User Pilot

SEPTEMBER 4, 2024

Well, sorry to disappoint you, but you might be getting excited about the wrong marketing metrics. Vanity metrics. From the article, you will learn what vanity metrics are, how to identify them, and how to choose more actionable alternatives to drive product growth. Choose metrics that directly correlate with these objectives.

Product Marketing 105

Product Marketing Metrics Customer Lifetime Value Social Media 105

The Angel VC

NOVEMBER 30, 2017

Since there is no official US-GAAP definition of churn or retention, different companies use different ways to measure and report these metrics. And because public companies are under the scrutiny by the SEC, any non-GAAP metric they report must be accompanied by a razor-sharp definition. What can you learn from this? (1)

Churn 226

Churn SaaS Retention Metrics 226

Clouded Judgement

JUNE 19, 2024

Through these interactions, I’ve built up mental benchmarks for metrics on which I place extra emphasis. My hope is that this analysis can provide startup entrepreneurs with a framework for how to manage their businesses around SaaS metrics (e.g., This metric is more self-explanatory, so I won’t go into detail.

Cloud 320

Cloud GCP(Google Cloud Platform) Software Azure 320

User Pilot

NOVEMBER 27, 2023

Related metrics that impact your revenue and how to use the insights to turn your product into a growth engine. Improve business valuation Your company’s valuation is tied closely to its revenue performance, especially because you’re a subscription business. By the end of this article, you will be equipped to do that.

Payments 105

Payments Revenue Payment Features SaaS Payments 105

Stax

MARCH 6, 2024

For businesses offering subscriptions, memberships, retainers, and other recurring services, recurring billing is a powerful solution to streamline processes and ultimately enhance revenue generation. Consider this: Consumers are already conditioned to the subscription model. Learn More What is Recurring Billing?

Merchant Services 88

Merchant Services Payment Services Payment Methods Payment Features 88

Baremetrics

OCTOBER 21, 2021

Challenge: UXPin needed a tool to consolidate their subscription data and track metrics. Right away, its toolkit replaced their in-house solution and made it easy to track metrics and segment customers. UXPin offers four subscription levels to suit the design needs of companies ranging from startups to large enterprises.

Payment Services 98

Payment Services SaaS Payments Payments Metrics 98

Stax

JUNE 18, 2024

Subscription models offer companies large and small the opportunity to build predictable revenue and high customer lifetime value. But managing subscriptions effectively and freeing up time and resources for expansion is no picnic. In a subscription business model, customers pay a recurring fee in exchange for a product or service.

Payment Features 88

Payment Features Payment Solutions Payment Services SaaS Payments 88

User Pilot

AUGUST 31, 2023

New customers bring in subscription fees, licensing charges, or usage-based payments, which are the lifeblood of SaaS businesses. Conversion The conversion stage is where potential customers make the decision to upgrade from a trial or freemium account to a paid subscription. The key metrics to track include CAC, LTV, and ARPU.

Acquisition 110

Acquisition SaaS Payments Payment Methods Metrics 110

SaaStr

JANUARY 14, 2021

When you set out to track your churn, it’s vital to pick the correct metric. Timing is everything, especially when it comes to subscription-based SaaS models. When calculating your ATR Churn Rate, be mindful of your FX impact with respect to specific metrics. Rule 1 – Customer vs. ARR Churn. Rule 3 – Timing of Churn.

Churn 246

Churn Customer Success Payment Features Subscription 246

Intercom, Inc.

MAY 3, 2018

Rohini Pondhi , product management lead for Square’s Invoices product, knows this challenge well. At Square, I manage a product called Square Invoices. For those types of sellers, we offer Square Invoices where they can send a digital invoice to their buyer, and the client can pay online. Rohini: Definitely.

Payment Methods 195

Payment Methods Merchant Services Scale Payment Features 195

Chart Mogul

JUNE 16, 2025

So what if you could also chat with your SaaS metrics? So what if you could also chat with your SaaS metrics? It lets you connect your ChartMogul account to AI tools that support the Model Context Protocol (MCP) and enables natural language access to your subscription data. We’re excited to see what you do with it.

Data 59

Data Revenue Customer Lifetime Value AI 59

Blulogix

JUNE 17, 2025

By BluLogix Team The Real Reason SaaS Companies Struggle with Usage-Based Billing—And What the MGI Report Says to Do About It For years, SaaS companies have embraced subscription billing for its simplicity and predictability. Without the ability to rate events in real time—or even hourly—companies delay invoicing and lose revenue.

