User Pilot

MAY 27, 2024

Want to learn how to design an effective loyalty segmentation strategy and boost customer retention ? Want to learn how to design an effective loyalty segmentation strategy and boost customer retention ? TL;DR Customer loyalty is a measure of how committed customers are to your product or service. Let’s get started!

Customer Lifetime Value 66

Customer Lifetime Value Retention Engagement User Experience 66

User Pilot

MAY 2, 2024

You will also learn how to build a retention strategy, what metrics to track, and 10 bulletproof retention tactics for SaaS companies. Key metrics to measure customer retention include customer retention rate , customer churn rate , customer acquisition cost, and customer effort score. It keeps the product fresh and users engaged.

Retention 88

Retention Metrics Strategy Scale 88

User Pilot

APRIL 30, 2024

From this article, you will find out how to develop a strong growth marketing strategy and learn growth marketing tactics for different customer journey stages. Product-led content promotes your product and teaches customers how to use it. Freemium and free trials enable users to experience product value. Let’s get to it.

Underperforming Technical Team 90

Underperforming Technical Team Strategy Marketing Customer Lifetime Value 90

User Pilot

MAY 9, 2024

What do these terms mean, how are they different, and which one is right for you? Since the two marketing tactics are innately different, their effectiveness is measured using separate metrics. Analyze user paths to find friction points and improvement areas. But first, it’s important to start with the basics.

Growth Marketing 80

Growth Marketing Marketing Customer Lifetime Value Acquisition 80

User Pilot

APRIL 21, 2024

Wondering how to build a conversion path for your SaaS product or e-commerce site? Our guide explains how to create effective conversion paths. This improves customer experience and increases conversion rates. Next, create user personas. A high-converting landing page is tailored for a specific user persona.

SaaS Payments 77

SaaS Payments Payment Services Payment Methods Payment Solutions 77

User Pilot

MARCH 25, 2024

What if we told you you could track user sentiment in the user feedback , social comments, and online reviews you receive? In this article, we’ll explain what user sentiment analysis is, why it’s important, and uncover some of the best tools for tracking and analyzing customer sentiment.

Social Media 83

Social Media Software Review Technical Review Machine Learning 83

User Pilot

MAY 8, 2024

You won’t be able to retain your users or convert them into paying customers. You will learn about different types of customer needs and how to identify them. You can identify needs through surveys , interviews, social listening, competitor analysis, user behavior analysis , and customer journey mapping.

SaaS Payments 87

SaaS Payments Payment Solutions Payment Services Payments 87

User Pilot

APRIL 18, 2024

More importantly, learn how to build and optimize it for better business results. It improves customer experience and increases conversion rates. Next, identify your target audience and create detailed user personas. A good landing page loads fast and captivates users in 8 seconds or less. Hence this guide.

Payment Methods 80

Payment Methods Marketing SaaS Payments Payments 80

User Pilot

MAY 17, 2024

Whether you’re looking to build a custom app without writing a single line of code, optimize user onboarding, gain deep insights into user behavior, or automate your marketing efforts, we’ve got you covered. No-code SaaS tools for user onboarding and adoption: Userpilot – best user adoption platform for SaaS apps.

SaaS Payments 82

SaaS Payments Payment Methods Payment Solutions Payment Services 82

User Pilot

JANUARY 8, 2024

A product adoption dashboard helps you visualize key adoption metrics so you can make data-driven decisions and boost user engagement. Steps to measure adoption using a comprehensive dashboard. TL;DR A product adoption dashboard tracks and displays key metrics related to how users engage with your product.

Metrics 84

Metrics Customer Lifetime Value Engagement Onboarding 84

Subscription Flow

MAY 14, 2024

Either way, you landed on the right blog. Read more: Integrate NMI with Subscription Handling Platform to Deliver the Best Payment Experience What are the benefits of NMI gateway integration? Before talking about NMI gateway integration, it is important to understand what role payment gateways play.

Payment Methods 81

Payment Methods Payment Features Payments Merchant Services 81

Subscription Flow

MARCH 12, 2024

In this blog we will not be talking about stuff that you already knew, and will instead be focusing on telling you stuff that you did not know about Paystack. In section one of the blog, we will be focusing on understanding how does Paystack work in Nigeria? But you probably already knew that, right?

Merchant Services 80

Merchant Services Payment Services Payment Methods Payment Features 80

Buffer Resources

FEBRUARY 5, 2024

Madrigal in a 2012 article for The Atlantic , refers to the social sharing of content that occurs outside of what can be measured by web analytics.  And since 2012, the skew of traffic that isn’t accurately measured has only increased as Internet users have become more privacy-conscious and moved to closed apps.

