Sat.May 14, 2022 - Fri.May 20, 2022

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5 Effective Ways to Split Test Your SaaS Sales Funnel

SaaS Metrics

Split testing, also known as A/B testing, is among the most efficient strategies for boosting the effectiveness of your numerous SaaS marketing efforts and, finally, your complete SaaS sales funnel. A/B testing can be used to monitor the effectiveness of several separate aspects of the SaaS sales funnel, such as email marketing. Read more. The post 5 Effective Ways to Split Test Your SaaS Sales Funnel first appeared on SaaS Metrics.

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The Importance of Founder-Led Sales to Scaling

Predictable Revenue

Harpaul Sambhi joins the Predictable Revenue podcast to discuss the importance of founder-led sales to scaling repeatable revenue for startups. The post The Importance of Founder-Led Sales to Scaling appeared first on Predictable Revenue.

Scale 253
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Constant Contact Vs. Mailchimp

The Daily Egg

Constant Contact and Mailchimp are two of the best-known email marketing solutions on the market today. Overall, Constant Contact has the edge. The post Constant Contact Vs. Mailchimp appeared first on The Daily Egg.

Marketing 324
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The 4 Startup States During a Recession

Tom Tunguz

As the fiscal quarters of many startups draw to a close, board members and management teams are having one of four conversations: The World is Your Oyster, Time to Strategize, Chewing Gravel, or Go Big/Go Profitable. Here’s how these scenarios fall onto a 2x2 matrix. The x-axis is the Zero Cash Date: when the startup runs out of money. The y-axis is sales efficiency: a proxy for product-market fit (PMF).

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SaaS: How They’re Turning Payments Into Profit Centers

Discover how top SaaS companies are earning up to $700k + and zero upfront cost with Usio Integrated Payments.

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10 of the Top Mistakes I’ve Made in Venture Investing

SaaStr

Q: What are the most common mistakes people do while investing? My top mistakes in venture investing at least: Investing when I didn’t 100% believe in the CEO. No matter how interesting the metrics, even the product is, don’t invest if you don’t 100% believe in the CEO. It’s not enough. And if you truly, 100% believe in the CEO — lean in.

More Trending

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BigCommerce Vs. Shopify

The Daily Egg

Both BigCommerce and Shopify are top choices if you’re looking for an ecommerce platform to power your online store. Each platform shines. The post BigCommerce Vs. Shopify appeared first on The Daily Egg.

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So You Want to Improve Your Sales Efficiency

Tom Tunguz

With all the talk of recession, changing market dynamics, and the importance of efficient growth, many teams will be looking to boost their sales efficiency. How can the company drive more sales with less expense? Let’s start with the formula for sales efficiency. Sales efficiency = New_Bookings x Gross_Margin / Sales_and_Marketing_Cost. Three paths emerge from the equation: Increase bookings : increase pricing without sacrificing sales velocity.

Sales 303
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Need a Second Check From Your VCs? Here’s How “Reserves” Work

SaaStr

So right now is both great times in SaaS (record growth in revenues) and tougher times in SaaS (markets down 50%). One thing is clear — fundraising is harder right now. And what that means is a number of you that raised a round will need a little more. An extension. A second seed. Or a bridge from your existing investors. Or at least, a significant second check from your lead investors even if you find a new investor to lead the next round.

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14 tips to help you run a successful product design workshop

Intercom, Inc.

Design and collaboration go hand-in-hand. When we want to discuss problems, imagine new ideas, and brainstorm solutions, it’s best to bring people together – whether in person or virtually. Collaboration comes in many flavors, from small informal working sessions and group critiques to full-blown workshops. But beware: just bringing people together doesn’t automatically guarantee creative outputs and ideas.

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Beyond the Basics of A/B Tests: Highly Innovative Experimentation Tactics You Need to Know

Speaker: Timothy Chan, PhD., Head of Data Science

Are you ready to move beyond the basics and take a deep dive into the cutting-edge techniques that are reshaping the landscape of experimentation? 🌐 From Sequential Testing to Multi-Armed Bandits, Switchback Experiments to Stratified Sampling, Timothy Chan, Data Science Lead, is here to unravel the mysteries of these powerful methodologies that are revolutionizing how we approach testing.

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OneDrive Vs. Google Drive

The Daily Egg

If you’re looking for cloud storage services to manage your company’s data in a convenient and affordable way, then you’re likely looking. The post OneDrive Vs. Google Drive appeared first on The Daily Egg.

