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A Guide to Customer Retention: Importance, Strategies & Metrics

User Pilot

Customer retention is vital for product success and business profitability. You will also learn how to build a retention strategy, what metrics to track, and 10 bulletproof retention tactics for SaaS companies. TL;DR Customer retention is the ability to keep your customers actively using their products. 5-25 times.

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Customer Retention Management: Benefits, Metrics, Strategies, and Examples

User Pilot

Through customer retention management. This article will walk you through what customer retention management is and provide you with some top customer retention tactics and strategies. TL;DR Customer retention management focuses on understanding customer needs to keep them loyal and retained.

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24 Customer Retention Marketing Tactics to Grow Your Customer Base

User Pilot

Poor customer retention drains your resources, reduces revenue, brings operational instability, and harms your reputation. In the article, we share 24 customer retention marketing tactics that will help you reduce churn and increase your product performance. Trigger onboarding flows for unused features to boost adoption and retention.

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Startup 411: Building for Scale with Google Cloud, Stairwell, Mashvisor, and Inworld.ai (Video)

SaaStr

To convert an idea into a successful venture, startups need to be equipped to scale. Mike Wiacek, CEO at Stairwell, Mo Jebrini, CTO at Mashvisor, and Michael Ermolenko, CTO at Inworld.ai, discuss with Helene Ambiana, Global SMB and Startups Marketing Director at Google Cloud, how they overcame the hurdles of scaling and reached their goals.

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15 Ways for Effectively Scaling SaaS

User Pilot

Scaling SaaS is not for the faint of heart. If you do not scale, you will be unable to reach a new pool of customers and your competitors will leave you in the dust. If you scale prematurely, you may struggle to satisfy customer expectations. Regularly analyze your customer retention to improve your strategy.

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How to Scale Go-to-Market Through IPO with ICONIQ Growth’s General Partners

SaaStr

General Partner Doug Pepper and General Partner and Head of Analytics at ICONIQ Growth, Christine Edmonds, share the art and science of scaling GTM at this year’s SaaStr Annual. Early Growth Stage — $20M to $50M ARR This is the first time companies are really starting to build their GTM organizations for scale. Net dollar retention.

Scale 237
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From $5M to $100M: How to Scale a Multi-Product Startup with Lattice CEO Jack Altman (Video + Podcast)

SaaStr

The second product had better retention. Marketing It’s hard to evolve your brand and your story to customers. You have to do product marketing and enable the sales force because if you’ve got a mini or full brand, customers will think of you as your first product. Get advice from people who have done it.

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