Social Media 106

Social Media Branding Engagement Strategy 106

User Pilot

DECEMBER 4, 2023

From your website to the in-product experience, there are countless CRO metrics to track. This article provides 12 of the most important CRO metrics to help you measure growth at every step of the customer journey. For each metric, we explain what it means, why it’s important, and how to measure it. What are CRO metrics?

Metrics 70

Metrics Customer Lifetime Value SaaS Mobile 70

User Pilot

AUGUST 16, 2023

Without retaining users , you’re throwing away money and resources spent acquiring customers that’s why having a retention playbook is helpful. A user retention playbook will keep your customers happy and continue using your product for longer. Monitor user satisfaction by regularly conducting in-app surveys.

Retention 93

Retention Social Media Customer Lifetime Value Churn 93

User Pilot

MARCH 14, 2024

In the article, we show product managers how to understand how users navigate before getting activated in a SaaS product, how to product analytics to choose the best path to activation, and share 8 tried-and-tested activation strategies. All that is to help you optimize your user journey and boost product adoption.

Onboarding 84

Onboarding Social Media User Experience Engagement 84

User Pilot

APRIL 16, 2024

Understanding how end-users interact with your product is crucial to identifying user experience bottlenecks. It also helps identify better ways to engage users. When combined with product analytics , end-user behavior monitoring can help you boost product usage and retention rates.

User Experience 92

User Experience Engagement Trends Churn 92

User Pilot

JUNE 28, 2023

Justifying improvements to CX without measuring your customer experience ROI can be hard. This article will help you measure your ROI of customer experience and optimize your CX program. TL;DR Customer experience ROI is the financial value made from customer experience improvements.

Customer Lifetime Value 78

Customer Lifetime Value Software Review Scale Retention 78

User Pilot

MAY 21, 2024

Simply put, churn measures how many customers businesses are losing over time — a central concern for companies dependent on customer retention , like those in the SaaS industry. Churn reflects user engagement with a product , the value they find in it, and the effectiveness of retention efforts. What is churn ?

Churn 52

Churn Retention Software Review Metrics 52

User Pilot

AUGUST 30, 2023

With many customer acquisition channels available, how do you choose the right one? Read on to find the best acquisition channels for your SaaS and how to create winning customer acquisition strategies that drive growth. Of course, it’s not a walk in the park. Why is customer acquisition important?

Acquisition 86

Acquisition Strategy Social Media Customer Lifetime Value 86

User Pilot

APRIL 26, 2023

There are four types of customer data – user persona data, customer behavior data , customer journey activity data , and customer satisfaction data. Start segmenting customers from day one by collecting user data with welcome surveys and asking about their jobs to be done. Why is it important to analyze customer data?

Data 92

Data Data Analysis Software Review SaaS 92

User Pilot

MAY 26, 2024

How do they work? How to leverage them to drive more growth in your SaaS? In this article, we’ll explore what funnels are in marketing and how understanding both the marketing and sales funnel is crucial for driving growth in SaaS. What are marketing funnels ? Funnels in marketing do more than just usher prospects along.

Marketing 52

Marketing Software Review Systems Review B2B 52

User Pilot

FEBRUARY 25, 2024

Funnel analysis examples can help product managers find the missing puzzle pieces to improve user journeys. TL;DR Funnel analysis helps map out all the steps website visitors and in-app users take to achieve conversion goals , like signing up for your tool or completing the onboarding process. Create data-driven product roadmaps.

SaaS Payments 86

SaaS Payments Payment Services Payment Methods Payment Solutions 86

User Pilot

JULY 13, 2023

Are you trying to find out how to measure growth of a company? Measuring a company’s growth helps you understand how much you progressed and where you stand. TL; DR The company’s growth rate refers to the measurement of variables that indicate a company’s growth over time.

Metrics 81

Metrics Customer Lifetime Value Benchmarks Churn 81

User Pilot

OCTOBER 3, 2023

This insight can help you make informed decisions to optimize your user experience. Therefore, you should track the following KPIs: Onboarding completion rate to see if users are experiencing the initial value. Trial-to-paid conversion rate to assess if enough users are finding your product worth it.