Cloud 286
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How to Design (and Redesign) the Practices of Company Culture

Andreessen Horowitz

This is an excerpt from ReCulturing: Design Your Company Culture to Connect with Strategy and Purpose for Lasting Success by Melissa Daimler (McGraw Hill, May 2022). Daimler is currently the Chief Learning Officer at Udemy, and she previously was a leader at WeWork, Twitter, and Adobe, as well as running her own boutique advisory and. Read More. The post How to Design (and Redesign) the Practices of Company Culture appeared first on Future.

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Sales Often Really Doesn’t Understand Customer Success

SaaStr

I remember about 24 months back I asked one of the very best VPs of Sales I know to help me find a VP of Customer Success. This VP of Sales has built legendary teams, and his Directors and Managers have gone on to run many of the top SaaS companies out there. And he said to me, “You know I don’t really know that much about Customer Success.” I didn’t totally get it at the time.

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What’s so great about Google’s ‘translation glasses’?

IT World

Google teased translation glasses at last week's Google I/O developer conference , holding out the promise that you can one day talk with someone speaking in a foreign language, and see the English translation in your glasses. Company execs demonstrated the glasses in a video ; it showed not only “closed captioning” — real-time text spelling out in the same language what another person is saying — but also translation to and from English and Mandarin or Spanish, enabling people speaking two di

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How Investors & Strategic Buyers Evaluate Integrated Payment Strategies

Explore how integrated payment strategies impact investor and buyer evaluations. Payments are more than a feature — they’re a key to long-term success and market differentiation. They help SaaS companies offer seamless user experiences and efficient operations. Investors and strategic buyers assess these integrated payment strategies as a measure of a company's growth potential and sustainability.

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WooCommerce Vs. Shopify

The Daily Egg

WooCommerce and Shopify are two ecommerce giants competing for dominance over the lucrative ecommerce landscape. However, we think Shopify comes out on. The post WooCommerce Vs. Shopify appeared first on The Daily Egg.

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GAMES FUND ONE: Building the Future of Games

Andreessen Horowitz

?? New fund alert! ??. (Yes, venture capital funds do drops now!). Today, we are proud to announce GAMES FUND ONE , a16z’s inaugural fund dedicated to building the future of the games industry. Having been investors in this space … The post GAMES FUND ONE: Building the Future of Games appeared first on Andreessen Horowitz.

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5 Interesting Learnings from RingCentral at $2 Billion in ARR

SaaStr

So we took a look at RingCentral early in this series at $1B in ARR. RingCentral is a very interesting case study in SaaS of starting very SMB, way in the early days of SaaS in 1999, keeping at it … and then tilting upmarket to going much more enterprise post-IPO. Fast forward to today, they are 27% SMB and 63% Mid-Market and Enterprise at $2B in ARR growing 33%.

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SparkToro & Followerwonk Joint Twitter Analysis: 19.42% of Active Accounts Are Fake or Spam

Sparktoro

TL;DR – From May 13-15, 2022, SparkToro and Followerwonk conducted a rigorous, joint analysis of 44,058 public Twitter accounts active in the last 90 days. These accounts were randomly selected, by machine, from a set of 130+ million public, active profiles. Our analysis found that 19.

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The Big Payoff of Application Analytics

Outdated or absent analytics won’t cut it in today’s data-driven applications – not for your end users, your development team, or your business. That’s what drove the five companies in this e-book to change their approach to analytics. Download this e-book to learn about the unique problems each company faced and how they achieved huge returns beyond expectation by embedding analytics into applications.

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Windows 10 cheat sheet

IT World

When it was first released in July 2015, Windows 10 was the best operating system to come along from Microsoft in a long time. A shape-shifter that changed its interface depending upon whether you were using a traditional computer or a touch-based one, it undid the damage wrought by Windows 8 , including eliminating the awkward Charms bar and bringing back the long-mourned Start menu.

Cloud 128
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Whose Company Is It Anyway? Is The Board Your Boss?

Kellblog

I talked to a founder a while back who felt like they’d lost a year or two thanks to some strategic distractions foisted upon them by a well-meaning board of directors. While most startup boards try to follow the Hippocratic Oath of venture capital, some — like well-meaning but overbearing parents — smother their founders and their companies with love.

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Cloud Stocks May Be Down. But the Cloud Remains on Fire. That Matters More.

