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Sequencing Business Models: Can That SAAS Business Turn Into a Marketplace?

Casey Accidental

As someone who has spent a lot of time building marketplaces in my career, a curious thing has happened over the last couple years. Founders have started reaching out asking for help converting their SAAS or SAAS-like business into a marketplace. The Weak Transition to Marketplace Arguments. So goes the story.

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Mental Models to Help You Grow

Sales Enablement, SaaS and Growth

One of the biggest challenges businesses face when they grow is scaling effective , autonomous and quick decision-making. I leveraged many of the 52 mental models while working at various software as a service (SaaS) companies, but in truth, they can be applied anywhere, regardless of industry. A good idea is a good idea, after all.

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HubSpot’s Michael Redbord on staying in touch with your customers as you scale

Intercom, Inc.

But as the business becomes more successful – and there are resources to build a support team – additional layers begin to separate executives from their customers. If you’re a leader, he says, don’t try to scale your job. As the General Manager for HubSpot’s Service Hub , Michael knows a thing or two about keeping customers close.

Scale 188
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Buyer Personas: Tips to Make Them Work Better for Your Sales Team

Sales Hacker

Our guess is that poor Polly from purchasing is gathering dust on a noticeboard in the canteen or buried somewhere deep in your internal network of folders. Perfectly position the product/service to their prospects. Speak empathetically to their prospects and develop stronger connections as a result. Your sales team.

Scale 115
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Scale vs. Intimacy – The old trade-offs do not cut it in the era of scale insurgency

OPEXEngine

A widely held view on strategy in the 1980s defined two ways to compete: firms could pursue either a low-cost advantage (usually through scale) or a differentiation advantage (by building intimate customer relationships). But there was also a major drawback: an inverse relationship between scale and intimacy.

Scale 40
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Gong’s Linda Lin on customer success strategies for moving upmarket

Intercom, Inc.

Although Linda started her career in sales, she has spent the past twelve years scaling post-sales teams and moving hyper-growth companies like Zendesk, Slack, and now Gong upmarket into the enterprise realm. What “customer success” looks like evolves as your company and customers scale upmarket.

Scale 177
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PODCAST 154: Guided Selling with Neil Ringers

Sales Hacker

Guided selling and engagement. Scaling sales during the pandemic. How to build a winning sales team. Scaling Up During The Pandemic [11:40]. Developing A Winning Sales Team [16:24]. Today’s sponsor is Outreach , the number one sales engagement platform. Subscribe to the Sales Hacker Podcast.

Scale 104