Sales Enablement, SaaS and Growth

MARCH 23, 2020

I leveraged many of the 52 mental models while working at various software as a service (SaaS) companies, but in truth, they can be applied anywhere, regardless of industry. Total Addressable Market Total addressable market (TAM) is an economic framework to understand the potential revenue available for a product or service.

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Underperforming Technical Team Scale Sales Hiring Marketplace as a Service 213

SaaStr

MARCH 20, 2020

317: Rachel Hepworth is VP of Marketing @ Pilot, the startup that offers the best bookkeeping, tax and CFO services for growing businesses. Below, we’ve shared the transcript of Harry’s interview with Rachel. Before Slack, Rachel spent 4 years at LinkedIn where she led the product marketing team for content experiences. Agnes Bazin.

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SMB Scale Startup Marketplace as a Service 185

SaaStr

SEPTEMBER 27, 2019

268: Ryan Bonnici is the CMO @ G2, the company that allows you to get the right software and services for your business with over 897,000 user reviews to help you make smarter buying decisions. What type of CMO would Ryan bucket himself as; demand gen or brand? Pssst Loving our podcast content? Harry Stebbings. Ryan Bonnici.

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Sales Hiring Sales Recruiting Scale Software Review 136

SaaStr

DECEMBER 20, 2019

Befofe that Manny was a Senior Product Manager @ Amazon where he engineered the compensation system for Amazon Associates and Web-Services which accounts for 15% of Amazon’s traffic. This interview originally aired as Episode 229 on April 29, 2019. Below, we’ve shared the transcript of Harry’s interview with Manny.

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Scale Sales Hiring Construction Education 143

Intercom, Inc.

JANUARY 16, 2020

Andrey Khusid, founder and CEO of Miro , hasn’t done many interviews. We chatted about the company’s evolution from RealtimeBoard, a tool beloved by the UX community, to Miro – a rapidly growing SaaS innovator that boasts Dell, Netflix, Ikea, and Spotify amongst their steadily growing roster of clients. Andrey: Exactly.

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Consulting Marketplace as a Service Scale Development 249

SaaStr

JANUARY 28, 2020

And then, we ripped it out and Aaron went and talked to some of the top SaaS companies from today and added the case studies. Maria is one of the top SaaS leaders in marketing, just finished up the CMO Vanna plan, which IPOed. This is the best of times in SaaS, right? We wrote a book together. Aaron : Yeah. Maria : Yeah.

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Sales Hiring Scale Underperforming Technical Team Sales Recruiting 210

How To Buy Saas

DECEMBER 1, 2020

SaaS is a global software solution created by different businesses in order to improve human activities in a matter of clicks. SAAS is also abbreviated as software as a service. In this saas marketing strategy guide, we are going to tell you everything about saas marketing. What is SAAS marketing?

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Growth Hacking Payment Methods SaaS Payments Payment Solutions 105

Unbounce

JUNE 16, 2020

I think channel distribution is one of the most promising and untapped acquisition channels for SaaS?—?especially especially for SMB SaaS startups. Today, small and medium SaaS businesses are discovering the power of using partners to help sell their products. Why should I build a partner program for my SaaS business?

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Outsourcing Services Sales Recruiting Scale SaaS 131

Sales Hacker

JUNE 23, 2020

Leah has been a pioneer for customer experience practices for the last two decades, focusing her work on putting customers at the heart of SaaS and service-based technology organizations. Now, without further ado, let’s listen to this interview with Leah Chaney. Who is Leah Chaney and what is BetterGrowth [1:30].

