Sat.Jul 09, 2022 - Fri.Jul 15, 2022

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The 10x Rule: What Raising $1 of Venture Capital Really Means

SaaStr

I originally wrote this post way, way back in the first year of SaaStr and have updated it every 2 years or so, because it’s an important thing to think about as a founder. Especially now in 2022, when venture capital again is scarcer, and more expensive, and far harder to close than it was during the go-go times for SaaS of 2021 and late 2020.

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Why SDRs Should Be Part of Your Marketing Team Instead of Your Sales Team

Predictable Revenue

Marc Gassó joins the Predictable Revenue podcast to discuss why SDRs should be part of your marketing team instead of outbound sales. The post Why SDRs Should Be Part of Your Marketing Team Instead of Your Sales Team appeared first on Predictable Revenue.

Sales 147
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What is B2B sales?

Predictable Revenue

Learn what makes business to business sales (B2B sales) distinct from B2C, how to maximize your business sales process, and make the most of industry trends. The post What is B2B sales? appeared first on Predictable Revenue.

B2B 264
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How To Transfer a Website to Shopify

The Daily Egg

Shopify is one of the best ecommerce platforms on the market today. Moving your site to Shopify might sound intimidating. But it’s. The post How To Transfer a Website to Shopify appeared first on The Daily Egg.

Marketing 300
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The Best Product Strategy Is a Customer-Facing Portfolio Strategy

Speaker: John Mansour - President, Product Management University

You know that sinking feeling. You’ve come up with a winning product strategy, everyone’s on board and energized, and you’re halfway down the path to execution only to have it submarined by something someone convinced your leadership was more strategic! It’s a scenario that’s all too familiar and it exemplifies one of the biggest struggles with individual product strategies.

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Every Year You Should Double Your “TTAM”. Your True TAM.

SaaStr

Every year, you should double your TTAM. Your True TAM. (Not the TAM in the deck you made for the VCs). Otherwise, growth stalls. — Jason BeKind Lemkin #???????????? (@jasonlk) July 10, 2022. So generally, as an investor, you don’t want to worry too much about TAM — Total Addressable Market. At least, not after a certain point. If a SaaS company can double or even triple at $1m ARR, it’s on to something good.

SMB 317

More Trending

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Building a resilient system: Our journey to observability at Intercom

Intercom, Inc.

At Intercom we focus on customer experience above all – our service’s availability and performance is our top priority. That requires a strong culture of observability across our teams and systems. As a result, we invest a lot in the reliability of our application. But unpredictable failures are inevitable, and when they happen it’s humans that fix them.

Metrics 272
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The Complete Guide to Ecommerce KPIs

The Daily Egg

If you’re running an ecommerce store, then you know the importance of monitoring key performance indicators (KPIs). By tracking the right KPIs, The post The Complete Guide to Ecommerce KPIs appeared first on The Daily Egg.

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Most Likely, It’s Not The Market. It’s You.

SaaStr

So Hunter Walk of Homebrew aptly summarized what I’ve been trying to say less eloquently for about 2-3 months. For 90% of startups, if you’re struggling right now … sure blame the market. But it’s not that, if your market is huge. It’s You. “Note: I don’t want to hear seed companies complain about ‘the market.’ You literally just showed me a deck that said your TAM was 10,000 customers” @hunterwalk [link]. — Jason 2022 SaaStr Annual Sep 13-15 Lemkin (@jasonl

Marketing 312
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A Masterclass in Sales Development from Lars Nilsson at Snowflake

Tom Tunguz

Yesterday, Office Hours welcomed Lars Nilsson, VP Sales Development from Snowflake to talk about his learnings across 5 companies he helped take public. Throughout the hour, Lars provided insightful perspectives on how to build sales organizations. These the five most memorable takeaways for me. In early-stage companies, founders sell for the first three to four quarters.

Scale 278
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How Intent Data Helps Marketers Convert A-List Accounts

One of the biggest challenges for any B2B marketer is understanding your prospects’ next move — who is most likely to buy and when. Without these insights, marketing campaigns can feel more like guesswork, with high investment and little return. We’re here to tell you there’s a better way. By tracking buyers’ digital footprints and online activity, such as website visits, product reviews, and spikes in content consumption, you can engage prospects with a message that really resonates.

