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Using Generative AI to Drive Corporate Impact

TechEmpower SaaS

Key Functions with High Impact Generative AI is revolutionizing sales by enabling dynamic pricing and personalized customer interactions, boosting conversion rates and customer satisfaction. Post-sale, AI analyzes customer data to improve service and loyalty, making it a cornerstone of modern sales methodologies.

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CRO Confidential: Why Your Startup Needs A Rev Ops Leader With Cherishma Shah, Senior VP Of GTM Strategy, Operations, and Enablement at Guild Education (Pod 648 + Video)

SaaStr

Shah is the Senior Vice President of Go-To-Market Strategy, Operations, and Enablement at Guild Education and formerly held the same role at Brex, working alongside Blond. Rev ops go across the entire sales cycle, starting at sales and moving through customer success, implementation, and every other step along the customer journey.

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Hiring Product Managers: When Should You Hire Your First Product Person

OpenView Labs

Without the product management, you won’t be able to actualize that vision, because there’s no one to handle research, logistics, and all the other elements that go into successfully building and marketing a product. This is why, even for early-stage startups, the sooner you hire your first product person, the better.

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The Why, What & How Of Hiring A Transformational Customer Success Operations Leader

Valuize Consulting

If you answered yes to any or all of the above questions, then you urgently need to hire a senior-level Customer Success Operations Leader. With only a Director of Operations who answers to your VP of CS, you have no one to focus on the strategy driving your CS Operations, the engine that powers your entire Customer Success organization.

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Customer Success Models: How to Choose the Right One for Your SaaS?

User Pilot

Customer success is a more proactive and holistic approach than customer support, customer service , or account management. Product-led companies tend to be low-touch while sales-led companies – are high-touch, at least in the beginning. How to select the right model for your customer success strategy?

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A SaaS Content Marketing Strategy That Drives Inbound Revenue Starts With Keyword Selection

OpenView Labs

They hire more people to own the function, start experiencing workflow or process issues, and eventually someone is tasked with finding a SaaS solution to alleviate the pains everyone’s experiencing. The way that people make buying decisions for SaaS follows a relatively predictable pattern. One person builds out a new function.

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Emotional Marketing: How This eCommerce Company Increased Its Sales By 95% Through The Power of Emotions

GetUplift

I’m not talking about the kind of vague “case studies” that tell you about one minor change to a page they made and how it increased sales by 450%. It’s the complete step-by-step of how we helped PowerUp Toys increase their sales. Why Powerup Toys Hired Getuplift. Conversion-design analysis. Heuristic analysis.