User Pilot

JUNE 20, 2023

Cultivating user trust is critical to the success of any long-term product strategy. It also explores 15 strategies that help UX designers build trust in potential users. Some effective strategies for building user trust include: Mapping the customer journey to understand the difficulties users face as they progress through your app.

Payment Methods 98

Payment Methods SaaS Payments Strategy Payment Services 98

Sales Hacker

APRIL 21, 2020

You’ll be able to download the interview scorecard template that I use with my clients. Part two of this scorecard series will help you create a sales interview scorecard to land that sales role you’ve been dreaming about. Turns out, the candidate was scared, rather than excited, about their exit strategy. The cherry on top?

Sales Hiring 95

Sales Hiring Interviewing Sales Recruiting Underperforming Technical Team 95

Neil Patel

SEPTEMBER 28, 2020

According to a recent survey from the DMEXCO, 70 percent of executives worldwide expect the pandemic to accelerate the pace of digital strategy. Today, businesses are expected to outline, plan, implement the digital strategy in a matter of days or weeks. Not if you have the right digital strategy agency. Here are a few examples.

Strategy 124

Strategy Underperforming Technical Team Advertising Scale 124

Buffer Resources

JANUARY 15, 2024

Inaccurate, packed with "filler," or completely AI-generated — bad B2B (business-to-business) content is easy to spot and even easier to find online. This article includes their advice for any B2B brand looking to get real results from content marketing , plus nine must-haves for B2B content to be considered good. 

B2B 117

B2B Technical Advisors SaaS Payments Underperforming Technical Team 117

User Pilot

JANUARY 22, 2024

The framework is a roadmap for creating a winning product marketing strategy that drives effective resource allocation and provides a flexible foundation for growth. A good product marketing framework has three main components: a go-to-market strategy , a product marketing strategy, and a growth strategy.

Product Marketing 105

Product Marketing Marketing Social Media Scale 105

User Pilot

APRIL 19, 2024

TL;DR Market research is vital for making informed business decisions, enabling companies to understand the market, target audience, and competitors, reducing risks, and optimizing marketing communications and product strategies. Interviews. The outcome? Focus groups. Product trials. Each method has its benefits.

Market Research 52

Market Research Sales Recruiting Marketing Underperforming Technical Team 52

Totango

JULY 28, 2021

Customer success managers serve as the face of your company in dealing with clients, playing a key role in ensuring satisfying experiences of your brand. This can determine whether customers renew or churn and whether they become loyal ambassadors for your brand. Developing meaningful interview questions.

Customer Success 118

Customer Success Management Underperforming Technical Team Scale 118

User Pilot

JUNE 20, 2023

TL;DR Product idea validation is a process during which product teams test and tweak the product concept to ensure it satisfies a real market need. Apart from testing the demand for the product, idea validation helps teams assess if they have the necessary expertise and resources to build the product. Let’s get straight into it!

Underperforming Technical Team 98

Underperforming Technical Team Social Media Scale Interviewing 98

User Pilot

APRIL 7, 2023

When your product is catering to other businesses, it can be difficult for sales reps and other teams to understand the needs and experiences of the clients, especially if the client company sells multiple products. However, customer insights can help your teams understand all aspects of your B2B partners.

B2B 98

B2B Underperforming Technical Team B2C Scale 98

SaaStr

OCTOBER 30, 2021

I sent cold emails and LinkedIn messages and ended up with nine interviews. From those nine interviews, I received four offers. Going into the interviews, I knew what I wanted out of a job– that part was simple. Together, we developed sales pitches, built out a robust sales process in just a couple of weeks.

Scale 261

Scale Sales Hiring Sales SMB 261

User Pilot

NOVEMBER 21, 2023

Product launch checklists help align the efforts of all team members, enhance quality assurance, help mitigate risks, enable the evaluation of the launch, and help you deliver a better customer experience. Develop a product that meets customer needs and expectations. If you can find buyers at this stage, you’re onto something.

Underperforming Technical Team 104

Underperforming Technical Team Sales Recruiting Social Media Market Research 104

User Pilot

FEBRUARY 3, 2023

Customer analysis is important because it helps you create a personalized marketing strategy , reduces churn and increases retention , helps you make smarter product improvements , and helps you identify your most valuable customers (your target market). Gather insights about your customers from internal teams.

Software Review 98

Software Review Social Media Underperforming Technical Team Interviewing 98

User Pilot

MARCH 14, 2024

You can use customer analytics to create targeted marketing campaigns, inform product development, and reduce churn , among other things. Book a demo and see how Userpilot helps SaaS brands like yours to understand in-app behavior, generate customer insights, and deploy solutions to improve customer engagement.

