrupt and/or shut down.

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5 Lessons from Scaling Six SaaS Products to $100M+ with Samsara’s Chief Strategy Officer

SaaStr

The pie chart shows the different industries customers were in — schools, local government, food, transportation, etc. Lesson 3 — Embrace the Mid-Market Often, people think there’s a binary choice between SMB and Enterprise. So, they engaged with the entire market very early and understood the common needs across verticals.

Scale 235