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Why Tim Cook is concerned about coding skills

IT World

Apple CEO Tim Cook has given his backing to a major effort to convince state governors, government, and educators to make computer science classes available to every student in every school. But it’s not just philanthropy in play. We just can’t get the staff. Demand and supply. In theory, when demand increases, supply emerges to meet it. Except it doesn’t always work out that way and as the world gets more digitized , the need for coders is growing faster than the world can keep up.

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Best Planner Apps

The Daily Egg

Planner apps can help you stay organized and find a balance between work and life commitments through a unified platform. After reviewing. The post Best Planner Apps appeared first on The Daily Egg.

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SaaStr is Turning 10! How a Blog Turned into A Global SaaS Community for 250,000+

SaaStr

SaaStr is turning 10! What started as a simple WordPress blog in 2012 has now become the world’s largest community of SaaS executives, founders, and entrepreneurs. Our goal is (and remains) to help everyone get from $0 to $100m+ ARR with less stress and more success. We do that with a combination of industry-leading content and community connections.

SaaS 292
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The Missing Letter from the English Alphabet

Tom Tunguz

Before the Second World War, King George journaled the end of Neville Chamberlain’s term as prime minister: “I accepted his resignation, & told him how grossly unfairly I thought he had been treated, & that I was terribly sorry that all this controversy had happened. … I sent for Winston & asked him to form a Government. This he accepted & told me he had not thought this was the reason for my having sent for him.”.

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Why Software Companies Should Adopt the Mindset of a Payments Company

In today's tech-driven world, software companies are poised at a pivotal crossroads. This article delves into the transformative power of adopting a payments-centric mindset. Beyond mere transactional mechanisms, integrated payments offer a plethora of strategic benefits and user experience enhancements. Dive into the dynamics of how this integration can amplify a software company's value proposition, making them not just observers but active propellers of digital commerce.

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Hola, bonjour, olá – say hello to new multilingual support in Intercom

Intercom, Inc.

Our mission is to make internet business personal – as we often say, the internet has vastly expanded the addressable market for businesses today. No longer are we restricted to customers in our region or country, but can feasibly cater to customers all over the globe. But one of the most significant barriers to growing business at internet scale is language – while English has become the common lingua franca of the internet, it’s crucial to reach people in their own language to the greate

Scaling 118
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The Complete Guide to Shopify Email Marketing

The Daily Egg

Shopify is best known for its industry-leading ecommerce platform. But the software provider also has a built-in email marketing service for Shopify. The post The Complete Guide to Shopify Email Marketing appeared first on The Daily Egg.

Marketing 259
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Dear SaaStr: What Separates a Good Startup Founder From a Great One?

SaaStr

Q: Dear SaaStr: What Separates a Good Startup Founder From a Great One? Two factors IMHO / experience: (1) recruiting, and (2) the ability to push on. Being great at Recruiting. Recruiting is incredibly hard. Most of us eventually sort of give up, and settle on key hires, or just keep doing a specific role ourselves. And there is always a hotter, better funded start-up than yours.

Startup 281
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Break Into Your Dream Account: The Golden Retriever Mindset

Sales Hacker

There’s those few aspirational companies that we deeply want to work with. Their logo on our site would show everyone that we’re #1 at what we do. Their signature on our paper would be a talking point for the rest of our sales career. The commission from the deal wouldn’t hurt either. So what do we do when they say they’re not interested in speaking with us?

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The Essential Guide to Analytic Applications

Embedding dashboards, reports and analytics in your application presents unique opportunities and poses unique challenges. We interviewed 16 experts across business intelligence, UI/UX, security and more to find out what it takes to build an application with analytics at its core. No matter where you are in your analytics journey, you will learn about emerging trends and gather best practices from product experts.

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Best practices for securing your Intercom workspace

Intercom, Inc.

When running an online business, you have to be very aware of the wide variety of threats you face, where your vulnerabilities lie, and how to protect yourself from those risks. Essentially, this is your “threat model”. What assets do you have and who wants them? If you’re online, so is your data and your customers’ data, which must be protected. Going further than that, your customers have to trust you with that data.

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GoDaddy Alternatives

The Daily Egg

Whether you’re looking to buy or sell a domain, a domain broker can help you negotiate a win-win deal. We believe GoDaddy’s. The post GoDaddy Alternatives appeared first on The Daily Egg.

