Sales Hacker

JUNE 3, 2025

The GTM Podcast is available on any major directory, including: Apple Podcasts Spotify YouTube Rick Kelley is the former VP of Metas Global Business Group, where he led a $10B+ revenue organization and played a pivotal role in building out Metas go-to-market teams across North America and EMEA. So, in 2002, I went to go and work at Yahoo.

Sales Hiring

User Pilot

MAY 17, 2025

In fact, 52% of users have abandoned a mobile app due to poor localization , and over 60% of B2B buyers say theyll choose a localized product over a more expensive one in a foreign language. Why invest in a mobile app localization strategy? High churn may signal poor cultural or linguistic alignment.

Mobile

User Pilot

MAY 30, 2025

Ive also included the key metrics I track and recommend for every product team. Crash rate in the first session: Keep crashes under 1% of sessions to reduce uninstalls and bad reviews. Daily, weekly, and monthly active users These metrics help you highlight genuine engagement trends beyond only user downloads.

Mobile

Sales Hacker

FEBRUARY 24, 2025

Download a free, relevant and valuable resource. Being read by Paul Mander , General Manager of Optery for Business: Good Strategy Bad Strategy: The Difference and Why It Matter – by Richard Rumelt. Why startup founders need to develop their voice. Upcoming digital live event The Operator Investor: Angel Investing.

B2B

Incredo

MARCH 20, 2020

The Incredo team switched to a fully remote working system in September 2019. At the beginning it was a bit hard to track the progress of tasks and communicate with team members effectively. Since you started working from home, your whole team already saves around 1 hour of their day.

Underperforming Technical Team

Intercom, Inc.

JUNE 8, 2021

According to one Microsoft Global State of Customer Service report , 90% of consumers surveyed said that customer service is an important factor in their choice of, and loyalty to, a brand, while nearly two-thirds (58%) would sever their relationship with a business due to poor customer service. Conversational support is the new normal.

Technical Review

Sales Hacker

DECEMBER 20, 2021

As a result, much of the evaluation, investment, and rollout of virtual training technology in 2020 was rushed, limited in scope, and poorly planned. Businesses must take a step back, evaluate their software investments, and rework their implementations. How to maximize customer training investment. Today, not much has changed.

Investment

Intercom, Inc.

JUNE 23, 2020

The businesses who are thriving right now, despite increasing support volume and a mandate to cut costs, are the ones investing in this new way of doing customer support. Once every decade or two, developments in technology trigger monumental changes in an industry. There are massive risks for those who don’t follow.

Customer Support

SaaStr

JULY 25, 2021

You can have the great product and a great team, but the market of small or very niche. The second one is the team, obviously depending on how earlier the team has a huge factor because you may be so early in your journey that there’s nothing else to point to, but the track record of the team. So that’s easy.

Sales Recruiting

Intercom, Inc.

APRIL 5, 2018

For Duolingo, the world’s most downloaded education app, growth is fundamentally about retention. Our chat covers how gaming principles influenced her growth experiments, her team’s most successful retention tactics, and much more. What follows is a lightly edited transcript of the interview.

Underperforming Technical Team

Sales Hacker

MAY 8, 2019

A successful close is the end goal that every sales team guns for. But despite a focus on closing sales, it remains one of the biggest issues for teams. In fact, 36% of sales teams regard it as the most challenging part of the sales process, and 28% say it’s their top priority. Others don’t invest in nurturing relationships.

Underperforming Technical Team

SaaStr

JANUARY 21, 2020

Justin used Sales Culture to grow a successful PatientPop team to 140 employees and 55 million in revenue. When I was hired, I came in with one salesperson and zero dollars in recurring revenue and over the next four years grew the sales team to over 140 employees and 55 million in recurring revenue. Want to see more content like this?