SaaStr

So much going on in economy right now, from inflation to interest rates. But at end of the day, in Cloud, the question is if CIO and related spend will slow down. So follow AWS, Azure and Google Cloud. If they stumble, we’re in for a rough patch. For now, they are still on fire. — Jason BeKind Lemkin #???????????? (@jasonlk) May 16, 2022. So there’s much angst and even panic with so many SaaS and Cloud public stocks down 50% or more from their peaks.

Cloud 238
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Negative Engineering and the Art of Failing Successfully

Andreessen Horowitz

It was the second game of a double-header, and the Washington Nationals had a problem. Not on the field, of course: The soon-to-be World Series champions were performing beautifully. But as they waited out a rain delay, something went awry behind the scenes. A task scheduler deep within the team’s analytics infrastructure stopped running. The. Read More.

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Driving Growth, Customer Satisfaction, and Retention through Usage-Based Pricing

As companies strive to boost revenue, deliver customer value, and stay competitive, they are increasingly embracing the potential of usage-based pricing.

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How to avoid paying Apple for extra iCloud storage

IT World

No matter how many iOS or macOS devices you own, Apple offers just 5GB of free storage to iCloud users – a paltry amount given what rivals offer. But there are ways you can avoid paying for more storage space, or at least limit how much extra you pay. [ Further reading: 40 tips to get the most from your Mac (and macOS 'High Sierra') ]. Here are easy-to-follow tips on how to put some of the biggest iCloud data-consuming features on a diet and save money on iCloud storage.

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Is Pendo Feedback Worth The Money? [+Better Alternatives]

User Pilot

Pendo Feedback is one of the most popular trademarks of pendo.io inc. But is it really worth all the hype? Pendo is a great digital adoption tool , and its Feedback module can cost you quite a bit. Let’s see if Pendo Feedback is worth spending all that extra money on. Without further ado, let’s dive in. TL;DR. Pendo is a platform that helps enterprises improve user onboarding and get in-app analytics and customer feedback.

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If Your Numbers Are Good — Now Might Be a Great Time to Raise a Little Extra Capital From Your Existing Investors

SaaStr

Agreed – a very good option. Starting to see that a lot right now. — Doug Pepper (@dougpepper) May 14, 2022. So there’s a lot of panic from VCs now. The markets, at least for now, for SaaS and Cloud stocks have fallen dramatically from their post-Covid peaks. Many aggressive late stage funds like Tiger and Softbank are, for now at least, sitting on massive losses.

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Introducing the 2022 State of Crypto Report

Andreessen Horowitz

… The post Introducing the 2022 State of Crypto Report appeared first on Andreessen Horowitz.

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How to Achieve Product-Market Fit

Speaker: Dan Olsen - Product Management Trainer and Consultant, Author, and Speaker

Everyone working on a product is trying to achieve the same goal: product-market fit. But most products fail to do so. In this webinar, product management expert Dan Olsen will share his simple but effective framework for achieving product-market fit from his book The Lean Product Playbook. He will explain his Product-Market Fit Pyramid and The Lean Product Process, a 6-step methodology that guides you through how to: Determine your target customer Identify underserved customer needs Define your

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Google's potentially pivotal Pixel Tablet curveball

IT World

As Google looks toward the future of Android and its platform-wide tablet philosophy, you can't help but be reminded of the past. 'Twas a whopping 11 years ago, after all, that Google first turned its focus toward creating an optimal Android tablet experience. Back in the prehistoric era of 2011, Le Googlé launched its initial Android tablet push with the introduction of the Android 3.0 Honeycomb software and an effort to get developers on board with big-screen app interface optimizations.

Software 111
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ChurnZero Builds Momentum with Industry Awards and Accolades in Q2 2022

ChurnZero

WASHINGTON , May 17, 2022 — ChurnZero , a leading Customer Success platform, has earned multiple accolades from business and SaaS industry groups for its product innovation and industry leadership. EY, TrustRadius, G2, SIIA CODiE, and APPEALIE have recognized ChurnZero’s platform, team, and customers in areas ranging from technological innovation and customer success services to the strategic vision of its senior leaders.

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7 Drivers in Building to a $7 Billion Company with 1Password CEO Jeff Shiner and 1Password Advisor Carilu Dietrich (Pod 556 + Video)

SaaStr

Growing your company to $7 billion is not a quick process. It takes years, sometimes decades, of work for a company to hit the 10-digit mark. Along the way, there are key decisions and behaviors which drive the growth to multi-billion dollars. Jeff Shiner, CEO of 1Password, is the leader in passwords and secret management. Jeff has led the growth of a remote, bootstrapped company over the past 16+ years of building 1Password.