User Pilot

MARCH 29, 2024

TL;DR Brand activation involves building awareness for a company through engaging interactions with potential customers. 13 top examples of SaaS brand activations include: Userpilot hosts industry webinars to generate brand awareness. Slack drives brand activations via social media engagement. Let’s dive in!

Branding 86

Branding Social Media Technical Review Software Review 86

Buffer Resources

APRIL 17, 2024

LinkedIn is the rare instance of a social media platform with a very clear focus: you’re either there for your business or your career. It’s also one of the first social platforms people looking for a B2B partner go. There’s no other social media platform that clearly signals what its users are there for.

B2B 113

B2B Social Media Venture Capital Company Culture 113

User Pilot

MAY 27, 2024

Let’s explore what it is and how to measure it, then look at 10 ways to make customers look at your brand with a positive lens and increase product engagement ! Monitor online mentions : Regularly check reviews, social media, and forums for customer opinions. But why is customer perception important, and how can you improve it?

Software Review 90

Software Review SaaS Social Media Interviewing 90

User Pilot

NOVEMBER 7, 2023

That’s why customer engagement marketing is an essential pillar, as it provides the building blocks for making customers stay, engage , and eventually become loyal advocates for your product. That said, we’ll go over how to build a strong customer engagement strategy that cultivates trust and unlocks product growth.

Engagement 84

Engagement Strategy Marketing SaaS 84

User Pilot

JANUARY 8, 2024

TL;DR A customer acquisition strategy is a comprehensive plan for attracting, engaging, and converting new customers into paying users. TL;DR A customer acquisition strategy is a comprehensive plan for attracting, engaging, and converting new customers into paying users. Book a demo now to begin.

Acquisition 97

Acquisition Strategy Social Media Underperforming Technical Team 97

User Pilot

FEBRUARY 6, 2023

Can a user engagement funnel help you grow a loyal customer base and retain more active customers ? User engagement takes all the best parts of existing funnels and applies relevant modern realities to them for better effect. An engagement funnel is customer-focused. Use onboarding checklists to engage users from the start.

Engagement 86

Engagement SaaS Sales Funnel Onboarding 86

FastSpring

APRIL 5, 2019

Between immediate access to social media, the World Wide Web, and news outlets, today’s shoppers are constantly being inundated with information every day. In this webinar, you’ll learn: Why video helps companies grow awareness and attract qualified leads. Register for the webinar now. Join FastSpring’s Sr.

Social Media 108

Social Media Sales Funnel Engagement Customer Success 108

User Pilot

MAY 8, 2024

Educate customers with resources in multiple formats like blogs, webinars , or videos. Userpilot is a product growth platform with feedback, analytics, and engagement features. Social media listening – with tools like Brand24 you can monitor what your customers say about your product on social media, forums, or review sites.

SaaS Payments 90

SaaS Payments Payment Solutions Payment Services Payments 90

Chart Mogul

FEBRUARY 4, 2020

Webinars are a powerful tool that can be used at every stage from turning unsuspecting leads into loyal customers. We asked Demio, one of the leading brands when it comes to webinars, to give us ideas on how to use webinar marketing for success. How do you use webinars for potential customers in the awareness phase?

Marketing 69

Marketing Social Media B2B Onboarding 69

User Pilot

JUNE 19, 2023

User engagement is one of those terms that everyone knows but only a few fully understand. What does it mean to engage a user? Let’s explore 12 strategies to boost user engagement on your app and increase conversions, retention, loyalty, and ultimately, product growth. What is user engagement? How do you measure it?

Engagement 84

Engagement Strategy AI Search AI 84

Sales Hacker

OCTOBER 1, 2020

Webinars are one of the most lucrative sales and marketing strategies there is. Even hosts running their first-ever webinar have generated over $2,100 in sales for a 1-hour webinar. Even hosts running their first-ever webinar have generated over $2,100 in sales for a 1-hour webinar. 1 Promote Your Webinar.

Sales 116

Sales Social Media B2B Engagement 116

Buffer Resources

DECEMBER 5, 2023

Cross-posting is when you share a piece of content as-is on another social media platform. For example, you repost a writeup on X (formerly Twitter) that previously got a ton of engagement and positive response from your audience. Are you new to content creation (for social media or in general)? The commonality?

Social Media 127

Social Media AI Search Content Marketing AI 127

Buffer Resources

APRIL 4, 2024

But for B2B companies, the idea of getting playful on social media can be daunting. Drive engagement and (potentially) conversions TikTok's algorithm is designed to surface content users are most likely to engage with, regardless of the account's follower count. 

