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Every Year You Should Double Your “TTAM”. Your True TAM.

SaaStr

Talkdesk, last valued at $10B, started off as an SMB Zendesk and Salesforce plug in at a $25m valuation when I first invested. That’s a big change from a grab-and-go SMB solution in the early days. Because they want custom features, compliance, security etc. Tweaking pricing. That’s your call.

SMB 304
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What is a Payment Management System?

Stax

SMB owners wear many hats, managing everything from staff to sales. Look for a PMS that can serve as an all-in-one platform for payment processing, integrates with other technologies, offers appropriate POS equipment, and prioritizes security compliance. Learn More What is a Payment Management System?

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The Secrets to Aligning GTM Teams & Finance to Scale by 10X with Subskribe Founder Prakash Raina and Okta VP Finance Leslie Hui (Video)

SaaStr

We are seeing more agile packaging and pricing methods, dynamic deals, ramp-up revenue, and consumption and usage. This may look like moving from a mid-market business to an SMB, and eventually to an enterprise. With a new product launch, you may shift from a flat monthly subscription fee to a consumption-based pricing model.

Scale 202
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How To Find the Best Credit Card Processor for Small Business in 2024

Stax

Since we’ve spoken a lot about credit card processing before, today we’ll take a look at how to find the best credit card processor for your SMB in 2024. Since the big players in the landscape generally all offer a robust set of services, data shows that most SMBs are satisfied with their payment processors and aren’t likely to switch.

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The Four Factors to Consider When Developing Your Startup's Pricing Strategy

Tom Tunguz

What is the optimal pricing strategy for a start up? Combined with price, these are the four 4Ps of marketing created by Dr. E. Also called the marketing mix , these four variables need to be aligned when determining pricing for your startup. And it’s price points top the market. We cannot set price in a vacuum.

Pricing 110
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Clouded Judgement 3.22.24 - ERR vs ARR and the Conundrum of AI Revenue Streams Today

Clouded Judgement

For SaaS businesses that target smaller SMB customer segments, gross retention is typically in the mid to low 80’s with net expansion in the ~105% range. But this is changing - many categories are becoming commoditized leading to massive pricing pressure. Buyers are also experimenting on vendors.

AI 183
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Pricing Page Guide: What the Best 5 Pricing Pages Get Right [2019]

ProfitWell

“Close enough” is sufficient only in horseshoes and hand grenades; your pricing page is no exception. If your pricing page isn't perfectly designed to convert potential customers, all that effort you put into sales, marketing, and product development might as well be for naught. What is a pricing page?

Pricing 69