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5 Interesting Learnings from Model N at $200,000,000 in ARR

SaaStr

So more of our 5 Interesting Learnings series has been on the iconic SaaS companies we all know. From how Asana got to its first $250m in ARR , to how Slack got to $1B ARR , to how Zoom got to $3.5B ARR , and more. But there are a bunch of quieter SaaS and B2B public companies under the radar. Some are under the radar because they are niche. Others are under the radar because they are just slower growing and smaller.

SaaS 276
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Word for Microsoft 365 cheat sheet

IT World

Word has always been the workhorse app of the Microsoft Office suite. Nearly everyone who uses Office ends up using Word at some point, whether it be for writing memos, typing up agendas, creating reports, crafting business correspondence or any of a thousand other uses. Microsoft sells Office under two models: Individuals and businesses can pay for the software license up front and own it forever (what the company calls the “perpetual” version of the suite), or they can purchase a Microsoft 365

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Building User-Centric and Responsible Generative AI Products

Speaker: Shyvee Shi - Product Lead and Learning Instructor at LinkedIn

In the rapidly evolving landscape of artificial intelligence, Generative AI products stand at the cutting edge. These products, with their unique capabilities, bring fresh opportunities and challenges that demand a fresh approach to product management. This presentation unveils a comprehensive 7-step framework designed to navigate the complexities of developing, launching, and scaling Generative AI products.

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Stripe’s James Dyett on a customer-first approach to sales

Intercom, Inc.

?. Regardless of the industry or the product you’re selling, the old sales playbook is falling short of customers’ expectations. Companies are ramping up their efforts to increase retention and create sustainable relationships with their customer base – and, those who are providing an exceptional customer experience are seeing the biggest impact on their bottom line.

Scale 118
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Best Calendar Apps

The Daily Egg

Calendar apps can help you maintain organization and consistency in a busy schedule. After reviewing dozens of calendar apps on the market, The post Best Calendar Apps appeared first on The Daily Egg.

Marketing 246
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Dear SaaStr: What Differentiates a “Real” VP?

SaaStr

Q: Dear SaaStr: What Differentiates a “Real” VP? While the answer may sound obvious, I’m not sure it always is in early-ish stage start-ups. The role of a VP is to own everything required to hit the goals for a functional area – Sales, Marketing, Product, Engineering, Finance, or Customer Success. This includes: Recruiting the team.

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It’s Time to Confront Reality: Monitoring Customer Health

Totango

It can be really easy to overlook signs that may indicate something is wrong. That illuminated Check Engine light in your car, that slight ache in your tooth when you drink something cold, or that persistent feeling of exhaustion that you just can’t seem to shake. Then one day, your car won’t start, your dentist identifies the need for a root canal, and your nutritionist recommends more iron in your diet.

Churn 102
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Solving the Biggest Tech Challenges in RevOps

In this eBook, we’ll run through real-world examples that show how RevOps teams can benefit from modern solutions for the access, management, and activation of their GTM data. Whether you need to improve lead response times, boost adoption of core tools, improve lead qualification, or target and automate your GTM motions, you’ll find examples of how revenue teams are solving some of the toughest problems in modern business.

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What is omnichannel support?

Intercom, Inc.

Omnichannel support is a customer service approach that offers customers seamless support across multiple distinct channels. . Omnichannel support is intentionally integrated, retaining important customer data and ensuring a consistent customer experience across various channels and touchpoints. . “Omnichannel support treats customer service touchpoints across different channels as one continuous experience” For instance, if a customer calls a customer service line by phone, omnichan

Churn 118
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Best Automated Answering Services For Small Businesses Compared

The Daily Egg

Some phone calls to your small business don’t require a receptionist for help. An automated answering service can often answer a lot. The post Best Automated Answering Services For Small Businesses Compared appeared first on The Daily Egg.

Business 211
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Dear SaaStr: What Were The First Five Hires You Made After Product-Market Fit?

SaaStr

Q: Dear SaaStr: What Were The First Five Hires You Made After Product-Market Fit? My first 5 hires at Adobe Sign / EchoSign, beyond the core founding+ team, once we had paying customers and first, if early, product-marketing fit: #1: Full-time sales rep at $8k-ish MRR. I Should have hired two. Should have hired him even early. Hired once we were closing > 1 new, non self-service customer a week. #2.