B2B 92

B2B Social Media Entertainment Company Culture 92

The Marketing & Growth Hacking Publication

APRIL 19, 2019

Photo by Georgia de Lotz on Unsplash So you’ve made social media accounts for your business, that’s one big point checked off your to-do list. You’ve joined 71% of other businesses who use social media. Or, you’ve had social accounts for a while now, but they closely resemble barren land?—?no Congratulations!

Social Media 40

Social Media Growth Hacking Entertainment Content Marketing 40

User Pilot

MAY 2, 2024

It keeps the product fresh and users engaged. Educational webinars showcase new ways to leverage the product, fostering an engaged user community and generating new leads. Through rewards and recognition, loyalty programs incentivize valuable behaviors like engagement and referrals. It doesn’t stop there.

Retention 91

Retention Metrics Strategy Scale 91

User Pilot

NOVEMBER 2, 2023

Webinars play an important educational role. Semrush is a comprehensive digital toolkit that provides solutions for Search Engine Optimization (SEO), Pay-Per-Click (PPC), content creation, and social media marketing. They also run an academy with free marketing courses and regularly host webinars.

Strategy 88

Strategy Marketing Social Media AI Search 88

SaaStr

DECEMBER 4, 2021

In addition, sales must leverage a variety of communication and outreach tactics, including phone, email, SMS, social media, etc. Here you will hire a product marketing leader that can help craft your brand positioning and engage through your early critical channels, including website, social media, and blog content.

Scale 259

Scale Sales Hiring Social Media Technology 259

Buffer Resources

DECEMBER 14, 2023

First, the LinkedIn algorithm prioritizes this content format, probably thanks to the visual appeal and subsequent engagement. And according to our internal data, they have the third-highest engagement rate after video and photo posts at 4.2 LinkedIn carousels are a great content format for many reasons.

Social Media 125

Social Media Payment Methods Payment Solutions AI Search 125

User Pilot

MAY 20, 2024

Userpilot is a product growth platform with analytics , feedback, and in-app engagement capabilities. As product advocates are usually highly engaged and experienced product users, they can provide insightful feedback that drives product improvement s and innovation. Iterate on the insights. What is a customer advocacy program?

Scale 92

Scale Strategy Social Media SaaS 92

User Pilot

AUGUST 30, 2023

The goal is to expand the customer base by attracting individuals who have not previously engaged with the business. In many cases, this means downloading a lead magnet like an ebook or engaging with high-intent pages on your website. On the other hand, retention marketing is aimed at keeping existing customers.

Acquisition 89

Acquisition Strategy Social Media Customer Lifetime Value 89

Buffer Resources

OCTOBER 31, 2023

You might know Buffer as a trusty tool for social media scheduling, but what you might not know is that people are creating thousands of content ideas and saving them to Buffer every day. They’re harnessing Buffer to build their own universe of content.

Social Media 95

Social Media Mobile Engagement Strategy 95

Chart Mogul

FEBRUARY 4, 2020

Webinars are a powerful tool that can be used at every stage from turning unsuspecting leads into loyal customers. We asked Demio, one of the leading brands when it comes to webinars, to give us ideas on how to use webinar marketing for success. How do you use webinars for potential customers in the awareness phase?

Marketing 52

Marketing Social Media B2B Onboarding 52

Sales Hacker

FEBRUARY 28, 2019

Avoid These Mistakes When Re-Engaging Old Leads. You want to do away with what won’t work, first, or kiss your leads re-engagement goodbye. Never try to reconnect with your old leads using both casual language and platforms: Don’t try to reconnect by posting on their social media pages or comment section.

Engagement 102

Engagement Social Media Sales Communication 102

User Pilot

MARCH 6, 2024

A well-designed product funnel enables teams to evaluate and optimize their marketing strategy for more targeted and personalized customer engagement. For instance, some users may respond better to paid ads while others – to social media or content marketing. In practice, all 3 often overlap. Product funnel.

Social Media 80

Social Media Sales Funnel Acquisition Retention 80

Intercom, Inc.

MAY 13, 2022

“From social media and SEO to paid ads and email campaigns, the marketing funnel provides an easy visual of the complex efforts your teams engage in to convert customers” Marketing funnels are useful roadmaps that companies can use to drive their marketing efforts. What does the “funnel” mean in marketing?