Customer Lifetime Value 92

Customer Lifetime Value Social Media Software Review Systems Review 92

User Pilot

MARCH 15, 2024

How to conduct user data analysis? By understanding how users behave inside the product and their goals and problems, you can reduce time to value. Data-led analytics help also identify user pain points and nip them in the bud before they escalate for a better customer experience. Why is it important?

Data 77

Data Data Analysis SaaS Software Review 77

User Pilot

MAY 10, 2022

In addition, you’ll also learn how to calculate churn for your SaaS and see the three main reasons why SaaS customers stop interacting with your product and what you can do to prevent that. Three main reasons for churn: lack of product-market-fit, lack of customer-market-fit, and bad product experiences. Examine your best users.

Churn 81

Churn Strategy SaaS Engagement 81

Totango

JULY 1, 2022

This blog will look at why customer loyalty is vital for B2B SaaS businesses and how successful companies effectively cultivate it. Then we’ll explore why it plays a major role for B2B SaaS business models and how loyalty for B2B businesses differs from that for B2C brands. What Is Customer Loyalty?

B2B 108

B2B B2C Underperforming Technical Team Business 108

User Pilot

MAY 1, 2024

The definition of ‘community’ may vary, but the underlying principle remains the same: to create a space where users feel connected to the product and each other, fostering a sense of belonging and loyalty towards the brand. They ask questions, provide answers, share experiences, and contribute to user-generated content.

Branding 74

Branding Social Media Acquisition Advertising 74

User Pilot

JULY 5, 2023

Wondering how to improve customer satisfaction scores and foster long-term success for your SaaS business? You can use the following 14 effective tactics to improve customer satisfaction scores : Offer personalized customer experiences from the onboarding phase by tailoring them to customers’ needs and preferences.

SaaS Payments 88

SaaS Payments Payment Solutions Payment Services Payment Methods 88

User Pilot

JULY 31, 2023

Approaching experiments in your company can be quite risky and thus hard to justify for your leadership team—especially if you’re new to conversion rate optimization (CRO). As well as provide 10 A/B testing metrics that can lead your SaaS to achieve measurable business goals. Active users. Average session duration.

Metrics 77

Metrics Customer Lifetime Value User Experience Retention 77

Neil Patel

JANUARY 24, 2023

I get this question a lot: “How do I measure content marketing success?” There are very real, specific metrics that show you how well your content is performing. By the end, you’ll know exactly how to measure content success. By the end, you’ll know exactly how to measure content success.

Content Marketing 120

Content Marketing Metrics Payment Methods Marketing 120

Neil Patel

APRIL 3, 2023

In this article, we’ll discuss how you know you need to refresh content. We’ll also share relevant data we’ve collected on refreshing content from our very own blog, as well as 14 benefits you may receive as a result of updating your old content. How Do You Know A Piece of Content Needs To Be Refreshed? Let’s get started.

Underperforming Technical Team 145

Underperforming Technical Team Engineering Social Media Software Review 145

User Pilot

JUNE 19, 2023

User engagement is one of those terms that everyone knows but only a few fully understand. What does it mean to engage a user? How do you measure it? And most importantly, how do you improve it? Using onboarding tooltips contextually to handhold users as they explore your product and improve feature adoption.

Engagement 80

Engagement Strategy AI Search AI 80

FastSpring

MARCH 11, 2021

billion unique users in 2016 to 4.2 Traffic Think Tank (38%, 138 Votes) Online Geniuses (23%, 84 Votes) BigSEO (13%, 46 Votes) #Backlinks (7%, 24 Votes) Marketers Chat (5%, 18 Votes) Measure (4%, 13 Votes) Buffer (3%, 12 Votes) Growmance (3%, 11 Votes) Startup Chat (2%, 9 Votes) CRO Growth Hacks (1%, 5 Votes) Creative Tribes (1%, 5 Votes).

Growth Hacking 147

Growth Hacking Marketing Sales Hiring Social Media 147

User Pilot

OCTOBER 6, 2023

But how can you use it? When users are considering your product and comparing it with other alternatives. The stage where a lead becomes a free trial user. Here, your goal is to offer a smooth first-time user experience as they explore and realize the value of your product. They include: Awareness stage (ToFu).

B2B 92

B2B Development Team Review Software Review Marketing 92

User Pilot

AUGUST 9, 2023

Wondering how to calculate customer retention rate and why? It’s important to measure the customer retention rate to see how well your product retains customers and to monitor any changes to try and improve it. TL;DR Customer retention rate measures the percentage of customers a company keeps over a specific timeframe.

Retention 88

Retention Customer Lifetime Value Churn Metrics 88