Payment Features 52

Payment Features Systems Review Software Review AI Search 52

Baremetrics

JUNE 4, 2021

Baremetrics monitors 26 metrics, and on top of that offers 8 data boosting features so you can get more out of your metrics. If you want to see these metrics in action, you should sign up for the Baremetrics free trial. Definitely check it out. You can segment it by customer geography, plan type, and more.

Metrics 98

Metrics Payments SaaS Payments Payment Services 98

OPEXEngine

MAY 18, 2021

In this blog, we are looking at the business metrics that can be measured quantitatively and providing a few insights on how investors analyze them. We’ve talked to dozens of our SaaS customers, as well as investors to learn more about what is happening with these key metrics. SaaS Metric #1 – Annual Recurring Revenue (ARR).

SaaS Payments 98

SaaS Payments Metrics Payments Payment Services 98

User Pilot

JULY 29, 2024

Metrics like DAU, MRR, sales figures, satisfaction scores, and traffic are examples of quantitative data across industries. Nominal data categorizes information without order and labels variables like user roles or subscription types. Monthly recurring revenue. Website traffic metrics, like page views.

Data 105

Data Data Analysis User Experience Trends 105

User Pilot

JUNE 27, 2024

Learn more about industry benchmarks in our latest SaaS Product Metrics Report. Customer activation rate is crucial for SaaS companies as it impacts all other success metrics, like revenue. Userpilot allows you to create onboarding flows without coding and enables tracking activation rate and related metrics from a single dashboard.

Benchmarks 105

Benchmarks SaaS Social Media Onboarding 105

Stax

JANUARY 28, 2025

If cart abandonment rates are high, then you definitely need to switch to a more convenient payment system like Click to Pay. This is to ensure customers can easily find the button when evaluating payment options on your site. Your provider should help with this.

Payment Methods 68

Payment Methods Payment Services Merchant Services SaaS Payments 68

InsightSquared

MAY 7, 2019

For these reasons, accurately tracking key sales metrics and benchmarking your performance against peers and market leaders is critical to getting the most out of your sales resources. Typical SaaS Sales Metrics. Underlying those metrics are processes which can improve or reduce performance in each of the above metrics.

Scale 102

Scale Sales Hiring Metrics Sales 102

Chart Mogul

JULY 2, 2021

The definition of ARR seems to have become a point of friction between startups and VCs over the past couple of years, but why? This shift means your typical SaaS startup (launched in the last ~8 years) makes the majority of their revenues from month-to-month subscriptions. What is Annual Recurring Revenue?

Subscription 133

Subscription Payment Features Metrics Churn 133

Chart Mogul

MARCH 30, 2020

So you're building an awesome subscription business — great! Billing is the lifeline of your subscription business. Subscription management platform (optional). A subscription management platform can effectively drive a lot of the pricing model of your product – before we even get to the payment transaction.

Payment Solutions 90

Payment Solutions Merchant Services Payment Features SaaS Payments 90

Neil Patel

JANUARY 24, 2023

There are very real, specific metrics that show you how well your content is performing. There are also vanity metrics out there that can be more distracting than worthwhile. That’s why in this content marketing guide , I’m going to give you the most valuable content marketing metrics for evaluating the performance of your content.

Content Marketing 131

Content Marketing Metrics Payment Methods Marketing 131

User Pilot

DECEMBER 10, 2023

Revenue run rate (RRR) is one of the simplest metrics for developing a sound business strategy. This article will discuss what revenue run rate is, how you can calculate it, its limitations, and practical applications of this valuable metric. In other words, it is the sum of subscription revenue for 12 months + recurring revenue.

Revenue 104

Revenue Scale SaaS Forecasting 104

ProfitWell

SEPTEMBER 14, 2020

By putting all of that information in one place, SaaS operations management software allows you to more effectively track what you are spending and manage your subscriptions. It will also automatically discover invoices from across your company and present you with key information that it extracts from them. Enhance team collaboration.

Software 82

Software Management Payment Features SaaS 82

User Pilot

SEPTEMBER 16, 2024

Measure and analyze key metrics like conversion rates and revenue growth to compare results with your goal and refine future strategies. For example, if your product is not competitive enough due to annual subscription plans, you can revamp your pricing model to make it more attractive in your market.

Development 105

Development Strategy Marketing Technical Review 105

User Pilot

OCTOBER 4, 2023

TL;DR Net MRR growth rate is the increase or decrease in monthly recurring revenue for SaaS or subscription-based companies. If you’re a subscription-based SaaS company, you will have recurring revenue streams you receive each month from customers who sign up for your product. How to calculate MRR growth rate?