Sales Recruiting

Sales Hacker

AUGUST 11, 2021

We worked with Outreach’s sales and marketing teams to build a list of our top hundred accounts from our ICPs and key account lists. Internal employees: We downloaded a copy of their LinkedIn connections. Instead of cold emailing their executives, we invited their Director of Sales Development onto our podcast.

Scale

Unbounce

JANUARY 28, 2020

When they do, they undermine your campaign thanks to inconsistent branding, rushed copy, or poor-quality images. We often work with an agency, but this was a complete DIY job for our marketing team with no development or design resources. Our marketing team can easily get a page up within a day, working completely in-house.

Branding

Intercom, Inc.

FEBRUARY 1, 2018

In August of 2016, Rachel Hepworth embarked on a unique challenge: start a growth marketing team at one of the most successful startups of this generation – one that had long relied heavily on word of mouth. I stumbled upon Eric Ries and Steve Blank, the concept of customer development – it was a revelation.

Growth Marketing

Sales Hacker

APRIL 21, 2020

You’ll be able to download the interview scorecard template that I use with my clients. In my experience, getting caught up in shiny objects (like great numbers) during the hiring process is a straight line to Disasterville, and when the cost of a bad hire is painfully significant , it pays to take a measured approach.

Sales Hiring

Unbounce

SEPTEMBER 15, 2020

What kind of conversion lift would I see from just a few hours invested? My guinea pigs for this experiment would be two recent campaigns our marketing team had worked on: the ecommerce lookbook and the SaaS optimization guide. I created a simple spreadsheet to develop my gameplan. I took a little bit of my inspiration from Ms.

AI

Sales Hacker

NOVEMBER 21, 2017

CASE IN POINT: A client downloads a white paper and is asked for the email to receive it. Instead, organizations should direct such a non-time sensitive development towards the outbound sales process. Sales Acceptance rate: indicates how well your team is qualifying the deals. If low, the pain is not a priority at this time.

Metrics

Neil Patel

AUGUST 16, 2021

Naturally, your blog readers, email subscribers, and customers might have developed an emotional connection with your content. Hack #4: Specialize: Separate your lead generation team from your sales team. For example, the team in charge of lead generation creates awareness for a product.

Strategy

OpenView Labs

MARCH 24, 2021

For either one, the bottom line is that the cost of a bad hire is significant. I’ve talked a lot about the hidden costs of a bad sales hire. That said, here are a few tips to prevent a costly mis-hire: Use a hiring scorecard (check out my scorecard methodology and a downloadable template ). Don’t try to force a bad fit.

Sales Hiring

Sales Hacker

FEBRUARY 20, 2023

Each candidate you interview will have a unique set of strengths (and weaknesses). Last, the need for revenue operations help is usually brought on by high-stakes situations: The pressure of new revenue targets Selling a new product Growing your sales team Fires need to be put out, fast. Teams need to scale, fast.

Sales Hiring

Intercom, Inc.

JULY 15, 2021

With a Master’s degree in human-computer interaction and over two decades of experience in user research and user experience in companies like Oracle, he now leads the design team across all product offerings at IBM. The design team at IBM likes to employ a “make to learn” method. Prototype it til you make it. We keep iterating.

AI Search

Frontegg

DECEMBER 2, 2021

In addition, we are excited to welcome our new partners – the visionary team from Insight Partners, led by Praveen Akkiraju, Daniel Aronovitz, and Jeff Horring. Additionally, our diversity-first team has grown to more than 30 top-notch talents (you are an incredible team of people, each and every one of you!)and

Underperforming Technical Team

Neil Patel

AUGUST 31, 2021

Content marketing strategies often include blog posts, podcast episodes, infographics, YouTube videos, downloadable PDFs, etc. Ramping up your social media marketing efforts can help you reach new users, develop brand awareness and increase website traffic. When marketing teams talk about SEO, link building frequently comes to mind.