Customer Lifetime Value 105

Customer Lifetime Value SaaS Underperforming Technical Team Churn 105

Buffer Resources

JANUARY 15, 2024

Inaccurate, packed with "filler," or completely AI-generated — bad B2B (business-to-business) content is easy to spot and even easier to find online. This article includes their advice for any B2B brand looking to get real results from content marketing , plus nine must-haves for B2B content to be considered good. 

B2B 56

B2B Technical Advisors SaaS Payments Underperforming Technical Team 56

Sales Enablement, SaaS and Growth

MARCH 23, 2020

Companies which don’t use mental models risk unleashing mayhem with poor choices or becoming bloated and bureaucratic by reducing the volume and speed at which decisions are made - both scenarios are undesirable and will impact growth. Strategy - annually changes. Brand equity. MSPOT stands for: Mission - rarely changes.

Underperforming Technical Team 213

Underperforming Technical Team Scale Sales Hiring Marketplace as a Service 213

User Pilot

JUNE 30, 2023

This data allows product managers to make more informed product development and roadmap planning decisions. When customers see that their voices are heard, and their suggestions are being implemented, they feel valued and are more likely to remain loyal to your brand. What are the different techniques to collect VoC data?

Scale 98

Scale Software Review Underperforming Technical Team Social Media 98

Totango

OCTOBER 20, 2022

Hiring team members with the right customer success manager skills is critical for the effectiveness of your CS team and strategy. We’ll cover these below, along with five best practices to follow when bringing a new customer success manager aboard your team. What Is a Customer Success Manager (CSM)?

Sales Hiring 93

Sales Hiring Customer Success Sales Recruiting Technical Review 93

Sales Hacker

JANUARY 23, 2019

Needless to say, this made him look bad in my eyes. This left a bad taste in my mouth as the company clearly valued new business more than existing customers. By holding them accountable to the same sales goals, the department teams began working together on their strategies. The result? The moral of the story is clear.

Strategy 89

Strategy Marketing Marketplace as a Service Sales 89

FastSpring

APRIL 4, 2024

As an experienced sales and GTM leader, John Eitel has more than witnessed how product-led growth (PLG) has affected the tech and SaaS space in the last few years — he and his teams have been up close and personal with how PLG increased in popularity as a sales strategy. “I But really excited about this interview. Jump to video.

Scale 150

Scale Sales Payment Methods Merchant Services 150

Neil Patel

OCTOBER 24, 2020

Unfortunately, your in-house team doesn’t have the required expertise to push through change. Our team at Neil Patel Digital has compiled the ultimate guide below to help you understand the nuances of working with a consultant for the best results. How to Find a Good Consultant – Getting the Interviewing Process Right.

Consulting 132

Consulting Sales Hiring Technical Review Sales Recruiting 132

User Pilot

OCTOBER 20, 2023

However, sentiment analysis takes things a step further to get a clearer view of your brand reputation in the eyes of multiple customer segments. TL;DR Sentiment analysis helps you monitor the opinions, emotions, and feelings (sentiment) of customers towards your product or brand. Get your free Userpilot demo today! Source: G2.

Artificial Intelligence 52

Artificial Intelligence Social Media Software Review Technical Review 52

Neil Patel

MARCH 26, 2019

My team doesn’t just translate articles for both of those regions, we optimize them and make sure they are adapted to the local markets. Here’s a quote from Eric Schmidt who used to be the CEO of Google: Brands are the solution, not the problem. Brands are how you sort out the cesspool. I have 104% more brand queries.

Strategy 111

Strategy Sales Hiring Software Review Technical Review 111

Intercom, Inc.

APRIL 22, 2021

If you’re a senior engineer and want to further your career, what skills should you develop? Moving forward in your career, avoid the trap of doing work that feels high-impact, but it’s actually not , or work that makes you look good at the expense of the project and the team. How do people move into staff engineering roles?

Technical Review 274

Technical Review Leadership VP of Engineering CTO Coach 274

GetUplift

NOVEMBER 15, 2022

And it’s a challenge a lot of D2C brands face. So how do you know who your real audience is so you can create a CRO strategy that works? And then we show marketing, product & sales teams how to use it. The Research Helped Pinpoint The Brand. It starts with a lot of talking. How Upright found their real audience.

Sales Hiring 52

Sales Hiring Underperforming Technical Team Sales Consulting 52

FastSpring

APRIL 13, 2023

From leading sales at Zillow to brand strategy at Tumblr to revenue at FiscalNote (a global policy platform), Justin Scott started noticing a trend. Thanks to massive technological advances happening in big data and AI, Justin saw new possibilities for improved user experiences with a brand. What are the values of the brand?