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Scale Sales Hiring Technical Review Customer Success 67

SaaStr

NOVEMBER 21, 2020

398: Rob Gonzalez is the Co-Founder & CMO @ Salsify, empowering brand manufacturers to deliver the product experiences consumers demand at every point in their buying journey. In Today’s Episode We Discuss: * How Rob made his way into the world of SaaS as a product manager and how that led to his founding Salsify over 8 years ago. *

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SaaS Payments Scale Payment Services Payment Solutions 257

SaaSX

FEBRUARY 26, 2020

Today’s digital marketplace is a vast and wild place. What kind of company (or product/service) would work best alongside my business?” “What sort of organization can benefit from my company’s strengths?” It can get a little lonely out there. But don’t worry––we can help you jumpstart the process. . Ask yourself: . That’s okay.

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Outsourcing Services Strategy Underperforming Technical Team Technical Advisors 93

SaaStr

MAY 15, 2020

In Today’s Episode We Discuss: * How Bridget made her way into the world of SaaS and Sales and came to be Head of both Sales and Customer Success at Tidelift. * Below, we’ve shared the transcript of Harry’s interview with Bridget or you can jump to the transcript of Michelle’s podcast. Loving our podcast content? Harry Stebbings.

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Sales Hiring Scale Technical Review Outsourcing Services 200

Chart Mogul

JUNE 25, 2020

PR for SaaS businesses doesn’t have to be hard or complicated. The benefits of PR for SaaS businesses. What is PR for SaaS? For example, a journalist might interview you or write about your product updates or funding rounds. PR (done in the right way) will: Earn you media mentions, brand awareness, and high-quality leads.

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SaaS Business Content Marketing Construction 101

SaaStr

AUGUST 15, 2020

This dynamic trio of SaaS experts share how to stay customer-centric and set yourself apart in today’s rapidly changing environment. Nick Mehta: On a boat in Rhode Island and then our second guest Jay Snyder, who just recently took over as Chief Customer Officer of New Relic, publicly traded SaaS company. Bernadette Nixon: Sure.

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Payment Methods Merchant Services Scale Payments 196

FastSpring

JANUARY 8, 2019

Amazon Marketplace. Selling on the Amazon Marketplace can significantly boost volume through your store. Amazon charges fees on every sale through the Marketplace. A brand-approved or -designated reseller who can sell digital products directly to consumers on behalf of the brand. Authorized reseller . Cross-sell.

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Payment Methods Merchant Services Payment Services Outsourcing Services 65

SaaStr

MAY 3, 2019

Before that Manny was a Senior Product Manager @ Amazon where he engineered the compensation system for Amazon Associates and Web-Services which accounts for 15% of Amazon’s traffic. CEOs everywhere are seeking to innovate, but 81% say their teams are not equipped to meet the challenges needed to compete in today’s marketplace.

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VP of Engineering Sales Hiring Technical Review Development Team Review 153

SaaStr

MAY 14, 2023

Here’s a chance to look back at 4 pre-IPO SaaS leaders today, and how they were doing and what they were thinking in the run up to $10m ARR. Algolia went from zero to seven figures in revenue in 12 months, and the launch of their search as a service product, and grew pricing from $19 a month to $100,000, which sounds amazing.

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Sales Hiring Sales Recruiting Scale Payment Methods 233

Intercom, Inc.

JULY 21, 2022

What started as a series of interviews by co-founder Des Traynor soon bloomed into hundreds of episodes where we explore how businesses are driving growth through customer relationships and how to build successful products at scale. I’m recording the first in what I expect to be a series of interesting interviews.

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Outsourcing Services Sales Hiring CTO Hire Acquisition 215

Sales Hacker

MARCH 2, 2020

Blueprints for a SaaS Sales Organization. You don’t have to be subservient, forfeit your self-respect, or fake enthusiasm about your product or service. In today’s crazy marketplace, new sales strategies are needed to penetrate these big accounts. It’s also changed the way consumers operate in the marketplace.

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Scale Sales Hiring Sales Recruiting Payment Methods 141

OpenView Labs

JUNE 16, 2020

Related: The Recession Planning Framework for SaaS Startups. Mark Cuban said it best: “How you treat your employees today will have more impact on your brand in future years than any amount of advertising, any amount of anything you literally could do.”. As the marketplace shifts, new constraints are giving rise to new opportunities.