Metrics 105

Metrics Customer Lifetime Value Churn Retention 105

Clouded Judgement

DECEMBER 21, 2023

Through these interactions, I’ve built up mental benchmarks for metrics on which I place extra emphasis. My hope is that this analysis can provide startup entrepreneurs with a framework for how to manage their businesses around SaaS metrics (e.g., This metric is more self-explanatory, so I won’t go into detail.

Cloud 187

Cloud Software Benchmarks Retention 187

User Pilot

MAY 17, 2021

With so many product growth insights available to every product marketer, it’s sometimes hard to understand which metrics are relevant and which you should be tracking to measure the success of your product marketing. What is a Product Marketing KPI metric? Customer Journey KPIs to track: conversion rates and velocity metrics.

Product Marketing 98

Product Marketing Metrics Customer Lifetime Value Marketing 98

Baremetrics

JULY 22, 2021

This is why PayPal users love Baremetrics, the ultimate business analytics solution that helps SaaS and subscription businesses monitor and understand subscription data. This article will cover PayPal’s metrics and reporting features, as well as how PayPal data can be better tracked in Baremetrics. Key SaaS Metrics 1.

PayPal 98

PayPal Merchant Services Payments SaaS Payments 98

Blulogix

JANUARY 5, 2024

Key Definitions in Subscription Billing: Demystifying the Jargon By BluLogix Team Welcome to the fourth installment of our comprehensive guide on selecting the right subscription billing platform. Before we go much further, let’s go deep into essential definitions and concepts in the world of subscription billing.

Subscription 52

Subscription Payment Features Payment Services Payments 52

Clouded Judgement

SEPTEMBER 12, 2023

Through these interactions, I’ve built up mental benchmarks for metrics on which I place extra emphasis. My hope is that this analysis can provide startup entrepreneurs with a framework for how to manage their businesses around SaaS metrics (e.g., This metric is more self-explanatory, so I won’t go into detail.

Cloud 179

Cloud Software Benchmarks Retention 179

User Pilot

APRIL 30, 2024

Next, map out customer journey stages and define corresponding metrics to track. Use the metrics to find areas for improvement. This increases the likelihood of subscription renewals and upgrades. Identify key areas for growth marketers to concentrate on Based on the metrics you track, identify the areas for improvement.

Underperforming Technical Team 105

Underperforming Technical Team Strategy Marketing Customer Lifetime Value 105

User Pilot

AUGUST 10, 2023

Tracking your product’s DAU, WAU, MAU metrics will provide insights into user engagement and how well your tool is performing. This article shows you the right way to measure those metrics. Measuring the DAU, WAU, and MAU metrics helps you: Understand user retention. Only tracking DAU, MAU, WAU and not looking at other metrics.

Metrics 96

Metrics Venture Capital Benchmarks Engagement 96

SaaSOptics

FEBRUARY 3, 2022

Monthly Recurring Revenue (MRR) is one of many ways to measure your predictable revenue stream. Its primary purpose is to permit performance reporting across dissimilar subscription terms (e.g. This is why it’s critical to establish a clear definition of how your company will calculate MRR (and the earlier, the better).

Subscription 86

Subscription Payment Features Business Systems Review 86

The Angel VC

NOVEMBER 29, 2013

Depending on the stage that you’re in you’ll want to focus on different metrics. The key message of the chart is that in the beginning you can focus on a small set of metrics, but as time goes by and you’re making progress you need to add additional KPIs to your cockpit. Firstly there just aren’t many metrics to keep an eye on yet.

Scale 190

Scale Startup SaaS Customer Lifetime Value 190

Kellblog

FEBRUARY 23, 2021

Since there can be only one lead metric, every company, typically silently, decides what it is. Bookings means you’re focused on cash [3], bringing in dollars regardless of whether they’re from subscription or services, or potentially something else [4]. Thus what those implicit units really tell you about is culture.

Scale 96

Scale SaaS Payments Metrics SaaS 96

Clouded Judgement

APRIL 12, 2023

Through these interactions, I’ve built up mental benchmarks for metrics on which I place extra emphasis. My hope is that this analysis can provide startup entrepreneurs with a framework for how to manage their businesses around SaaS metrics (e.g., This metric is more self-explanatory, so I won’t go into detail.

Cloud 170

Cloud Software Benchmarks Retention 170

Clouded Judgement

MAY 31, 2024

That figure is still quite bad, but the environment in software land definitely got worse in April. ” As growth starts to slow, it gets harder and harder to justify using revenue multiples as a primary valuation metric. And when this happens, growth companies transition to more of a value based valuation metric (FCF or PE).

Cloud 187

Cloud Software GCP(Google Cloud Platform) AI 187