Sales Recruiting

Neil Patel

SEPTEMBER 23, 2020

In this guide, our team at Neil Patel Digital will help you through the process of hiring a consultant for email marketing, along with its benefits for your business. You‘re tired of sending poor emails and are even considering asking Sundar Pichai how to connect your money to your results.

Consulting

SaaStr

NOVEMBER 7, 2019

Renaud Visage, Co-Founder of Eventbrite, and Romain Huet, Head of Developer Relations at Stripe, know what it takes to effectively evolve your offering into a platform without losing what made offering appealing in the first place. Romain Huet | Head of Developer Relations @ Stripe. Want to see more content like this?

Payments

FastSpring

JULY 11, 2024

We’re human beings with, we come with baggage, good baggage, bad baggage, prior experience, a perspective. If you fully optimize that, then you start moving higher up the funnel for things like downloading a white paper, signing up for a webinar, reading some content. And changing anything in an organization is hard.

B2B

OpenView Labs

SEPTEMBER 22, 2021

But no matter how thick a skin you develop, it’s never fun to be told ‘no,’ especially after you’ve spent significant time with an investor exploring a potential deal. To make matters worse, the customers revealed that instead of paying for a seat for each team member, they bought one login and shared it amongst 10 people.

Technical Review

Audacix

SEPTEMBER 14, 2022

Securing your digital investments comes with a cost tag too. Presently, ISO 27001 fees ~ $125 to download a copy of the standard. But if you're investing in IS 27001 certification then you clearly take information security seriously and your risk management process might be better aligned with a pentesting-as-a-service model.

Underperforming Technical Team

Intercom, Inc.

OCTOBER 24, 2019

Here are five quick takeaways: When evaluating clients, the biggest thing Bailey and her team look for is whether the organization is willing to give up control. And I got to work with the international growth team for Facebook. One of my business partners, Kai, was one of the people on the international growth team for Facebook.

Underperforming Technical Team

Audacix

AUGUST 3, 2018

Software testing has often been an afterthought for CIOs , software engineering managers and software development teams. Our Secret Toolbox will give you 10 ideas you can start exploiting straight away to tame your software testing costs and keep your team sane. So what is the optimal mix of manual & automated software testing?

Software

OPEXEngine

JUNE 8, 2021

In the movie Glengarry Glen Ross, Blake, a successful salesperson, visits the real estate sales team and gives them a blistering motivational speech that has gone down in history as one of the best of all time. This is the first challenge facing enterprise SaaS sales teams. A-B-C,” he says as he points to each letter. EHS Manager.

Enterprise

Sales Hacker

SEPTEMBER 2, 2023

Pipeline analytics: Offers sales managers a view of their teams’ pipelines that goes beyond what’s available in their native SFA applications. I am super unimpressed with the current Go-to-market tech stack options…If I found the right team to start a company to take out all of them I would. A couple of big challenges & trends.

AI

Audacix

FEBRUARY 5, 2023

Or maybe you're looking to shift left with application security so that you can build a culture of security within your development team? Whatever your reasons for researching this topic, the good news for you is that your team can take ownership of many of your application security testing activities.

Underperforming Technical Team

Unbounce

OCTOBER 15, 2024

Develop gated assets : Create valuable downloadable content like eBooks , white papers , templates , and checklists. For example, an article on creating a customer journey map might offer a downloadable customer journey map template. Use clear calls to action that explain the value of the download.

Strategy

Scytale

JULY 23, 2024

That’s where PCI penetration testing comes in – it’s like having a top-notch security team constantly trying to break into your systems and steal your data. Think of it as a full-body scan for your digital defenses, ensuring no cracks for the bad guys to slip through. Having a solid game plan is key.

Payment Services

Scytale

SEPTEMBER 18, 2024

These standards, developed by the Payment Card Industry Security Standards Council (PCI SSC), ensure that businesses accepting, processing, or transmitting credit card data create a secure environment for their customers. Remediation Costs If your audit reveals significant weaknesses, remediation can be expensive. What is PCI DSS?

Payment Services