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Sales Hiring Sales Recruiting SaaS Payments Underperforming Technical Team 54

Chart Mogul

JUNE 25, 2020

PR for SaaS businesses doesn’t have to be hard or complicated. The benefits of PR for SaaS businesses. What is PR for SaaS? For example, a journalist might interview you or write about your product updates or funding rounds. PR (done in the right way) will: Earn you media mentions, brand awareness, and high-quality leads.

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SaaS Business Content Marketing Construction 52

Sales Hacker

AUGUST 18, 2020

We’ve got an interview with Brandon Meyers , the chief revenue officer of ADARA. We’ve got an interview with Brandon Meyers, the chief revenue officer of ADARA. Now, without further ado, let’s listen to this interview with Brandon Meyers. Sam Jacobs: Is it a subscription service? So what do we do, right?

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Subscription Payment Features Scale Underperforming Technical Team 107

Sales Hacker

OCTOBER 7, 2021

You can also build your brand as part of this project and remove any alleged “imposter syndrome” (which many men have too, but it isn’t talked about as much). The best products, services, and ideas are nothing without a way to turn them into currency, and sellers are a big part of making commerce happen.

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Scale Sales Recruiting Sales Hiring VP of Engineering 130

SaaStr

JULY 26, 2019

In Today’s Episode We Discuss: * How Eric made his way into the world of startups and SaaS. Do big logo brand names really provide social validity or is it over-hyped? Why does Eric believe that the bar for execution in SaaS in 2019 is so much higher than in 2009? What was the founding moment with Zylo? What needs to change?

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Sales Hiring Scale SaaS Payments Payment Services 146

Sales Hacker

DECEMBER 8, 2020

If you missed episode 137, check it out here: From Marketer to CEO: The Power of Brand as a Growth Amplifier with Jake Sorofman. A more scientific interview process [20:35]. And it was essentially providing consulting services for people in my local town and surrounding area. A more scientific interview process [20:35].

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Scale Sales Hiring Sales Recruiting Technical Review 100

SaaStr

FEBRUARY 7, 2020

In Today’s Episode We Discuss: * How Karen made her way into the world of SaaS as one of the first employees at Box and then how that led to her transition to the world of investing with B Capital. How did helping Aaron raise the Series B and onwards inform her view of what it takes to raise funding from the best SaaS investors?

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Sales Hacker

JANUARY 24, 2018

And that foundation is a credible personal brand. Build a personal brand “hub”. But from a personal branding perspective, having your own website can supercharge your long-term career goals. Start by interviewing your current clients. For professional services, there’s a sweet spot. Optimize your social presence.

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Sales Recruiting Sales Underperforming Technical Team Social Media 86

SaaStr

OCTOBER 30, 2020

Prior to founding Outgrow, Randy co-founded VenturePact, an invite-only marketplace that connects companies with trusted software development firms. Below, we’ve shared the transcript of Harry’s interview with Randy. And so that’s when we got into world of SaaS. Harry Stebbings. Randy Rayess. Harry Stebbings: Not at all.

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Intercom, Inc.

FEBRUARY 21, 2019

com , the place to see what others are saying about their experiences with the myriad SaaS options for business. I caught up with Ryan for a conversation that ranged from how to articulate your value to educated customers to why he tries to schedule one job interview per day. Ryan joined G2.com Short on time? Ryan: Sure. We’re now G2.com,

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Education Sales Hiring Software Review Sales Recruiting 123

Intercom, Inc.

MARCH 19, 2020

Can you elaborate a little bit for our audience about how exactly you guys work and what exactly are the services that you offer? So that clarity piece and then that capacity piece is how we really focus our services. Dee: The ethos of People & Company sounds incredible: what an amazing mission statement for a company to have.

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Underperforming Technical Team Interviewing Scale Investment 37