Remove Branding Remove Data Remove Interviewing Remove Marketplace as a Service
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Marketing Your Video Game Outside of Game Marketplaces & App Stores

FastSpring

And as the CEO of both Skillshot Media (a turnkey events production company for esports events) and Ghost Gaming (a “gaming lifestyle brand” that supports esports teams and gaming content creators such as Twitch streamers), he dives ever deeper into marketing to gamers and other gaming industry professionals.

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What is Marketing Research? Examples and Best Practices

User Pilot

It encompasses the gathering, analysis, and interpretation of data, which aids in identifying consumer demands, anticipating market trends, and staying ahead of the competition. This process helps you understand what motivates your customers, enabling you to tailor your products and services to minimize risks from the start.

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9 Growth Initiatives for Successful Companies [With Examples]

User Pilot

Strategic partnerships with other companies allow SaaS businesses to access new markets, benefit from partners’ acquisition channels and brand awareness, and leverage their expertise. Market development Market development, also known as market expansion, involves selling existing products or services to new markets.

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How Dopple Is Defining an Emerging Market

FastSpring

From leading sales at Zillow to brand strategy at Tumblr to revenue at FiscalNote (a global policy platform), Justin Scott started noticing a trend. Across markets, companies were “taking big data sets and visualizing them in interesting ways to create user experiences.” We started talking about, what is the ethos of the brand?

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Best Recruiting Software

Neil Patel

If investing in a robust ATS software will save you money by making less bad hires in the long run, save you time by having instant access to large amounts of data, or let you employ less hiring managers, then the investment is well worth it. Maybe you’re looking for a basic system that lets you compare applications with straightforward data.

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2021 Financial & Operating Benchmarks: How to Become One of the ‘Haves’ of SaaS

OpenView Labs

The new data reveals a similar picture for private SaaS startups. . To the victor go the spoils and these companies are rewarded with abundant capital, enviable brand recognition, and an easier time attracting candidates. The first call with a candidate is no longer an interview; it instead needs to be 100% focused on setting the hook.

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Mental Models to Help You Grow

Sales Enablement, SaaS and Growth

The same is true of data - data informs decision-making, but doesn’t replace it. I leveraged many of the 52 mental models while working at various software as a service (SaaS) companies, but in truth, they can be applied anywhere, regardless of industry. Brand equity. Customer data. Network effects (marketplace).