Marketing 118

Marketing Social Media Education Consulting 118

SaaStr

JULY 7, 2023

Give them a reason to advocate for you — ideally on social media. And don’t forget to take a selfie and share it on social media! It’s a common practice for companies to create disconnected programs without real community engagement. So what’s the game-changing tactic? You want to build a foundation and memories.

Retention 184

Retention Software Review Revenue Systems Review 184

How To Buy Saas

FEBRUARY 4, 2021

Nowadays individuals and small business owners are focusing on live webinars more than ever. In 2021, the conduction of webinars has become the most important tool to build up a strong relationship with potential leads. It is due to this reason, webinars are conducted mainly for business purposes. What Are Webinars?

Payment Solutions 59

Payment Solutions Software Review Payments Payment Methods 59

Intercom, Inc.

MAY 14, 2018

Social Media : Noisy and fragmented. As marketers we’re always yearning to understand how consumers want to engage, and increasingly, that’s through the personal, real-time, device-agnostic medium of messaging. Engagement. Engagement. Engagement. Email: Still relevant. Paid advertising: Still relevant?

Social Media 223

Social Media Artificial Intelligence Scale Marketing 223

Trint

OCTOBER 6, 2021

This opens a new channel to engage and educate their target audience shaped around their consumption behaviors. They also add a personality and human element to your outreach, providing value in a more engaging and convenient format than more traditional digital marketing tactics. Is podcasting right for your marketing strategy?

Business 130

Business Social Media Interviewing Education 130

Neil Patel

AUGUST 16, 2021

Marketers, particularly B2C marketers , rely on several channels to drive leads to their businesses and boost their conversion rate: SEO paid ads social media email landing pages. Hack #2: Link to your webinars directly in your content. But, you can drive webinar registration by linking directly to it.

Strategy 145

Strategy Social Media Underperforming Technical Team Development Team Review 145

User Pilot

OCTOBER 6, 2023

The B2B marketing funnel focuses on creating awareness, building interest, and generating qualified leads through content marketing, search engine optimization, and social media marketing. Where a prospect becomes a lead by giving you contact info (email, connection, social follow, etc.). Interest stage (ToFu).

B2B 95

B2B Development Team Review Software Review Marketing 95

Trint

FEBRUARY 4, 2021

From Trint’s recent webinar “Craft better, edit faster” with Amina Moreau. Co-founder of five-time Emmy Award winning Stillmotion and Sway Storytelling, Amina Moreau , joined us for our webinar on how storytellers can create slick videos with smoother production. The recording of Amina’s webinar is streaming on Trint - sign up now.

Social Media 130

Social Media Branding Technology Engagement 130

Neil Patel

AUGUST 11, 2021

The beauty of growth hacking is that it engages alternate methods of growth, methods which are sometimes lower cost. Host a Webinar. Free webinars introduce your brand and product to a wider audience. Webinars take time. You’ve got to brainstorm topics, plan the webinar , and spread the word. What can they do?

Marketing 143

Marketing Social Media Growth Hacking Consulting 143

Incredo

DECEMBER 20, 2019

He just took an action, is engaged, and is extremely likely to take one more step. A video or an engaging copy can hold your visitors back from walking away. For example, “ Thank you for downloading our Social prospect workbook. It will help you use social media effectively and turn it into a user-generating machine ”.

Social Media 144

Social Media SaaS Software Review Software 144

User Pilot

AUGUST 30, 2023

The goal is to expand the customer base by attracting individuals who have not previously engaged with the business. In many cases, this means downloading a lead magnet like an ebook or engaging with high-intent pages on your website. On the other hand, retention marketing is aimed at keeping existing customers.

Acquisition 59

Acquisition Strategy Social Media Customer Lifetime Value 59

User Pilot

JANUARY 26, 2024

Product-led content comes in different formats, including videos , case studies , blog posts, research reports, checklists , newsletters , and social media posts. When tracking performance, focus not only on user engagement but also the impact that the engagement has, for example, better conversions or fewer support tickets.

Content Marketing 52

Content Marketing Marketing Social Media Education 52

Buffer Resources

OCTOBER 10, 2023

At Merrative, we help brands and creators publish thought leadership content formats like interview-based blogs, narratives, non-fiction books, webinars, and data stories – and LinkedIn was working for our growth. Articles: publish long-form blogs with rich media, texts, videos, or images. Do engage on their responses.

Leadership 127

Leadership Social Media Sales Hiring Trends 127