Payment Methods 142

Payment Methods Marketing Payments SaaS Payments 142

Sales Hacker

AUGUST 11, 2023

I’ve had about two months now to process the news, and couldn’t be more excited to hit the gas pedal on the new brand. This week I sat down and interview the VP of Sales at Crunchbase , Ang McManamon. She is currently the VP of Sales at Crunchbase, where she leads a high growth team out of New York City. Grit is a must-have.

Scale 64

Scale Leadership Sales Hiring Sales 64

Intercom, Inc.

DECEMBER 21, 2021

Productboard founder and CEO Hubert Palan on mastering product strategy. Far too many businesses rely on early-on hunches to inform their product strategies. Later’s Farhan Virji on adapting B2C support strategies for B2B teams. Webflow’s Maggie Hott on building a scalable sales team from the ground up.

VP of Engineering 118

VP of Engineering Scale Technical Review Outsourcing Services 118

SaaStr

APRIL 16, 2020

In Today’s Episode We Discuss: * How Carolyn made her way across the pond from Head of US Communications at Orange to GM of Method in SF to then playing a key role in the marketing team at PagerDuty? * How are PagerDuty shifting their strategy? How does PagerDuty think about brand marketing? What tools do they use? * Lexi Reese.

Scale 185

Scale Underperforming Technical Team Leadership Branding 185

OpenView Labs

JANUARY 19, 2022

Based on interviews with B2B SaaS experts who have built and scaled product-led businesses, we designed a new user journey. Exposure Virality: Every time a user interacts with your product in some way, they expose your brand, and they are happy to do it because it makes them look good. Brand/Community. Viral Use Cases.

Scale 72

Scale Underperforming Technical Team Sales Hiring Marketing 72

Sales Hacker

NOVEMBER 24, 2020

Team selling and why it’s making a comeback [7:43]. Who influenced Trish in her career development [31:34]. She’s going to be talking to us about team selling and how the concept of combined quotas with senior and junior account executives, converging on one territory, is coming back. Show Introduction [00:04].

Underperforming Technical Team 81

Underperforming Technical Team Scale Outsourcing Services Sales Hiring 81

FastSpring

DECEMBER 11, 2018

That means looking at past failures and victories to create a better marketing strategy for 2019. From the first click on a paid-search ad to the final confirmation page after purchase, you need to provide customers with a consistent, branded experience. Create a marketing strategy that drives more traffic.

Payment Methods 62

Payment Methods Business Underperforming Technical Team Social Media 62

Intercom, Inc.

APRIL 5, 2018

Our chat covers how gaming principles influenced her growth experiments, her team’s most successful retention tactics, and much more. What follows is a lightly edited transcript of the interview. This is part of an ongoing series of interviews about unlocking the potential of growth. Gina: All the time.

Underperforming Technical Team 223

Underperforming Technical Team Retention Metrics Engineering 223

Intercom, Inc.

DECEMBER 19, 2018

Intercom, the product, continued to develop at a fast pace with hundreds of new features big and small – from an entirely reimagined Messenger to a thriving Intercom App Store to next generation chatbots, Custom Bots and Answer Bot. Eoghan McCabe, CEO , and Matt Hodges, VP of Commercial Product Strategy. The best of the blog.

Scale 150

Scale Sales Recruiting Underperforming Technical Team Sales Hiring 150

Andreessen Horowitz

DECEMBER 12, 2023

About My First 16 Our new video podcast series My First 16 features interviews with founders and CEOs of fintech companies about how they acquired their initial customers and the hard lessons they learned along the way. And those teams really wanted APIs and web hooks and event logs, and those developer things.

Payment Solutions 111

Payment Solutions Payment Methods Payment Services Payments 111

Intercom, Inc.

NOVEMBER 17, 2021

Emoji use in customer support is a no-brainer when the brand’s voice is playful and fun – just make sure it’s there for embellishment, not carrying content or replacing words. Liam: And so, to avoid these kinds of mistakes from the get-go, should people go about developing a messaging strategy? What would that involve?

Payment Methods 118

Payment Methods Airlines Branding Communication 118

Neil Patel

OCTOBER 6, 2020

A digital marketing consultant can help you upgrade your online strategy. A digital marketing consultant will help you grow your business through strategy and planning. Develop an Effective Digital Marketing Strategy. Create a High-Converting Sales Strategy. But, don’t fret. Suggest Innovative Ideas.

Consulting 87

Consulting Marketing Sales Hiring Social Media 87

SaaStr

NOVEMBER 16, 2020

What does it take to scale a sales team successfully? How can one determine a closer in the interview process? Below, we’ve shared the transcript of Harry’s interview with Andy. I’ve heard so many good things from Kobie, now at Upfront, and then also the team at Openview. How does Andy think about discounting?

Sales Hiring 197

Sales Hiring Scale Leadership Technical Review 197